Turn Browsers Into Buyers

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Turn Browsers Into Buyers

Author : Michele Howe
Publisher : Turn Browsers Into Buyers
Page : 294 pages
File Size : 42,5 Mb
Release : 2007-05-03
Category : Electronic
ISBN : 0975950924

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Turn Browsers Into Buyers by Michele Howe Pdf

Stop, Ask, and Listen

Author : Kelley Robertson
Publisher : John Wiley & Sons
Page : 220 pages
File Size : 45,8 Mb
Release : 2009-01-26
Category : Business & Economics
ISBN : 9780470675335

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Stop, Ask, and Listen by Kelley Robertson Pdf

"This book gives every sales professional, in any market, a step-by-step process to make more sales, faster and easier than ever before. Worth its weight in gold!" —Brian Tracy, President, Brian Tracy International, and Author of Advanced Selling Strategies Does the sheer thought of selling make you nervous and uncomfortable? Do you find it difficult to overcome price objections? Do you wish you could close more sales with less effort? You are not alone. Most people are not natural-born sales professionals. Making a sales call stresses us out. Meeting our sales targets month after month is difficult and frustrating. We make a living but we know we could do better, close more sales, and earn more money. Selling does not have to be difficult. Now you can quickly and easily learn the techniques used by top retail sales people. They are deceptively simple, yet extremely effective. What’s more, they can be used by sales professionals in any business to improve their results. Stop, Ask & Listen: Proven Sales Techniques to Turn Browsers Into Buyers will show you: The 11 most common mistakes sales people make and how to avoid them. How to create a connection with your potential customer quickly and easily. The 33 questions that will gain your prospect’s trust. How to deliver an engaging and captivating sales presentation. A four-step process to overcome virtually any objection. Lots of examples, sample scripts, and action plans you can use to apply the concepts in the book, no matter what you sell. Whether you are new to selling, an experienced veteran, or a sales manager training, supervising, and coaching a team, you will learn valuable strategies that will help you increase your sales and earn more money.

Web Design for ROI

Author : Lance Loveday,Sandra Niehaus
Publisher : New Riders Pub
Page : 196 pages
File Size : 42,7 Mb
Release : 2008
Category : Computers
ISBN : 0321489829

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Web Design for ROI by Lance Loveday,Sandra Niehaus Pdf

The complete guide to designing web sites for results, ROI, and conversion.

Net Crimes & Misdemeanors

Author : Jayne A. Hitchcock
Publisher : Information Today, Inc.
Page : 500 pages
File Size : 43,9 Mb
Release : 2006
Category : Computers
ISBN : 0910965722

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Net Crimes & Misdemeanors by Jayne A. Hitchcock Pdf

Cyber crime expert Hitchcock helps individuals and business users of the Web protect themselves, their children, and their employees against online cheats and predators. Hitchcock details a broad range of abusive practices, shares victims' stories, and offers advice on how to handle junk e-mail, "flaming," privacy invasion, financial scams, cyberstalking, and identity theft.

Cashing in with Content

Author : David Meerman Scott
Publisher : Information Today, Inc.
Page : 284 pages
File Size : 41,9 Mb
Release : 2005
Category : Business & Economics
ISBN : 0910965714

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Cashing in with Content by David Meerman Scott Pdf

Written by a Web marketing expert, "Cashing In with Content" interviews 20 of today's most innovative Web marketers and shares their secrets for using content to turn browsers into buyers. It also shows how to encourage repeat business and reveals how to unleash the amazing power of viral marketing.

The Complete Guide to E-mail Marketing

Author : Bruce C. Brown
Publisher : Atlantic Publishing Company
Page : 290 pages
File Size : 41,9 Mb
Release : 2007
Category : Business & Economics
ISBN : 9781601380425

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The Complete Guide to E-mail Marketing by Bruce C. Brown Pdf

Researchers estimate that by 2008 e-mail marketing revenues will surpass 1.8 billion dollars annually. This book helps you to learn hints, strategies, and secrets on how to implement effective e-mail marketing campaigns and ultimately earn enormous profits.

Peopling Marketing, Organization, and Technology

Author : Dirk vom Lehn
Publisher : Taylor & Francis
Page : 255 pages
File Size : 46,7 Mb
Release : 2024-01-31
Category : Business & Economics
ISBN : 9781317340072

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Peopling Marketing, Organization, and Technology by Dirk vom Lehn Pdf

Peopling Marketing, Organization, and Technology takes an interactionist attitude to study the organization of marketing interaction and the embedding of technology within that organization. By analysing clear illustrative studies, this book explicates the interactionist attitude and demonstrates that production, placing, promotion, and pricing are achieved in, and through, marketing interaction. The studies investigate marketing interaction on street-markets, decision-making about the digitalization of supermarkets, the design of exhibitions and social media to generate memorable experiences, the interactive experiencing of exhibits, and the development of guiding visions in the promotion of Virtual Reality. The analyses reveal the practical and social organization of actions through which marketing and consumption are accomplished. By using different interactionist research methods, they show the contribution research using the interactionist attitude can make to marketing and consumer research, as well as to interactionist sociology concerned with marketing interaction. Aimed at academics, researchers, and students in the fields of marketing and consumer research, as well as in social psychology and sociology, this book will encourage scholars and students in marketing and consumer research to shift their focus from the symbolic to marketing interaction.

IBM Midmarket Software Buying and Selling Guide

Author : LindaMay Patterson,IBM Redbooks
Publisher : IBM Redbooks
Page : 204 pages
File Size : 44,7 Mb
Release : 2010-07-12
Category : Computers
ISBN : 9780738450070

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IBM Midmarket Software Buying and Selling Guide by LindaMay Patterson,IBM Redbooks Pdf

The IBM® Midmarket Software Buying and Selling Guide is tailored specifically to help the management and IT staff of small and midsized businesses evaluate how the IBM midmarket portfolio can provide simple and cost-effective solutions to common business problems. Along with a midmarket customer focus, this IBM RedpaperTM publication is designed to help IBM teams and Business Partners be more effective in serving small and midsized businesses. We illustrate how IBM software for the midmarket can help businesses use the Web to reduce expenses, improve customer service, and expand into new markets. We cover the IBM software offering for the midmarket, which includes what the software does, the platforms it runs on, where to find more information, and how it can help your business become more profitable: - IBM Business Partners often keep a printed copy of this guide in their briefcases for software references - Customers can view this guide online and look up software-value messages and IBM product family offering comparisons - IBM Sales Representatives can print parts of this guide as "leave-behinds" for customers, to give them extra collateral on midmarket software of interest To make sure that you have the latest version of this guide, download it from this web address: http://www.redbooks.ibm.com/abstracts/redp3975.html?Open

Love Writing

Author : Sue Moorcroft
Publisher : Headline Accent
Page : 179 pages
File Size : 55,9 Mb
Release : 2010-04-15
Category : Language Arts & Disciplines
ISBN : 9781907726057

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Love Writing by Sue Moorcroft Pdf

'Thinking of writing Romance? You NEED this book' ⭐ ⭐ ⭐ ⭐ ⭐ reader review Love sells and sex sells and you can earn your living writing about them for novels, novellas and short stories as well as serials for magazines, anthologies and websites. This book holds the secrets of how to achieve success. Recommended by readers! 'A great guide to writing romance' ⭐ ⭐ ⭐ ⭐ 'Genuinely useful . . . I recommend this one' ⭐ ⭐ ⭐ ⭐ 'Packed with information . . . an illuminating book for anyone starting out in the field and well-worth the read' ⭐ ⭐ ⭐ ⭐ 'Definitely a book to keep near to your keyboard! ⭐ ⭐ ⭐ ⭐ ⭐ 'As good as a paying for an expensive seminar. Excellent book' ⭐ ⭐ ⭐ ⭐ ⭐ .................................................... As well as drawing on her experience as a fiction writer and creative writing tutor, in this 'must-have' book Sue Moorcroft has included questions from aspiring writers - with illuminating responses from published writers and industry experts. Romantic fiction encompasses everything from chart-topping chick lit and romantic comedies, through gritty sagas, sweeping historicals and smouldering erotica to liver-twisting affairs with vampires. Bright, emotional, involving, intelligent storytelling about love and desire is what readers want and will pay for. Do you want to know how to create emotional punch? (Or even what emotional punch is?) How to control dual time lines? Spring your work out of the slush pile? Write a tender love scene that excites passion rather than hilarity? This book reveals all. .................................................... Sue Moorcroft is an award-winning novelist. Her emotionally compelling fiction has hit No. 1 on Kindle UK, top 100 on Kindle US and made her a Sunday Times bestseller. Her novels, short stories, serials, courses and writing guides have sold around the world. As a creative writing tutor, she has worked at the University of Leicester, the London School of Journalism, Adult Learning Services Northants, Writing School Leicester, Writing School East Midlands, Writers' News Home Study and various other organisations. She's also delivered workshops and courses in the US, Italy, France and Dubai.

Brand New

Author : G. Michael Maddock,Luisa C. Uriarte,Paul B. Brown
Publisher : John Wiley & Sons
Page : 240 pages
File Size : 41,5 Mb
Release : 2011-05-03
Category : Business & Economics
ISBN : 9780470643594

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Brand New by G. Michael Maddock,Luisa C. Uriarte,Paul B. Brown Pdf

Brand New’s revolutionary innovation process is a proven road map you can put to work immediately to create successful new products, services, and business models. Written by leading innovation practitioners, and the coauthor of the bestseller Customers for Life, the authors of this tightly focused, highly entertaining book have nailed the issue perfectly when it comes to successfully introducing anything new. Research shows people like new products and services. Indeed they go out of their way to try to find them. Yet companies are truly terrible at providing new products and services that meet these customers’ needs. Why are companies so bad at giving customers what they want? Because they lack a simple proven process that makes sure innovation occurs efficiently time after time. No one knows this better than Mike Maddock and his team at Maddock Douglas, the Agency of Innovation,™ which has worked closely with more than a quarter of Fortune 100. To solve the innovation paradox, Maddock explains the process his team has used to help the world’s best companies and shows you how to Find needs and opportunity in the marketplace Come up with significant market insights Create compelling communication (using the actual words your customers use) to convince people to try your new creation What has worked for some of the world’s most successful companies, when it comes to innovation, will work for you. Start putting the lessons of Brand New to work for you…before the competition does.

Touch Screen Theory

Author : Michele White
Publisher : MIT Press
Page : 291 pages
File Size : 45,5 Mb
Release : 2022-10-25
Category : Social Science
ISBN : 9780262372305

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Touch Screen Theory by Michele White Pdf

Technology companies claim to connect people through touchscreens, but by conflating physical contact with emotional sentiments, they displace the constructed aspects of devices and women and other oppressed individuals’ critiques of how such technologies function. Technology companies and device designers correlate touchscreens and online sites with physical contact and emotional sentiments, promising unmediated experiences in which the screen falls away in favor of visceral materiality and connections. While touchscreens are key elements of most people’s everyday lives, critical frameworks for understanding the embodied experiences of using them are wanting. In Touch Screen Theory, Michele White focuses on the relation between physically touching and emotionally feeling to recenter the bodies and identities that are empowered, produced, and displaced by these digital technologies and settings. Drawing on detailed cases and humanities methods, White shows how and why gender, race, and sexuality should be further analyzed in relation to touchscreen use and design. White delves into such details as how women are informed that their bodies and fingernails are not a fit for iPhones, how cellphone surfaces are correlated with skin and understood as erotic, the ways social networks use heart buttons and icons to seem to physically and emotionally connect with individuals, how online references to feminine and queer feelings are resisted by many men, and how women producers of autonomous sensory meridian response (ASMR) videos use tactile strategies and touch screens to emotionally bond with viewers. Proposing critical methods for studying touchscreens and digital engagement, Touch Screen Theory expands a variety of research areas, including digital and internet cultures, hardware, interfaces, media and screens, and popular culture.

Marketing Your Retail Store in the Internet Age

Author : Bob Negen,Susan Negen
Publisher : Wiley + ORM
Page : 249 pages
File Size : 54,8 Mb
Release : 2010-12-28
Category : Business & Economics
ISBN : 9781118044704

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Marketing Your Retail Store in the Internet Age by Bob Negen,Susan Negen Pdf

If you own and operate a small retail business, this guide will give you a proven system for marketing your store, allowing you to compete with online merchants and big-box stores alike. Full of fresh and innovative ideas for promoting small stores, it will show you how to create a great in-store experience and build loyal, long-lasting relationships with customers.

Wiley CIA Exam Review 2019, Part 3

Author : S. Rao Vallabhaneni
Publisher : John Wiley & Sons
Page : 1200 pages
File Size : 47,5 Mb
Release : 2019-03-26
Category : Business & Economics
ISBN : 9781119524496

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Wiley CIA Exam Review 2019, Part 3 by S. Rao Vallabhaneni Pdf

WILEY CIAexcel EXAM REVIEW 2019 THE SELF-STUDY SUPPORT YOU NEED TO PASS THE CIA EXAM Part 3: Internal Audit Knowledge Elements Provides comprehensive coverage based on the exam syllabus, along with multiple-choice practice questions with answers and explanations Deals with governance and business ethics, risk management, information technology, and the global business environment Features a glossary of CIA Exam terms—good source for candidates preparing for and answering the exam questions Assists the CIA Exam candidate in successfully preparing for the exam Based on the CIA body of knowledge developed by The Institute of Internal Auditors (IIA), Wiley CIAexcel Exam Review 2019 learning system provides a student-focused and learning-oriented experience for CIA candidates. Passing the CIA Exam on your first attempt is possible. We'd like to help. Feature section examines the topics of Governance and Business Ethics, Risk Management, Organizational Structure and Business Processes and Risks, Communications, Management and Leadership Principles, IT and Business Continuity, Financial Management, and Global Business Environment

Wiley CIA Exam Review 2020, Part 3

Author : S. Rao Vallabhaneni
Publisher : John Wiley & Sons
Page : 1200 pages
File Size : 48,6 Mb
Release : 2019-11-19
Category : Business & Economics
ISBN : 9781119667179

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Wiley CIA Exam Review 2020, Part 3 by S. Rao Vallabhaneni Pdf

Get effective and efficient instruction on all CIA business knowledge exam competencies in 2020 Updated for 2020, the Wiley CIA Exam Review 2020, Part 3 Business Knowledge for Internal Auditing offers readers a comprehensive overview of the internal auditing process as set out by the Institute of Internal Auditors. The Exam Review covers the four domains tested by the Certified Internal Auditor exam, including: ??? Business acumen ??? Information security ??? Information technology ??? Financial management The Wiley CIA Exam Review 2020, Part 3 Business Knowledge for Internal Auditing is a perfect resource for candidates preparing for the CIA exam. It provides an accessible and efficient learning experience for students regardless of their current level of proficiency.