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Author : Ronald A. Faucheux
Publisher : M. Evans
Page : 690 pages
File Size : 44,8 Mb
Release : 2003-10-15
Category : Political Science
ISBN : 9781590771969
This is an advanced guide to running political campaigns. It provides invaluable, practical advice from the leading pros in the industry.
Author : Patrick “PC” Sweeney,John Chrastka
Publisher : American Library Association
Page : 304 pages
File Size : 40,9 Mb
Release : 2018-11-29
Category : Language Arts & Disciplines
ISBN : 9780838915561
As the saying goes, all politics is local. And 90% of funding for public libraries comes from the will of local politicians and, in turn, from local voters. So it's urgent that librarians, library supporters, and anyone interested in running an election or campaign for a library understand the strategies, resources, and tactics necessary for positive political action. Whether election day is four months away or four years away, there are immediate steps library leaders and local library ballot committees should take to help secure a successful ballot initiative later. Written by two experienced library campaigners, this action-driven manual for anyone running a political campaign for libraries dives into proven successful campaigning techniques for rural, suburban, and urban settings;expert analysis on how political perceptions are formed, how political power works, and ways libraries can reach funding or political goals;starting the discussion internally;the right approach to setting up the committee structure, and identifying the core leadership team for the committee;tips on networking, cultivating good relationships with the power players in the community, and building a winning coalition;canvassing and direct voter contact;responding effectively to opposition, including voters who habitually resist taxes or library funding increases;the differences between paid media and earned media; andbest practices for marketing and message development, fundraising, volunteer engagement, and other key areas. Filled with easy to follow strategies, this book will guide ballot committees, librarians, trustees, and library advocates through the process of winning an election for funding their library. LIS students will also benefit from the early exposure to political literacy skills provided by this book.
Author : M. Andrew Grey
Publisher : M. Evans
Page : 252 pages
File Size : 54,8 Mb
Release : 1999-02-23
Category : Political Science
ISBN : 9781461663058
Revised and updated, this is the most practical, most detailed handbook ever published on the techniques and approaches you need to run a successful campaign for any local office.
Author : Mark Pack,Edward Maxfield
Publisher : Biteback Publishing
Page : 316 pages
File Size : 47,5 Mb
Release : 2021-07-08
Category : Political Science
ISBN : 9781785901690
In politics there are no prizes For second place. Luckily, seasoned campaign professionals Mark Pack and Edward Maxfield have distilled successful electoral tactics from around the globe into 101 bite-sized lessons to help steer you on the course to power. Learn how to pass the three-seconds test, why you should actually embrace online trolls, and why you must never, ever, forget the law of the left nostril. Packed with advice and practical tips, this new, fully updated third edition of the classic political guide reveals the insider secrets and skills you need to make sure you're in pole position on election day.
Author : Philip Davies
Publisher : Routledge
Page : 256 pages
File Size : 44,7 Mb
Release : 2006
Category : Business & Economics
ISBN : 9780789033697
Winning Elections with Political Marketing is a unique look at the election process on both sides of the Atlantic, providing rare insight into how modern political communication and marketing strategies are used in the United States and the United Kingdom. The leading political researchers present a cross-section of their latest findings, augmented with easy-to-read tables, charts, and figures, and reinforced with extensive references and bibliographies. The book addresses the key issues that define the interplay between political marketing and the electorate in both countries, including advertising, research methods and cross-cultural research results, political choice behavior, imagery management, the integration of business and social science theory, and the impact of political marketing on democracy.
Author : Quintus Tullius Cicero
Publisher : Princeton University Press
Page : 126 pages
File Size : 51,6 Mb
Release : 2012-02-13
Category : Political Science
ISBN : 9781400841646
A primer on campaigning in ancient Rome that reads like a strategy memo from a modern political consultant How to Win an Election is an ancient Roman guide for campaigning that is as up-to-date as tomorrow's headlines. In 64 BC when idealist Marcus Cicero, Rome's greatest orator, ran for consul (the highest office in the Republic), his practical brother Quintus decided he needed some no-nonsense advice on running a successful campaign. What follows in his short letter are timeless bits of political wisdom, from the importance of promising everything to everybody and reminding voters about the sexual scandals of your opponents to being a chameleon, putting on a good show for the masses, and constantly surrounding yourself with rabid supporters. Presented here in a lively and colorful new translation, with the Latin text on facing pages, this unashamedly pragmatic primer on the humble art of personal politicking is dead-on (Cicero won)—and as relevant today as when it was written. A little-known classic in the spirit of Machiavelli's Prince, How to Win an Election is required reading for politicians and everyone who enjoys watching them try to manipulate their way into office.
Author : Ron Faucheux
Publisher : Rowman & Littlefield
Page : 689 pages
File Size : 41,8 Mb
Release : 2003
Category : Campaign management
ISBN : 9781590770269
Articles provide advice for candidates, campaign managers, and party workers on running a political campaign, including strategies, research, finances, advertising, and related topics.
Author : Catherine Shaw
Publisher : Routledge
Page : 338 pages
File Size : 53,9 Mb
Release : 2018-03-13
Category : Political Science
ISBN : 9780429958823
Everything you need to know about Vote by Mail! Successful campaign manager and three-term mayor of Ashland, Oregon, Catherine Shaw presents the must-have handbook for navigating local campaigns. This clear and concise handbook gives political novices and veterans alike a detailed, soup-to-nuts plan for organizing, funding, publicizing, and winning local political campaigns. Finding the right message and targeting the right voters are clearly explained through specific examples, anecdotes, and illustrations. Shaw also provides in-depth information on assembling campaign teams and volunteers, canvassing, how to conduct a precinct analysis, and how to campaign on a shoestring budget. The Campaign Manager is an encouraging, lucid presentation of how to win elections at the local level.The sixth edition has been fully revised to include new and expanded coverage of contemporary campaign management-from digital ads and new social media tools to data-driven voter targeting tactics and vote by mail strategies.
Author : Michael C. Bender
Publisher : Hachette UK
Page : 491 pages
File Size : 48,7 Mb
Release : 2021-07-13
Category : Political Science
ISBN : 9781538734810
THE INSTANT NEW YORK TIMES BESTSELLER! Michael C. Bender, senior White House reporter for the Wall Street Journal, presents a deeply reported account of the 2020 presidential campaign that details how Donald J. Trump became the first incumbent in three decades to lose reelection—and the only one whose defeat culminated in a violent insurrection. Beginning with President Trump’s first impeachment and ending with his second, FRANKLY, WE DID WIN THIS ELECTION chronicles the inside-the-room deliberations between Trump and his campaign team as they opened 2020 with a sleek political operation built to harness a surge of momentum from a bullish economy, a unified Republican Party, and a string of domestic and foreign policy successes—only to watch everything unravel when fortunes suddenly turned. With first-rate sourcing cultivated from five years of covering Trump in the White House and both of his campaigns, Bender brings readers inside the Oval Office, aboard Air Force One, and into the front row of the movement’s signature mega-rallies for the story of an epic election-year convergence of COVID, economic collapse, and civil rights upheaval—and an unorthodox president’s attempt to battle it all. Fresh interviews with Trump, key campaign advisers, and senior administration officials are paired with an exclusive collection of internal campaign memos, emails, and text messages for scores of never-before-reported details about the campaign. FRANKLY, WE DID WIN THIS ELECTION is the inside story of how Trump lost, and the definitive account of his final year in office that draws a straight line from the president’s repeated insistence that he would never lose to the deadly storming of the U.S. Capitol that imperiled one of his most loyal lieutenants—his own vice president.
Author : Prashant Jha
Publisher : Juggernaut Books
Page : 256 pages
File Size : 51,5 Mb
Release : 2017-09
Category : Elections
ISBN : 9789386228451
What's the secret of Modi's mass appeal? How does the RSS help at election time? Does communal incitement actually win votes? Why did Amit ShahÕs election maths fail him in Bihar? Prashant Jha answers these questions and more, dissecting the BJPÕs election machine with authority and insight
Author : Jason Roy,Christopher Alcantara
Publisher : University of Toronto Press
Page : 261 pages
File Size : 49,9 Mb
Release : 2020
Category : Canada
ISBN : 9781487525019
In this work, the authors employ a series of experiments to assess the strategies used to win elections and stay in power once elected.
Author : Brian H Clarke
Publisher : Unknown
Page : 124 pages
File Size : 41,9 Mb
Release : 2014-01-01
Category : Campaign management
ISBN : 192684310X
Author : Ian Haney López
Publisher : The New Press
Page : 263 pages
File Size : 40,7 Mb
Release : 2019-10-01
Category : Political Science
ISBN : 9781620975657
From the acclaimed author of Dog Whistle Politics, an essential road map to neutralizing the role of racism as a divide-and-conquer political weapon and to building a broad multiracial progressive future "Ian Haney López has broken the code on the racial politics of the last fifty years."—Bill Moyers In 2014, Ian Haney López in Dog Whistle Politics named and explained the coded racial appeals exploited by right-wing politicians over the last half century—and thereby anticipated the 2016 presidential election. Now the country is heading into what will surely be one of the most consequential elections ever, with the Right gearing up to exploit racial fear-mongering to divide and distract, and the Left splintered over the next step forward. Some want to focus on racial justice head-on; others insist that a race-silent focus on class avoids alienating white voters. Can either approach—race-forward or colorblind—build the progressive supermajorities necessary to break political gridlock and fundamentally change the country's direction? For the past two years, Haney López has been collaborating with a research team of union activists, racial justice leaders, communications specialists, and pollsters. Based on conversations, interviews, and surveys with thousands of people all over the country, the team found a way forward. By merging the fights for racial justice and for shared economic prosperity, they were able to build greater enthusiasm for both goals—and for the cross-racial solidarity needed to win elections. What does this mean? It means that neutralizing the Right's political strategy of racial division is possible, today. And that's the key to everything progressives want to achieve. A work of deep research, nuanced argument, and urgent insight, Merge Left: Fusing Race and Class, Winning Elections, and Saving America is an indispensable tool for the upcoming political season and in the larger fight to build racial justice and shared economic prosperity for all of us.
Author : Allan Lichtman,Allan J. Lichtman
Publisher : Rowman & Littlefield
Page : 246 pages
File Size : 53,9 Mb
Release : 2024-07-01
Category : Political Science
ISBN : 9798881800727
In the days after Donald Trump’s unexpected victory on election night 2016, The New York Times, CNN, and other leading media outlets reached out to one of the few pundits who had correctly predicted the outcome, Allan J. Lichtman. While many election forecasters base their findings exclusively on public opinion polls, Lichtman looks at the underlying fundamentals that have driven every presidential election since 1860. Using his 13 historical factors or “keys” (four political, seven performance, and two personality), Lichtman had been predicting Trump’s win since September 2016. In the updated 2024 edition, he applies the keys to every presidential election since 1860 and shows readers the current state of the 2024 race. In doing so, he dispels much of the mystery behind electoral politics and challenges many traditional assumptions. An indispensable resource for political junkies!
Author : Nolan Crouse
Publisher : FriesenPress
Page : 160 pages
File Size : 51,6 Mb
Release : 2021-06-02
Category : Political Science
ISBN : 9781039114630
“I wasn’t lucky. I deserved it.” - Prime Minister Margaret Thatcher The Political Campaign “How-to” Guide is a book that offers step-by-step guidelines on how to win an election as well as providing answers to questions a candidate may have about campaign planning. Whether running for Chief, mayor, reeve, councillor, MLA, MP or trustee in an indigenous, provincial, federal, municipal or school board election, this detailed book will provide candidates with the knowledge they need to run a successful campaign. Nolan Crouse, MBA, CCMP(TM) served as councillor and mayor in Canada for 13 years. In this book, he shares the secrets to his success in winning four consecutive election campaigns. From making the initial decision to run for office, to putting together an effective campaign team and brand, to fundraising, door knocking, message delivery and advertising – all the way to election day and beyond – this book offers valuable tips, insights, knowledge and tactics that have been proven to be useful and effective. Complete with checklists, great stories, images and examples, The Political Campaign “How-to” Guide is a must-read for anyone with an interest in running for public office for the first time or running for re-election in Canada. Most of the key principles also apply to all orders of elected office in the United States and many other democracies around the world.
