The Business Of Iphone And Ipad App Development

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The Business of iPhone and iPad App Development

Author : Dave Wooldridge,Michael Schneider
Publisher : Apress
Page : 463 pages
File Size : 55,7 Mb
Release : 2011-08-18
Category : Computers
ISBN : 9781430233015

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The Business of iPhone and iPad App Development by Dave Wooldridge,Michael Schneider Pdf

The phenomenal success of the iPhone, iPad and the iPod touch has ushered in a “gold rush” for developers, but with well over 300,000 apps in the highly competitive App Store, it has become increasingly difficult for new apps to stand out in the crowd. Achieving consumer awareness and sales longevity for your iOS app requires a lot of organization and some strategic planning. Updated and expanded for iOS 4, this bestselling book will show you how to incorporate marketing and business savvy into every aspect of the design and development process, giving your app the best possible chance of succeeding in the App Store. The Business of iPhone and iPad App Development was written by experienced developers with business backgrounds, taking you step-by-step through cost effective marketing techniques that have proven successful for professional iOS app creators—perfect for independent developers on shoestring budgets. No prior business knowledge is required. This is the book you wish you had read before you launched your first app!

The Business of iOS App Development

Author : Dave Wooldridge,Taylor Pierce
Publisher : Apress
Page : 433 pages
File Size : 43,5 Mb
Release : 2014-10-29
Category : Computers
ISBN : 9781430262398

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The Business of iOS App Development by Dave Wooldridge,Taylor Pierce Pdf

Updated and expanded for the new Apple iOS8, The Business of iOS App Development, Third Edition shows you how to incorporate marketing and business savvy into every aspect of the design and development process, giving your app the best possible chance of succeeding in the App Store. This book is written by experienced developers with business backgrounds, taking you step-by-step through cost-effective marketing techniques that have proven successful for professional iOS app creators—perfect for independent developers on shoestring budgets. No prior business knowledge is required. The phenomenal success of the iPhone, iPad and the iPod touch have ushered in a "gold rush" for developers, but with well over a million apps in the highly competitive App Store, it has become increasingly difficult for new apps to stand out in the crowd. Achieving consumer awareness and sales longevity for your iOS app requires a lot of organization and some strategic planning. This is the book you wish you had read before you launched your first app!

The Business of iPhone App Development

Author : Dave Wooldridge,Michael Schneider
Publisher : Apress
Page : 400 pages
File Size : 40,6 Mb
Release : 2010-08-26
Category : Business & Economics
ISBN : 9781430227342

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The Business of iPhone App Development by Dave Wooldridge,Michael Schneider Pdf

The phenomenal success of the iPhone and the iPod touch has ushered in a “gold rush” for developers, but with well over 100,000 apps in the highly competitive App Store, it has become increasingly difficult for new apps to stand out in the crowd. Achieving consumer awareness and sales longevity for your iPhone app requires a lot of organization and some strategic planning. This book will show you how to incorporate marketing and business savvy into every aspect of the design and development process, giving your app the best possible chance of succeeding in the App Store. The Business of iPhone App Development was written by experienced developers with business backgrounds, taking you step-by-step through cost-effective marketing techniques that have proven successful for professional iPhone app creators—perfect for independent developers on shoestring budgets. Although there are a few iPhone app marketing books on the horizon, they appear to tackle the subject from purely a marketer’s perspective. What makes this book unique is that it was written by developers for developers, showing you not only what to do, but also how to do it, complete with time-saving resources and ready-to-use code examples. No prior business knowledge is required. This is the book you wish you had read before you launched your first app!

Beginning iPad Development for iPhone Developers

Author : Jack Nutting,David Mark,Dave Wooldridge
Publisher : Apress
Page : 265 pages
File Size : 53,5 Mb
Release : 2010-12-28
Category : Computers
ISBN : 9781430230229

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Beginning iPad Development for iPhone Developers by Jack Nutting,David Mark,Dave Wooldridge Pdf

It's in magazines and newspapers, it's on television and radio, it's on buses and billboards and pretty much everywhere you look. The iPad is the touchscreen tablet from Apple, representing the next generation of mobile computing. Packed with dozens of new features, the iOS 3.2 SDK enables you to build sophisticated, desktop-quality apps for this exciting new platform. Every iPhone and iPod touch app developer looking to take the next step and move into the iPad arena will want to read this book from cover to cover. Beginning iPad Development for iPhone Developers: Mastering the iPad SDK has all the answers, and you'll find them presented with the same easy-to-follow style and thorough coverage you've come to expect from titles like Beginning iPhone 3 Development—everything an aspiring iPad developer needs to know to create great apps. Best-selling authors Jack Nutting, Dave Wooldridge, and Dave Mark show iPhone developers how to master all of the iPad-exclusive frameworks and features, which are explained, demonstrated in action, and put through their paces in this comprehensive programming guide. You'll get a detailed understanding of the new feature set and gain every possible advantage in the iTunes App Store.

iOS App Development Portable Genius

Author : Richard Wentk
Publisher : John Wiley & Sons
Page : 434 pages
File Size : 49,9 Mb
Release : 2012-06-22
Category : Computers
ISBN : 9781118462133

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iOS App Development Portable Genius by Richard Wentk Pdf

The essential skills and technologies needed for iOS development in one handy guide! The unprecedented popularity of iOS devices, such as the iPhone, iPad, and iPod touch, has led to a development boom. If you’re eager to become part of the action, then this is the book for you! Packed with must-have information on iOS development, this handy guide covers Objective-C, Xcode, Frameworks, and sound design principles and explains how to upload an app to the app store and integrate apps with the latest advances that Apple offers developers. The featured tips and tricks will get you up and running and sharpen your skills as an iOS developer. Gets savvy beginning developers started with iOS development while also keeping experienced iOS developers up to date on the latest in this field Features easy-to-follow instructions on the strong and stable iOS platform iOS Development Portable Genius covers all the essentials you need to get started with iOS development today.

The Art of the App Store

Author : Tyson McCann
Publisher : John Wiley & Sons
Page : 306 pages
File Size : 45,6 Mb
Release : 2011-11-11
Category : Computers
ISBN : 9781118235348

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The Art of the App Store by Tyson McCann Pdf

A unique behind-the-scenes look at what makes an application succeed in the App Store With this invaluable book, Tyson McCann offers a non-technical look at all aspects of the iPhone application development landscape and gets to the core of what makes a popular—and profitable—application. From knowing your customer to to launching a successful app, and everything in between, this must-have guide navigates such topics as developing a concept, analyzing the competition, considerations before the launch, marketing, building a community, and maintaining market share... to name a few. Coverage includes: Setting Your Goals, Costs, and Expectations Researching the App Store Market Knowing Your Customer Plotting the Stages of Development Guidelines and Expectations for Developing Your App Creating Free and Freemium Apps Creating Paid and Premium Apps Adopting Apple's Approach Riding the Social Networking Wave Feedback, Maintaining, and Scaling Open the vault to App Store success with this indispensable guide!

iPad Application Development For Dummies

Author : Neal Goldstein
Publisher : John Wiley & Sons
Page : 579 pages
File Size : 47,8 Mb
Release : 2012-03-29
Category : Computers
ISBN : 9781118228753

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iPad Application Development For Dummies by Neal Goldstein Pdf

The fun and easy guide to creating iPad apps, updated for iOS 5! iPad app development is hot, with more than 140,000 apps available specifically for the device and that number growing every day. The introduction of iOS 5 and iCloud gives developers even more options to create incredible iPad apps. This fast and friendly guide to iPad app development is fully updated for the most recent upgrades and covers everything you need to know, starting with how to download the SDK and become an Apple developer all the way to finishing up your app and submitting it to the App Store. Zeroes in on essential concepts and tools including storyboard, segues, the ARC memory manager, what makes a great iPad app, and more Explains how the iPad offers development opportunities that go beyond the capabilities of the iPhone or iPod touch by focusing exclusively on developing apps for the iPad Looks at how iOS 5 and iCloud brought many changes to the device and a wealth of new features for app developers to utilize in their apps Covers how to become a registered Apple developer, how to download and set up the SDK, and the details of how an iPad app runs Popular developer Neal Goldstein examines what goes into a great user experience and takes you step by step through the actual development of two apps, illustrating everything you need to know Whether you're looking for a new hobby or you want to build a business in app development, iPad Application Development For Dummies, 3rd Edition is the book you'll want in your developer's toolkit!

Starting an iPhone Application Business For Dummies

Author : Aaron Nicholson,Joel Elad,Damien Stolarz
Publisher : John Wiley & Sons
Page : 560 pages
File Size : 45,6 Mb
Release : 2009-10-19
Category : Computers
ISBN : 9780470524527

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Starting an iPhone Application Business For Dummies by Aaron Nicholson,Joel Elad,Damien Stolarz Pdf

How to create a profitable, sustainable business developing and marketing iPhone apps iPhone apps are hot; the average app is downloaded more than 30,000 times. If you have some great apps in mind, Starting an iPhone Application Business For Dummies will show you how to produce and market them effectively. Starting an iPhone Application Business For Dummies provides clear, reliable business information to help developers and entrepreneurs create a profitable, sustainable business in this new and exciting market. Identifies what goes into a successful iPhone application business Helps you find the market niche your applications can fill, market and promote your business, and build your brand Explains how to develop a pricing strategy, build your applications efficiently, and get them into the App Store Explores finding a sustainable revenue model, including free trials, social media models, ad-based revenue models, and subscription models Demonstrates effective ways to provide service and support to customers Written by a team that combines knowledge of iPhone app development with sound business experience Starting an iPhone Application Business For Dummies can help you turn your ideas into income.

iOS 6 Programming Pushing the Limits

Author : Rob Napier,Mugunth Kumar
Publisher : John Wiley & Sons
Page : 784 pages
File Size : 51,9 Mb
Release : 2012-11-20
Category : Technology & Engineering
ISBN : 9781118449974

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iOS 6 Programming Pushing the Limits by Rob Napier,Mugunth Kumar Pdf

Learn to build extraordinary apps for iPhone, iPad, and iPod touch iOS is the hottest development platform around, and iOS 6 adds a new and deeper dimension to explore. This guide offers serious information for serious programmers who know the basics and are ready to dive into the advanced features of iOS. You'll learn to create killer apps for the iPad, iPhone, and iPod touch, including how to maximize performance and make more money from your apps with in-app purchases. Topics covered include security, multitasking, running on multiple platforms, blocks and functional programming, advanced text layout, and much more. App development for iPhones and iPads is a lucrative and exciting venture; books on this topic are steady bestsellers This advanced guide helps experienced developers take full advantage of the latest platform upgrade, iOS 6 Provides in-depth background on maximizing your apps with Apple's iPhone SDK 6.0, including the major new APIs and building applications for the new iPad Covers keeping control of multitasking, increasing income with in-app purchases, key value observing with Cocoa, running on multiple platforms, advanced text layout, building a Core foundation, and more iOS 6 Programming: Pushing the Limits gives experienced mobile developers a wealth of knowledge for creating outstanding iPhone and iPad apps on the latest platform.

Producing IOS 6 Apps

Author : UnknownCom Inc.
Publisher : UnknownCom Inc.
Page : 636 pages
File Size : 48,5 Mb
Release : 2012
Category : Computers
ISBN : 9780988337817

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Producing IOS 6 Apps by UnknownCom Inc. Pdf

Effectively several books bundled into one, written by the entire team of a long-standing app development company, Producing iOS 6 Apps: The Ultimate Roadmap for Both Non-Programmers and Existing Developers makes every effort to provide most anyone with the understanding, recommended tools, and easy to follow step-by-step examples, to learn how to take your app idea from the start to Apple's iTunes App Store. Originally generated from an existing app company's internal and highly-confidential training guide, containing closely guarded app business secrets teaching new employees the business of app design, development lifecycles and methodology. Updated contributions are from the entire staff; development as well as considerable contributions from marketing, management, and even the legal dept. Due to its very nature, this book contains many commonplace and relevant topics to today's app-related business issues, such as the latest "legal landmines" to avoid, modern app design, the latest in code development, and even avoiding programming altogether for app development - all specific to iOS and the App Store. This fully updated, multi-section book spans many chapters covering the relevant topics, including but not limited to the following: The latest software updates: Apple iOS 6 SDK, Xcode 4.5, and many other third-party development alternatives - some of which require simple scripting or no coding at all! The latest hardware updates: Apple iPhone 5, New iPad (3rd gen), and iPod touch (5th gen). Performing market research and analysis for a successful app with a solid business plan, specific to the App Store. Monetizing apps using Ad Networks and Aggregators, such as: Apple's iAd, Google's Admob, and Millennial Media, Jumptap, Smaato, Greystripe, AdWhirl, and MobClix. Authoring apps in both Apple's Xcode 4.5, iOS 6, and Objective-C for iPhone, iPod touch, iPad, as well as Third-Party tools for app creation such as Unity 3D, ShiVa3D, PhoneGap, MonoTouch, Marmalade, Adobe Flash Professional, Adobe Flash Builder (Formerly Flex Builder), Cocos2D, Corona SDK, GameSalad, Titanium Studio, and MoSync - complete with walkthroughs on how to build an app from scratch with optional app-making environments! Learn how to create an app once, and have it simultaneously work on iPhone's iOS, Android, and more! Includes a BONUS detailed Objective-C jumpstart guide, written by our development staff! It provides existing programmers who are familiar with C++, Java, C#, or other languages, with relevant topics such as: designing views, interfaces, images, controls, objects, classes, user input and touch gestures, important frameworks, managing memory, dealing with data types, databases, storage, and more - complete with free example sourcecode! A monster of a book with exceptional value, containing over 500 pages, spanning 40 chapters, split into 6 sections, with 6 appendices! Over 10 pages of detailed ToC, including all of the above, plus: Apple iOS developer program and App Store account creation walkthroughs, cross-platform app development for iOS, Android, Blackberry and many more, app promotion and monetization techniques, pre/post-upload marketing, and suggestions on avoiding "real-life" App Store GOTCHAS to help save time, money, and effort! This "Tome of Knowledge" is a combined effort from an existing iOS development company's entire team who has been in the App Store trenches for years. In effect, it contains hard-learned experiences and previously detailed "secret" app production information, evolved into this complete guide and reference to all things required to deliver apps through the App Store as quickly, painlessly, and profitably, as possible. Both Paperback and eBook editions are available.

Learn iOS 8 App Development

Author : James Bucanek
Publisher : Apress
Page : 751 pages
File Size : 42,8 Mb
Release : 2014-12-09
Category : Computers
ISBN : 9781484202081

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Learn iOS 8 App Development by James Bucanek Pdf

Learn iOS 8 App Development is both a rapid tutorial and a useful reference. You'll quickly get up to speed with Swift, Cocoa Touch, and the iOS 8 SDK. It's an all-in-one getting started guide to building useful apps. You'll learn best practices that ensure your code will be efficient and perform well, earning positive reviews on the iTunes App Store, and driving better search results and more revenue. The iOS 8 SDK offers powerful new features, and this book is the fastest path to mastering them—and the rest of the iOS SDK —for programmers with some experience who are new to iPhone and iPad app development. Many books introduce the iOS SDK, but few explain how to develop apps optimally and soundly. This book teaches both core Swift language concepts and how to exploit design patterns and logic with the iOS SDK, based on Swift and the Cocoa Touch framework. Why spend months or years discovering the best ways to design and code iPhone and iPad apps when this book will show you how to do things the right way from the start? Get an accelerated treatment of the core fundamentals of Swift. Develop your first app using Xcode's advanced interface design tools. Build your first iPhone app using the code that you're given as you walk through this book. Finally, debug and distribute your first app on Apple's iTunes App Store. Learn how to create apps for any model of iPhone, the iPod Touch, the iPad, or build universal apps that run on all of them. After reading this book, you'll be creating professional quality apps, ready to upload to the app store, making you the prestige and the money you seek!

App Savvy

Author : Ken Yarmosh
Publisher : "O'Reilly Media, Inc."
Page : 352 pages
File Size : 52,8 Mb
Release : 2010-08-31
Category : Electronic
ISBN : 1449397336

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App Savvy by Ken Yarmosh Pdf

How can you make your iPad or iPhone app stand out in the highly competitive App Store? While many books simply explore the technical aspects of iPad and iPhone app design and development, App Savvy also focuses on the business, product, and marketing elements critical to pursuing, completing, and selling your app -- the ingredients for turning a great idea into a genuinely successful product. Whether you're a designer, developer, entrepreneur, or just someone with a unique idea, App Savvy explains every step in the process, with guidelines for planning a solid concept, engaging customers early and often, developing your app, and launching it with a bang. Author Ken Yarmosh details a proven process for developing successful apps, and presents numerous interviews with the App Store's most prominent publishers. Learn about the App Store and how Apple's mobile devices function Follow guidelines for vetting and researching app ideas Validate your ideas with customers -- and create an app they’ll be passionate about Assemble your development team, understand costs, and establish a workable process Build your marketing plan while you develop your application Test your working app extensively before submitting it to the App Store Assess your app's performance and keep potential buyers engaged and enthusiastic

How to Make Money Marketing Your iPad & iPhone Apps

Author : Jeffrey Hughes
Publisher : Pearson Education
Page : 31 pages
File Size : 43,8 Mb
Release : 2010-11-15
Category : Computers
ISBN : 9780132619639

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How to Make Money Marketing Your iPad & iPhone Apps by Jeffrey Hughes Pdf

The expert guide to marketing your iPhone/iPad app cost-effectively and profitably! There are so many ways to promote an iPhone/iPad app. What really works and what doesn’t? How can a developer create the right marketing mix? Developers usually have limited marketing resources. They need to capitalize on the activities most likely to build their brand and jumpstart sales in a very competitive space...

iOS 5 Programming Pushing the Limits

Author : Rob Napier,Mugunth Kumar
Publisher : John Wiley & Sons
Page : 433 pages
File Size : 42,9 Mb
Release : 2011-12-07
Category : Computers
ISBN : 9781119961598

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iOS 5 Programming Pushing the Limits by Rob Napier,Mugunth Kumar Pdf

Open the door to endless new app development possibilities Pushing the Limits with iOS 5 Programming is an expert guide for developers aiming to create unique applications for Apple's iPad 2, iPhone, and the iPod Touch, which includes the latest version of the Apple iPhone SDK, iOS 5. This text goes beyond the basics to keep you ahead of the technology curve and spark your innovative nature to create seamless, functional, and fun apps. With a focus on advanced techniques for app development, you will learn to differentiate your apps from all the rest. With this must-have book, you'll explore advanced coverage of a variety of development topics, such as developing with deep Objective-C, while you learn to create amazing applications for Apple's iPad 2, iPhone, and iPod touch. Veteran mobile developers and authors guide you through maximizing your programs as they delve into topics not commonly found elsewhere. Provides a solid foundation in the patterns of iOS Shares tips for running on multiple platforms and best using security services Discusses topics such as controlling multitasking, advanced text layout and more Demonstrates how to think differently with blocks and functional programming Teaches table view, performance, and money-making optimization Eliminates common challenges with memory management and iOS information flow Pushing the Limits with iOS 5 Programming allows you to take on the future with confidence in your new, stand-out app design skills.