The Rowman Littlefield Handbook Of Media Management And Business

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The Rowman & Littlefield Handbook of Media Management and Business

L. Meghan Mahoney,Tang Tang
The Rowman Littlefield Handbook of Media Management and Business Book PDF

Author : L. Meghan Mahoney,Tang Tang
Publisher : Rowman & Littlefield Publishers
Page : 481 pages
File Size : 54,7 Mb
Release : 2020-12-15
Category : Language Arts & Disciplines
ISBN : 9781538115312

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The Rowman & Littlefield Handbook of Media Management and Business by L. Meghan Mahoney,Tang Tang Pdf

The Rowman & Littlefield Handbook of Media Management and Business connects research and industry practice to offer a strategic guide for aspiring and current media professionals in convergent environments. As a comprehensive one-stop reference for understanding business issues that drive the production and distribution of content that informs, entertains, and persuades audiences, aims to inspire and inform forward-thinking media management leaders. The handbook examines media management and business through a convergent media approach, rather than focusing on medium-specific strategies. By reflecting media management issues in the information, entertainment, sports, gaming industries, contributed chapters explore the unique opportunities and challenges brought by media convergence, while highlighting the fundamental philosophy, concepts, and practices unchanged in such a dynamic environment. this handbook examines media management through a global perspective, and encourages readers to connect their own diverse development to a broader global context. It is an important addition to the growing literature in media management, with a focus on new media technologies, business management, and internationalization.

De Gruyter Handbook of Media Economics

Ulrike Rohn,M. Bjørn Rimscha,Tim Raats
De Gruyter Handbook of Media Economics Book PDF

Author : Ulrike Rohn,M. Bjørn Rimscha,Tim Raats
Publisher : Walter de Gruyter GmbH & Co KG
Page : 586 pages
File Size : 55,7 Mb
Release : 2024-05-20
Category : Business & Economics
ISBN : 9783110793444

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De Gruyter Handbook of Media Economics by Ulrike Rohn,M. Bjørn Rimscha,Tim Raats Pdf

The handbook presents key contributions from scholars worldwide, providing a comprehensive exploration of current trends in media industries from diverse perspectives. Within the framework of understanding contemporary and future trajectories in media markets and industries, the volume delves into their influence on media organization and delivery, along with broader societal and market implications. Encompassing research at the crossroads of economics, management, political economy, and production studies, the handbook emphasizes the necessity for a robust interdisciplinary dialogue. Beyond scrutinizing present and forthcoming industry developments, the handbook addresses pivotal issues pertaining to media economics research methods and pedagogy. It serves as a valuable resource for scholars, students, and media professionals, providing insights into media economics as an academic field and delving into the multifaceted dynamics that shape the media landscape. Doing this, it contributes to the ongoing discourse on the evolving nature of media markets and their profound impact on society.

The Rowman & Littlefield Handbook of Transgender Studies

J. E. Sumerau
The Rowman Littlefield Handbook of Transgender Studies Book PDF

Author : J. E. Sumerau
Publisher : Rowman & Littlefield
Page : 189 pages
File Size : 53,8 Mb
Release : 2023-01-09
Category : Social Science
ISBN : 9781538136027

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The Rowman & Littlefield Handbook of Transgender Studies by J. E. Sumerau Pdf

A comprehensive yet concise overview of the important issues, themes, and research on transgender people and populations

The Rowman & Littlefield Handbook on Workplace Diversity and Stratification

Tsedale M. Melaku,Angie Beeman,Christoph Winkler
The Rowman Littlefield Handbook on Workplace Diversity and Stratification Book PDF

Author : Tsedale M. Melaku,Angie Beeman,Christoph Winkler
Publisher : Rowman & Littlefield
Page : 499 pages
File Size : 47,6 Mb
Release : 2023-11-01
Category : Social Science
ISBN : 9781538144381

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The Rowman & Littlefield Handbook on Workplace Diversity and Stratification by Tsedale M. Melaku,Angie Beeman,Christoph Winkler Pdf

Organizations and institutions use diversity and inclusion mantras to signal opportunity and access for all. However, the real-world results are often underwhelming, and people are demanding that organizations recognize the value that diversity brings to a workplace and be held accountable to the diversity and inclusion mission statements on their websites. The Rowman & Littlefield Handbook on Workplace Diversity and Stratification provides a comprehensive yet concise overview of important issues, themes, and research regarding workplace diversity and stratification. The book analyzes present day and future implications of diversity in the workplace and offers concrete ways of developing policies and practices that will make diversity an intrinsic part of any organizational culture. Taking an interdisciplinary approach, the book covers topics including racism, sexism, socio-economic status, LGBTQ+ workers, education, intersectionality, neurodiversity, religion, and allyship. Practical, contemporary, and relevant, this is an excellent resource for anyone interested in understanding what workplace diversity and stratification mean for everyday people, institutions, and society as a whole.

The Rowman & Littlefield Handbook of Philosophy and Religion

Mark A. Lamport
The Rowman Littlefield Handbook of Philosophy and Religion Book PDF

Author : Mark A. Lamport
Publisher : Rowman & Littlefield
Page : 453 pages
File Size : 44,8 Mb
Release : 2022-04-07
Category : Religion
ISBN : 9781538141281

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The Rowman & Littlefield Handbook of Philosophy and Religion by Mark A. Lamport Pdf

The Handbook of Philosophy and Religion is a one-volume examination of the most salient concepts that sit at the intersection of religion and philosophy. This book grounds readers in the mysteries that have evoked wonder and consternation for millennia, such as the nature of divinity in relation to humanity, the legitimacy of religious experience and how we frame language to speak about it, the possibility of miraculous occurrences, and theories regarding life after death.

The Rowman & Littlefield Handbook of Contemporary Christianity in the United States

Mark A. Lamport
The Rowman Littlefield Handbook of Contemporary Christianity in the United States Book PDF

Author : Mark A. Lamport
Publisher : Rowman & Littlefield
Page : 581 pages
File Size : 40,9 Mb
Release : 2022-02-15
Category : Religion
ISBN : 9781538138816

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The Rowman & Littlefield Handbook of Contemporary Christianity in the United States by Mark A. Lamport Pdf

This one-volume handbook examines Christianity’s contributions to and conflicts with the contemporary culture of the postmodern United States. Chapters present historical, cultural, and theological context for the ways conservative, mainline, and evangelical Christian traditions have influenced and responded to modern life.

The Rowman & Littlefield Handbook of Women’s Studies in Religion

Helen T. Boursier
The Rowman Littlefield Handbook of Women s Studies in Religion Book PDF

Author : Helen T. Boursier
Publisher : Rowman & Littlefield
Page : 417 pages
File Size : 54,8 Mb
Release : 2021-06-15
Category : Reference
ISBN : 9781538154458

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The Rowman & Littlefield Handbook of Women’s Studies in Religion by Helen T. Boursier Pdf

The handbook offers interreligious and multicultural perspectives on women’s studies in religion in conversation with specific contextualized gender-biased justice challenges. Contributing authors address 25 current and trending themes from their diverse socio-cultural-religious backgrounds. Themes move across the spectrum of women’s studies in religion, blurring the boundaries beyond “religious studies” to include perspectives from ethics, philosophy, sociology, economics, and law as. Religious diversity addresses challenges for women’s studies through the lens of Wicca, Buddhist, Asian Trans Pacific, Hinduism, Judaism, Muslima, and Christian. The handbook is practical, contemporary, and relevant as it moves theory to practical application in the section on challenging and changing system gender injustice with chapters on sexual violence and the #MeToo movement, femicide and feminicide, a Mohawk response to colonial dominion and violations to Indigenous lands and women, and a religio-politico witness for love and justice, include how to engage the theories of women’s studies in religion in the public square through civic engagement to create empowerment for actual, practical change. It shows the future movement of the becoming of women’s studies with chapters digital activism, reimagining women’s mosque spaces online, minoritized sexual identities, and spiritual homelessness, and charges readers to see “hope now” by challenging and changing gender injustice.

The Rowman & Littlefield Handbook on Aging and Work

Elizabeth F. Fideler,Elizabeth Fideler
The Rowman Littlefield Handbook on Aging and Work Book PDF

Author : Elizabeth F. Fideler,Elizabeth Fideler
Publisher : Rowman & Littlefield
Page : 529 pages
File Size : 47,5 Mb
Release : 2021-09-11
Category : Social Science
ISBN : 9781538129951

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The Rowman & Littlefield Handbook on Aging and Work by Elizabeth F. Fideler,Elizabeth Fideler Pdf

The Rowman & Littlefield Handbook on Aging and Work is a comprehensive resource for students, scholars, and practitioners seeking a broad overview of interrelated topics concerning the aging workforce or insightful discussions of specific issues and challenges facing people in the demographic. Notably, its chapters address the impact of current conditions and developments on the individual worker, organizations and employers, and society as a whole.

The Rowman & Littlefield Handbook of Policing, Communication, and Society

Howard Giles,Edward R. Maguire,Shawn L. Hill
The Rowman Littlefield Handbook of Policing Communication and Society Book PDF

Author : Howard Giles,Edward R. Maguire,Shawn L. Hill
Publisher : Rowman & Littlefield
Page : 425 pages
File Size : 40,9 Mb
Release : 2021-04-15
Category : Social Science
ISBN : 9781538132906

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The Rowman & Littlefield Handbook of Policing, Communication, and Society by Howard Giles,Edward R. Maguire,Shawn L. Hill Pdf

The Rowman & Littlefield Handbook of Policing, Communication, and Society brings together well-regarded academics and experienced practitioners to explore how communication intersects with policing in areas such as cop-culture, race and ethnicity, terrorism and hate crimes, social media, police reform, crowd violence, and many more. By combining research and theory in criminology, psychology, and communication, this handbook provides a foundation for identifying and understanding many of the issues that challenge police and the public in today’s society. It is an important and comprehensive analysis of the enormous changes in the roles of gender in society, digital technology, social media, and organizational structures have impacted policing and public perceptions about law enforcement.

The Rowman & Littlefield Handbook of Christianity in the Middle East

Mitri Raheb,Mark A. Lamport
The Rowman Littlefield Handbook of Christianity in the Middle East Book PDF

Author : Mitri Raheb,Mark A. Lamport
Publisher : Rowman & Littlefield
Page : 711 pages
File Size : 43,9 Mb
Release : 2020-12-15
Category : Religion
ISBN : 9781538124185

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The Rowman & Littlefield Handbook of Christianity in the Middle East by Mitri Raheb,Mark A. Lamport Pdf

This work represents the current and most relevant content on the studies of how Christianity has fared in the ancient home of its founder and birth. Much has been written about Christianity and how it has survived since its migration out of its homeland but this comprehensive reference work reassesses the geographic and demographic impact of the dramatic changes in this perennially combustible world region. The Rowman & Littlefield Handbook of Christianity in the Middle East also spans the historical, socio-political and contemporary settings of the region and importantly describes the interactions that Christianity has had with other major/minor religions in the region.

The SAGE Handbook of Social Media Marketing

Annmarie Hanlon,Tracy L. Tuten
The SAGE Handbook of Social Media Marketing Book PDF

Author : Annmarie Hanlon,Tracy L. Tuten
Publisher : SAGE
Page : 425 pages
File Size : 45,5 Mb
Release : 2022-06-16
Category : Business & Economics
ISBN : 9781529788433

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The SAGE Handbook of Social Media Marketing by Annmarie Hanlon,Tracy L. Tuten Pdf

Social media marketing has become indispensable for marketers who utilize social media to achieve marketing objectives ranging from customer care to advertising to commerce. This Handbook explores the foundations and methodologies in analysing the important aspects of social media for organisations and consumers. It investigates critical areas concerning communities, culture, communication and content, and considers social media sales. This Handbook brings together the critical factors in social media marketing as the essential reference set for researchers in this area of continued growth. It is essential reading for postgraduate students, researchers, and practitioners in a range of disciplines exploring the area. Part 1: Foundations of Social Media Marketing Part 2: Methodologies and Theories in Social Media Part 3: Channels and Platforms in Social Media Part 4: Tools, Tactics, and Techniques in Social Media Marketing Part 5: Management and Metrics in Social Media Part 6: Ethical Issues in Social Media

Global Communication

Yahya R. Kamalipour
Global Communication Book PDF

Author : Yahya R. Kamalipour
Publisher : Rowman & Littlefield
Page : 479 pages
File Size : 49,7 Mb
Release : 2024-03-05
Category : Language Arts & Disciplines
ISBN : 9781538186718

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Global Communication by Yahya R. Kamalipour Pdf

The fourth edition of Global Communication is the most comprehensive, multidisciplinary, multicultural, authoritative, and cutting-edge book published in the fields of media, culture, journalism, and communications. Twenty-four highly accomplished and prominent media scholars representing ten countries provide a survey of international communication, public relations and advertising, implications of globalization, international law and regulation, global culture, propaganda, transnational media, the shifting politics of media, trends in communication and information technology, and much more. The fourth edition includes six new contributors (Lee B. Artz, Daniela V. Dimitrova, Berna Ackali Gur, Petros Iosifidis, Perry Keller, and Nicholas Nicoli) who cover such issues as politics of global culture, global theories, global law, implications of internet and politics. Other chapters are fully updated to foreground contemporary examples and major events that have impacted our global communication environment. Collectively, new contributions and updated chapters reflect the rapid technological and communications changes that are taking place nationally and globally. This eclectic book helps students to understand the emergence of globalization and its effects on a worldwide scale. Contributors: Lee B. Artz, George A. Barnett, Vibert C. Cambridge, Jane Campbell, Theresa Carilli, Benjamin A. Davis, Daniela V. Dimitrova, John D. H. Downing, Richard A. Gershon, Berna Ackali Gur, Cees Hamelink, Petros Iosifidis, Yahya Kamalipour, Yeşim Kaptan, Perry Keller, Dean Kruckeberg, Lars Lundgren, Vincent Mosco, Nicholas Nicoli, Allen Palmer, Kuldip R. Rampal, Devan Rosen, Harmeet Sawhney, Richard Vincent, and Marina Vujnovic.

Next Generation of Internet of Things

Raghvendra Kumar,Brojo Kishore Mishra,Prasant Kumar Pattnaik
Next Generation of Internet of Things Book PDF

Author : Raghvendra Kumar,Brojo Kishore Mishra,Prasant Kumar Pattnaik
Publisher : Springer Nature
Page : 734 pages
File Size : 50,9 Mb
Release : 2021-06-14
Category : Technology & Engineering
ISBN : 9789811606663

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Next Generation of Internet of Things by Raghvendra Kumar,Brojo Kishore Mishra,Prasant Kumar Pattnaik Pdf

This book includes selected papers from the International Conference on Next Generation of Internet of Things (ICNGIoT 2021), organized by the Department of Computer Science and Engineering, School of Engineering, GIET University, Gunupur, Odisha, India, during 5–6 February 2021. The book covers topics such as IoT network design and architecture, IoT network virtualization, IoT sensors, privacy and security for IoT, SMART environment, social networks, data science and data analytics, cognitive intelligence and augmented intelligence, and case studies and applications.

Digital Media and Innovation

Richard A. Gershon
Digital Media and Innovation Book PDF

Author : Richard A. Gershon
Publisher : Taylor & Francis
Page : 285 pages
File Size : 55,6 Mb
Release : 2024-03-26
Category : Business & Economics
ISBN : 9781003860396

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Digital Media and Innovation by Richard A. Gershon Pdf

This fully updated second edition explores the importance of innovation and innovative thinking for the long-term success of today’s leading media, telecommunications, and information technology companies. The book takes an in-depth look at how smart, creative companies have transformed today's digital economy by introducing unique and highly differentiated products and services. This edition provides a detailed overview of intelligent networks and analyzes disruptive business models and processes from companies involved in social media, artificial intelligence, the metaverse, smart cities, and robotics among other emerging areas. From Apple to Zoom, this book considers some of the key people, companies, and strategies that have transformed the communication industries. Exploring the power of good ideas, this book goes inside the creative edge and looks at what makes such companies successful over time. Digital Media and Innovation is suited to advanced undergraduate and graduate courses in media management, media industries, communication technology, and business management and innovation, and provides up-to-date research for media and business professionals.

Strategic Social Media

L. Meghan Mahoney,Tang Tang
Strategic Social Media Book PDF

Author : L. Meghan Mahoney,Tang Tang
Publisher : John Wiley & Sons
Page : 390 pages
File Size : 48,8 Mb
Release : 2024-02-27
Category : Business & Economics
ISBN : 9781119890386

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Strategic Social Media by L. Meghan Mahoney,Tang Tang Pdf

Learn to utilize social media strategies that inspire behavior change in any landscape Strategic Social Media: From Marketing to Social Change, Second Edition combines best social media marketing practices with the application of traditional communication, behavior change, and marketing theories. More than a basic "how-to" guide, this innovative resource balances social media theory and real-world practice in a variety of areas, including advocacy, public health, entertainment, and education. With a clear and readable style, the authors explain the power and possibilities of social media to influence personal relationships and social change. The media environment of today is more mobile, visual, and personalized than ever before. In the second edition of Strategic Social Media, the authors incorporate advances in the field such as enhanced visual communication, digital experience sharing, omnichannel marketing, IoT, artificial intelligence, mass personalization, and social e-commerce. An entirely new chapter on utilizing social media for personal branding efforts is accompanied by new and updated examples, action plans, business models, and international case studies throughout. Covers all key aspects of strategic social media: landscape, messages, marketing and business models, social change, and the future Highlights opportunities to break down barriers with institutions of power, achieve greater transparency, and mobilize users through social media Contains social media strategies readers can apply to any past, present, or future social media platform Helps practitioners make better decisions about brand objectives and evaluate and monitor social media marketing efforts Provides clear guidance on crafting social media messages that reach intended audiences and ignite dialogue and behavior change Offering comprehensive coverage of both the theory and practice of facilitating behavior change in social media audiences, Strategic Social Media: From Marketing to Social Change, Second Edition, is essential reading for undergraduate and graduate students in digital and social media marketing courses, social media practitioners, entrepreneurs, digital content creators, journalists, activists, and marketing and public relations professionals.