The Consuming Instinct

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The Consuming Instinct

Author : Gad Saad
Publisher : Prometheus Books
Page : 367 pages
File Size : 49,7 Mb
Release : 2011-06-21
Category : Business & Economics
ISBN : 9781616144302

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The Consuming Instinct by Gad Saad Pdf

In this highly informative and entertaining book, the founder of the vibrant new field of evolutionary consumption illuminates the relevance of our biological heritage to our daily lives as consumers. While culture is important, the author shows that innate evolutionary forces deeply influence the foods we eat, the gifts we offer, the cosmetics and clothing styles we choose to make ourselves more attractive to potential mates, and even the cultural products that stimulate our imaginations (such as art, music, and religion). The book demonstrates that most acts of consumption can be mapped onto four key Darwinian drives—namely, survival (we prefer foods high in calories); reproduction (we use products as sexual signals); kin selection (we naturally exchange gifts with family members); and reciprocal altruism (we enjoy offering gifts to close friends). The author further highlights the analogous behaviors that exist between human consumers and a wide range of animals. For anyone interested in the biological basis of human behavior or simply in what makes consumers tick—marketing professionals, advertisers, psychology mavens, and consumers themselves—this is a fascinating read.

The Evolutionary Bases of Consumption

Author : Gad Saad
Publisher : Psychology Press
Page : 361 pages
File Size : 54,6 Mb
Release : 2007-02-05
Category : Business & Economics
ISBN : 9781135608255

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The Evolutionary Bases of Consumption by Gad Saad Pdf

The Evolutionary Bases of Consumption by Gad Saad applies Darwinian principles in understanding our consumption patterns and the products of popular culture that most appeal to individuals. The first and only scholarly work to do so, this is a captivating study of the adaptive reasons behind our behaviors, cognitions, emotions, and perceptions. Thi

Evolutionary Psychology in the Business Sciences

Author : Gad Saad
Publisher : Springer Science & Business Media
Page : 371 pages
File Size : 42,9 Mb
Release : 2011-07-09
Category : Business & Economics
ISBN : 9783540927846

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Evolutionary Psychology in the Business Sciences by Gad Saad Pdf

All individuals who operate in the business sphere, whether as consumers, employers, employees, entrepreneurs, or financial traders to name a few constituents, share a common biological heritage and are defined by a universal human nature. As such, it is surprising that so few business scholars have incorporated biological and evolutionary-informed theories within their conceptual toolboxes. This edited book addresses this lacuna by culling chapters at the intersection of the evolutionary behavioral sciences and specific business contexts including in marketing, consumer behavior, advertising, innovation and creativity, intertemporal choice, negotiations, competition and cooperation in organizational settings, sex differences in workplace patterns, executive leadership, business ethics, store design, behavioral decision making, and electronic communication. To reword the famous aphorism of T. G. Dobzhansky, nothing in business makes sense except in the light of evolution.

The Parasitic Mind

Author : Gad Saad
Publisher : Simon and Schuster
Page : 256 pages
File Size : 52,5 Mb
Release : 2020-10-06
Category : Political Science
ISBN : 9781621579939

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The Parasitic Mind by Gad Saad Pdf

"Read this book, strengthen your resolve, and help us all return to reason." —JORDAN PETERSON The West’s commitment to freedom, reason, and true liberalism have become endangered by a series of viral forces in our society today. Renowned host of the popular YouTube show “The SAAD Truth”, Dr. Gad Saad exposes how an epidemic of idea pathogens are spreading like a virus and killing common sense in the West. Serving as a powerful follow-up to Jordan Peterson’s book 12 Rules for Life Dr. Saad unpacks what is really happening in progressive safe zones, why we need to be paying more attention to these trends, and what we must do to stop the spread of dangerous thinking. A professor at Concordia University who has witnessed this troubling epidemic first-hand, Dr. Saad dissects a multitude of these concerning forces (corrupt thought patterns, belief systems, attitudes, etc.) that have given rise to a stifling political correctness in our society and how these have created serious consequences that must be remedied–before it’s too late.

Payback

Author : David P. Barash,Judith Eve Lipton
Publisher : Oxford University Press
Page : 224 pages
File Size : 51,9 Mb
Release : 2011-02-01
Category : Psychology
ISBN : 0199752982

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Payback by David P. Barash,Judith Eve Lipton Pdf

From the child taunted by her playmates to the office worker who feels stifled in his daily routine, people frequently take out their pain and anger on others, even those who had nothing to do with the original stress. The bullied child may kick her puppy, the stifled worker yells at his children: Payback can be directed anywhere, sometimes at inanimate things, animals, or other people. In Payback, the husband-and wife team of evolutionary biologist David Barash and psychiatrist Judith Lipton offer an illuminating look at this phenomenon, showing how it has evolved, why it occurs, and what we can do about it. Retaliation and revenge are well known to most people. We all know what it is like to want to get even, get justice, or take revenge. What is new in this book is an extended discussion of redirected aggression, which occurs not only in people but other species as well. The authors reveal that it's not just a matter of yelling at your spouse "because" your boss yells at you. Indeed, the phenomenon of redirected aggression--so-called to differentiate it from retaliation and revenge, the other main forms of payback--haunts our criminal courts, our streets, our battlefields, our homes, and our hearts. It lurks behind some of the nastiest and seemingly inexplicable things that otherwise decent people do, from road rage to yelling at a crying baby. And it exists across boundaries of every kind--culture, time, geography, and even species. Indeed, it's not just a human phenomenon. Passing pain to others can be seen in birds and horses, fish and primates--in virtually all vertebrates. It turns out that there is robust neurobiological hardware and software promoting redirected aggression, as well as evolutionary underpinnings. Payback may be natural, the authors conclude, but we are capable of rising above it, without sacrificing self-esteem and social status. They show how the various human responses to pain and suffering can be managed--mindfully, carefully, and humanely.

The Willpower Instinct

Author : Kelly McGonigal
Publisher : Penguin
Page : 226 pages
File Size : 43,9 Mb
Release : 2011-12-29
Category : Psychology
ISBN : 9781101553732

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The Willpower Instinct by Kelly McGonigal Pdf

Based on Stanford University psychologist Kelly McGonigal's wildly popular course "The Science of Willpower," The Willpower Instinct is the first book to explain the science of self-control and how it can be harnessed to improve our health, happiness, and productivity. Informed by the latest research and combining cutting-edge insights from psychology, economics, neuroscience, and medicine, The Willpower Instinct explains exactly what willpower is, how it works, and why it matters. For example, readers will learn: • Willpower is a mind-body response, not a virtue. It is a biological function that can be improved through mindfulness, exercise, nutrition, and sleep. • Willpower is not an unlimited resource. Too much self-control can actually be bad for your health. • Temptation and stress hijack the brain's systems of self-control, but the brain can be trained for greater willpower • Guilt and shame over your setbacks lead to giving in again, but self-forgiveness and self-compassion boost self-control. • Giving up control is sometimes the only way to gain self-control. • Willpower failures are contagious—you can catch the desire to overspend or overeat from your friends­­—but you can also catch self-control from the right role models. In the groundbreaking tradition of Getting Things Done, The Willpower Instinct combines life-changing prescriptive advice and complementary exercises to help readers with goals ranging from losing weight to more patient parenting, less procrastination, better health, and greater productivity at work.

The Fairness Instinct

Author : L. Sun
Publisher : Prometheus Books
Page : 300 pages
File Size : 48,9 Mb
Release : 2013-10-15
Category : Science
ISBN : 9781616148485

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The Fairness Instinct by L. Sun Pdf

Combining research from the social sciences, hard sciences, and the humanities, this accessible cross-disciplinary book offers fascinating insights into a key component of human nature and society. What do the Arab Spring, the Robin Hood legend, Occupy Wall Street, and the American taxpayer reaction to the $182 billion bailout of AIG have in common? All are rooted in a deeply ingrained sense of fairness. But where does this universal instinct come from? This is the driving question at the heart of L. Sun’s The Fairness Instinct. Thinkers from Aristotle to Kant, from Augustine to John Rawls, and religions from Christianity to Confucianism, have offered great insight into the nature and origins of this basic human desire for fairness. Based on the most recent scientific discoveries in behavioral genetics, neuroscience, psychology, anthropology, economics, and evolution, Sun argues that the origins of the fairness instinct cannot be found exclusively in the philosophical, social, and political perspectives to which we so often turn; rather, they can be traced to something much deeper in our biological makeup. Taking as his starting point Frans De Waal’s seminal study showing that Capuchin monkeys revolt when they are shortchanged by receiving a less valuable reward than their peers receive for the same task, Sun synthesizes a wide range of research to explore the biological roots of the fairness instinct. He shows that fairness is much more than a moral value or ideological construct; fairness is in our DNA. Combining scientific rigor with accessible and reader-friendly language to relate fascinating stories of animal and human behavior, The Fairness Instinct lays out an evolutionary roadmap for how fairness emerges and thrives under natural selection and how two powerful engines—social living and social hierarchy—have fueled the evolution of this intricate and potent instinct in all of us. Probing into the motives that underlie such phenomena as envy, consumerism, anti-intellectualism, revenge, revolution, terrorism, marriage, democracy, and religion, Sun showcases the power of the fairness instinct to make our history, shape our society, and rule our social lives.

Drowning Instinct

Author : Ilsa J. Bick
Publisher : Carolrhoda Lab ™
Page : 356 pages
File Size : 41,6 Mb
Release : 2012-02-01
Category : Juvenile Fiction
ISBN : 9780761387268

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Drowning Instinct by Ilsa J. Bick Pdf

Jenna Lord's first sixteen years were not exactly a fairy tale. Her father is a controlling psycho and her mother is a drunk. She used to count on her older brother until he shipped off to Iraq. And then, of course, there was the time she almost died in a fire. Mitch Anderson is many things: A dedicated teacher and coach. A caring husband. A man with a certain...magnetism. Drowning Instinct is a novel of pain, deception, desperation, and love against the odds and the rules.

The Interdisciplinary Science of Consumption

Author : Stephanie D. Preston,Stephanie Delphine Preston,Morten L. Kringelbach,Brian Knutson
Publisher : MIT Press
Page : 343 pages
File Size : 49,9 Mb
Release : 2014-08
Category : Business & Economics
ISBN : 9780262027670

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The Interdisciplinary Science of Consumption by Stephanie D. Preston,Stephanie Delphine Preston,Morten L. Kringelbach,Brian Knutson Pdf

Scholars from psychology, neuroscience, economics, animal behavior, and evolution describe the latest research on the causes and consequences of overconsumption. Our drive to consume—our desire for food, clothing, smart phones, and megahomes—evolved from our ancestors' drive to survive. But the psychological and neural processes that originally evolved to guide mammals toward resources that are necessary but scarce may mislead us in modern conditions of material abundance. Such phenomena as obesity, financial bubbles, hoarding, and shopping sprees suggest a mismatch between our instinct to consume and our current environment. This volume brings together research from psychology, neuroscience, economics, marketing, animal behavior, and evolution to explore the causes and consequences of consumption. Contributors consider such topics as how animal food-storing informs human consumption; the downside of evolved “fast and frugal” rules for eating; how future discounting and the draw toward immediate rewards influence food consumption, addiction, and our ability to save; overconsumption as social display; and the policy implications of consumption science. Taken together, the chapters make the case for an emerging interdisciplinary science of consumption that reflects commonalities across species, domains, and fields of inquiry. By carefully comparing mechanisms that underlie seemingly disparate outcomes, we can achieve a unified understanding of consumption that could benefit both science and society.

Powered by Instinct

Author : Kathy Kolbe
Publisher : Kolbe Corp
Page : 280 pages
File Size : 43,7 Mb
Release : 2004
Category : Business & Economics
ISBN : 0971799911

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Powered by Instinct by Kathy Kolbe Pdf

Discusses the practice of using one's instincts in five ways to achieve success and happiness, including acting before you think, committing to just enough, and knowing when to do nothing.

The Eating Instinct

Author : Virginia Sole-Smith
Publisher : Henry Holt and Company
Page : 336 pages
File Size : 44,7 Mb
Release : 2018-11-13
Category : Social Science
ISBN : 9781250120991

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The Eating Instinct by Virginia Sole-Smith Pdf

An exploration, both personal and deeply reported, of how we learn to eat in today’s toxic food culture. Food is supposed to sustain and nourish us. Eating well, any doctor will tell you, is the best way to take care of yourself. Feeding well, any human will tell you, is the most important job a mother has. But for too many of us, food now feels dangerous. We parse every bite we eat as good or bad, and judge our own worth accordingly. When her newborn daughter stopped eating after a medical crisis, Virginia Sole-Smith spent two years teaching her how to feel safe around food again — and in the process, realized just how many of us are struggling to do the same thing. The Eating Instinct visits kitchen tables around America to tell Sole-Smith’s own story, as well as the stories of women recovering from weight loss surgery, of people who eat only nine foods, of families with unlimited grocery budgets and those on food stamps. Every struggle is unique. But Sole-Smith shows how they’re also all products of our modern food culture. And they’re all asking the same questions: How did we learn to eat this way? Why is it so hard to feel good about food? And how can we make it better?

The Business of Choice

Author : Matthew Willcox
Publisher : Pearson Education
Page : 247 pages
File Size : 45,6 Mb
Release : 2015-02-20
Category : Business & Economics
ISBN : 9780134053493

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The Business of Choice by Matthew Willcox Pdf

Winner of the 2016 Berry - AMA Book Prize for Best Book in Marketing from the American Marketing Association! Named Marketing Book of the Year for 2016 by Marketing & Sales Books! Reshape Consumer Behavior by Making Your Brand the Instinctive, Intuitive, Easy Choice • Discover powerful new ways to simplify and guide consumer decisions • Gain actionable insights into social influence, how people plan, and how they interpret the past • Leverage surprising advances in neuroscience, evolutionary biology, and the behavioral and social sciences Whatever your marketing or behavioral objective, you’ll be far more successful if you know how humans choose. Human intuitions and cognitive mechanisms have evolved over millions of years, but only now are marketers beginning to understand their impact on people’s decisions. The Business of Choice helps you apply new scientific insights to make your brand or target behavior the easiest, most instinctive choice. Matthew Willcox integrates the latest research advances with his own extensive enterprise marketing experience at FCB’s Institute of Decision Making. Willcox explains why we humans often seem so irrational, how marketers can leverage the same evolutionary factors that helped humans prosper as a species, how to make decisions simpler for your consumers, and how to make them feel good about their choices, so they keep coming back for more!

Deliverance

Author : James Dickey
Publisher : Delta
Page : 286 pages
File Size : 42,9 Mb
Release : 2008-11-19
Category : Fiction
ISBN : 9780307483706

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Deliverance by James Dickey Pdf

“You're hooked, you feel every cut, grope up every cliff, swallow water with every spill of the canoe, sweat with every draw of the bowstring. Wholly absorbing [and] dramatic.”—Harper's Magazine The setting is the Georgia wilderness, where the states most remote white-water river awaits. In the thundering froth of that river, in its echoing stone canyons, four men on a canoe trip discover a freedom and exhilaration beyond compare. And then, in a moment of horror, the adventure turns into a struggle for survival as one man becomes a human hunter who is offered his own harrowing deliverance. Praise for Deliverance “Once read, never forgotten.”—Newport News Daily Press “A tour de force . . . How a man acts when shot by an arrow, what it feels like to scale a cliff or to capsize, the ironic psychology of fear: these things are conveyed with remarkable descriptive writing.”—The New Republic “Freshly and intensely alive . . . with questions that haunt modern urban man.”—Southern Review “A fine and honest book that hits the reader's mind with the sting of a baseball just caught in the hand.”—The Nation “[James Dickey's] language has descriptive power not often matched in contemporary American writing.”—Time “A harrowing trip few readers will forget.”—Asheville Citizen-Times "A novel that will curl your toes . . . Dickey's canoe rides to the limits of dramatic tension."—New York Times Book Review "A brilliant and breathtaking adventure."—The New Yorker

Primal Instinct

Author : Janie Crouch
Publisher : Harlequin
Page : 217 pages
File Size : 40,7 Mb
Release : 2014
Category : Fiction
ISBN : 9780373697564

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Primal Instinct by Janie Crouch Pdf

A killer stalks the city streets, and one FBI agent is determined to bring him down in Janie Crouch's Primal Instinct. On the crowded streets of San Francisco, a serial killer watches and waits. Known only as "Simon Says," he lures his next victim while the FBI grasps for answers. Desperate, they turn to Adrienne Jeffries. Adrienne has an uncanny talent for getting inside the city's most dangerous minds. But first she'll have to get past FBI agent Conner Perigo. Skeptical of Adrienne's abilities, Conner begrudgingly enlists her help...unprepared for the powerful attraction that could jeopardize their focus. With little time, and everything to lose, they must work to find Simon's next victim--before he does.

Spent

Author : Geoffrey Miller
Publisher : Penguin
Page : 384 pages
File Size : 40,7 Mb
Release : 2009-05-14
Category : Business & Economics
ISBN : 9781101050842

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Spent by Geoffrey Miller Pdf

A leading evolutionary psychologist probes the hidden instincts behind our working, shopping, and spending Evolutionary psychology-the compelling science of human nature-has clarified the prehistoric origins of human behavior and influenced many fields ranging from economics to personal relationships. In Spent Geoffrey Miller applies this revolutionary science's principles to a new domain: the sensual wonderland of marketing and status seeking that we call American consumer culture. Starting with the basic notion that the goods and services we buy unconsciously advertise our biological potential as mates and friends, Miller examines the hidden factors that dictate our choices in everything from lipstick to cars, from the magazines we read to the music we listen to. With humor and insight, Miller analyzes an array of product choices and deciphers what our decisions say about ourselves, giving us access to a new way of understanding-and improving-our behaviors. Like Freakonomics or The Tipping Point, Spent is a bold and revelatory book that illuminates the unseen logic behind the chaos of consumerism and suggests new ways we can become happier consumers and more responsible citizens.