The New Roi

The New Roi Book in PDF, ePub and Kindle version is available to download in english. Read online anytime anywhere directly from your device. Click on the download button below to get a free pdf file of The New Roi book. This book definitely worth reading, it is an incredibly well-written.

The New Roi

Dave Bookbinder
The New Roi Book PDF

Author : Dave Bookbinder
Publisher : Unknown
Page : 218 pages
File Size : 45,7 Mb
Release : 2017-09-20
Category : Electronic
ISBN : 0999237101

Get Book

The New Roi by Dave Bookbinder Pdf

Ask anyone from the CEO to the shipping clerk about the organization¿s most valuable asset, and you¿ll get the same answer: ¿The people!¿ However, when it comes to the valuation of that organization, especially in terms of intangible assets, like patents and trademarks wind up seeming to be more valuable. How? Simple: They¿re more quantifiable.In The NEW ROI: Return on Individuals, we delve into placing a more quantifiable value on the human capital asset ¿ the most valuable asset in every organization. Additionally, we explore universal ways to promote even greater workforce value including creating difference makers, increasing employee success, improving happiness, reducing toxic employees, generating innovation by building trust, embracing and improving corporate culture, and much more.Do you know who your rock star employees are and how to improve employee engagement and employee morale? Want to keep your top performers happy and productive? Do you actually know the real cost of toxic employees to your bottom line and profitability? Why do some teams succeed while others fail¿ even within the same organization? What is the impact of and on human capital during mergers and acquisitions? How do trust and happiness impact your employees and their ability to be more innovative? What is resiliency in business and why is it important? How high is your cost of turnover and what can you do to reduce it?Whether you are a CEO, on a leadership team, in middle management, or are an employee who wants to see their company not just succeed but thrive, you will gain incredible insight into how the lifeblood of every organization ¿ the human capital asset ¿ operates and what you can do to improve and enhance the success of your employees and ultimately your organization and its bottom line.Nothing gets done in any organization without people and improving the productivity of every employee is the key to boosting profitability and at the same time boosting employee morale. Higher morale generates even greater productivity which, in turn, improves your bottom line. It¿s an upward spiral that you¿ll want to harness.

The NEW ROI

Dave Bookbinder
The NEW ROI Book PDF

Author : Dave Bookbinder
Publisher : Unknown
Page : 0 pages
File Size : 51,5 Mb
Release : 2022-10-06
Category : Electronic
ISBN : 0999237136

Get Book

The NEW ROI by Dave Bookbinder Pdf

It's STILL the People!Nothing gets done in any organization without the people - the human capital. How well the human capital manages the financial capital and intellectual capital determines the value of any business... so you'd better get the human capital part right.In Going Behind the Numbers, valuation expert Dave Bookbinder continues to unravel ways to better value human capital and determine how it can be quantified to truly represent what every organization's people actually bring to the table. If you think it's a simple matter of calculating salaries and benefits - the typical expenses - you should start reading immediately... or learn to accept mediocrity (or worse) in your own organization.'As a result of his first book, The NEW ROI: Return on IndividualsTM, Dave has launched the "Behind the Numbers" podcast and companion show on RVN Television and interviews countless business and thought leaders and successful entrepreneurs to continue to uncover the often hidden, and many times untapped value potential that lies within the people in every organization as well as the critical importance of employee engagement and corporate culture. Those interviews are the basis of this book. "Discretionary effort is the holy grail of employee engagement. The 'going above and beyond' drives business valuation." ~ Dave Bookbinder

Return on Integrity

John G. Blumberg
Return on Integrity Book PDF

Author : John G. Blumberg
Publisher : Greenleaf Book Group
Page : 272 pages
File Size : 54,6 Mb
Release : 2016-04-19
Category : Business & Economics
ISBN : 9781626342637

Get Book

Return on Integrity by John G. Blumberg Pdf

The New ROI In Return on Integrity: The New Definition of ROI and Why Leaders Need to Know It,author John G. Blumberg asks CEOs and top leadership to dig deep, to discover the most untapped strategic resource available to you as a leader. It is an intriguing invitation to truly discover the core values you live by and, in turn, to engage an impactful set of core values for the organization you lead. Core values have been featured in countless books over the last decade, but none has taken the search as deep or has focused on the intersection of leaders’ personal values and those of your organization. At this intersection, Return on Integrity reveals the linchpin of leadership . . . and legacy. Through in-depth introspection and a continual renewal, you can lead your organization beyond profit to a more truthful and fulfilling bottom line. Core values are not just a guide; they should be the basis of every decision and action in your organization. The new ROI is the value built between personal and organizational core values—a stronger organization built on a stronger base. The new ROI is also the return CEOs and your leadership team experience by living and leading with integrity. Blumberg clearly demonstrates his commitment to personal and professional integrity and to helping CEOs achieve it. Sample worksheets and agendas guide your progress, as do links to numerous support resources on the author’s website. Return on Integrity will inspire you to pick up your shovel and start digging deep.

The New Rules of Lead Generation

David Scott
The New Rules of Lead Generation Book PDF

Author : David Scott
Publisher : AMACOM
Page : 292 pages
File Size : 49,6 Mb
Release : 2013-03-13
Category : Business & Economics
ISBN : 9780814432624

Get Book

The New Rules of Lead Generation by David Scott Pdf

From amidst the clutter of lead generation tactics, this strategic guide teaches marketers how to make the many available lead generation tactics work together to produce the maximum number of quality leads. Marketing expert David T. Scott identifies the seven most successful tactics--including email, direct mail, and search engine marketing; banner and social media advertising; cold calling; and trade shows--and reveals: when to use which tactics, how to use them cost-effectively, how each tactic has changed in recent years, and how lead generation tactics will continue to evolve in the future. Most importantly, he shares how marketers can achieve the best results--actionable leads for their products and services--and help their companies succeed. Featuring valuable tools for tracking costs and measuring results and indispensable advice that’s been thus-far absent from this emerging and in-demand field, The New Rules of Lead Generation takes a critical look at the most popular lead-generation strategies and shows marketers everywhere how to test new approaches on a limited budget, how to combine multiple tactics for a more powerful, integrated campaign, and how to capture the leads they need.

Roi Marketing.

Pablo Turletti
Roi Marketing Book PDF

Author : Pablo Turletti
Publisher : CreateSpace
Page : 162 pages
File Size : 42,5 Mb
Release : 2014-03-21
Category : Business & Economics
ISBN : 1493759299

Get Book

Roi Marketing. by Pablo Turletti Pdf

Marketers say that if a company stops marketing, it stops business. There is truth to this, but exactly how true is it for your company? How much marketing is too much? At what point is marketing money simply washing away? These questions and more have plagued CFOs, CEOs, managers, controllers, and advertisers since the beginning of commerce. Now, you can replace those question marks with dollar signs. Pablo Turletti's ROI Marketing Matrix is specifically designed to break down a marketing effort's benefit to the company into hard cash. Controllers and CEOs can finally look over a campaign report and definitively see whether or not it cost more than it returned. This credible, reliable process applies to most projects, programs, disciplines, and industries. It generates measurement data relating to product positioning, target-group education, and their expected interactions as well as costs, revenues, and ultimately, the overall return on investment. Collectively, these outputs measure a profile of success or failure based on qualitative and quantitative data. This book should sit within arm's reach of every marketer, controller, CFO, CEO, purchasing manager, and anyone else involved in optimizing marketing efforts.

ROI For Nonprofits

Tom Ralser
ROI For Nonprofits Book PDF

Author : Tom Ralser
Publisher : John Wiley & Sons
Page : 178 pages
File Size : 49,9 Mb
Release : 2008-02-08
Category : Business & Economics
ISBN : 9780470223741

Get Book

ROI For Nonprofits by Tom Ralser Pdf

Explore the methods and processes to help nonprofits raise money in an environment that increasingly demands accountability, transparency, and results. The realities of today's economic environment have required that nonprofits, and those that raise money for them, make their case for support as strongly as possible. Warm and fuzzy appeals that tug at the heart strings have met with limited success. Assuming that funding targets intuitively know the value of the good work being done is unrealistic. The Key to Nonprofit Sustainability offers an abundance of pragmatic tips, tools, case studies, and techniques to make the process easy to understand and implement.

Social Media ROI

Olivier Blanchard
Social Media ROI Book PDF

Author : Olivier Blanchard
Publisher : Pearson Education
Page : 484 pages
File Size : 49,6 Mb
Release : 2011-02-22
Category : Business & Economics
ISBN : 9780132678025

Get Book

Social Media ROI by Olivier Blanchard Pdf

Use Social and Viral Technologies to Supercharge Your Customer Service! Use this book to bring true business discipline to your social media program and align with your organization’s goals. Top branding and marketing expert Olivier Blanchard brings together new best practices for strategy, planning, execution, measurement, analysis, and optimization. You will learn how to define the financial and nonfinancial business impacts you are aiming for--and achieve them. Social Media ROI delivers practical solutions for everything from structuring programs to attracting followers, defining metrics to managing crises. Whether you are in a startup or a global enterprise, this book will help you gain more value from every dime you invest in social media. You’ll learn how to: Align social communications with broader business goals and functions Plan for effective performance measurement Establish clarity of vision, purpose, and execution Implement guidelines and operations for effectively managing social media Get started by “listening before talking” Integrate social media into long-term marketing programs, short-term campaigns, and brand initiatives Use social media to deliver real-time, optimized customer support Leverage mobility and the “on-the-fly” social media culture Measure FRY (Frequency, Reach, and Yield) Includes a foreword by Brian Solis.

ROI for Technology Projects

Brian Roulstone,Jack J. Phillips
ROI for Technology Projects Book PDF

Author : Brian Roulstone,Jack J. Phillips
Publisher : Routledge
Page : 366 pages
File Size : 49,6 Mb
Release : 2007-09-10
Category : Business & Economics
ISBN : 9781136367694

Get Book

ROI for Technology Projects by Brian Roulstone,Jack J. Phillips Pdf

This is the first book focusing on the ROI for technology investments written by a technology executive for technology decision makers with the support and guidance of the foremost authority in the discipline of Return on Investment. This book leverages the talents of both authors to provide a framework and methodology that can ensure greater success in mobilizing technology initiatives. There is no other book on the market that specifically addresses the critical need to prove ROI on resource intensive technology projects with a time-tested and industry leading methodology. To date, most ROI books have focused in the areas of human performance, training, marketing, and other human capital related disciplines. With increased scrutiny of technology spending by the most complex organizations in the world, technology leaders need a 'tool kit' to help them prepare for hard-hitting discussions with their organization's CFO, president, CEO, or chairman about the return they should expect from critical technology projects. Rather than focusing top managers' attention on cutting, challenging, and controlling expenditures (as many C-level accountants prefer to do), this approach guides technology managers in providing executives with more comprehensive, balanced information that helps all involved make better business decisions. Along the way, it helps technology managers communicate more effectively with the financial decision makers in their organizations. The book also shows executives how partnering with IT leaders can help top management understand the return these technology projects can provide to the organization in increased human efficiency, automation of manual processes, unified organizational data, and other high-return results from complex and critical technology initiatives. At the same time, executives and IT professionals need to have their projects measured with a balanced perspective. While the ROI itself is very important, it's also important to capture intangibles related to the project, as well as information about application and implementation of the project. Even earlier in the cycle, it's important to capture reaction to the technology and the extent to which individuals have learned the technology. Together, these data sets represent a balanced profile of success, with ROI at the pinnacle.

Marketing ROI

James Lenskold
Marketing ROI Book PDF

Author : James Lenskold
Publisher : McGraw Hill Professional
Page : 287 pages
File Size : 50,7 Mb
Release : 2003-08-22
Category : Business & Economics
ISBN : 9780071436106

Get Book

Marketing ROI by James Lenskold Pdf

ROI (Return on Investment) is today's key business tool for measuring how effectively money was spent--yet few marketing managers receive any ROI training at all. Marketing ROIchanges all that, showing marketing pros at every level how to use ROI and other financial metrics to support their strategic decision making. This comprehensive book details how an accurate working knowledge of ROI is essential for using the latest marketing measurements, and provides insights for gaining the greatest competitive advantage from the skilled use and understanding of ROI concepts.

The ROI of Pricing

Stephan Liozu,Andreas Hinterhuber
The ROI of Pricing Book PDF

Author : Stephan Liozu,Andreas Hinterhuber
Publisher : Routledge
Page : 242 pages
File Size : 49,8 Mb
Release : 2014-01-24
Category : Business & Economics
ISBN : 9781135051815

Get Book

The ROI of Pricing by Stephan Liozu,Andreas Hinterhuber Pdf

As with executives and managers in so many other business functions, pricing specialists are being challenged more and more to substantiate the added value of their activities. Pricing is a core function of every business, and needs not only to contribute positively to short- and long-term results, but also to document its impact to the bottom line. A fundamental part of this is the pricing ROI calculations. This book, edited by globally renowned thought leaders Andreas Hinterhuber and Stephan Liozu, is the first to outline contemporary theories and best practices of documenting pricing ROI. It provides proven methods, practices and theories on how to calculate the impact of pricing activities on performance. Marketing ROI is now a common concept: this collection proves to do the same for pricing. Hinterhuber & Liozu introduce the concept of pricing ROI, documenting and quantifying the return on pricing activities and on the pricing function itself is of increasing relevance today and in the future – in times of budget constraints. 20 world class specialists explore the concept of pricing ROI under both a theoretical perspective and a managerial perspective to shed much-needed light on how to measure and increase pricing ROI. This groundbreaking book will enlighten students and specialists of marketing and sales, pricing managers and executives alike.

ROI in Marketing: The Design Thinking Approach to Measure, Prove, and Improve the Value of Marketing

Jack J. Phillips,Frank Q. Fu,Patricia Pulliam Phillips,Hong Yi
ROI in Marketing The Design Thinking Approach to Measure Prove and Improve the Value of Marketing Book PDF

Author : Jack J. Phillips,Frank Q. Fu,Patricia Pulliam Phillips,Hong Yi
Publisher : McGraw Hill Professional
Page : 360 pages
File Size : 55,9 Mb
Release : 2020-10-27
Category : Business & Economics
ISBN : 9781260460438

Get Book

ROI in Marketing: The Design Thinking Approach to Measure, Prove, and Improve the Value of Marketing by Jack J. Phillips,Frank Q. Fu,Patricia Pulliam Phillips,Hong Yi Pdf

Get your bottom-line results where you want them by putting your marketing campaigns and initiatives to powerful new use Marketing is all about understanding and serving your customers’ needs—but how do you know that your events, campaigns, and communication initiatives are working at top effectiveness? And how can you determine whether your marketing investments are reaping real rewards? ROI (Return on Investment) is a performance measure used to evaluate the efficiency of all types of investments, and in this powerful guide, the team at the ROI Institute offer you a proven method for understanding your own marketing benchmarks as never before. Drawing on real data collected from real cases of real companies in a variety of industries, ROI in Marketing uses a data-driven process to help you measure: Input, including types of projects, audience reach, number of customers, costs, and more Reactions of target groups to products, services, and messages Actions, including how to process and monetize what the target group thinks, believes, and knows Business impact of actions taken by the target group and their influence on sales, new accounts, and profits ROI, monetary benefits of marketing programs compared to costs Intangibles, such as image, reputation, corporate social responsibility, and more Packed with actionable, results-driven processes, ROI in Marketing offers a powerful blueprint for transforming how you interact with your customers to get clear bottom-line results.

Project Management ROI

Jack J. Phillips,Wayne Brantley,Patricia Pulliam Phillips
Project Management ROI Book PDF

Author : Jack J. Phillips,Wayne Brantley,Patricia Pulliam Phillips
Publisher : John Wiley & Sons
Page : 206 pages
File Size : 55,5 Mb
Release : 2011-09-20
Category : Business & Economics
ISBN : 9781118122600

Get Book

Project Management ROI by Jack J. Phillips,Wayne Brantley,Patricia Pulliam Phillips Pdf

Business & Economics/Project Management An exclusive portal to the methods and tools the ROI Institute uses to determine return on investment in project management To survive this modern age of financially skeptical "show me the ROI" investors, it is a crucial step for companies to develop an effective project management strategy in order to stay ahead of the curve and achieve success. Project Management ROI takes the guesswork out of determining how to monetarily value projects by teaching the time-tested Return on Investment (ROI) methodology. It presents these results-based concepts in a methodical, reproducible manner that project managers, executives, and analysts can use as a validated reference for future projects. This book focuses on an array of measures to forecast project value and collect data during and after implementation, including reaction, learning, application and implementation, impact, return on investment, and intangibles. Project Management ROI: Is the first book from the renowned ROI Institute to focus on project management ROI Provides both the tools and methodology for measuring the ROI of project management investments Will help project managers discover the value of specific project management solutions to justify project expenditures

Return on Investment in Training and Performance Improvement Programs

Patricia Pulliam Phillips,Jack J. Phillips,Klaas Toes
Return on Investment in Training and Performance Improvement Programs Book PDF

Author : Patricia Pulliam Phillips,Jack J. Phillips,Klaas Toes
Publisher : Taylor & Francis
Page : 438 pages
File Size : 53,5 Mb
Release : 2024-05-01
Category : Business & Economics
ISBN : 9781040023075

Get Book

Return on Investment in Training and Performance Improvement Programs by Patricia Pulliam Phillips,Jack J. Phillips,Klaas Toes Pdf

The third edition of this bestselling book guides you through a proven, results-based approach to calculating the return on investment in training and performance improvement programs. The ROI Methodology described in the book has evolved into the most used evaluation system in the world. Patricia Pulliam Phillips, Jack J. Phillips, and Klaas Toes present the ROI Methodology, a user-friendly approach to showing and proving the value of programs, projects, and initiatives. Based on over 40 years of development and refinement, it is a process that meets the demands currently facing training and performance improvement functions. This third edition includes chapters thoroughly detailing the application of the ROI Methodology and new and innovative developments. The book provides examples, case studies and worksheets, and solutions to implementation issues. A case study spans the book and takes the reader through each part of the ROI Methodology. Readers can work through the case, step-by-step, exploring the issues uncovered in the chapter and learn how to apply the process in their own organizations. This book continues to be a primary reference for learning how to utilize ROI to show the contribution of training, education, learning systems, performance improvement, human resources, and change initiatives throughout organizations. Proven to work as a guide for practitioners, managers, and leaders, the book is also ideal for students of learning and development and performance improvement at graduate and postgraduate levels and individuals involved in executive and professional development programs. A complimentary 500-page book with 25 detailed case studies is available to book purchasers. See the offer on page 384 at the back of the book.

ROI on Human Capital Investment

Michael E. Echols
ROI on Human Capital Investment Book PDF

Author : Michael E. Echols
Publisher : Unknown
Page : 100 pages
File Size : 55,6 Mb
Release : 2005
Category : Business & Economics
ISBN : IND:30000107652202

Get Book

ROI on Human Capital Investment by Michael E. Echols Pdf

ROI on Human Capital Investment address the myths and reality of employee education and retention and how to budget for and measure human capital investment. This includes corporate policies for managing risk and return on tuition reimbursement ben

ROI of Social Media

Guy Powell,Steven Groves,Jerry Dimos
ROI of Social Media Book PDF

Author : Guy Powell,Steven Groves,Jerry Dimos
Publisher : John Wiley & Sons
Page : 192 pages
File Size : 51,6 Mb
Release : 2011-02-18
Category : Business & Economics
ISBN : 9780470827444

Get Book

ROI of Social Media by Guy Powell,Steven Groves,Jerry Dimos Pdf

How to Improve the Return on Your Social Marketing Investment This book more than adequately covers this increasingly important topic, as social media begins to take its rightful place on the center stage of not just marketing but a number of business disciplines. ROI of Social Media is an excellent analysis of the current landscape. I cannot recall any book that singularly tackles ROI at this level, most media books simply give a passing reference or chapter on ROI, this is the first comprehensive study. –Larry Weber, Founder and chairman of W2 Group, Formerly of Weber Shandwick We know that for 2011 and the foreseeable future, ROI is one of the top priorities for the social media strategist at many companies, ROI of Social Media is the right book at the right time as social media strategist are needing to work the various department within the enterprise and show that the investments in social tactics and tools are a good investment. The 15 case studies contained in this book will help the social media strategist understand how global brands are successfully using social marketing to connect to their audience. –Jeremiah Owyang, Partner, Altimeter Group The ROI of Social Media is a must-read for any business looking to get the most out of their investments in social marketing. It sets the stage for marketers to interact with influencers, individuals and consumers and explains the relationships between them. This book breaks down into simple terms both "dollars" and "sense" for social marketers to live by. Fundamentals, strategies and tactics ...this book has it all. The ROI of Social Media will be the dog-eared book that sits on the corner of your desk used to prove many a point. –John Lovett, Senior Partner & Principal Consultant, Web Analytics Demystified Analytics are the core to a consistently successful marketing program. This book offers the metrics to manage social marketing programs, to measure their success, to diagnose underperforming elements, and to deliver extraordinary results. Kudos to this team of marketers in putting this essential book together. –Professor JC Larreche, InSEAD, Author of The Momentum Effect