The Rise To Market Leadership

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The Rise to Market Leadership

Author : Franco Malerba,Sunil Mani,Pamela Adams
Publisher : Edward Elgar Publishing
Page : 240 pages
File Size : 46,5 Mb
Release : 2017-04-28
Category : Business enterprises
ISBN : 9781783476794

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The Rise to Market Leadership by Franco Malerba,Sunil Mani,Pamela Adams Pdf

In recent years many new international market leaders from the BRICS countries have emerged in several manufacturing and service industries. This important study answers a number of crucial questions including, how did these companies rise up to become important players in their respective industries? What is the contribution of systemic and country specific factors? What is the role of internal firm factors in enabling these companies to become market leaders? The book presents evidence from companies in the automotive, pharmaceutical and ICT industries of China, India and Brazil.

Market Leadership Strategies for Service Companies

Author : Craig Terrill,Arthur Middlebrooks
Publisher : McGraw Hill Professional
Page : 300 pages
File Size : 46,9 Mb
Release : 2000
Category : Business & Economics
ISBN : 0844224413

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Market Leadership Strategies for Service Companies by Craig Terrill,Arthur Middlebrooks Pdf

"Market Leadership Strategies for Service Companies" reveals the key strategies every service company needs to know in order to become a market leader and then successfully stay ahead of the competition. Service industries and companies now dominate the U.S. economy, accounting for nearly 70 percent of the GNP and over 70 percent of the workforce in recent years. In order to achieve dramatic growth in any service industry--from fast food to telecommunications--authors Craig Terrill and Arthur Middlebrooks affirm that companies must find ways to move away from industry parity battles and focus instead upon marketing the intangible aspects of the service experience and addressing new, intense, and unmet customer needs. Directed to senior marketing and management professionals, "Market Leadership Strategies for Service Companies" elucidates the steps to take in order to create dramatic growth in any service company, in any service industry, through reapproaching the marketing mindset. Examples drawn from a wide selection of recognizable service companies and industries including Southwest Airlines, Dominos Pizza, Pizza Hut, Taco Bell, Fed Ex, Home Depot, IBM, Marriott Hotels, and MiniMaids, illustrate how any company can achieve market dominance by moving in a different direction from competitors and by putting people back into the service equation. This book gives managers innovative practices and approaches that can lead to growth of the entire organization, higher profit margins, and increased customer loyalty.

The New Market Leaders

Author : Fred Wiersema
Publisher : Simon and Schuster
Page : 278 pages
File Size : 46,5 Mb
Release : 2002-04-18
Category : Business & Economics
ISBN : 9780743217415

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The New Market Leaders by Fred Wiersema Pdf

In the decade since Fred Wiersema coauthored the #1 bestseller The Discipline of Market Leaders, a momentous shift has occured. We have entered an age of customer scarcity--an age in which exciting, often unorthodox companies are revolutionizing the global marketplace. In this path-cutting work, Wiersema provides new benchmarks for ranking businesses in this new economy and reveals the strategies that set winning companies apart. After tracking 5,000 companies worldwide for over six years, Wiersema discovered that just a few hundred of these of these exert tremendous influence on the new economy. Here, he explains why traditional measures of competitive prowess no longer apply and, using new yardsticks, identifies today's 100 most influential businesses. With practical strategies for managers and investors, Wiersema then shows how to recognize and emulate these dynamic new market leaders.

The Discipline of Market Leaders

Author : Michael Treacy,Fred Wiersema
Publisher : Basic Books
Page : 224 pages
File Size : 50,9 Mb
Release : 2007-03-20
Category : Business & Economics
ISBN : 9780465003976

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The Discipline of Market Leaders by Michael Treacy,Fred Wiersema Pdf

Why is it that Casio can sell a calculator more cheaply than Kellogg's can sell a box of corn flakes? Why can FedEx “absolutely, positively” deliver your package overnight but airlines have trouble keeping track of your bags? What does your company do better than anyone else? What unique value do you provide to your customers? How will you increase that value next year? As customers' demands for the highest quality products, best services, and lowest prices increase daily, the rules for market leadership are changing. Once powerful companies that haven't gotten the message are faltering, while others, new and old, are thriving. In disarmingly simple and provocative terms, Treacy and Wiersema show what it takes to become a leader in your market, and stay there, in an ever more sophisticated and demanding world.

Daring to Compete

Author : Diane Foreman,Bryan Pearce,Geoffrey Godding
Publisher : John Wiley & Sons
Page : 272 pages
File Size : 55,6 Mb
Release : 2019-04-02
Category : Business & Economics
ISBN : 9781119546764

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Daring to Compete by Diane Foreman,Bryan Pearce,Geoffrey Godding Pdf

The successful entrepreneur’s guide to accelerating growth Daring to Compete offers real-world strategies to accelerate the growth of your business and secure your place as a market leader. This expert guide is the result of years of comprehensive research and experience from global professional services organization EY, originator of the celebrated “Entrepreneur Of The Year” program. Employing its worldwide reach and extensive network of successful entrepreneurs, EY has developed a model of sustainable business development—“The 7 Drivers of GrowthTM.” This innovative and highly effective approach to strategic growth is an invaluable resource for high-growth businesses, entrepreneurs, and start-ups. Favoring practical strategies over abstract theories, this book provides clear guidance on the Customer; Funding and Finance; Transactions and Alliances; Risk; People, Behaviors, and Culture; Digital Technology and Analytics; and Operations. This book brings the application of these drivers to life by featuring insights from Entrepreneur Of The Year award-winning entrepreneurs from a wide range of industries and geographic locations. These entrepreneurs share how each driver functions in actual business situations and present first-hand advice on their application and implementation. Planned and sustainable growth is a challenge faced by businesses every day, from developing ventures to leading enterprises. Effective entrepreneurs embrace the drivers of growth and recognize what areas require sharper focus. This book allows you to identify and apply these elements in your own business—facilitating optimal outcomes and accelerating growth. This indispensable guide enables you to: Implement a proven business model to compete more effectively and achieve market leadership Gain the knowledge and confidence to face challenges, anticipate, and overcome obstacles Access research, tools, and services to accelerate growth and compete on a global scale Learn invaluable market leadership strategies from a team of highly successful entrepreneurs Developed from the real-life stories of EY Entrepreneur Of The Year winners, this book is an inspirational and informative must-read guide to business growth and market leadership. Daring to Compete is an invaluable resourcefor both aspiring and experienced entrepreneurs and established business leaders seeking to become more entrepreneurial.

Sales Growth

Author : Thomas Baumgartner,McKinsey and Company,Homayoun Hatami,Jon Vander Ark
Publisher : John Wiley & Sons
Page : 258 pages
File Size : 45,7 Mb
Release : 2012-04-24
Category : Business & Economics
ISBN : 9781118343517

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Sales Growth by Thomas Baumgartner,McKinsey and Company,Homayoun Hatami,Jon Vander Ark Pdf

Drawing on interviews of global sales leaders, provides ways to overcome competition, maximize market opportunities, and improve sales growth.

Enterprise.com

Author : Jeff Papows,With *,David Moschella
Publisher : Basic Books
Page : 0 pages
File Size : 42,6 Mb
Release : 1998-11-06
Category : Business & Economics
ISBN : 0738200646

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Enterprise.com by Jeff Papows,With *,David Moschella Pdf

The ultimate insider's guide to the information economy, Enterprise.com offers the most incisive and powerful vision to date of the technology revolution. From his vantage point as CEO of one of the most progressive and widely known software companies, Jeff Papows offers a rare glimpse into the future of business, society, and culture in a truly networked world.Papows begins with the assumption that information technology (IT) has already permeated all facets of business—from automating systems and processes to empowering teams to redefining the most basic concepts of commerce (such as “customer,” “market,” and “industry”)—as organizations come to grips with the dynamics of a truly borderless, twenty-four-hour world. He then takes these trends to their logical, and inevitable conclusion: the rise of the “market-facing enterprise,” in which all relationships and functions are enhanced—even defined—through technology, and the focus moves from inside the company to its vast network of suppliers, distributors, customers, and partners.But Enterprise.com goes far beyond the traditional boundaries of business. Drawing from the pioneering contributions of Lotus, as well as showcasing examples from innovators in such diverse industries as insurance and aerospace, Papows explores the profound implications of the IT revolution.At his most provocative, Papows considers the challenges that lie ahead, especially as individuals, businesses, and governments clash over issues such as privacy, encryption, common standards, and regulations.

Competition, Innovation, and Antitrust

Author : Federico Etro
Publisher : Springer Science & Business Media
Page : 296 pages
File Size : 42,8 Mb
Release : 2007-09-05
Category : Science
ISBN : 9783540496014

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Competition, Innovation, and Antitrust by Federico Etro Pdf

This book reviews recent progress in the theory of oligopoly and market leadership and provides new results on the theory of Stackelberg competition and Nash competition with strategic investment under endogenous entry. These theories are applied to models of competition in quantities, prices and to patent races. The results are used to propose a new approach to competition policy and issues of the abuse of dominance.

Business Genius

Author : Peter Fisk
Publisher : John Wiley & Sons
Page : 460 pages
File Size : 47,7 Mb
Release : 2010-02-16
Category : Business & Economics
ISBN : 9781907293368

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Business Genius by Peter Fisk Pdf

At last, a more inspired approach to business. Business Genius describes how to grow your business more effectively through intelligent strategy and imaginative leadership, radical innovation and sustained change. Combining the entrepreneurial passion of a start-up with the commercial rigour of large enterprises... this is for everyone who seeks the inspiration to think and act differently. Business Genius helps you drive more profitable, sustainable growth in today’s fast changing and connected markets. It explores the challenges of strategy and innovation, leadership and change as you grow your business, and yourself, in order to achieve high performance. From the craze for Crocs to the cool of Diesel, the secrets of Kikkoman and energy of Red Bull, the vision of Google and disruption of Current TV, the revolution of P&G and the phenomenon of Umpqua – the book captures the best insights from around the world, and a new agenda for today’s business. Seeing things differently is the foundation of genius. Connecting your left and right brain to think more holistically, exploring opportunities from the future back as well as now forward – then doing business from the outside in rather than the inside out, in order to turn radical ideas into practical action.

Rise of the DEO

Author : Maria Giudice,Christopher Ireland
Publisher : New Riders
Page : 212 pages
File Size : 49,5 Mb
Release : 2013-10-04
Category : Business & Economics
ISBN : 9780133441314

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Rise of the DEO by Maria Giudice,Christopher Ireland Pdf

The majority of companies, their employees and their leaders navigate a space where competitors appear overnight, customers demand innovations monthly, business plans rarely last a full year and career ladders have been replaced by trampolines. This environment of constant change will only accelerate in the future and traditional business leaders are ill equipped to deal with it. Just as we took our cues from MBAs and the military in casting the ideal CEO of the 20th century, we can look to design - in its broadest form - to model our future leader, the DEO. These leaders possess characteristics, behaviors and mindsets that allow them to excel in unpredictable, fast-moving and value-charged conditions. They are catalysts for transformation and agents of change. A hybrid of strategic business executive and creative problem-solver, the DEO is willing to take on anything as an object of design and looks at ALL problems as design challenges. Readers will learn not only why this form of leadership is essential to the success of modern organizations, but also what characteristics are best suited to this role. Through intimate conversations with leading DEOs, we explore the mindsets, communities, processes and practices common to creative business leaders. The book lays out—graphically and through example—how DEOs run their companies and why this approach makes sense now. We help readers identify these skills in themselves and their colleagues, and we guide them in using these skills to build, revive or reinvent the next generation of great companies and organization.

Discount Business Strategy

Author : Michael Moesgaard Andersen,Flemming Poulfelt
Publisher : John Wiley & Sons
Page : 293 pages
File Size : 43,8 Mb
Release : 2009-08-28
Category : Business & Economics
ISBN : 9780470687598

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Discount Business Strategy by Michael Moesgaard Andersen,Flemming Poulfelt Pdf

What people are saying about Discount Business Strategy: "Michael Andersen and Flemming Poulfelt provide a provocative discussion of the rapidly growing role of discounters across numerous industries: how they operate; how they create uniqueness; and how they can destroy value for incumbents. Understanding the specific moves and tools that the authors analyze will be valuable for attackers and incumbents alike." —Adrian J. Slywotzky, Director, Mercer Management Consulting USA "This book is very timely, dealing with today's most critical strategic issue: how to provide more value to the consumer through aggressive discounting. Those players in manufacturing and distribution who master this will be the winners; many established firms will fall by the wayside. A similar set of issues are facing many nations today - Europe vs. Asia!" —Peter Lorange, President, IMD, Switzerland "Andersen and Poulfelt have researched one of the most important themes in today's business world - how fundamentally new business models have wiped out establishments not with new products or technologies, but by creating new rules for conventional industries. Read this book and learn how to recognize the disruption of your industry before it is too late!" —Sigurd Liljenfeldt, Senior Partner, Monitor Group, France "This book asks if a firm can have its cake and eat it too - that is, maintain high quality at low prices. My favourite example and shopping place is big box Costco. Ikea is another. A must read for a broad audience concerned about corporate survival!" —Professor Larry E. Greiner, Marshall School of Business, University of Southern California, USA The aspiration to adopt the right strategy still prevails over the business world. But is there a single 'best' strategy for a company? Can an organization create sustainable competitive advantage from an 'off-the-peg' strategy? And are most companies likely to craft a strategy that genuinely creates uncontested market space and makes the competition irrelevant? The answer to all these questions is probably 'No'. And the rising tide of companies like Dell, CostCo, Skype and Linux means that asking them at all may soon be futile. While strategists have foundered in old paradigms, a new breed of competitors has emerged. Value destroyers. Old-style thinking understood value destruction when it was confined to an industry and driven by a new product or technology. But what are the implications when the destruction stems from a new way of thinking - from a strategy that simultaneously creates value? The implications are enormous. Every company in every industry is potentially at risk. This risk - or opportunity - is precisely the reason for this book and its focus on exploring why and how some companies have bridged the gap between differentiator and cost leader strategies to emerge as winners in hypercompetitive markets, and what this entails in terms of value destruction and creation. Discounting organizations are here to stay - are you?

Multinational Management

Author : Rien Segers
Publisher : Springer
Page : 363 pages
File Size : 52,5 Mb
Release : 2016-01-29
Category : Business & Economics
ISBN : 9783319230122

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Multinational Management by Rien Segers Pdf

This casebook demonstrates that the future of global business lies in how well the multinational landscape is charted and how the importance of Asian market leaders is deeply embedded in it. It offers international management students and researchers an extensive guide to the business history, strategy development, and foreign market entry modes used by emerging Asian multinationals. The cases focus on well-known companies such as Lenovo, Alibaba, Infosys, Huawei, Panasonic, and Rakuten. These companies, all of which generate huge revenues in their own countries (e.g. in China, India, South Korea, Taiwan, Vietnam), are now becoming increasingly sophisticated and striving to become global brands, while also enjoying the active support of their governments in terms of their international business. Readers will learn about the current multinational landscape in Asia, the management challenges, and the future implications for traditional western companies seeking to retain their market share. Chapters on corporate entrepreneurship, human resource management and intercultural competence, and current branding trends in Asia will provide a cutting-edge update on international business strategy for students and practitioners alike.

The 12 Powers of a Marketing Leader: How to Succeed by Building Customer and Company Value

Author : Thomas Barta,Patrick Barwise
Publisher : McGraw Hill Professional
Page : 241 pages
File Size : 52,7 Mb
Release : 2016-09-23
Category : Business & Economics
ISBN : 9781259834721

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The 12 Powers of a Marketing Leader: How to Succeed by Building Customer and Company Value by Thomas Barta,Patrick Barwise Pdf

WHAT MAKES AN EFFECTIVE AND SUCCESSFUL MARKETING LEADER? The 12 Powers of a Marketing Leader, by former McKinsey Partner Thomas Barta and senior London Business School professor Patrick Barwise, is the first research-based leadership book for marketers in the 21st century. Based on the largest ever research study of its kind, with detailed data on over 8,600 leaders in more than 170 countries, this game-changing book identifies 12 specific behaviors--or Powers--that drive marketers' business impact and career success. Reading it, you’ll learn how to: • MOBILIZE YOUR BOSS: Make an impact at the highest level and align marketing with the company's priorities. • MOBILIZE YOUR COLLEAGUES: Inspire and motivate your non-marketing colleagues to deliver a great customer experience. • MOBILIZE YOUR TEAM: Build and align a winning marketing team. • MOBILIZE YOURSELF: Focus on goals that will benefit your customers, your company and yourself, by meeting your own needs and ambitions. By zeroing in on the value creation zone ("V-Zone")--the all-important overlap between your company's and customers' needs--you’ll be able to help the business win in the market--and achieve your career goals. Warning: This is not a marketing book. It’s a leadership book for marketers, using the latest research on what works--and what doesn’t--in marketing's digital age. BONUS: Receive full access to an online self-assessment tool and other marketing leadership resources.

Sustainable Growth in Global Markets

Author : Rajagopal
Publisher : Springer
Page : 324 pages
File Size : 41,9 Mb
Release : 2016-04-08
Category : Business & Economics
ISBN : 9781137525956

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Sustainable Growth in Global Markets by Rajagopal Pdf

Sustainable Growth in Global Markets provides a comprehensive introduction to the concept of market and business management outside the domestic market. It covers complex elements of market management, analysing behavioural theories such as theory of comparative advantage, theories of macro and micro marketing economics, socio-cultural theories, and various contemporary concepts of international business management. The book puts forward a broad foundation of the subject beginning with a discussion of the concept of market dynamics and followed by an analysis of the changing behaviour of markets and its components. The core discussion focuses upon the ability to do business in international markets, putting forward critical insights on the significance of leadership, building consumer value through innovation, tracking the external environment for organizational change as well as important emerging trends towards building an innovative venture.

Innovation from Emerging Markets

Author : Fernanda Cahen,Lourdes Casanova,Anne Miroux
Publisher : Cambridge University Press
Page : 411 pages
File Size : 54,7 Mb
Release : 2021-03-25
Category : Business & Economics
ISBN : 9781108486866

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Innovation from Emerging Markets by Fernanda Cahen,Lourdes Casanova,Anne Miroux Pdf

Reveals the breadth of innovation in emerging markets, from drivers and types to outcomes and implications.