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Author : Kenneth Frank Jenkins
Publisher : Unknown
Page : 324 pages
File Size : 40,7 Mb
Release : 1959
Category : Interviewing
ISBN : UOM:39015082056469
Author : Anonim
Publisher : Unknown
Page : 1112 pages
File Size : 48,8 Mb
Release : 1960-04
Category : Dissertations, Academic
ISBN : UOM:39015076682627
Author : Sheila Cameron,Deborah Price
Publisher : Kogan Page Publishers
Page : 651 pages
File Size : 46,8 Mb
Release : 2009-11-24
Category : Business & Economics
ISBN : 9781843983620
Organizations need research, and managers have to be able to commission, judge and use others' research as well as conduct research themselves to inform business decisions. Business Research Methods helps you understand the challenges of carrying out worthwhile research into significant issues and develop a wide range of research-related professional skills. Guiding you through the process of selecting, carrying out and reporting on a successful research project, it breaks down the research process, from exploring the literature and crafting a research proposal to practical research management and addressing the transferable skills of project management and communication. Business Research Methods places research firmly in the real world, exploring why research is done and how to ensure that projects are meaningful for organizations. Examples and case studies, including examples of students' projects, give learners with little or no work experience a meaningful context in which to relate their own projects. Online supporting resources for lecturers include an instructor's manual with additional activities and supporting handouts, lecture slides and figures and tables from the text. Resources for students include web links, templates, quizzes, activities, examples of practice and sample questionnaire results for students.
Author : Thomas George Krueck
Publisher : Unknown
Page : 256 pages
File Size : 55,9 Mb
Release : 1975
Category : Education
ISBN : WISC:89010821205
Author : World Health Organization
Publisher : World Health Organization
Page : 138 pages
File Size : 48,6 Mb
Release : 2007
Category : Medical
ISBN : 9789241547031
Effective communication through the media is an essential responsibility of public health officials, particularly during emergencies. Urgent high-concern situations present a unique communication challenge. Recent outbreaks of severe acute respiratory syndrome (SARS) and avian influenza, releases of anthrax and sarin, and the tsunami disaster in South-east Asia underline the importance of communication during public health emergencies. Poor communication can erode public support, fan emotions, undermine confidence, and amplify social and economic costs. Effective communication can rally support, calm a nervous public, provide much-needed information, encourage cooperative behaviors, and help save lives. This handbook presents an integrated principle-based approach to media communication for those dealing with public health emergencies. Topics covered include how journalists gather and process information about public health emergencies, steps for planning and implementing an effective media communication program, identifying and reaching target audiences, conducting media interviews, avoiding traps and pitfalls, and preparing key messages. It is designed to improve those skills needed for preparing and delivering public health messages during an emergency. It will be useful to public health and government officials, senior managers in public and private sector organizations, hospital managers, public information officers, and experts responsible for communicating with the media. The Field Guide produced as a separate book summarizes the practical steps that can be taken to strengthen and enhance efforts made in this area. The target audiences for the Field Guide are WHO offices field personnel and public health officials who are unfamiliar with media interactions or who wish to sharpen their skills in this area. Companion volume link: Field Guide
Author : Simon Watts
Publisher : Routledge
Page : 453 pages
File Size : 41,6 Mb
Release : 2003-09-02
Category : Science
ISBN : 9781134787678
Essential Environmental Science brings together within a single volume the vast range of techniques, methods and basic tools necessary for the study of the environment. Environmental science has a massive area of operation, utilising the tools from a plethora of traditional sciences and social sciences. This practical manual draws on contributions from leading experts in each field, to present both general and specific environmental methods and techniques within a unique interdisciplinary environmental perspective. Essential Environmental Science offers an invaluable reference source for environmental study in both the laboratory and in the field.
Author : Asencio, Hugo
Publisher : IGI Global
Page : 370 pages
File Size : 42,9 Mb
Release : 2015-02-28
Category : Business & Economics
ISBN : 9781466681897
Typically utilized by larger corporations, social media marketing and strategy is lacking in small and medium-sized nonprofit organizations. Although these organizations are beginning to incorporate this form of online communication, there is still a need to understand the best practices and proper tools to enhance an organization’s presence on the web. Cases on Strategic Social Media Utilization in the Nonprofit Sector brings together cases and chapters in order to examine both the practical and theoretical components of creating an online social community for nonprofit organizations. The technologies discussed in this publication provide organizations with the necessary cost-effective tools for fundraising, marketing, and civic engagement. This publication is an essential reference source for practitioners, academicians, researchers, and advanced-level students interested in learning how to effectively use social media technologies in the nonprofit sector.
Author : Klaus Bruhn Jensen
Publisher : Routledge
Page : 449 pages
File Size : 55,7 Mb
Release : 2013-03
Category : Education
ISBN : 9781136597657
This handbook covers perspectives from both the social sciences and the humanities. It provides guidelines for how to think about, plan, and carry out studies of media in different social and cultural contexts.
Author : Leslie Rae
Publisher : Gower Publishing, Ltd.
Page : 272 pages
File Size : 53,6 Mb
Release : 1997
Category : Business & Economics
ISBN : 0566079291
Following the book will enable any trainer to devise a professional training and development programme. Included are all the considerations a trainer needs to be aware of, ranging from skills assessment and learning styles, to relative benefits of on the job and off the job training, and the value of different types of training formats.
Author : Anonim
Publisher : Unknown
Page : 398 pages
File Size : 43,9 Mb
Release : 2006
Category : Public health
ISBN : UCR:31210019955820
Author : Joseph Lipscomb,Carolyn C. Gotay,Claire Snyder
Publisher : Cambridge University Press
Page : 682 pages
File Size : 44,7 Mb
Release : 2011-08-18
Category : Medical
ISBN : 1139442740
Cancer touches the lives of millions worldwide each year. This is reflected not only in well-publicized mortality statistics but also in the profound - though much more difficult to measure - effects of cancer on the health-related quality of life, economic status, and overall well-being of patients and their families. In 2001, the US National Cancer Institute established the Cancer Outcomes Measurement Working Group to evaluate the state of the science in measuring the important and diverse impacts of this disease on individuals and populations. The findings and recommendations of the working group's 35 internationally recognized members are reported in Outcomes Assessment in Cancer, lucidly written and accessible to both researchers and policy makers in academia, government, and industry. Originally published in 2005, this volume provides a penetrating yet practical discussion of alternative approaches for comprehensively measuring the burden of cancer and the effectiveness of preventive and therapeutic interventions.
Author : Bonnie S. Brennen
Publisher : Routledge
Page : 226 pages
File Size : 45,9 Mb
Release : 2021-10-25
Category : Social Science
ISBN : 9781000462456
This fully updated third edition provides students and researchers with the tools they need to perform critically engaged, theoretically informed research using methods that include interviewing, focus groups, historical research, oral histories, ethnography and participant observation, textual analysis and digital research. Each chapter features step-by-step instructions that integrate theory with practice, as well as a case study drawn from published research demonstrating best practices for media scholars. Readers will also find in-depth discussions of the challenges and ethical issues that may confront researchers using a qualitative approach. With new case studies and examples throughout, this third edition also includes updated and expanded material on digital technologies and platforms, how to perform social media research, how to analyze a variety of multimedia texts, and reflections on the use of big data. A comprehensive and accessible guide for those hoping to explore this rich vein of research methodology, this book provides students and scholars with the all tools they need to be able to work in today’s convergent media environment.
Author : Jane Jordan
Publisher : CRC Press
Page : 200 pages
File Size : 40,9 Mb
Release : 2011-03-14
Category : Business & Economics
ISBN : 9781040080962
From the Japanese tsunami and the Egyptian revolution to the Haitian earthquake and the Australian floods, social media has proven its power to unite, coalesce, support, champion, and save lives. Presenting cutting-edge media communication solutions, The Four Stages of Highly Effective Crisis Management explains how to choose the appropriate l
Author : Robert L. Smith
Publisher : John Wiley & Sons
Page : 347 pages
File Size : 43,5 Mb
Release : 2015-03-05
Category : Psychology
ISBN : 9781119098294
This distinctive and timely text examines the most prevalent substance and process addictions and focuses on current research and evidence-based treatment strategies. Major substance addictions discussed include alcohol, tobacco, marijuana, methamphetamines, and prescription drugs. Complete chapters are also devoted to the most frequently cited process addictions, making this text unique. Behavioral addictions covered in this text include pathological gambling, sex disorders, disordered eating, work, exercise, shopping, and Internet/gaming. Each chapter contains a listing of student learning outcomes, a case study with reflective questions, techniques for assessment and diagnosis, inpatient and outpatient treatment approaches, and resources for further study. With its emphasis on treatment strategies, this text can be used by practitioners as well as by professors in the classroom in introductory courses in addictions or in subsequent courses that focus on treatment strategies. *Requests for digital versions from the ACA can be found on wiley.com. *To request print copies, please visit the ACA website here. *Reproduction requests for material from books published by ACA should be directed to [email protected].
Author : Dr. Jerry C. Parker, PhD,Dr. Esther Thorson, PhD
Publisher : Springer Publishing Company
Page : 496 pages
File Size : 53,5 Mb
Release : 2008-10-20
Category : Medical
ISBN : 0826101232
"This is a timely discussion of using new information technologies and media for communicating diverse health information to diverse audiences. This book is useful, readable, current, well organized, and seems to be a unique contribution." --Doody's "In this volume there are examples of how advances in technology not only empower individuals in their interactions with a health system but also enable health professionals to better tailor their work and time for the benefit of patients and clients." -Paul R. Gully, MB, ChB, FRCPC, FFPH,World Health Organization, Geneva Switzerland (From the Foreword) To date, little guidance exists for health care professionals who want and need new ways to communicate health information with each other, their patients, and the general public. To address this need, Health Communication in the New Media Landscape presents innovative, media-based methods of communication to graduate students, educators, health care professionals, public health officials, and communication experts. Health Communication in the New Media Landscape demonstrates the extent to which modern, digital technology can serve as the most practical and efficient form of distributing health-related information. The authors are confident that, if implemented wisely, technology can and will transform the face of health communication as we know it. This unique book addresses the following: The role technology can and will play in health communication How new media can be used to improve health literacy How patients can learn about health-related issues and health care New ways practitioners will be able to communicate with their patients How persons with chronic diseases learn about resources, support systems, and rehabilitation The impact of the new media landscape on health care providers, insurance companies, and health care policies