The Voice Of Business

Author : Karen S. Miller
Publisher : Univ of North Carolina Press
Page : 308 pages
File Size : 40,8 Mb
Release : 1999-01-01
Category : Political Science
ISBN : 0807824399

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The Voice of Business by Karen S. Miller Pdf

In 1933, John W. Hill opened the New York office of what would become the most important public relations agency in history: Hill & Knowlton, Inc. By 1959, the combined sales of its clients_which included Procter & Gamble, Texaco, Gillette, and Avco Manufacturing as well as the steel, tobacco, and aviation industries' trade associations_amounted to 10 percent of the gross national product. The Voice of Business chronicles Hill & Knowlton's influence on American public discourse in the years following World War II. Guided by its founder's conservative ideals, Hill & Knowlton developed a twofold mission: to influence public discussion about issues important to its clients and to educate Americans about big business. Karen Miller shows how the agency tried to manipulate public opinion, political debate, and news media content about such issues as postwar military aircraft procurement, the deregulation of margarine production, President Truman's seizure of steel mills in 1952, and the cigarette health scare of 1953-54. Though its campaigns did not change many opinions, she says, Hill & Knowlton affected the public indirectly by reinforcing the ideas of its clients and other conservatives.

Author : Karen S. Miller
Publisher : Univ of North Carolina Press
Page : 278 pages
File Size : 51,7 Mb
Release : 2000-11-09
Category : Business & Economics
ISBN : 9780807866948

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The Voice of Business by Karen S. Miller Pdf

In 1933, John W. Hill opened the New York office of what would become the most important public relations agency in history: Hill & Knowlton, Inc. By 1959, the combined sales of its clients--which included Procter & Gamble, Texaco, Gillette, and Avco Manufacturing as well as the steel, tobacco, and aviation industries' trade associations--amounted to 10 percent of the gross national product. The Voice of Business chronicles Hill & Knowlton's influence on American public discourse in the years following World War II. Guided by its founder's conservative ideals, Hill & Knowlton developed a twofold mission: to influence public discussion about issues important to its clients and to educate Americans about big business. Karen Miller shows how the agency tried to manipulate public opinion, political debate, and news media content about such issues as postwar military aircraft procurement, the deregulation of margarine production, President Truman's seizure of steel mills in 1952, and the cigarette health scare of 1953-54. Though its campaigns did not change many opinions, she says, Hill & Knowlton affected the public indirectly by reinforcing the ideas of its clients and other conservatives.

Author : Vincent P. Barabba,Gerald Zaltman
Publisher : Harvard Business Press
Page : 294 pages
File Size : 45,9 Mb
Release : 1991
Category : Business & Economics
ISBN : 0875842410

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Hearing the Voice of the Market by Vincent P. Barabba,Gerald Zaltman Pdf

Hearing the Voice of the Market provides a detailed plan that enables managers throughout the organization to make more frequent & better use of market information. The book shows managers how to develop the two capabilities that distinguish the successful, market-oriented firm--competent curiosity, & competent knowledge use. The two are closely linked: inadequate information cannot be used well, & sound information is wasted if it is utilized poorly. Includes experiences & insights of the many managers & researchers cited in the text. Readers will learn how to create an environment in which managers are inquisitive about their markets, are able to satisfy their curiosity with real market information, & can make knowledge-based decisions that lead to success. This book provides guidance on how managers may make better use of market information. It argues that market research on its own is not enough, and that an intelligent system of interpreting and using market research information is required.

Author : Orlando R. Barone,Cari M. Tellis
Publisher : Plural Publishing
Page : 329 pages
File Size : 50,5 Mb
Release : 2015-12-21
Category : Medical
ISBN : 9781597569521

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Your Voice Is Your Business by Orlando R. Barone,Cari M. Tellis Pdf

Your Voice Is Your Business: The Science and Art of Communication, Second Edition combines the latest in voice research and technology with the most powerful, state-of-the-art presentation skills and methods. The result is an integrated and comprehensive approach to connecting the technically based aspects of voice production with an applied, skill-based grasp of interpersonal effectiveness. This text serves as both a practical handbook and a resource on human vocal production in real-world settings. Relevant techniques of positioning, gesture, and paraverbals are incorporated in the study of successful voice presentation. Additionally, technical information is integrated into the text and reviewed at the end of each chapter. This second edition responds to the readers' desire for an expansion of the topics, illustrations, and techniques found particularly effective in the first edition, and provides new information reported in recent speech-language pathology literature in two brand-new chapters with vivid, powerful, and direct explanations and exercises. Your Voice Is Your Business The Science and Art of Communication, Second Editionhas been designed for ease of use for the student of voice science or anyone eager to use their communication abilities to their best advantage at work, on stage, or in everyday life. This text includes terminology and references suitable to the serious student of the voice, as well as detailed, realistic scenarios to further any professional's knowledge on the art of human communication, and will be a staple in multiple fields including speech-language pathology, communications, theater and drama, and business. Disclaimer: Please note that ancillary content (such documents, audio, and video) may not be included as published in the original print version of this book.

Author : Kate DeVore,Starr Cookman
Publisher : Chicago Review Press
Page : 249 pages
File Size : 55,6 Mb
Release : 2009-07
Category : Health & Fitness
ISBN : 9781569763063

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The Voice Book by Kate DeVore,Starr Cookman Pdf

Written to save careers one voice at a time through scientifically proven methods and advice, this resource teaches people how to protect and improve one of their most valuable assets: their speaking voice. Simple explanations of vocal anatomy and up-to-date instruction for vocal injury prevention are accompanied by illustrations, photographs, and FAQs. An audio CD of easy-to-follow vocal-strengthening exercises--including Hum and Chew, Puppy Dog Whimper, Sirens, Lip Trills, and Tongue Twisters--is also included, along with information on breathing basics, vocal-cord vibration, and working with students who have medical complications such as asthma, acid reflux, or anxiety.

Author : Emm Gryner
Publisher : ECW Press
Page : 259 pages
File Size : 46,6 Mb
Release : 2021-09-28
Category : Music
ISBN : 9781773057828

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The Healing Power of Singing by Emm Gryner Pdf

Vocal health tips, stories from the tour bus, and action items to improve your voice and boost your self-confidence from an award-winning musician and life coach Performing with David Bowie, surviving the murky depths of the music business, enduring a painful divorce, and making the first music video in outer space, award-winning recording artist Emm Gryner has navigated through life’s highs and lows using a secret compass: singing. Her voice, and her desire to express herself in music, has been a constant: from the early days of playing in bands while growing up in a small town, to playing arena rock shows and stadiums. Across these years and on many travels, she’s discovered the human voice to be an unlikely guide, with the power to elevate and move people closer to authentic living. This book is about that discovery: part study in the art of singing, part guide to finding one’s voice, and part memoir. This book is a must-have for anyone who knows they should be singing.

Author : Robert J. Bennett
Publisher : Oxford University Press
Page : 936 pages
File Size : 54,9 Mb
Release : 2011-10-27
Category : Business & Economics
ISBN : 9780199584734

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Local Business Voice by Robert J. Bennett Pdf

The book provides the first definitive, scholarly, and systematic history of the Chambers of Commerce (local organizations of business people) from their origins in the 18th century, through their historical development up to the present date. Based on new and previously inaccessible archive information, it covers the UK, Ireland, USA, and Canada.

Author : James Alburger
Publisher : Taylor & Francis
Page : 432 pages
File Size : 40,8 Mb
Release : 2012-11-15
Category : Technology & Engineering
ISBN : 9781136123412

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The Art of Voice Acting by James Alburger Pdf

Are you just starting in Voiceover? Do you have some experience, but aren't getting booked? Are you a working pro who wants to expand to new areas of VO work? The Art of Voice Acting is a must read if you are serious about a profession in voice over and looking to maximize your efforts for success in the business. Packed with basic acting techniques in The Art of Voice Acting, you will discover * All new scripts * 20 more pages of new and updated information * A completely new chapter of studio stories and 'tricks-of-the-trade' from professional voiceover talent around the world * Updated information for voiceover demos and marketing * A comprehensive index that makes it easy to find what you're looking for * More voice and acting techniques * Contributions from some of the top voice talent in the world * Audio content with the actual audio for every script in the book, http://voiceacting.com/aovaextras/ * PLUS: exercises, demos and more! Written in an accessible and engaging style Alburger shares his experience as a performer, producer, director and performance coach to give you a clear no nonsense introduction to the business and art of voice acting. Audio content and images from the books are available at http://voiceacting.com/aovaextras/

Author : Joseph Turow
Publisher : Yale University Press
Page : 345 pages
File Size : 54,9 Mb
Release : 2021-05-18
Category : Business & Economics
ISBN : 9780300258738

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The Voice Catchers by Joseph Turow Pdf

Your voice as biometric data, and how marketers are using it to manipulate you Only three decades ago, it was inconceivable that virtually entire populations would be carrying around wireless phones wherever they went, or that peoples’ exact locations could be tracked by those devices. We now take both for granted. Even just a decade ago the idea that individuals’ voices could be used to identify and draw inferences about them as they shopped or interacted with retailers seemed like something out of a science fiction novel. Yet a new business sector is emerging to do exactly that. The first in-depth examination of the voice intelligence industry, The Voice Catchers exposes how artificial intelligence is enabling personalized marketing and discrimination through voice analysis. Amazon and Google have numerous patents pertaining to voice profiling, and even now their smart speakers are extracting and using voice prints for identification and more. Customer service centers are already approaching every caller based on what they conclude a caller’s voice reveals about that person’s emotions, sentiments, and personality, often in real time. In fact, many scientists believe that a person’s weight, height, age, and race, not to mention any illnesses they may have, can also be identified from the sound of that individual’s voice. Ultimately not only marketers, but also politicians and governments, may use voice profiling to infer personal characteristics for selfish interests and not for the benefit of a citizen or of society as a whole. Leading communications scholar Joseph Turow places the voice intelligence industry in historical perspective, explores its contemporary developments, and offers a clarion call for regulating this rising surveillance regime.

Author : John Colapinto
Publisher : Simon and Schuster
Page : 320 pages
File Size : 41,9 Mb
Release : 2022-02
Category : Language Arts & Disciplines
ISBN : 9781982128753

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This Is the Voice by John Colapinto Pdf

Introduction: Personally speaking -- Baby talk -- Origins -- Emotion -- Language -- Sex and gender -- The voice in society -- The voice of leadership & persuasion -- Swan song.

Author : PLM (Firm)
Publisher : New York : Mason & Lipscomb Publishers
Page : 232 pages
File Size : 45,9 Mb
Release : 1974
Category : Business & Economics
ISBN : UOM:39015055417078

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The Future of the Corporation by PLM (Firm) Pdf

Papers from a conference sponsored by PLM in Malmo, Sweden, June 1970. Includes bibliographical references.

Author : Hans Vollaard,Jan Beyers,Patrick Dumont
Publisher : Routledge
Page : 275 pages
File Size : 44,9 Mb
Release : 2014-08-13
Category : Political Science
ISBN : 9781317704027

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European Integration and Consensus Politics in the Low Countries by Hans Vollaard,Jan Beyers,Patrick Dumont Pdf

The Netherlands, Belgium and Luxembourg are well-known cases of consensus politics. Decision-making in the Low Countries has been characterized by broad involvement, power sharing and making compromises. These countries were also founding member states of the European Union (EU) and its predecessors. However, the relationship between European integration and the tradition of domestic consensus politics remains unclear. In order to explore this relationship this book offers in-depth studies of a wide variety of political actors such as governments, parliaments, political parties, courts, ministries and interest groups as well as key policy issues such as the ratification of EU treaties and migration policy. The authors focus not only on Europeanization, but also analyse whether European integration may gradually undermine the fundamental characteristics of consensus politics in the Low Countries. Drawing on consociationalism and Europeanization research, this volume provides a comprehensive overview of Europeanization in these three EU member states as well as a better understanding of the varieties of consensus politics across and within these countries. This book will be of interest to students and scholars of European studies, European integration, European law, political science, European political economy and comparative politics.

Author : R. Eric Reidenbach
Publisher : CRC Press
Page : 210 pages
File Size : 53,9 Mb
Release : 2009-12-16
Category : Business & Economics
ISBN : 9781420093315

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Listening to the Voice of the Market by R. Eric Reidenbach Pdf

Typically, when companies want to improve their products, they go to their customers. But why not reach further and explore the entire market? In this eye-opening book, Eric Reidenbach goes beyond the "voice of the customer" that so many consultants talk about to introduce you to a groundbreaking concept: the Voice of the Market. Like most business

Author : Thomas de Witt TALMAGE
Publisher : Unknown
Page : 580 pages
File Size : 49,8 Mb
Release : 1875
Category : Electronic
ISBN : BL:A0026417836

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Old Wells Dug Out; Being a Third Series of Sermons ... Delivered in the Brooklyn Tabernacle, Etc by Thomas de Witt TALMAGE Pdf

Author : Kevin Farnsworth
Publisher : Policy Press
Page : 232 pages
File Size : 40,8 Mb
Release : 2004-01-28
Category : Political Science
ISBN : 9781861344731

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Corporate Power and Social Policy in a Global Economy by Kevin Farnsworth Pdf

Spanning the complete era of the Conservative governments and the first term of New Labour, this book looks at mechanisms of corporate power and influence; corporate opinion and influence in a range of social policy areas including: education, training, health and social security; changing business influence on social policy in recent years in an international context and business involvement in social policy initiatives and welfare delivery. By exploring business views and opinions, power, influence and involvement in social provision, this book helps to address important questions in social policy and, in so doing, goes some way towards closing a gaping hole in the current literature. The book's breadth and multidisciplinary approach will appeal not only to students of social policy, but also to students of business, public sector management and politics, their teachers and policy makers in the field.