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Author : Ian C. MacMillan,James D. Thompson Publisher : University of Pennsylvania Press Page : 234 pages File Size : 42,7 Mb Release : 2013-11-12 Category : Business & Economics ISBN : 9781613631324
The Social Entrepreneur's Playbook, Expanded Edition by Ian C. MacMillan,James D. Thompson Pdf
Wharton professor Ian C. MacMillan and Dr. James Thompson, director of the Wharton Social Entrepreneurship Program, provide a tough-love approach that significantly increases the likelihood of a successful social enterprise launch in the face of the high-uncertainty conditions typically encountered by social entrepreneurs.
The Social Entrepreneur's Playbook by Ian MacMillan Pdf
Available for the First Time: The Complete Social Entrepreneur's Playbook. Covers all three phases of the start-up to scale-up process, developed with reader feedback from "one of the more unusual ebook. . .experiments of the year" - ThinReads Wharton professor Ian C. MacMillan and Dr. James Thompson, director of the Wharton Social Entrepreneurship Program, provide a tough-love approach that significantly increases the likelihood of a successful social enterprise launch in the face of the high-uncertainty conditions typically encountered by social entrepreneurs. MacMillan and Thompson used their own systematic framework to publish The Social Entrepreneur's Playbook. To test the market, they offered the first phase in their start-up method (step 1) as a free ebook. Readers were invited to join The Social Entrepreneur's Advisory Group, and nearly 300 aspiring and active social entrepreneurs shared feedback that helped shape the complete edition of the book, which covers all three steps in the start-up to scale-up process. Based on this crowd-sourced feedback from readers of the free ebook and drawing on the authors' more than 26 years' combined experience developing and studying social enterprises in the field across Africa and in the United States, this new edition provides guidance for each phase: Phase One: Pressure Test Your Start-Up Idea. Based on the free ebook, this expanded section now includes advice on setting revenue and social impact goals, how to navigate the sociopolitical landscape, and how to develop a strong concept statement. In addition, MacMillan and Thompson provide advice on how to identify and test a proposed revenue-generating solution and define and segment your target population. Phase Two: Plan Your Social Enterprise. All new to this edition, this critical phase shows you how to frame and scope the venture, determine what it will take to actually deliver a sustainable enterprise, identify the key assumptions that have been made, and design.
The Social Entrepreneur's Playbook by Ian C. Macmillan,James D. Thompson Pdf
"Available for the First Time: The Complete Social Entrepreneur's Playbook Covers all three phases of the start-up to scale-up process, developed with reader feedback from "one of the more unusual ebook...experiments of the year" (ThinReads) Wharton professor Ian C. MacMillan and Dr. James Thompson, director of the Wharton Social Entrepreneurship Program, provide a tough-love approach that significantly increases the likelihood of a successful social enterprise launch in the face of the high-uncertainty conditions typically encountered by social entrepreneurs. MacMillan and Thompson used their own systematic framework to publish The Social Entrepreneur's Playbook. To test the market, they offered the first phase in their start-up method (step 1) as a free ebook. Readers were invited to join The Social Entrepreneur's Advisory Group, and nearly 300 aspiring and active social entrepreneurs shared feedback that helped shape the complete edition of the book, which covers all three steps in the start-up to scale-up process. Based on this crowd-sourced feedback from readers of the free ebook and drawing on the authors' more than 26 years' combined experience developing and studying social enterprises in the field across Africa and in the United States, this new edition provides guidance for each phase: Phase One: Pressure Test Your Start-Up Idea. Based on the free ebook, this expanded section now includes advice on setting revenue and social impact goals, how to navigate the sociopolitical landscape, and how to develop a strong concept statement. In addition, MacMillan and Thompson provide advice on how to identify and test a proposed revenue-generating solution and define and segment your target population. Phase Two: Plan Your Social Enterprise. All new to this edition, this critical phase shows you how to frame and scope the venture, determine what it will take to actually deliver a sustainable enterprise, identify the key assumptions that have been made, and design checkpoints to test those assumptions before making major investments. Phase Three: Launch and Scale Your Social Enterprise. Available for the first time in this edition, you will learn how to effectively launch your enterprise, manage upside potential and downside risk, and strategically scale up. Filled with accessible frameworks and tools, as well as inspiring stories of social entrepreneurs, The Social Entrepreneur's Playbook is a must-read for any aspiring or active social entrepreneur, as well as philanthropists, foundations, and nonprofits interested in doing more good with fewer resources. Includes access to downloadable planning documents, including user-friendly spreadsheets."
Social Entrepreneurship by David Bornstein,Susan Davis Pdf
In a book presented in a Q-and-A format, the authors explain what social entrepreneurs are, how their organizations function, what challenges they face and how readers can get involved in the efforts that social entrepreneurs are spearheading. Cowritten by the author of How to Change the World. Original.
Author : Ian C. MacMillan,James D. Thompson Publisher : University of Pennsylvania Press Page : 235 pages File Size : 40,7 Mb Release : 2013-11-12 Category : Business & Economics ISBN : 9781613630303
The Social Entrepreneur's Playbook, Expanded Edition by Ian C. MacMillan,James D. Thompson Pdf
Available for the First Time: The Complete Social Entrepreneur's Playbook Covers all three phases of the start-up to scale-up process, developed with reader feedback from "one of the more unusual ebook...experiments of the year" (ThinReads) Wharton professor Ian C. MacMillan and Dr. James Thompson, director of the Wharton Social Entrepreneurship Program, provide a tough-love approach that significantly increases the likelihood of a successful social enterprise launch in the face of the high-uncertainty conditions typically encountered by social entrepreneurs. MacMillan and Thompson used their own systematic framework to publish The Social Entrepreneur's Playbook. To test the market, they offered the first phase in their start-up method (step 1) as a free ebook. Readers were invited to join The Social Entrepreneur's Advisory Group, and nearly 300 aspiring and active social entrepreneurs shared feedback that helped shape the complete edition of the book, which covers all three steps in the start-up to scale-up process. Based on this crowd-sourced feedback from readers of the free ebook and drawing on the authors' more than 26 years' combined experience developing and studying social enterprises in the field across Africa and in the United States, this new edition provides guidance for each phase: Phase One: Pressure Test Your Start-Up Idea. Based on the free ebook, this expanded section now includes advice on setting revenue and social impact goals, how to navigate the sociopolitical landscape, and how to develop a strong concept statement. In addition, MacMillan and Thompson provide advice on how to identify and test a proposed revenue-generating solution and define and segment your target population. Phase Two: Plan Your Social Enterprise. All new to this edition, this critical phase shows you how to frame and scope the venture, determine what it will take to actually deliver a sustainable enterprise, identify the key assumptions that have been made, and design checkpoints to test those assumptions before making major investments. Phase Three: Launch and Scale Your Social Enterprise. Available for the first time in this edition, you will learn how to effectively launch your enterprise, manage upside potential and downside risk, and strategically scale up. Filled with accessible frameworks and tools, as well as inspiring stories of social entrepreneurs, The Social Entrepreneur's Playbook is a must-read for any aspiring or active social entrepreneur, as well as philanthropists, foundations, and nonprofits interested in doing more good with fewer resources. Includes access to downloadable planning documents, including user-friendly spreadsheets
Smart Business, Social Business by Michael Brito Pdf
This book will help organizations evolve into a fully collaborative social business. It serves as a step by step playbook to achieve organizational change, process efficiencies and technology acumen: Proven solutions for the real people, process, and technology obstacles businesses face in using social media behind the firewall. How to have the successful internal conversations with stakeholders, partners and global teams that lead to successful external conversations with the social customer Strategies for improving organizational dynamics, collaboration, governance, training, engagement, policies, technology integration, workflows, social CRM, and metrics Many organizations today have already evolved into social brands. They may be active on Twitter and Facebook; they may have corporate blogs and communities and they are trying hard to engage effectively with the social customer. However, behind the firewall, chaos, anarchy, and conflict reign. In Smart Business, Social Business, leading enterprise social business consultant shows how to build an internal framework based on change management that will lead to success with social media: one that will make external engagement more effective, meaningful, and sustainable. Michael Brito systematically identifies the internal culture, process and technology obstacles to long-term success with social media, and offer best practice solutions. He discusses a wide spectrum of issues, offering actionable intelligence and helping decision-makers build strategies and plans that deliver value. Topics addressed include change management, organizational models and dynamics, internal communications, collaboration, governance, metrics, training, employee activation, policies, technology integration, workflows, social CRM, and much more. Drawing on his own experience working for Silicon Valley companies, HP, Yahoo! and Intel, Brito presents dozens of examples and case studies. Using this book, companies can begin to transform their organizations from just a "social brand" to a fully collaborative and dynamic "social business.”
The Startup Playbook by Rajat Bhargava,Will Herman Pdf
Get the real guidance you need to create and build your first startup company from founders who have been there many times before. The first run printing of The Startup Playbook SOLD OUT! So, we revised, expanded, and improved this second edition, including a new foreword by Brad Feld, author of Venture Deals. We still give our personal, how-to guide for building your startup from the ground up. You'll find a collection of the major lessons and shortcuts we've learned that will shift the odds in your favor. We're sharing our tips, secrets, and advice in a frank, founder-to-founder discussion with you. We make no bones about our bias. We're on your side, the founder's side. While venture capitalists, investors, and accelerators/incubators can add great value in the startup ecosystem, this book isn't about their points of view. We'll tell you where our interests as founders diverge from those on the other side of the table—investors, bankers, advisors, board members, and others—and what to do when that happens. The Startup Playbook is not a recipe, it's not a template, it's not a list of tasks to do. It's our insider's guide to starting a company and running it successfully in those critical early months. Between us, we've started over a dozen high-tech software companies and raised over $500 million in investment capital. We've acquired over thirty-five companies, had three of our startups go public, sold six of them, and we made billions of dollars for shareholders. We've also invested in over eighty startups, advised and mentored over two hundred companies and actively worked with venture capitalists (VCs), incubators, and accelerators to help launch many other new startups. We've had plenty of failures, too. And we've probably learned more from those than from the successes. We share those lessons as well. The Startup Playbook is full of our advice, guidance, do's, and don'ts from our years of experience as founders many times. We want to share our hard-earned knowledge with you to make success easier for you to achieve. "This book is extraordinarily fresh and exciting. In an accessible, straight talk fashion, this book is a manual, and an inspiration. The Startup Playbook is smart and avoids the 'I am so smart' over-writing endemic to the genre. Read this as it is presented. You'll be doing yourself a tremendous favor." —Amazon Reviewer
The Startup Playbook by David Kidder,Hanny Hindi Pdf
" ... [The author] shares the inspiring experiences, lessons, and words to the wise from more than forty founders, along with his own playbook for startup success"--Page 4 of cover.
Social Startup Success by Kathleen Kelly Janus Pdf
With business advice from an expert entrepreneur, learn how to identify and leverage the key factors that will bring sustainability and success to your startup. Kathleen Kelly Janus, a lecturer at the Stanford University Program on Social Entrepreneurship and the founder of the successful social enterprise Spark, set out to investigate what makes a startup succeed or fail. She surveyed more than 200 high-performing social entrepreneurs and interviewed dozens of founders. Social Startup Success shares her findings for the legions of entrepreneurs working for social good, revealing how the best organizations get over the revenue hump. How do social ventures scale to over $2 million, Janus's clear benchmark for a social enterprise's sustainability? Janus, tapping into strong connections to the Silicon Valley world where many of these ventures are started or and/or funded, reveals insights from key figures such as DonorsChoose founder Charles Best, charity:water's Scott Harrison, Reshma Saujani of Girls Who Code and many others. Social Startup Success will be social entrepreneurship's essential playbook; the first definitive guide to solving the problem of scale.
Educating Social Entrepreneurs, Volume I by Paul Miesing,Maria Aggestam Pdf
Educating Social Entrepreneurs: From Idea Generation to Business Plan Formulation appears at a time of unprecedented environmental disasters, natural resources depletion, and significant failure of governments and global businesses to attend to worldwide social problems. In this era of downsizing, restructuring, and social changes, notions of traditional venture creation and the ways of creating social values have been challenged. We draw on examples from various parts of the business world and societies to prepare students, scholars, and entrepreneurial managers to deal with the challenges presented by a new and diverse business environment to create business plan for a social venture. Illuminating troublesome aspects of the global social and business worlds, this workbook comprises two volumes that covers key issues. Students, scholars, and entrepreneurs who want to help a world of multiple disparities by dealing with social entrepreneurship will find this to be beneficial reading.
“The game has changed, so how do you respond? Changemaker Playbook offers a new game plan on leaderships that everyone needs for a world in which change is the only constant.”--Pete Souza, #1 New York Times bestselling author “Changemaker Playbook is filled with stories of everyday changemakers who have the courage to act on their empathy. This book is a true blueprint for how we rise above our differences, come together, and fix real problems.” --Van Jones, CNN political contributor, host of The Van Jones Show, and best-selling author The Game Has Changed! What would you do if the game you had been preparing for your whole life had changed? This is the question we all face today. Our one-leader-at-a-time past has given way to a present reality where everyone has the potential to lead in every aspect of life. We all have at our fingertips the tools of change that were once available to only a few. This shift from one-leader-at-a-time to everyone-leading-in-every-moment has created a changemaker effect on society. Change is no longer linear and faster, it's explosive and omnidirectional—and we are the first generation to navigate this reordered reality. Our iEverything world requires a new playbook. CHANGEMAKER PLAYBOOK will show you how to thrive in every aspect of today's transformed societal landscape. Based on the author’s discoveries about leading in change from some of the world’s leading changemakers — business and social entrepreneurs, educators, media thought leaders, and youth innovators — readers can apply the principles in this book to the new everyone-a-changemaker world. An unforgettable tutorial on the principles of empathy-based ethics, co-creative teamwork, and the ins and outs of the new game, CHANGEMAKER PLAYBOOK is as much a new leadership handbook as it is the definitive individual and organizational achievement playbook. This is the new playbook for the new game.
The Purpose-Driven Social Entrepreneur by Karim Abouelnaga Pdf
Some people succeed in the business world; others succeed in the social sector. Very few mesh both, succeed, and create real social change. Whether you are already an entrepreneur or are thinking about an entrepreneurial journey, The Purpose-Driven Social Entrepreneur is a must-read to set yourself on a path of intention and success. In this book, Karim covers the formative early steps that help you reflect on your purpose and orient your mindset for the journey, and how to adjust and enhance your business over time. Written by a 26-year-old millennial entrepreneur who has built a multimillion-dollar education company and raised millions of dollars in philanthropy, this book is simple to follow, and a key for anyone who is ready to take their business and life to the next level. Karim's journey proves it's possible to succeed as a business person and create lasting social change. In this book, he shows us how we can achieve it too.
Changemaking Network Effects by Sushmita Ghosh Pdf
Do only technology companies have a corner on “network effects"—i.e. the magic that happens when users take on the work of growing networks to predominance because their transactional value is so clear? Think Facebook, Google, WhatsApp, Amazon, eBay, Uber, and the like. Or, is there a way to adapt this phenomenon to design equally omnipresent Changemaking Networks by harnessing changemaking network effects between systems that should work together for common good, but don’t—with technology as a possible enabler, but not a founding prerequisite? There is, says Sushmita Ghosh. In the first network effects playbook for social entrepreneurs, she presents the five core principles and accompanying strategies for pulling this off, distilled from extensive interviews with the founding entrepreneurs of 20 pioneering global Changemaking Networks. These have successfully orchestrated the coming together of several systems, their players, and concerned citizens to serve positive social change goals —such as "Zero Homelessness", "Health Care Without Harm" and "Holding Power to Account"—harnessing changemaking network effects. This playbook is a must-read for every social sector organization, company, funding agency, student, or concerned citizen who cares about a new way of organizing mass changemaking to outsmart and outpace the world’s biggest problems. Written for action-takers, it leaves every reader with a clear sense about how to get started on building Changemaking Networks. Today.
Understanding Social Entrepreneurship by Jill Kickul,Thomas S. Lyons Pdf
"This book seeks to provide graduate-level and upper-division or honors undergraduate students with a comprehensive understanding of the emerging and rapidly growing field of social entrepreneurship. It is the most complete text on the subject available, exploring both the theory and practice of social entrepreneurship and blending these seamlessly through examples, case studies, the voices of practicing social entrepreneurs, and special features that put students in a position that requires creative thinking and strategic problem solving"--
The Social Entrepreneur's Handbook: How to Start, Build, and Run a Business That Improves the World by Rupert Scofield Pdf
Make the business of society your business No one knows the business of social entrepreneurship better than Rupert Scofield. Cofounder and president of FINCA International—a nonprofit microfinancing institution with 7,000 employees serving 750,000 customers in 21 countries—Scofield has been a social entrepreneur for 40 years. In The Social Entrepreneur’s Handbook, Scofield leads you through the entire process of starting up and running a nonprofit, sharing personal success stories and advice on what not to do—valuable lessons he learned the hard way. The process, while risky, isn’t as difficult as you might think. Practically speaking, you need only two things: an idea and a plan. The former comes from you and you alone. This book supplies the latter. The Social Entrepreneur’s Handbook illuminates the path to building a successful nonprofit from the ground up. You’ll learn how to: Create a realistic plan for getting started in your chosen cause Assemble the perfect team for putting your plan into action—and keeping it rolling in the right direction Develop a business model specifically designed to run a nonprofit organization Keep yourself, your staff, and your cause in solid financial shape One of the many beauties of social entrepreneurship is that it’s never too late to start. You can be right out of school or working in the highest ranks of corporate America. It doesn’t matter. Social entrepreneurship begins with a noble cause, which turns into a passion, and soon becomes a mission worth dedicating your life to. The Social Entrepreneur’s Handbook is the one and only resource you will need to attain your dream of working full-time in service to others—and making a real, measurable difference in the world.
