Tweeting Is Leading Book in PDF, ePub and Kindle version is available to download in english. Read online anytime anywhere directly from your device. Click on the download button below to get a free pdf file of Tweeting Is Leading book. This book definitely worth reading, it is an incredibly well-written.
: Introduction -- Rhetorical agendas : a new framework for Senate representation -- Communicating Congressional priorities in the digital age -- "Short, not-so-sweet, and to (some) point" : Senate Tweets in 2013 and 2015 -- Categorizing Senators' Tweets and styles of communication -- Putting policy first : building a reputation as a policy wonk -- All politics is local : senators prioritize constituent service -- Partisan agendas : two parties, two patterns of partisan rhetoric -- Prioritization and representation : a future for social media and agenda-setting.
Machine Learning with PyTorch and Scikit-Learn by Sebastian Raschka,Yuxi (Hayden) Liu,Vahid Mirjalili,Dmytro Dzhulgakov Pdf
This book of the bestselling and widely acclaimed Python Machine Learning series is a comprehensive guide to machine and deep learning using PyTorch's simple to code framework. Purchase of the print or Kindle book includes a free eBook in PDF format. Key FeaturesLearn applied machine learning with a solid foundation in theoryClear, intuitive explanations take you deep into the theory and practice of Python machine learningFully updated and expanded to cover PyTorch, transformers, XGBoost, graph neural networks, and best practicesBook Description Machine Learning with PyTorch and Scikit-Learn is a comprehensive guide to machine learning and deep learning with PyTorch. It acts as both a step-by-step tutorial and a reference you'll keep coming back to as you build your machine learning systems. Packed with clear explanations, visualizations, and examples, the book covers all the essential machine learning techniques in depth. While some books teach you only to follow instructions, with this machine learning book, we teach the principles allowing you to build models and applications for yourself. Why PyTorch? PyTorch is the Pythonic way to learn machine learning, making it easier to learn and simpler to code with. This book explains the essential parts of PyTorch and how to create models using popular libraries, such as PyTorch Lightning and PyTorch Geometric. You will also learn about generative adversarial networks (GANs) for generating new data and training intelligent agents with reinforcement learning. Finally, this new edition is expanded to cover the latest trends in deep learning, including graph neural networks and large-scale transformers used for natural language processing (NLP). This PyTorch book is your companion to machine learning with Python, whether you're a Python developer new to machine learning or want to deepen your knowledge of the latest developments. What you will learnExplore frameworks, models, and techniques for machines to 'learn' from dataUse scikit-learn for machine learning and PyTorch for deep learningTrain machine learning classifiers on images, text, and moreBuild and train neural networks, transformers, and boosting algorithmsDiscover best practices for evaluating and tuning modelsPredict continuous target outcomes using regression analysisDig deeper into textual and social media data using sentiment analysisWho this book is for If you have a good grasp of Python basics and want to start learning about machine learning and deep learning, then this is the book for you. This is an essential resource written for developers and data scientists who want to create practical machine learning and deep learning applications using scikit-learn and PyTorch. Before you get started with this book, you'll need a good understanding of calculus, as well as linear algebra.
Tweeting to Power by Jason Gainous,Kevin M. Wagner Pdf
Using theory and data, Gainous and Wagner illustrate how online social media is bypassing traditional media and creating new forums for the exchange of political information and campaigning.
Author : Joel Comm Publisher : John Wiley & Sons Page : 273 pages File Size : 50,8 Mb Release : 2009-03-03 Category : Business & Economics ISBN : 9780470486078
Get the business leader's guide to using Twitter to gain competitive advantage. Since 2006, forward-thinking companies like Apple, JetBlue, Whole Foods, and GM have discovered the instant benefits of leveraging the social media phenomenon known as Twitter to reach consumers directly, build their brand, and increase sales. Twitter is at the leading edge of the social media movement, allowing members to connect with one another in real time via short text messages?called "tweets"?that can be received either via the Twitter site or by e-mail, instant messenger, or cell phone. Many companies have started building entire teams within their organization dedicated solely to responding to tweets from consumers about their brand. And this is just the beginning. In Twitter Power, Internet marketing and Web innovation expert Joel Comm shows businesses and marketers how to integrate Twitter into their existing marketing strategies to build a loyal following among Twitter members, expand awareness for their product or service, and even handle negative publicity due to angry or disappointed consumers. The book also presents case studies of companies on the forefront of the Twitter movement, to help you develop your own social networking strategies. Twitter Power is the result of extensive testing and participation in the social networking community and is a must-have for any business that wants to keep up with the social media movement. Twitter Power features a foreword by Tony Robbins.
"In the early 1990s, a small group of "AIDS denialists," including a University of California professor named Peter Duesberg, argued against virtually the entire medical establishment's consensus that the human immunodeficiency virus (HIV) was the cause of Acquired Immune Deficiency Syndrome. Science thrives on such counterintuitive challenges, but there was no evidence for Duesberg's beliefs, which turned out to be baseless. Once researchers found HIV, doctors and public health officials were able to save countless lives through measures aimed at preventing its transmission"--
The Tweeting Goddess Little Book Of Twitter Magic: How to Shine, Spread Your Message and Build Authentic Relationships Online by Samantha Kelly Pdf
How to use Twitter and Linkedin effectively so you structure content and social media activity that will help you to be noticed online (in the right way), engage and increase awareness to reach your target audience.
Silver Medal Winner, Social Networking, 2012 Axiom Business Book Awards Silver Medal Winner, Business and Leadership, 2012 Nautilus Book Awards The official word from Twitter on how to harness the power of the platform for any cause. As recent events in Japan, the Middle East, and Haiti have shown, Twitter offers a unique platform to connect individuals and influence change in ways that were unthinkable only a short time ago. In Twitter for Good, Claire Diaz Ortiz, Twitter’s head of corporate social innovation and philanthropy, shares the same strategies she offers to organizations launching cause-based campaigns. Filled with dynamic examples from initiatives around the world, this groundbreaking book offers practical guidelines for harnessing individual activism via Twitter as a force for social change. Reveals why every organization needs a dedicated Twitter strategy and explains how to set one Introduces the five-step model taught at trainings around the world: T.W.E.E.T. (Target, Write, Engage, Explore, Track) Author @claired is the head of corporate social innovation and philanthropy at Twitter, collaborating with organizations like Nike, Pepsi, MTV, the American Red Cross, charity:water, Room to Read, the Gates Foundation, the Skoll Foundation, the Case Foundation, National Wildlife Federation, Kiva, the United Nations, Free the Children, Committee to Protect Journalists, Partners in Health, FEMA, Ushahidi, The Acumen Fund With more than 200 million users worldwide, Twitter has established itself as a dynamic force, one that every business and nonprofit must understand how to use effectively.
"A witty rom-com reinvention ... with deeply relatable insights on family pressure and growing up.” - Emily Wibberley and Austin Siegemund-Broka, authors of Always Never Yours and If I’m Being Honest “An adorable debut that updates a classic romantic trope with a buzzy twist." - Jenn Bennett, author of Alex, Approximately and Serious Moonlight A fresh, irresistible rom-com from debut author Emma Lord about the chances we take, the paths life can lead us on, and how love can be found in the opposite place you expected. One of Forbes Best YA of 2020 Meet Pepper, swim team captain, chronic overachiever, and all-around perfectionist. Her family may be falling apart, but their massive fast-food chain is booming — mainly thanks to Pepper, who is barely managing to juggle real life while secretly running Big League Burger’s massive Twitter account. Enter Jack, class clown and constant thorn in Pepper’s side. When he isn’t trying to duck out of his obscenely popular twin’s shadow, he’s busy working in his family’s deli. His relationship with the business that holds his future might be love/hate, but when Big League Burger steals his grandma’s iconic grilled cheese recipe, he’ll do whatever it takes to take them down, one tweet at a time. All’s fair in love and cheese — that is, until Pepper and Jack’s spat turns into a viral Twitter war. Little do they know, while they’re publicly duking it out with snarky memes and retweet battles, they’re also falling for each other in real life — on an anonymous chat app Jack built. As their relationship deepens and their online shenanigans escalate — people on the internet are shipping them?? — their battle gets more and more personal, until even these two rivals can’t ignore they were destined for the most unexpected, awkward, all-the-feels romance that neither of them expected.
Social media is coming for you? ready or not. It might be a viral video or a rogue employee or a media query.Or it could be the POTUS, singling out your company in a 2 a.m. Twitter rant.So this little book will answer some big questions: Why does social media matter for CEOs and how do I do it right?
A firsthand account and incisive analysis of modern protest, revealing internet-fueled social movements’ greatest strengths and frequent challenges To understand a thwarted Turkish coup, an anti–Wall Street encampment, and a packed Tahrir Square, we must first comprehend the power and the weaknesses of using new technologies to mobilize large numbers of people. An incisive observer, writer, and participant in today’s social movements, Zeynep Tufekci explains in this accessible and compelling book the nuanced trajectories of modern protests—how they form, how they operate differently from past protests, and why they have difficulty persisting in their long-term quests for change. Tufekci speaks from direct experience, combining on-the-ground interviews with insightful analysis. She describes how the internet helped the Zapatista uprisings in Mexico, the necessity of remote Twitter users to organize medical supplies during Arab Spring, the refusal to use bullhorns in the Occupy Movement that started in New York, and the empowering effect of tear gas in Istanbul’s Gezi Park. These details from life inside social movements complete a moving investigation of authority, technology, and culture—and offer essential insights into the future of governance.
Since its launch in 2006, Twitter has evolved from a niche service to a mass phenomenon; it has become instrumental for everyday communication as well as for political debates, crisis communication, marketing, and cultural participation. But the basic idea behind it has stayed the same: users may post short messages (tweets) of up to 140 characters and follow the updates posted by other users. Drawing on the experience of leading international Twitter researchers from a variety of disciplines and contexts, this is the first book to document the various notions and concepts of Twitter communication, providing a detailed and comprehensive overview of current research into the uses of Twitter. It also presents methods for analyzing Twitter data and outlines their practical application in different research contexts.
The Twitter Presidency by Brian L. Ott,Greg Dickinson Pdf
The Twitter Presidency explores the rhetorical style of President Donald J. Trump, attending to both his general manner of speaking as well as to his preferred modality. Trump’s manner, the authors argue, reflects an aesthetics of white rage, and it is rooted in authoritarianism, narcissism, and demagoguery. His preferred modality of speaking, namely through Twitter, effectively channels and transmits the affective dimensions of white rage by taking advantage of the platform’s defining characteristics, which include simplicity, impulsivity, and incivility. There is, then, a structural homology between Trump’s general communication practices and the specific platform (Twitter) he uses to communicate with his base. This commonality between communication practices and communication platform (manner and modality) struck a powerful emotive chord with his followers, who feel aggrieved at the decentering of white masculinity. In addition to charting the defining characteristics of Trump’s discourse, The Twitter Presidency exposes how Trump’s rhetorical style threatens democratic norms, principles, and institutions.
#HashtagActivism by Sarah J. Jackson,Moya Bailey,Brooke Foucault Welles Pdf
This “well-researched, nuanced” study of the rise of social media activism explores how marginalized groups use Twitter to advance counter-narratives, preempt political spin, and build diverse networks of dissent (Ms.) The power of hashtag activism became clear in 2011, when #IranElection served as an organizing tool for Iranians protesting a disputed election and offered a global audience a front-row seat to a nascent revolution. Since then, activists have used a variety of hashtags, including #JusticeForTrayvon, #BlackLivesMatter, #YesAllWomen, and #MeToo to advocate, mobilize, and communicate. In this book, Sarah Jackson, Moya Bailey, and Brooke Foucault Welles explore how and why Twitter has become an important platform for historically disenfranchised populations, including Black Americans, women, and transgender people. They show how marginalized groups, long excluded from elite media spaces, have used Twitter hashtags to advance counternarratives, preempt political spin, and build diverse networks of dissent. The authors describe how such hashtags as #MeToo, #SurvivorPrivilege, and #WhyIStayed have challenged the conventional understanding of gendered violence; examine the voices and narratives of Black feminism enabled by #FastTailedGirls, #YouOKSis, and #SayHerName; and explore the creation and use of #GirlsLikeUs, a network of transgender women. They investigate the digital signatures of the “new civil rights movement”—the online activism, storytelling, and strategy-building that set the stage for #BlackLivesMatter—and recount the spread of racial justice hashtags after the killing of Michael Brown in Ferguson, Missouri, and other high-profile incidents of killings by police. Finally, they consider hashtag created by allies, including #AllMenCan and #CrimingWhileWhite.
An IndieBound Bestseller “Squad is a fast-paced and feminist horror story for every girl who’s ever felt like prey, and asks how far a girl should go to hunt the hunters.”—Laura Ruby, author of National Book Award Finalist Thirteen Doorways, Wolves Behind Them All “Squad is a story fitted with the sharpest teeth that chomps down on the patriarchy, and I adored it with my entire vicious heart."—Chloe Gong, author of New York Times–bestselling These Violent Delights Pretty Little Liars meets Teen Wolf in this sharply funny, and patriarchy-smashing graphic novel from author Maggie Tokuda-Hall and artist Lisa Sterle. When the new girl is invited to join her high school’s most popular clique, she can’t believe her luck—and she can’t believe their secret, either. When Becca transfers to a high school in an elite San Francisco suburb, she’s worried she’s not going to fit in. To her surprise, she’s immediately adopted by the most popular girls in school. At first glance, Marley, Arianna, and Mandy are perfect. But at a party under a full moon, Becca learns that they also have a big secret. Becca’s new friends are werewolves. Their prey? Slimy boys who take advantage of unsuspecting girls. Eager to be accepted, Becca allows her friends to turn her into a werewolf, and finally, for the first time in her life, she feels like she truly belongs. But then things get complicated. As their pack begins to buckle under the pressure, their moral high ground gets muddier and muddier—and Becca realizes that she might have feelings for one of her new best friends. Lisa Sterle’s stylish illustrations paired with Maggie Tokuda-Hall’s sharp writing make Squad a fierce, haunting, and fast-paced thriller that will resonate with fans of Riverdale, and with readers of This Savage Song, Lumberjanes, and Paper Girls.