The Diy Guide To Powerful Publicity

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The DIY Guide to Powerful Publicity

Author : Moi Ali
Publisher : Unknown
Page : 174 pages
File Size : 50,8 Mb
Release : 2006
Category : Advertising copy
ISBN : 1903991730

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The DIY Guide to Powerful Publicity by Moi Ali Pdf

Few people have formal copywriting training, yet many are required to write powerful publicity material of one sort or another. Condensing years of the author's experience, this book aims to give them the training they never had.

The DIY Guide to FREE Publicity

Author : Christina Daves
Publisher : Unknown
Page : 186 pages
File Size : 54,6 Mb
Release : 2020-01-07
Category : Business & Economics
ISBN : 1734053828

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The DIY Guide to FREE Publicity by Christina Daves Pdf

Landing media for your business is a game changer and completely up-levels your authority and credibility as well as exposing your brand to an exponential number of new potential clients and customers.Media today operates 24/7/365 and journalists need industry experts to source and quote. Whoever knows how to position themselves online as the most credible expert is the one the media is going to use. This book is designed to help YOU be the one the media reaches out to whenever they are researching a story and need someone like you who has the expertise to make it happen. The system I created, use and have taught to thousands of people, has resulted in over one billion views and over eight figures in sales from free publicity. From television shows like TODAY, Good Morning America, The View, MSNBC, CNN and local affiliates of NBC, CBS, ABC, and FOX to print publications like Entrepreneur, Forbes, Shape, Real Simple, and U.S. News and World Report; to newspapers like the Wall Street Journal, the Washington Post and USA Today to radio programs like Bloomberg and Today Show on Sirius XM.There is one thing I am absolutely certain of¿ If it's not YOU in the media, it will be one of your competitors. Many people will give you advice on how to get media exposure, but I walk the walk every single day in my own successful business so I know what works and what doesn't work. Ask yourself this one question: If you did nothing new for the next year to generate new leads or new business, would you be happy with the results? Imagine what landing just one media appearance will do for your business.

Get More Fans: The DIY Guide to the New Music Business

Author : Jesse Cannon,Todd Thomas
Publisher : Jesse Cannon
Page : 704 pages
File Size : 55,7 Mb
Release : 2012-11-25
Category : Juvenile Nonfiction
ISBN : 9780988561311

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Get More Fans: The DIY Guide to the New Music Business by Jesse Cannon,Todd Thomas Pdf

How Do I Promote My Music On A Small Budget? How Do I Get My YouTube Videos to Spread? How Do I Turn Casual Fans Into One’s Who Buy From Me? How Do I Get Written About On Blogs? How Do I Increase Turnout At Shows? How Do I Make Fans Using Facebook, Twitter, Tumblr And SoundCloud? With every day that passes, the power the major labels once had dies a little more. The chance to get the same exposure as your favorite musicians gets easier and easier. The hurdles that would only allow you to get popular, if the right people said your music was good enough, are gone. You can now get exposed to thousands of potential fans without investing 1% of what musicians used to by building a fanbase based on listeners love for your music. No more writing letters hoping that A&R writes you back. This book explains how you do it. While many books will tell you obvious information, legal mumbo-jumbo and marketing catchphrases that don’t help you get more fans. Our experience working with real bands - from upstarts like Man Overboard and Transit to legends like The Cure, The Misfits and Animal Collective, has led us to understand the insider tricks and ideas that go into some of the most important groups of our time. We produce records, do licensing deals, negotiate record contracts and get the musicians we work with written about on websites like Pitchfork and Vice. We have worked with bands who started off as nothing and became something. Unlike any other book written on the subject we have compiled the knowledge no one else has been willing to print in fear of obsoleting their own career. We give you thousands of ideas on how to get people to hear your music and turn them into fans who pay to support your music. Whether you are a label owner, musician, manager, booking agent or publicist there is information in this book that will help you do what you do better. Enjoy! For more information see GetMoreFansBook.com

DIY SEO & Internet Marketing Guide

Author : Darren Varndell
Publisher : EZWebsitePromotion.com
Page : 109 pages
File Size : 40,5 Mb
Release : 2013-12-07
Category : Computers
ISBN : 9781494361860

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DIY SEO & Internet Marketing Guide by Darren Varndell Pdf

The aim of this SEO book is to help those that wish to create an online presence, or start trading on the Internet, or even those with an established website, but lack the internet marketing resources usually only available to larger businesses and organizations. With over 20 years experience, much of which directly connected to the creation, setting-up and marketing of websites and Internet related businesses,. our desire, via the EZ Website Promotion series of SEO books, is to pass on the required knowledge to create a successful online business themselves, without the need for our readers to spend the next five years studying at college to learn new skills by providing easy to read step-by-step guides that will help you navigate the immense world of Internet marketing and be successful online. Topics covered in DIY SEO & Internet Marketing Guide, presented in an easy to understand format to suit professionals and beginners alike, include; CREATE A SUCCESSFUL ONLINE BUSINESS CREATING A WEBSITE KEYWORD RESEARCH FREE & PAID INTERNET MARKETING WEB PAGE SEO MADE EASY VIDEO OPTIMIZATION SOCIAL MEDIA MARKETING OFF-PAGE OPTIMIZATION ADVANCED OPTIMIZATION TIPS OVERALL WEBSITE OPTIMIZATION SEO MARKETING IN THE FUTURE TOP 10 SEO TIPS SEO GLOSSARY OF TERMS Packed with time saving, and money making, SEO tips and tricks to help YOU achieve internet success for yourself or your business.

The Little Fish Guide to DIY Marketing

Author : Jackie Barrie
Publisher : Lulu.com
Page : 134 pages
File Size : 46,8 Mb
Release : 2010
Category : Business & Economics
ISBN : 9780956593306

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The Little Fish Guide to DIY Marketing by Jackie Barrie Pdf

How small businesses and start-ups can make a big splash with a small marketing budget.

DIY Direct Marketing

Author : Judith Donovan
Publisher : Unknown
Page : 0 pages
File Size : 44,6 Mb
Release : 2000
Category : Business & Economics
ISBN : 0749433043

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DIY Direct Marketing by Judith Donovan Pdf

Judith Donovan reveals the secrets of her craft, guiding readers through each step in the process of creating successful direct marketing campaigns, including list building, media buying, copy and design, and making advertising work.

The Virtual Assistant's Guide to Publicity Services

Author : Jane Tabachnick
Publisher : Simply Good Press
Page : 39 pages
File Size : 52,9 Mb
Release : 2018-08-30
Category : Business & Economics
ISBN : 9781732652125

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The Virtual Assistant's Guide to Publicity Services by Jane Tabachnick Pdf

There is not a single brand – large, small, independent, undefined, author, or coach, who won't benefit from publicity. In every industry, in every country around the globe, everyone could use a little publicity. Despite the need, many entrepreneurs and companies don't have the bandwidth or budget to hire a PR firm or to manage it on their own. The Solution: The PR Support Virtual Assistant This book was created for you, dearest Virtual Assistant. This book is not a how-to meant to teach you to offer PR the way a full-service Public Relations firm would. Instead, this book was written to show you a new realm of possibilities as a PRVA. For any company, entrepreneur, coach, consultant or author looking to implement public relations, this short guide is full of wisdom and practicality. It will help them understand how they can successfully outsource some of their PR tasks. It is my hope that this book will ignite those possibilities for you.

The Bust DIY Guide to Life

Author : Laurie Henzel,Debbie Stoller
Publisher : ABRAMS
Page : 374 pages
File Size : 43,9 Mb
Release : 2014-06-10
Category : House & Home
ISBN : 9781497601437

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The Bust DIY Guide to Life by Laurie Henzel,Debbie Stoller Pdf

Get the know-how to do it yourself: “This lifestyle manual will come in handy when you need anything from a headache remedy to a dirt-cheap wedding.” —Entertainment Weekly The modern appeal of “do-it-yourself” projects has a broader reach than ever. And who better to teach us how to DIY our lives than the über-crafty editors of BUST, the quirky, raw, and real magazine “for women who have something to get off their chests”? In The BUST DIY Guide to Life, magazine founders Debbie Stoller (of Stitch ’n Bitch fame) and Laurie Henzel have culled more than 250 of the best DIY and craft projects from its 15-year history. Organized by category—beauty and health, fashion, food and entertaining, career, finance, travel, and sex—and written in BUST’s trademark brazen and witty style, this quintessential DIY encyclopedia from the quintessential DIY magazine is eclectic, empowering, hilarious, and downright practical, truly capturing the spirit of women today.

Pimp My Site

Author : Paula Wynne
Publisher : John Wiley & Sons
Page : 275 pages
File Size : 45,5 Mb
Release : 2012-03-02
Category : Business & Economics
ISBN : 9780857082510

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Pimp My Site by Paula Wynne Pdf

A complete course in do-it-yourself digital marketing in 14 bite-sized lessons The global recession has sent tens of millions scrambling for alternative employment opportunities, and a great many of them have taken the leap into becoming their own bosses. As a result there is a crying need among small business startups, entrepreneurs, and independents working on a shoestring for expert guidance on marketing themselves and their businesses online. Pimp My Site fills that void. It is a complete, do-it-yourself toolkit structured as a fourteen-day course. Rather than fry readers' circuits with a lot of jargon-heavy technical descriptions, Paula Wynne, a successful publicist, marketer and award-winning online entrepreneur, takes a show-and-tell approach. Her step-by-step descriptions are concise and in plain English, and each step is illustrated with vivid screenshots and illustrations, making the coverage eminently digestible, even for complete novices. From keywords and YouTube to search marketing and optimization, Pimp My Site, offers much for beginners and advanced users alike. Notable experts describe, in their own words, quick, easy techniques for driving traffic to your site and achieving online success An excellent do-it-yourself resource for complete beginners as well as experienced users looking to plug a few holes in their online marketing know-how Provides practical coverage of all important trends and technologies, including optimization, search marketing, social media, YouTube, keywords, email marketing, and more

Music Business Handbook and Career Guide

Author : David Baskerville,Tim Baskerville,Serona Elton
Publisher : SAGE Publications
Page : 504 pages
File Size : 46,6 Mb
Release : 2022-11-16
Category : Business & Economics
ISBN : 9781071854235

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Music Business Handbook and Career Guide by David Baskerville,Tim Baskerville,Serona Elton Pdf

The Thirteenth Edition of this powerhouse best-selling text maintains its tradition as the most comprehensive, up-to-date guide to the music industry in all of its diversity. Readers new to the music business and seasoned professionals alike will find David Baskerville, Tim Baskerville, and Serona Elton′s handbook the go-to source, regardless of their specialty within the music field. Music Business Handbook and Career Guide is ideal for introductory courses such as Introduction to the Music Business, Music and Media, and other survey courses as well as more specialized courses such as the Record Industry, Music Careers, Artist Management, and more. The fully updated Thirteenth Edition includes a comprehensive discussion of the streaming revolution, where this predominant form of music consumption stands today and is heading in the future. Rapid changes in music licensingare addressed and how they impact creators, musical work performance licensing, compulsory and negotiated mechanicals, and sound recording licenses. The new edition also analyzes the changing picture of music video and shows how music video has been upended by on-demand streaming. Lastly, there is all-new coverage of COVID-19and how the concert industry has been impacted as well as digital advances that have been made.

DIY PR

Author : Penny Haywood
Publisher : B. T. Batsford Limited
Page : 0 pages
File Size : 54,8 Mb
Release : 1998
Category : Public relations
ISBN : 0713483695

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DIY PR by Penny Haywood Pdf

Different PR techniques are described and a chart shows how to determine which PR techniques are right for your business.

The Definitive Guide to Google AdWords

Author : Bart Weller,Lori Calcott
Publisher : Apress
Page : 384 pages
File Size : 44,8 Mb
Release : 2012-07-13
Category : Business & Economics
ISBN : 9781430240150

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The Definitive Guide to Google AdWords by Bart Weller,Lori Calcott Pdf

There is one simple way to exponentially increase the amount of traffic coming to your website and the number of people aware of your product or service: through the use of Google AdWords and related marketing technologies. The Definitive Guide to Google AdWords will walk you through every step needed to maximize your marketing and advertising power. Everything related to the platforms are covered in detail—account setup, campaign creation, reporting, optimization, analytics, ad creation, mobile advertising, and much more. Learn to take full advantage of all of the marketing options available through AdWords, including: Geo-targeting, distribution, and placement of ads Advanced account management and budget strategies Keywords, metrics, and ROI management Tools such as Keywords Editor, Website Optimizer, and Conversion Optimizer Mobile marketing implementations and strategies Working with the various APIs available for developers With The Definitive Guide to Google AdWords, you will learn how AdWords works and how you can harness its power to increase your visibility and dramatically impact your potential for increased revenue.

Affiliate Marketing: An Ultimate Guide to Create a Thriving Online Business (The Beginner's Step by Step Guide to Making Money Online With Affiliate Marketing)

Author : Harry Ackerman
Publisher : Harry Ackerman
Page : 301 pages
File Size : 43,5 Mb
Release : 101-01-01
Category : Business & Economics
ISBN : 8210379456XXX

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Affiliate Marketing: An Ultimate Guide to Create a Thriving Online Business (The Beginner's Step by Step Guide to Making Money Online With Affiliate Marketing) by Harry Ackerman Pdf

Affiliate marketing offers you a chance to start an online business with minimal capital. If you implement it successfully, you may add a few thousand dollars into your monthly income. This can give you the freedom to spend more time with your loved ones and do whatever it is you are truly passionate about. This can also provide you with the freedom to work from wherever your heart desires most. This book provides you with all the tips and strategies you need to start your business. It provides you with the fundamental skills and knowledge needed in internet marketing. It also teaches you the process on how to become an affiliate marketer and how to make your business a success. In this book, you will: • Discover the foundations: learn what affiliate marketing is, how it works, and why it is one of the most popular online business models today. • Build your platform: step-by-step instructions on setting up a high-converting website and crafting compelling content that resonates with your audience. • Master sales funnels: understand the critical components of effective sales funnels—from capturing leads to closing sales. • Leverage cutting-edge tools: explore how free ai tools can automate your tasks, enhance your content, and analyze your data to improve your strategies. Perfect for beginners and experienced marketers alike, this guide offers practical advice, actionable strategies, and real-life examples to help you navigate the complexities of affiliate marketing. Whether you're looking to supplement your income or develop a full-fledged business, this book is an essential resource for achieving outstanding results. Equip yourself with the tools and insights needed to transform your affiliate marketing ventures from mere concepts into significant earnings.

Music Marketing for the DIY Musician

Author : Bobby Borg
Publisher : Rowman & Littlefield
Page : 454 pages
File Size : 46,7 Mb
Release : 2020-01-07
Category : Music
ISBN : 9781538134634

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Music Marketing for the DIY Musician by Bobby Borg Pdf

Do it yourself and succeed! More and more artists are taking advantage of new technologies to try and build successful careers. But in this expanding competitive marketplace, serious do-it-yourself musicians need structured advice more than ever. In Music Marketing for the DIY Musician, veteran musician and industry insider Bobby Borg presents a strategic, step-by-step guide to producing a fully customized, low-budget plan of attack for marketing one’s music. Presented in a conversational tone, this indispensable guide reveals the complete marketing process using the same fundamental concepts embraced by top innovative companies, while always encouraging musicians to find their creative niche and uphold their artistic vision. The objective is to help artists take greater control of their own destinies while saving money and time in attracting the full attention of top music industry professionals. It’s ultimately about making music that matters, and music that gets heard! Updates include: New interviews highlighting current marketing strategies for the new music market Info on how to leverage digital marketing and streaming playlists Updated stories and examples of current music marketing principles Future forecasts and trends into music marketing New and revised services, tools, references, and contacts that can help musicians further their careers New marketing plan samples for bands/solo artists and freelance musicians and songwriters