The Soft Power Of The Korean Wave

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The Soft Power of the Korean Wave

Author : Youna Kim
Publisher : Routledge
Page : 247 pages
File Size : 42,9 Mb
Release : 2021-09-05
Category : Social Science
ISBN : 9781000437522

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The Soft Power of the Korean Wave by Youna Kim Pdf

At this fascinating historical moment, this timely collection explores the new meaning of the Korean Wave and the process of media production, representation, distribution and consumption in a global context as a distinctive and complex form of soft power. Focusing on the most recent phenomenon of Korean popular culture, this book considers the Korean Wave in the global digital age and addresses the social, cultural and political implications in their complexity within the contexts of global inequalities and uneven power structures. The collection brings together internationally renowned scholars and regional specialists to examine this historically significant, visibly growing, yet under-explored current phenomenon in the global digital age. Drawing on a wide range of perspectives from media and communications, cultural studies, sociology, history and anthropology, and including a series of case studies from Asia, the USA, Europe and the Middle East, it provides an empirically rich and theoretically stimulating tour of this area of study, going beyond the standard Euro-American view of the evolving and complex dynamics of the media today. This collection is essential reading for students and scholars interested in Korean popular culture and in film, media, fandom and cultural industries more widely.

The Soft Power of the Korean Wave

Author : Youna Kim
Publisher : Internationalizing Media Studies
Page : 238 pages
File Size : 48,7 Mb
Release : 2021-09-06
Category : Civilization, Modern
ISBN : 0367609118

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The Soft Power of the Korean Wave by Youna Kim Pdf

"Focusing on the recent phenomenon of Korean popular culture, Parasite, BTS and drama at an unprecedented historic moment, this book explores the multifaceted meaning of the Korean Wave at micro and macro levels and the process of media production, representation, circulation and consumption in a global context as a distinctive and complex form of soft power. It considers the Korean Wave in the digital social media age and addresses the social, cultural and political implications in their complexity and paradox within the contexts of global inequalities and uneven power structures. The book explores the global success of the Korean Wave as a pronounced example of the crossover of culture, economy and politics and the emerging consequences of the postcolonial, alternative and competing power. The globalization of media content from once subalternized or peripheral nations such as Korea is a facet of de-centralizing multiplicity of global cultural flows today, emerging as subversive soft power resources that challenge the Western hegemony of dominant ideas, values and ways of life"--

South Korean Popular Culture and North Korea

Author : Youna Kim
Publisher : Routledge
Page : 372 pages
File Size : 40,7 Mb
Release : 2019-01-17
Category : Social Science
ISBN : 9781351104104

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South Korean Popular Culture and North Korea by Youna Kim Pdf

Over recent decades South Korea’s vibrant and distinctive populist culture has spread extensively throughout the world. This book explores how this "Korean wave" has also made an impact in North Korea. The book reveals that although South Korean media have to be consumed underground and unofficially in North Korea, they are widely watched and listened to. The book examines the ways in which this is leading to popular yearning in North Korea for migration, defecting to the South or for people to just become more like South Koreans. Overall, the book demonstrates that the soft power of the Korean wave is having an undermining impact on the hard, constraining cultural climate of North Korea.

New Korean Wave

Author : Dal Jin
Publisher : University of Illinois Press
Page : 240 pages
File Size : 55,5 Mb
Release : 2016-03-15
Category : History
ISBN : 9780252098147

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New Korean Wave by Dal Jin Pdf

The 2012 smash "Gangnam Style" by the Seoul-based rapper Psy capped the triumph of Hallyu , the Korean Wave of music, film, and other cultural forms that have become a worldwide sensation. Dal Yong Jin analyzes the social and technological trends that transformed South Korean entertainment from a mostly regional interest aimed at families into a global powerhouse geared toward tech-crazy youth. Blending analysis with insights from fans and industry insiders, Jin shows how Hallyu exploited a media landscape and dramatically changed with the 2008 emergence of smartphones and social media, designating this new Korean Wave as Hallyu 2.0. Hands-on government support, meanwhile, focused on creative industries as a significant part of the economy and turned intellectual property rights into a significant revenue source. Jin also delves into less-studied forms like animation and online games, the significance of social meaning in the development of local Korean popular culture, and the political economy of Korean popular culture and digital technologies in a global context.

The Korean Wave

Author : Youna Kim
Publisher : Routledge
Page : 264 pages
File Size : 47,5 Mb
Release : 2013-11-12
Category : Social Science
ISBN : 9781317938576

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The Korean Wave by Youna Kim Pdf

Since the late 1990s South Korea has emerged as a new center for the production of transnational popular culture - the first instance of a major global circulation of Korean popular culture in history. Why popular (or not)? Why now? What does it mean socially, culturally and politically in a global context? This edited collection considers the Korean Wave in a global digital age and addresses the social, cultural and political implications in their complexity and paradox within the contexts of global inequalities and uneven power structures. The emerging consequences at multiple levels - both macro structures and micro processes that influence media production, distribution, representation and consumption - deserve to be analyzed and explored fully in an increasingly global media environment. This book argues for the Korean Wave's double capacity in the creation of new and complex spaces of identity that are both enabling and disabling cultural diversity in a digital cosmopolitan world. The Korean Wave combines theoretical perspectives with grounded case studies in an up-to-date and accessible volume ideal for both undergraduate and postgraduate students of Media and Communications, Cultural Studies, Korean Studies and Asian Studies.

The Sociology of Hallyu Pop Culture

Author : Vincenzo Cicchelli,Sylvie Octobre
Publisher : Springer Nature
Page : 375 pages
File Size : 48,8 Mb
Release : 2021-10-22
Category : Social Science
ISBN : 9783030842963

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The Sociology of Hallyu Pop Culture by Vincenzo Cicchelli,Sylvie Octobre Pdf

Combining global, media, and cultural studies, this book analyzes the success of Hallyu, or the "Korean Wave” in the West, both at a macro and micro level, as an alternative pop culture globalization. This research investigates the capitalist ecosystem (formed by producers, institutions and the state), the soft power of Hallyu, and the reception among young people, using France as a case study, and placing it within the broader framework of the 'consumption of difference.' Seen by French fans as a challenge to Western pop culture, Hallyu constitutes a material of choice for understanding the cosmopolitan apprenticeships linked to the consumption of cultural goods, and the use of these resources to build youth’s biographical trajectories. The book will be relevant to researchers, as well as undergraduate and postgraduate students in sociology, cultural studies, global studies, consumption and youth studies.

Sociolinguistics of the Korean Wave

Author : Nora Samosir,Lionel Wee
Publisher : Taylor & Francis
Page : 150 pages
File Size : 53,8 Mb
Release : 2023-12-22
Category : Language Arts & Disciplines
ISBN : 9781003830931

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Sociolinguistics of the Korean Wave by Nora Samosir,Lionel Wee Pdf

Samosir and Wee examine how the immensely popular Korean Wave ("K-wave") also known as Hallyu is wielded as soft power through the use of communication for persuasion and attraction on the global stage. The Korean Wave refers to the global spread and popularity of South Korean culture, particularly its pop music ("K-pop"), serialised dramas ("K-dramas") and films ("K-films"). Given the South Korean government’s involvement in providing funding and publicity, the Korean Wave raises interesting sociolinguistic questions about the relationship between artistry and citizenship, the use of social media in facilitating the consumption of cultural products, and, ultimately, the nature of soft power itself. Studies of soft power have tended to come from the field of international relations. This book shows that sociolinguistics actually has a number of tools in its conceptual arsenal – such as indexicality, stance taking, affect, and styling – that can shed light on the Korean Wave as a form of soft power. As the first book-length sociolinguistic analysis of the Korean Wave and soft power, this book demonstrates how K-pop, K-dramas, and K-films have been able to encourage in consumers an anthropological stance towards all things Korean. This volume will be of particular interest to students and scholars in sociolinguistics, political science, cultural studies, and Korean studies.

Structure, Audience and Soft Power in East Asian Pop Culture

Author : Beng Huat Chua
Publisher : Hong Kong University Press
Page : 199 pages
File Size : 54,9 Mb
Release : 2012-03-01
Category : Social Science
ISBN : 9789888139033

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Structure, Audience and Soft Power in East Asian Pop Culture by Beng Huat Chua Pdf

East Asian pop culture can be seen as an integrated cultural economy emerging from the rise of Japanese and Korean pop culture as an influential force in the distribution and reception networks of Chinese language pop culture embedded in the ethnic Chinese diaspora. Taking Singapore as a locus of pan-Asian Chineseness, Chua Beng Huat provides detailed analysis of the fragmented reception process of transcultural audiences and the processes of audiences’ formation and exercise of consumer power and engagement with national politics. In an era where exercise of military power is increasingly restrained, pop culture has become an important component of soft power diplomacy and transcultural collaborations in a region that is still haunted by colonization and violence. The author notes that the aspirations behind national governments' efforts to use popular culture is limited by the fragmented nature of audiences who respond differently to the same products; by the danger of backlash from other members of the importing country's population that do not consume the popular culture products in question; and by the efforts of the primary consuming country, the People's Republic of China to shape products through co-production strategies and other indirect modes of intervention.

Hallyu 2.0

Author : Sangjoon Lee,Abé Markus Nornes
Publisher : University of Michigan Press
Page : 277 pages
File Size : 51,7 Mb
Release : 2015-06
Category : Social Science
ISBN : 9780472052523

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Hallyu 2.0 by Sangjoon Lee,Abé Markus Nornes Pdf

The first scholarly volume to investigate the impact of social media and other communication technologies on the global dissemination of the Korean Wave

The Routledge Handbook of Soft Power

Author : Naren Chitty,Lilian Ji,Gary D Rawnsley
Publisher : Taylor & Francis
Page : 435 pages
File Size : 48,9 Mb
Release : 2023-07-07
Category : Political Science
ISBN : 9781000904086

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The Routledge Handbook of Soft Power by Naren Chitty,Lilian Ji,Gary D Rawnsley Pdf

The Routledge Handbook of Soft Power (2nd Edition) offers a comprehensive, detailed, and ground-breaking examination of soft power – a key factor in cultural diplomacy, cultural relations, and public diplomacy. Interrogating soft power as influence, the handbook examines manifestations in media, public mind, policy, and theory – in a fraught geopolitical climate, one demanding reconceptualization of soft power’s role in state and civic society behaviour. Part I provides important new conceptualization and critical analysis of soft power from international relations, philosophical, and other social theoretical perspectives; analyses multiple methods of soft power measurement and makes proposals; and connects soft power innovatively with other concepts Part II addresses soft power and contemporary issues by examining new technology and soft power intentions, soft power and states’ performance during the global pandemic, and soft power and values Part III investigates cases from China, France, Greece, Israel, Japan, Kazhakstan, Poland, Russia, South Korea, Spain, Türkiye, and the United States – some in combination. This innovative handbook is a definitive resource for inquirers into soft power desiring to familiarize themselves with cutting-edge debates and research. It will be of interest and value to students, researchers, and policy makers working in cultural relations, international communication, international relations, public diplomacy, and contiguous fields.

Routledge Handbook of Contemporary South Korea

Author : Sojin Lim,Niki J.P. Alsford
Publisher : Routledge
Page : 432 pages
File Size : 47,9 Mb
Release : 2021-08-30
Category : Social Science
ISBN : 9781000421538

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Routledge Handbook of Contemporary South Korea by Sojin Lim,Niki J.P. Alsford Pdf

The Routledge Handbook of Contemporary South Korea offers a ground-breaking study of the socio-political development of the Korean peninsula in the contemporary period. Written by an international team of scholars and experts, contributions to this book address key intellectual questions in the development of Korean studies, projecting new ways of thinking about how international systems can be organised and how local societies adapt to global challenges. Academically rigorous, each chapter defines current research and lends the reader greater understanding of the social, cultural, economic, and political developments of South Korea, ranging from chapters on the Korean Wave to relations with North Korea and the Korean language overseas. The volume is divided into eight sections, each representing a focused area of inquiry: socio-political history contemporary politics political economy and development society culture international relations security and diplomacy South Korea in international education This handbook provides an interdisciplinary and comprehensive account of contemporary South Korea. It will be of great interest to students and scholars of Korean history, politics and international relations, culture and society, and will also appeal to policy makers interested in the Indo-Asia Pacific region.

Internationalizing Media Studies

Author : Daya Kishan Thussu
Publisher : Routledge
Page : 603 pages
File Size : 55,7 Mb
Release : 2009-05-15
Category : Social Science
ISBN : 9781134050222

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Internationalizing Media Studies by Daya Kishan Thussu Pdf

The explosion of transnational information flows, made possible by new technologies and institutional changes (economic, political and legal) has profoundly affected the study of global media. At the same time, the globalization of media combined with the globalization of higher education means that the research and teaching of the subject faces immediate and profound challenges, not only as the subject of enquiry but also as the means by which researchers and students undertake their studies. Edited by a leading scholar of global communication, this collection of essays by internationally-acclaimed scholars from around the world aims to stimulate a debate about the imperatives for internationalizing media studies by broadening its remit, including innovative research methodologies, taking account of regional and national specificities and pedagogic necessities warranted by the changing profile of students and researchers and the unprecedented growth of media in the non-Western world. Transnational in its perspectives, Internationalizing Media Studies is a much-needed guide to the internationalization of media and its study in a global context.

The Birth of Korean Cool

Author : Euny Hong
Publisher : Simon and Schuster
Page : 290 pages
File Size : 47,8 Mb
Release : 2014-08-14
Category : Social Science
ISBN : 9781471131059

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The Birth of Korean Cool by Euny Hong Pdf

How did a really unhip country suddenly become cool? How could a nation that once banned miniskirts, long hair on men and rock 'n' roll come to mass produce pop music and a K-pop star that would break the world record for the most YouTube hits? Who would have predicted that a South Korean company that used to sell fish and fruit (Samsung) would one day give Apple a run for its money? And just how does South Korea plan to use pop culture to beat America at its own game. Welcome to South Korea: The Brand. In The Birth of Korean Cooljournalist Euny Hong uncovers the roots of the 'Korean Wave': a fanaticism for South Korean pop culture that has enabled them to make the rest of the world a captive market for their products by first becoming the world's number one pop culture manufacturer. South Korea's economic development has been nothing short of staggering - leapfrogging from third-world to first-world in just a few years and continuing to grow at a rapid and unprecedented rate - and for the first time The Birth of Korean Coolwill give readers exclusive insight into the inner workings of this extraordinary country; it's past, present and future.

The Rise of K-Dramas

Author : JaeYoon Park,Ann-Gee Lee
Publisher : McFarland
Page : 230 pages
File Size : 55,6 Mb
Release : 2019-06-06
Category : Performing Arts
ISBN : 9781476677477

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The Rise of K-Dramas by JaeYoon Park,Ann-Gee Lee Pdf

Korean dramas gained popularity across Asia in the late 1990s, and their global fandom continues to grow. Despite cultural differences, non-Asian audiences find "K-dramas" appealing. They range from historical melodrama and romantic comedy to action, horror, sci-fi and thriller. Devotees pursue an immersive fandom, consuming Korean food, fashion and music, learning Korean to better understand their favorite shows, and travelling to Korea for firsthand experiences. This collection of new essays focuses on the cultural impact of K-drama and its fandom, and on the transformation of identities in the context of regional and global dynamics. Contributors discuss such popular series as Boys over Flowers, My Love from the Star and Descendants of the Sun.

Soft Power

Author : Joseph S. Nye, Jr.
Publisher : PublicAffairs
Page : 208 pages
File Size : 50,5 Mb
Release : 2009-04-28
Category : Political Science
ISBN : 9780786738960

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Soft Power by Joseph S. Nye, Jr. Pdf

Joseph Nye coined the term "soft power" in the late 1980s. It is now used frequently—and often incorrectly—by political leaders, editorial writers, and academics around the world. So what is soft power? Soft power lies in the ability to attract and persuade. Whereas hard power—the ability to coerce—grows out of a country's military or economic might, soft power arises from the attractiveness of a country's culture, political ideals, and policies. Hard power remains crucial in a world of states trying to guard their independence and of non-state groups willing to turn to violence. It forms the core of the Bush administration's new national security strategy. But according to Nye, the neo-conservatives who advise the president are making a major miscalculation: They focus too heavily on using America's military power to force other nations to do our will, and they pay too little heed to our soft power. It is soft power that will help prevent terrorists from recruiting supporters from among the moderate majority. And it is soft power that will help us deal with critical global issues that require multilateral cooperation among states. That is why it is so essential that America better understands and applies our soft power. This book is our guide.