The Ministry Of Branding

Author : Mike Martin
Publisher : Mike Martin
Page : 168 pages
File Size : 51,7 Mb
Release : 2018-10-12
Category : Religion
ISBN : 8210379456XXX

Get Book

The Ministry of Branding by Mike Martin Pdf

The Ministry of Branding takes you on a brand building journey. One of the greatest inventions ever created was the microphone, this book is just that! It is the tool you have been looking for to amplify the significance of your voice! For any business, the brand is one of their most important assets. The Ministry of Branding aims to help you widen the influence and reach of your brand. In this book you are going to learn: •The Meaning of Branding •A Biblical Basis for Branding •The Jesus Brand Model •How to Build a Brand •How to Launch a Brand •And so much more! This book is unlike any other branding book you have read or seen on the shelf. Whether you are a novice or a marketing director you are going to find the tools you need in this book. There is nothing like having a personal coach to escort you into the reality of your dreams. The Ministry of Branding will directly coach you through every step of the branding process.

Author : Phil Cooke
Publisher : ReadHowYouWant.com
Page : 314 pages
File Size : 45,8 Mb
Release : 2010-10
Category : Religion
ISBN : 9781459606500

Get Book

Branding Faith by Phil Cooke Pdf

Have you hit a wall with your church, ministry or non-profit organization? In spite of a genuine calling, an exceptional team and solid investment in the vision, have you noticed that the spark never catches fire? Media and marketing expert Phil Cooke wants every ministry to ask, Who are we? By identifying what makes your organization different from the thousands clamoring for attention, you can get your message heard. Cooke has consulted with many of the most recognized churches and non-profits in the world, and in Branding Faith; Why Some Ministries Impact Culture and Others Don't, he shares his road-tested strategies for using media and marketing to make your mark on people's minds and hearts. Whatever the size of your organization, his helpful hints and insider know-how will give you the tools to set your ministry's strategies ablaze.

Author : Phil Cooke
Publisher : Unknown
Page : 236 pages
File Size : 40,7 Mb
Release : 2007
Category : Electronic
ISBN : OCLC:855194326

Get Book

Branding Faith : why Some Ministries Impact Culture and Others Don't by Phil Cooke Pdf

Author : T. Moilanen,S. Rainisto
Publisher : Springer
Page : 202 pages
File Size : 45,6 Mb
Release : 2008-12-14
Category : Business & Economics
ISBN : 9780230584594

Get Book

How to Brand Nations, Cities and Destinations by T. Moilanen,S. Rainisto Pdf

Usually, a country brand is not focused, resulting in unsuccessful place branding. It is possible to successfully raise your national identity to the level of an attractive brand. Building a country brand is an investment, with strong positive returns. This book will guide you along the path to building a successful brand.

Author : Martin Lindstrom
Publisher : Currency
Page : 274 pages
File Size : 45,5 Mb
Release : 2010-02-02
Category : Business & Economics
ISBN : 9780385523899

Get Book

Buyology by Martin Lindstrom Pdf

NEW YORK TIMES BESTSELLER • “A fascinating look at how consumers perceive logos, ads, commercials, brands, and products.”—Time How much do we know about why we buy? What truly influences our decisions in today’s message-cluttered world? In Buyology, Martin Lindstrom presents the astonishing findings from his groundbreaking three-year, seven-million-dollar neuromarketing study—a cutting-edge experiment that peered inside the brains of 2,000 volunteers from all around the world as they encountered various ads, logos, commercials, brands, and products. His startling results shatter much of what we have long believed about what captures our interest—and drives us to buy. Among the questions he explores: • Does sex actually sell? • Does subliminal advertising still surround us? • Can “cool” brands trigger our mating instincts? • Can our other senses—smell, touch, and sound—be aroused when we see a product? Buyology is a fascinating and shocking journey into the mind of today's consumer that will captivate anyone who's been seduced—or turned off—by marketers' relentless attempts to win our loyalty, our money, and our minds.

Author : Nadia Kaneva
Publisher : Routledge
Page : 260 pages
File Size : 48,7 Mb
Release : 2011-08-26
Category : Business & Economics
ISBN : 9781136658006

Get Book

Branding Post-Communist Nations by Nadia Kaneva Pdf

Nation branding--a set of ideas rooted in Western marketing--gained popularity in the post-communist world by promising a quick fix for the identity malaise of "transitional" societies. Since 1989, almost every country in Central and Eastern Europe has engaged in nation branding initiatives of varying scope and sophistication. For the first time, this volume collects in one place studies that examine the practices and discourses of the nation branding undertaken in these countries. In addition to documenting various rebranding initiatives, these studies raise important questions about their political and cultural implications.

Author : Michael Daehn
Publisher : Lulu.com
Page : 206 pages
File Size : 41,5 Mb
Release : 2011-05
Category : Religion
ISBN : 9781411670716

Get Book

Marketing the Church: How to Communicate Your Church's Purpose and Passion in a Modern Context by Michael Daehn Pdf

This book by Michael Daehn, author of the Seven Keys to Marketing Genius, shows churches how to effectively communicate their purpose and passion in a modern context and sell the Gospel without selling out. Marketing the Church shows you how to use marketing to become more effective at communicating with people. The stakes are high for churches because the product is a message of hope. That message brings people into relationship with God, grows His kingdom, and enables the Christian to be faithful to the great commission. Learn more at MichaelDaehn.com/books.

Author : Richard L. Reising
Publisher : Baker Books
Page : 208 pages
File Size : 43,5 Mb
Release : 2006-01-01
Category : Religion
ISBN : 1441200312

Get Book

Church Marketing 101 by Richard L. Reising Pdf

Over 90 percent of all Christian churches in the United States have fewer than 200 members. While they vary in shape, size, ethnicity, and denomination, they have one thing in common: the desire to grow. So why is it that some churches fail to grow for years, while other congregations in the same community increase exponentially? The problem, says church marketing authority Richard Reising, is that most churches should not be doing promotion. Instead, they should focus on the preparation that will make members eager to invite others. In ChurchMarketing 101®, he demystifies basic marketing principles for the church, evaluates them against biblical principles, and illustrates how simple changes can remove roadblocks that hinder members from reaching out. Reising's simple yet insightful approach will be invaluable to pastors and ministry leaders from churches of all denominations and styles.

Author : Koh Buck Song
Publisher : Marshall Cavendish International Asia Pte Ltd
Page : 229 pages
File Size : 54,8 Mb
Release : 2020-11-15
Category : Business & Economics
ISBN : 9789814928496

Get Book

Brand Singapore 3rd Edition:Nation Branding in a World Disrupted by Covid-19 by Koh Buck Song Pdf

How can Brand Singapore renew itself once again, amidst a global pandemic? Reputation is precious, more than ever, in the face of deep global displacements exacerbated by Covid-19. Top talent and hot money typically gravitate only to the most attractive, respected nations. For a nation as small and as young as Singapore, its brand is its most valuable asset, as seen in its stunning ascent from Third World to First World in just 30 years since 1965, spearheaded by targeted country branding that builds on unique, longstanding brand attributes. This fully revised and updated edition of Brand Singapore analyses the challenges and opportunities of its latest repositioning for a post-Covid-19 world. The book also examines major events of the last four years since the Second Edition, including the “Passion Made Possible” country brand concept, the 2020 General Election, the reserved Presidency and the Singapore Bicentennial’s revised perspectives on 700 years of ancient history. “A must-read for all policy-makers and business leaders. The secret of Singapore’s success is precisely uncovered by Koh Buck Song.” – Yasu Ota, Nikkei Asian Review, Japan

Author : Pistikou, Victoria,Masouras, Andreas,Komodromos, Marcos
Publisher : IGI Global
Page : 383 pages
File Size : 46,9 Mb
Release : 2021-06-18
Category : Business & Economics
ISBN : 9781799875352

Get Book

Handbook of Research on Future Policies and Strategies for Nation Branding by Pistikou, Victoria,Masouras, Andreas,Komodromos, Marcos Pdf

By taking corporate marketing concepts and applying it to countries, “nation branding” is a way for these regions to enhance their reputations and project a desired image for international recognition. New modes of publicity and marketing geared towards geographic location fall into this category, leading nation branding to have vast benefits for the economics and societies of countries. New marketing strategies have emerged and are being adopted to consequently brand countries with this purpose of economic growth. By studying these emerging strategies and methods, nations can best develop a desired brand and reputation to foster growth and prosperity. The Handbook of Research on Future Policies and Strategies for Nation Branding discusses how exactly nation branding works to benefit the function and mission of these nations along with showing how nation branding can be used as a strategic asset for the redesign of economic, political, and social characteristics of a country. The chapters outline the given situation of nations and the nature and implications of the brand that is required, measure branding inference, and propose future steps for nation branding. This book is a critical reference source for brand managers, tourism professionals, marketers, advertisers, government officials, travel agencies, academicians, researchers, and students working in the fields of international relations, economics, social sciences, business studies, marketing, and entrepreneurship.

Author : Robert D. Hisrich,John W. Pearson
Publisher : Wolgemuth & Hyatt, Publishers, Incorporated
Page : 136 pages
File Size : 47,7 Mb
Release : 1990
Category : Religion
ISBN : 1561210234

Get Book

Marketing Your Ministry by Robert D. Hisrich,John W. Pearson Pdf

Author : Mike A. Work,Ginny Olson
Publisher : Zondervan
Page : 293 pages
File Size : 54,7 Mb
Release : 2014-09-02
Category : Religion
ISBN : 9780310516866

Get Book

Youth Ministry Management Tools 2.0 by Mike A. Work,Ginny Olson Pdf

Youth ministry isn't just meeting with students and teaching them God's truth. It also involves a myriad of administrative and operational details. Youth Ministry Management Tools 2.0 provides youth ministers and volunteers with helpful insights, advice, and practical resources to successfully manage a youth ministry. You'll find sample budgets, release forms for trips, and clear direction for screening applicants for volunteer positions. Authors Mike Work and Ginny Olson provide you with quick and accessible answers to all of your management, administrative, and supervisory questions and needs. Sprinkled throughout the manual are brief personal anecdotes by actual, in-the-trenches youth workers, case studies of church-office debacles, pivotal lessons learned over decades of ministry, nightmare scenarios to avoid, and glorious successes to emulate. No other book provides everything a youth ministry leader needs in one place at such an affordable price.This revised and updated edition of a youth ministry classic includes bonus online content, copy-ready pages and forms, and loads of other highly practical material.

Author : Nawaf Al-Tamimi,Azzam Amin,Nourollah Zarrinabadi
Publisher : Springer Nature
Page : 100 pages
File Size : 43,5 Mb
Release : 2023-01-31
Category : Political Science
ISBN : 9783031246517

Get Book

Qatar’s Nation Branding and Soft Power by Nawaf Al-Tamimi,Azzam Amin,Nourollah Zarrinabadi Pdf

This open access book examines how creating a national brand assisted Qatar in absorbing the shock and awe following the outburst of the crisis with Saudi Arabia, Bahrain, Egypt, and the United Arab Emirates in May 2017. The authors discuss the country's diplomatic performance, which was characterized by five main factors that helped Qatar to deal with the crisis successfully. These factors include the failure of the element of surprise, years of building Qatar’s national brand, Qatar's arsenal of soft power, international alliances, and the opponents’ quandary. This book further scrutinizes Qatar’s role in the region and all questions related to this role through the lenses of its nation brand. The book provides explanations for the success of Qatar in absorbing the “shock and awe” in the early stage of the last Gulf crisis, presenting various arguments on how establishing a nation brand helped Qatar to deal with the crisis successfully. The book follows an original approach that views the Qatari case from a scientific perspective, investigating the art of nation branding. It will appeal to students, researchers, and scholars of international relations, psychology, political science, and journalism, as well as policy-makers interested in a better understanding of soft power, nation branding, Middle East studies, and diplomacy.

Author : Bishop O. INNOCENT
Publisher : Unknown
Page : 42 pages
File Size : 49,9 Mb
Release : 2018-05-17
Category : Electronic
ISBN : 1982923660

Get Book

Pastors' Workbook for Self and Ministry Branding by Bishop O. INNOCENT Pdf

Consider this story. A young man was looking for a place of worship. He did not have a particular place in mind. All he needed was a place where the name of the Lord is called in reverence and worship.He entered a short street with fifteen houses on either side of the road. In that street were ten churches. All of them were blaring high decibels of worship songs. He inspected the all ten of the churches and found that there was nothing different. Even the paint on the walls were all the same. The doors were all the same. The only difference was in the name of the church and they all claimed to be "...Bible Church"How would the young man choose?Consider also this that happened to a conference speaker. He was invited to speak to a hundred man audience. After a five star performance, they all came forward to pump his hand and tell him how wonderful and useful his presentation was. The problem was that they all said the same thing, using the same words and all left after a handshake. None had a call card. They were all in black suits and white shirts! It was as if someone had given a dress code to them earlier! The only thing they gave him was their phone numbers which they were dictating for him.How could he have taken note of any one of them?On the other hand, he was in another conference about a week later. The audience was as excited as this other one and they equally came forward to meet him of them gave their call cards while five gave a detailed magazine each that described their ministries and what exactly they do as well as stating clearly about seven differences between them and those other ministries with similar visions.Two months after his visit to this last group, the speaker picked up the call cards to refresh his memory and also read through some of the magazine to take note of what each ministry does and what makes them unique! These enable him to keep in contact with them and to network them to others.Many a time, someone wants to introduce you to another but knows not what to say. He cannot even remember your name talk less of what you do. He met your acquaintance, yes but it did not go beyond a lukewarm handshake. Yes, you mentioned one run of the mill name that he easily forgot.This guy is in the business of meeting people daily. He cannot remember anything significant about you. Nothing struck him as special about you and where he did not notice anything peculiar, you did not have anything to say for yourself or ministry. What do you want him to remember? You cannot really blame him - human memory is known to fail. He has so many other things to think about and other events in the day to worry about. He has not even kept track of several appointments to keep not to remember a drab, self-effacing fellow like you.The situation is as bad as your congregants do not even know what is special about you. They want to tell outsiders about you and your ministry but they do not know what to say because you the leader and mentor has not been able to brand yourself.What is special about you and what really is your vision? How is your approach to ministry different from that other ministers you know? Why should a person pass by several ministries and head for your own?The last straw to break the Carmel's back, so to say is the fact that as a networking minister, many have said to me, man of God, I want to come to your country. Can you arrange it? That is all. I know next to nothing about them and they fail to help me by providing anything I can read to get one or two things about their ministry or person. In response to these challenges, I have drawn up forty questions that when a person or pastor answers, he or she is already self or ministry branding.

Author : Tyler Wigg Stevenson
Publisher : Church Publishing, Inc.
Page : 260 pages
File Size : 42,7 Mb
Release : 2007-05
Category : Political Science
ISBN : 1596270497

Get Book

Brand Jesus by Tyler Wigg Stevenson Pdf

American evangelical faith has been corrupted by a series of forces at work in Americaconsumerism, the economy, and American politicsand has become idolatrous. Using Pauls letter to the Romans as a starting point, Stevenson reads the letter to todays American church.With provocative discussions of Christian hypocrisy, megachurches, the ways in which Christian ideas are distressingly combined with private property and market-driven economics, the blurring boundaries between law and religion, and other topics, Stevenson offers an analysis of where the American church finds itself, and how that place is quite different from that which Paul wrote of. He seeks to answer the question; in this age of consumerism and politicization of religion, how will the church reject the idolatry of Jesus as brand, and embrace Him as He asked to be?