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The Craft of Professional Writing, Second Edition by Michael S Malone Pdf
The Craft of Professional Writing, 2nd edition is the most complete manual ever written for every form of professional (and professional quality) writing. Its chapter ranges from toasts and captions to every form of journalism to novel writing, book authorship and screenplays. The book offers techniques for the writing of each form, sample templates, and the advice on navigating a career in each writing field, including public relations and commercial writing, journalism in all media and self-employment as a freelancer. It also offers sections on the tools of writing, including pacing, editing, pitching, invoicing and managing the highs and lows of the different writing careers.
The Craft of Professional Writing, Second Edition by Michael S. Malone Pdf
The Craft of Professional Writing, 2nd edition is the most complete manual ever written for every form of professional (and professional quality) writing. Its chapters range from toasts and captions to every form of journalism to novel writing, book authorship and screenplays. The book offers techniques for the writing of each form, sample templates, and the advice on navigating a career in each writing field, including public relations and commercial writing, journalism in all media and self-employment as a freelancer. It also offers sections on the tools of writing, including pacing, editing, pitching, invoicing and managing the highs and lows of the different writing careers.
Business and Professional Writing: A Basic Guide - Second Edition by Paul MacRae Pdf
Straightforward, practical, and focused on realistic examples, Business and Professional Writing: A Basic Guide is an introduction to the fundamentals of professional writing. The book emphasizes clarity, conciseness, and plain language. Guidelines and templates for business correspondence, formal and informal reports, brochures and press releases, and oral presentations are included. Exercises guide readers through the process of creating and revising each genre, and helpful tips, reminders, and suggested resources beyond the book are provided throughout. The second edition includes new sections on information security and ethics in business writing. New formal proposal examples have been added, and the text has been updated throughout.
Business and Professional Writing: A Basic Guide - Second Canadian Edition by Paul MacRae Pdf
Straightforward, practical, and focused on realistic examples, Business and Professional Writing: A Basic Guide is an introduction to the fundamentals of professional writing. The book emphasizes clarity, conciseness, and plain language. Guidelines and templates for business correspondence, formal and informal reports, brochures and press releases, and oral presentations are included. Exercises guide readers through the process of creating and revising each genre, and helpful tips, reminders, and suggested resources beyond the book are provided throughout. The second edition includes new sections on information security and ethics in business writing. New formal proposal examples have been added, and the text has been updated throughout.
The Craft of Scientific Presentations by Michael Alley Pdf
The Craft of Scientific Presentations, 2nd edition aims to strengthen you as a presenter of science and engineering. The book does so by identifying what makes excellent presenters such as Brian Cox, Jane Goodall, Richard Feynman, and Jill Bolte Taylor so strong. In addition, the book explains what causes so many scientific presentations to flounder. One of the most valuable contributions of this text is that it teaches the assertion-evidence approach to scientific presentations. Instead of building presentations, as most engineers and scientists do, on the weak foundation of topic phrases and bulleted lists, this assertion-evidence approach calls for building presentations on succinct message assertions supported by visual evidence. Unlike the commonly followed topic-subtopic approach that PowerPoint leads presenters to use, the assertion-evidence approach is solidly grounded in research. By showing the differences between strong and weak presentations, by identifying the errors that scientific presenters typically make, and by teaching a much more powerful approach for scientific presentations than what is commonly practiced, this book places you in a position to elevate your presentations to a high level. In essence, this book aims to have you not just succeed in your scientific presentations, but excel. About the Author Michael Alley has taught workshops on presentations to engineers and scientists on five continents, and has recently been invited to speak at the European Space Organization, Harvard Medical School, MIT, Sandia National Labs, Shanghai Jiao Tong University, Simula Research Laboratory, and United Technologies. An Associate Professor of engineering communication at Pennsylvania State University, Alley is a leading researcher on the effectiveness of different designs for presentation slides.
Professional Writing offers a comprehensive interdisciplinary introduction to professional writing for different media, synthesizing methods and ideas developed in linguistics, journalism, public relations and marketing. It provides students with the ability to understand, construct and manipulate written information in a way that is directly transferable to a wide variety of professional situations. Thoroughly revised and updated throughout, the second edition contains a new chapter on teamwork, a section on plagiarism and additional content on digital writing to better reflect the impact this has had on professional writing.
Wayne C. Booth,Gregory G. Colomb,Joseph M. Williams
Author : Wayne C. Booth,Gregory G. Colomb,Joseph M. Williams Publisher : University of Chicago Press Page : 348 pages File Size : 53,7 Mb Release : 2008-04-15 Category : Science ISBN : 9780226065694
The Craft of Research, 2nd edition by Wayne C. Booth,Gregory G. Colomb,Joseph M. Williams Pdf
Since 1995, more than 150,000 students and researchers have turned to The Craft of Research for clear and helpful guidance on how to conduct research and report it effectively . Now, master teachers Wayne C. Booth, Gregory G. Colomb, and Joseph M. Williams present a completely revised and updated version of their classic handbook. Like its predecessor, this new edition reflects the way researchers actually work: in a complex circuit of thinking, writing, revising, and rethinking. It shows how each part of this process influences the others and how a successful research report is an orchestrated conversation between a researcher and a reader. Along with many other topics, The Craft of Research explains how to build an argument that motivates readers to accept a claim; how to anticipate the reservations of thoughtful yet critical readers and to respond to them appropriately; and how to create introductions and conclusions that answer that most demanding question, "So what?" Celebrated by reviewers for its logic and clarity, this popular book retains its five-part structure. Part 1 provides an orientation to the research process and begins the discussion of what motivates researchers and their readers. Part 2 focuses on finding a topic, planning the project, and locating appropriate sources. This section is brought up to date with new information on the role of the Internet in research, including how to find and evaluate sources, avoid their misuse, and test their reliability. Part 3 explains the art of making an argument and supporting it. The authors have extensively revised this section to present the structure of an argument in clearer and more accessible terms than in the first edition. New distinctions are made among reasons, evidence, and reports of evidence. The concepts of qualifications and rebuttals are recast as acknowledgment and response. Part 4 covers drafting and revising, and offers new information on the visual representation of data. Part 5 concludes the book with an updated discussion of the ethics of research, as well as an expanded bibliography that includes many electronic sources. The new edition retains the accessibility, insights, and directness that have made The Craft of Research an indispensable guide for anyone doing research, from students in high school through advanced graduate study to businesspeople and government employees. The authors demonstrate convincingly that researching and reporting skills can be learned and used by all who undertake research projects. New to this edition: Extensive coverage of how to do research on the internet, including how to evaluate and test the reliability of sources New information on the visual representation of data Expanded bibliography with many electronic sources
Author : Priscilla Long Publisher : University of New Mexico Press Page : 368 pages File Size : 42,7 Mb Release : 2018 Category : Language Arts & Disciplines ISBN : 9780826360052
The Writer's Portable Mentor by Priscilla Long Pdf
Designed to mentor writers at all levels, from beginning to quite advanced, The Writer's Portable Mentor offers a wealth of insight and crafting models from the author's twenty-plus years of teaching and creative thought. The book provides tools for structuring a book, story, or essay. It trains writers in observation and in developing a poet's ear for sound in prose. It scrutinizes the sentence strategies of the masters and offers advice on how to publish. This second edition is updated to account for changes in the publishing industry and provides hundreds of new craft models to inspire, guide, and develop every writer's work.
The Professional Writing Guide by Roslyn Petelin,Marsha Durham Pdf
The Professional Writing Guide is for people who wish to improve the quality of their documents and the efficiency of their writing. Busy executives and other writers in organisations, who may spend between 30 and 80 per cent of their working time writing, will find it invaluable because it clearly outlines the principles that underlie effective documents. This book will enable executives to write confidently, competently, and persuasively. High quality output is crucial to a company's image and to a professional's own career advancement. Errors in a document can prove expensive. The Professional Writing Guide is an indispensable and accessible reference tool as well as a comprehensive style manual for writers who wish to avoid those expensive mistakes and make a positive impression. Written by two long-term professional writing educators with extensive experience of consulting to Australian business and industry, this lively and highly practical book features workable, reliable, and powerful strategies that can be used to systematically eliminate the writing problems of organisational writers.
Self-Editing for Fiction Writers, Second Edition by Renni Browne,Dave King Pdf
Hundreds of books have been written on the art of writing. Here at last is a book by two professional editors to teach writers the techniques of the editing trade that turn promising manuscripts into published novels and short stories. In this completely revised and updated second edition, Renni Browne and Dave King teach you, the writer, how to apply the editing techniques they have developed to your own work. Chapters on dialogue, exposition, point of view, interior monologue, and other techniques take you through the same processes an expert editor would go through to perfect your manuscript. Each point is illustrated with examples, many drawn from the hundreds of books Browne and King have edited.
Author : Jane Friedman Publisher : University of Chicago Press Page : 323 pages File Size : 41,5 Mb Release : 2018-03-16 Category : Language Arts & Disciplines ISBN : 9780226393339
The Business of Being a Writer by Jane Friedman Pdf
“Destined to become a staple reference book for writers and those interested in publishing careers.” —Publishers Weekly Writers talk about their work in many ways: as an art, as a calling, as a lifestyle. Too often missing from these conversations is the fact that writing is also a business. Those who want to make a full- or part-time job out of writing are going to have a more positive and productive career if they understand the basic business principles underlying the industry. This book offers the business education writers need but so rarely receive. It is meant for early-career writers looking to develop a realistic set of expectations about making money from their work. or for working writers who want a better understanding of the industry. Writers will gain a comprehensive picture of how the publishing world works—from queries and agents to blogging and advertising—and will learn how they can best position themselves for success over the long term. Jane Friedman has more than two decades of experience in the publishing industry, with an emphasis on digital media strategy for authors and publishers. She is encouraging without sugarcoating, blending years of research with practical advice that will help writers market themselves and maximize their writing-related income—and leave them empowered, confident, and ready to turn their craft into a career. “Friedman’s 20-plus years in the industry, launching and managing the social media presence of Writer’s Digest, along with her expertise in business strategies for authors and publishers, combine to create an invaluable compendium of practical advice.” —Library Journal (starred review)
How do you choose mentor texts for your students? How do you mine them for the craft lessons you want your students to learn?In Craft Moves: Lesson Sets for Teaching Writing with Mentor Texts , Stacey Shubitz, co-founder of the Two Writing Teachers website, usestwenty recently published picture books to createmore than 180 lessons to teach various craft moves that will help your students become better writers.Each of the 184 lessons in the book includes a publisher's summary, a rationale or explanation of the craft move demonstrated in the book, and a procedure that takes teachers and students back into the mentor text to deepen their understanding of the selected craft move. A step-by-step guide demonstrates how to analyze a picture book for multiple craft moves.Shubitzintroduces picture books as teaching tools and offers ways to integrate them into your curriculum and classroom discussions. She then shares different routines and classroom procedures designed to help students focus on their writing during the writer's workshop as well as focusing how teachers can prepare for small group instruction.Using picture books as mentor texts will help your students not only read as writers and write with joy but also become writers who can effectively communicate meaning, structure their writing, write with detail, and give their writing their own unique voice.
What makes an effective quote? How can I infuse my writing with style and voice? How can a sharp lead kick-start my story? What are the tricks to writing for the Web? What can I do to get an editor to listen to my idea? These topics and more are handled smartly, succinctly, and simply in the latest edition of Words Worth, an invaluable toolkit for writers aspiring to perfect the craft of nonfiction writing. Brooks and Quigleys expert views on the essence of a feature story give struggling beginners, their teachers, and professional writers alike the tools necessary to create powerful writing. As a precise guide to writing and promoting nonfiction, Words Worth furnishes a map to the world of reporting for the Web and blogging, well-crafted exercises to hone skills, and savvy advice to help writers enrich their style and make their work more marketable.
Author : Kenneth W. Davis Publisher : McGraw Hill Professional Page : 256 pages File Size : 52,6 Mb Release : 2010-03-19 Category : Business & Economics ISBN : 9780071743945
The McGraw-Hill 36-Hour Course in Business Writing and Communication, Second Edition by Kenneth W. Davis Pdf
Supercharge your writing skills . . . by the end of the week! In the workplace, your writing speaks volumes about you. Whether you’re crafting a three-line message or a 300-page report, you need to write in a polished, professional way—regardless of your position or profession. The McGraw-Hill 36-Hour Course in Business Writing and Communication puts you on the fast track to becoming a strong, persuasive business writer. Complete with exercises, self-tests, and an online final exam, this multifaceted business writing “course” teaches you how to: SEIZE READERS’ INTEREST INSTANTLY ELIMINATE NONSPECIFIC WORDS AND PHRASES MANAGE CROSS-CULTURAL WRITING CRAFT COMPELLING ONLINE COPY CREATE POWERFUL PRESENTATIONS Present yourself at the top of your game in every e-mail, memo, report, and presentation with The McGraw-Hill 36-Hour Course in Business Writing and Communication!
