The Context Of Business

Author : Len Karakowsky,Natalie Guriel
Publisher : Unknown
Page : 528 pages
File Size : 40,9 Mb
Release : 2014-02-01
Category : Business enterprises
ISBN : 0132913003

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The Context of Business by Len Karakowsky,Natalie Guriel Pdf

Understanding the Canadian Business Environment is the only ground-up Canadian text that emphasizes an analytical approach using case orientation to understanding the core material students need to be successful post-graduation. The text takes the reader on a journey that explores the environment within which business operates--both within the Canadian context and within the global context. The reader will be introduced to a variety of perspectives, theories, and concepts that shed light on real business issues.

Author : David Needle
Publisher : Cengage Learning EMEA
Page : 676 pages
File Size : 41,8 Mb
Release : 2004
Category : Business
ISBN : 1861529929

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Business in Context by David Needle Pdf

An introduction to the key activities of business placed within a managerial, organizational and environmental context, this edition places increased emphasis on globalization and the effect of technology on business.

Author : David Needle
Publisher : Unknown
Page : 405 pages
File Size : 51,9 Mb
Release : 1994
Category : Business education
ISBN : 186152353X

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Business in Context by David Needle Pdf

Provides an introduction to business functions, issues and activities and to the way they interact with their environment. It is the core text for the Business In Context Series which serves as a stand-alone introduction to business studies. An ELBS/LPBB edition is available.

Author : Susanne Niemeier,Charles P. Campbell,René Dirven
Publisher : John Benjamins Publishing
Page : 277 pages
File Size : 49,9 Mb
Release : 1998
Category : Business & Economics
ISBN : 9789027221766

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The Cultural Context in Business Communication by Susanne Niemeier,Charles P. Campbell,René Dirven Pdf

"The Cultural Context in Business Communication" focuses on differences and similarities in business negotiations and written communication in intercultural settings. To set the scene, Edward T. Hall looks back at "culture" as an evolutionary concept and Charles Campbell explains the value of classical rhetoric in contemporary cultures. Further contributions present case studies of cross-cultural encounters and discourse aspects in various settings. Steven Weiss explores the proper character of six cultures: Chinese, French, Japanese, Mexican, Nigerian, and Saudi. Other chapters contrast English with cultures such as Chinese, German, Dutch, Finnish, and Irish. The book closes with two chapters on training for effective business communication and provide models in participatory training and gaming.

Author : AIDAN BERRY and ROBIN JARVIS
Publisher : Springer
Page : 426 pages
File Size : 50,6 Mb
Release : 2013-12-11
Category : Business & Economics
ISBN : 9781489969422

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Accounting in a Business Context by AIDAN BERRY and ROBIN JARVIS Pdf

This is the second edition of an introduction to all the financial and management accounting concepts and techniques required by the general business student.

Author : John Kew,John Stredwick
Publisher : Kogan Page Publishers
Page : 425 pages
File Size : 55,7 Mb
Release : 2008-05-16
Category : Business & Economics
ISBN : 9780749482701

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Business Environment by John Kew,John Stredwick Pdf

A solid understanding of the social, economic and legal environment in which a business operates is crucial to developing a successful business strategy. With a unique balance between theory and practice, Business Environment is a broad ranging and easy to use guide that looks at how factors such as the world economy, government policy, regulation and demography, and social trends, affect day-to-day strategy and decision making in practice. The text is ideal for students taking undergraduate and postgraduate modules in the Business Environment or Business Context areas of an HR or business degree, and also caters for students studying the CIPD Leadership and Management module 'Managing in a Strategic Business Context'. This fully updated 2nd edition includes new content addressing the needs of migrant workers, further international case studies and real-world examples, and lots of new research from the CIPD and elsewhere. Online, you will find a comprehensive tutor and student support site to complement the practical material within the text. Packed with engaging features such as chapter objectives, student and seminar activities, self assessment questions, case studies, key learning points and further reading, Business Environment is guaranteed to develop the skills, knowledge and key understanding of business strategy that is required at every level.

Author : Andrew Harrison
Publisher : OUP Oxford
Page : 432 pages
File Size : 55,8 Mb
Release : 2016-10-14
Category : Business & Economics
ISBN : 9780191037603

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Business Environment in a Global Context by Andrew Harrison Pdf

Andrew Harrison has expertly authored this engaging text on the business environment, offering theoretical rigour, along with a truly global focus, and an understanding of the economic dimensions of the subject. The text takes a unique approach exploring the business environment at different spatial levels (global, international, national, and regional), in different dimensions (culture, ethics, internationalization, markets, technology, and risk) and in the main geopolitical regions (Europe, the Americas, Asia, and Africa). The text is packed with up-to-date case studies that demonstrate how international companies are affected by, and deal with, serious global issues ranging from the Arab uprising to the growing influence of the BRIC countries. Practical insights interspersed in each chapter provide balanced commentary on the key issues and topics discussed, with further research being prompted by related questions. The text is accompanied by an Online Resource Centre, which includes: For Students: Chapter and case study updates Emerging issues Annotated web links Ideas for research topics For Lecturers: Lecture notes PowerPoint slides Assignment scenarios and questions Guidance on discussion questions and cases Figures and tables from the text

Author : David Norton
Publisher : Bookbaby
Page : 0 pages
File Size : 40,5 Mb
Release : 2016-02-04
Category : Business & Economics
ISBN : 0996941401

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Digital Context 2. 0 by David Norton Pdf

David W. Norton, founder of the Digital Consumer Collaborative, discusses how businesses can improve their customer interactions and offerings by developing their understanding of consumer decision-making in a digital age. Norton provides advice on ways to increase consumer engagement by drawing attention to the ways consumers act within their individual digital contexts, or the way that users share the data they create.

Author : Heidi Maria Schultz
Publisher : Irwin/McGraw-Hill
Page : 0 pages
File Size : 48,7 Mb
Release : 2006
Category : Business communication
ISBN : 0072984244

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Business Scenarios by Heidi Maria Schultz Pdf

Takes the concept critical thinking and puts it to the test by challenging students to make rhetorical choices in the face of complex situations. To move students beyond theory to the application of business communication principles, this book drops students into workplace scenarios and requires them to respond by writing business messages.

Author : P. Buckley
Publisher : Springer
Page : 371 pages
File Size : 52,5 Mb
Release : 2002-11-19
Category : Business & Economics
ISBN : 9780230501553

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The Changing Global Context of International Business by P. Buckley Pdf

This book explores 4 key issues in the world economy: the changing context of international business, the continuing pace of economic integration, international joint ventures and knowledge management. More specifically the book explores how each of the issues affects the strategies of multinational enterprises (MNEs). The book takes into account the moral basis of global capitalism, made all the more important after the events of 11 September 2001. Peter Buckley is a world renowned expert in the field of international Business.

Author : Mathew Sweezey
Publisher : Harvard Business Press
Page : 178 pages
File Size : 40,9 Mb
Release : 2020-03-24
Category : Business & Economics
ISBN : 9781633694033

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The Context Marketing Revolution by Mathew Sweezey Pdf

In a world of limitless media noise, how can businesses break through to customers? Context. We are in the midst of a massive media revolution. For the first time in history, ordinary people around the world have the ability to create, distribute, and consume content instantly, from anywhere, using connected devices. The massive increase in media "noise" created by these consumers and devices creates an entirely new situation that makes conventional marketing models obsolete. And yet countless companies and marketing organizations continue to rely on traditional models, assuming that their "campaigns" will sway customers. They couldn't be more wrong. In this provocative and practical book, Salesforce marketing maven Mathew Sweezey boldly outlines this new "infinite media" environment and poses a profound question: In a transformed world where customers shape their own experience, what is the key to breaking through and motivating them to buy? It is context--the close linkage between an individual's immediate desires and the experiences a brand creates to fulfill them. Drawing on new research and new insights into current consumer psychology, Sweezey defines the five key elements of context. Customer experiences must be: Available: Helping people achieve the value they seek in the moment Permissioned: Giving people what they've asked for, on their terms Personal: Going beyond how personal it is to how personally you can deliver it Authentic: Combining voice, empathy, and brand congruence simultaneously Purposeful: Creating a deeper connection to the brand, beyond the product Sweezey uses vivid examples to highlight a new marketing model used by high-performing brands big and small. The final part of the book shifts to execution, providing a new rule book for context-based marketing. The Context Marketing Revolution will change forever how you think about the purpose and practice of marketing.

Author : John Kew,John Stredwick
Publisher : Kogan Page Publishers
Page : 608 pages
File Size : 47,8 Mb
Release : 2016-06-01
Category : Business & Economics
ISBN : 9781843984511

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Human Resource Management in a Business Context by John Kew,John Stredwick Pdf

Highly accessible and student-friendly, Human Resource Management in a Business Context is the core text for the CIPD Level 7 Advanced module, Human Resource Management in Context, and is also essential reading for other undergraduate and postgraduate HR and business degrees. In clear and easy to navigate chapters, which consider government policy, regulation, the world economy and demographic and social trends, this book provides the firm theoretical background that you can apply in practice. Human Resource Management in a Business Context is packed with international case studies, examples and activities that will actively engage you with the different areas of knowledge and allow you to work through the material step-by-step. This edition is fully updated to include an even broader range of global case studies with extended coverage from China and India and updates to policies and legislation. The online resources available have also been expanded on, and now provide additional case studies and activities, alongside lecturer's guides, PowerPoint slides and annotated web links.

Author : David Farnham
Publisher : CIPD Publishing
Page : 372 pages
File Size : 43,8 Mb
Release : 1999
Category : Business & Economics
ISBN : 0852927835

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Managing in a Business Context by David Farnham Pdf

Managing in a Business Context introduces and describes the framework in which businesses are working in Britain today. Beginning with the nature of strategy and how strategy can be converted into practice, it goes on to place HR and business management generally in the wider context of UK society, Europe and the world.

Author : Lawrence J. Gitman,Carl Mcdaniel,Amit Shah
Publisher : Unknown
Page : 0 pages
File Size : 41,6 Mb
Release : 2023-05-19
Category : Electronic
ISBN : 1998109313

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Introduction to Business by Lawrence J. Gitman,Carl Mcdaniel,Amit Shah Pdf

Author : Bodo B. Schlegelmilch,Ilona Szőcs
Publisher : Springer Nature
Page : 315 pages
File Size : 43,5 Mb
Release : 2020-02-19
Category : Business & Economics
ISBN : 9783030342616

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Rethinking Business Responsibility in a Global Context by Bodo B. Schlegelmilch,Ilona Szőcs Pdf

This book examines topical issues in global corporate social responsibility (CSR) from both scholarly and practical perspectives. It offers a variety of viewpoints and cases from countries around the globe and combines them with current academic knowledge. Intended for students, academics, and managers wishing to keep abreast of the challenges and opportunities for corporations operating in our ever-more-complex globalized world, this book provides fresh insights into responsible business conduct.