Winning Em Over

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Winning Em' Over

Author : Jay A. Conger
Publisher : Simon and Schuster
Page : 234 pages
File Size : 47,8 Mb
Release : 2001-10-15
Category : Business & Economics
ISBN : 9780743230346

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Winning Em' Over by Jay A. Conger Pdf

A historic shift is occurring in the nature of management. Until recently, bosses could simply use the power of their positions to direct and order their subordinates. However, in today's workplace, which is significantly different from the remarkably homogenous and traditional business environment of just two decades ago, the approach of command authority no longer works effectively. Winning 'em Over chronicles a revolution. We are witnessing an ancient model of managing built around command and hierarchy give way to a new model built around persuasion and teamwork. Jay Conger demonstrates to managers on all levels how to thrive in the wake of this momentous transformation. Today we work in an environment where people don't just ask "What should I do?" but "Why should I do it?" To successfully answer this "why" question is to persuade. Yet many businesspeople misunderstand and still more make little use of persuasion. The problem? Persuasion is widely perceived as a skill reserved for selling products and closing deals. But in reality, good managers are persuading all day long. As Conger explains with insight and conviction, today's most effective managers are influencing others through constructive forms of persuasion -- and their employees give them levels of commitment and motivation that the managers of the last generation could only dream of. Conger illustrates how three important forces -- new generations of managers and executives, cross-functional teams, and unprecedented access to information that was once the privilege of the most senior levels of management -- are undermining the old Age of Command and ushering in the new Age of Persuasion. He exposes the most commonly held myths about the art of persuasion and shows how to influence others productively, without manipulation. Most important, he outlines the four crucial components of effective managing by persuasion: building one's credibility, finding common ground so that others have a stake in one's ideas, finding compelling positions and evidence, and emotionally connecting with coworkers so that solutions resonate with them on a personal level. In Winning 'em Over, Conger explains how to implement a management style that will succeed in what is becoming a fundamentally and radically different business environment, and he provides readers with all of the new tools they will need to become effective, constructive persuaders.

Winning in Turbulence

Author : Darrell Rigby
Publisher : Harvard Business Press
Page : 160 pages
File Size : 43,9 Mb
Release : 2009-08-24
Category : Business & Economics
ISBN : 9781422136461

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Winning in Turbulence by Darrell Rigby Pdf

The current downturn may prove more brutal than most previous recessions. It's already hammering companies in markets around the globe. It will test businesses to their fullest-many won't survive. But downturns present strategic opportunities, too. In fact, many more companies achieve dramatic gains during recessions than in normal times. How to ensure your company emerges successful? In Winning in Turbulence, a new volume in the Memo to the CEO series, Bain & Company downturn strategist Darrell Rigby provides the playbook. He presents a powerful framework and diagnostic tool (available in the book and online) for assessing three dimensions of your situation: Your industry's sensitivity: How hard is it hit by this downturn? Your company's strategic position: Are you an industry leader or follower? Your firm's financial position, including cash reserves. The author then explains how to craft an action plan tailored to the situation you've diagnosed, providing tools for: Cutting costs intelligently-sustaining your margins and brand Boosting revenue by refocusing your sales force on the right customers Channeling resources into your core businesses Preparing for bold moves, such as game-changing acquisitions Timely and practical, this book positions you to survive a downturn and emerge stronger once the recovery begins.

Lipstick on a Pig

Author : Torie Clarke
Publisher : Simon and Schuster
Page : 272 pages
File Size : 53,9 Mb
Release : 2006-02-06
Category : Business & Economics
ISBN : 9780743282475

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Lipstick on a Pig by Torie Clarke Pdf

Torie Clarke, renowned and respected in political and business circles as one of the nation's most gifted communicators, offers a complete guide to the new age of transparency. Clarke's message is refreshing and straightforward: No more spin. Always a dubious proposition, spin has become increasingly vulnerable as information sources have proliferated; spin is simply no longer viable. Or put another way, "You can put lipstick on a pig, but it's still a pig." Distilling her twenty-five years of experience and wisdom into eight concise rules, Clarke counsels that politicians and executives need to tell the truth early, often, and in plain language. Clarke's experience is incomparable: She was the Pentagon's communications chief during the early years of George W. Bush's presidency and, prior to that, a high-ranking adviser to the first President Bush and to Senator John McCain. She illustrates her lessons with riveting behind-the-scenes accounts of some of our country's crucial moments over the last two decades -- for instance, as Assistant Secretary of Defense for Public Affairs under Defense Secretary Donald Rumsfeld, she was at the Pentagon on September 11, 2001, and she recounts her experience that day as Rumsfeld's office strove to inform, instruct, and reassure the public. Clarke shows that a policy of transparency not only protects you, but that you even stand to gain from it -- because once you figure out that you can't put lipstick on a pig, you've actually learned something far more powerful: not to create a pig in the first place. Her lessons for getting your message out include: Tell your own story -- especially if it's bad news -- on your own terms, before someone else tells it on theirs. It will allow you to survive controversy and will also enhance your reputation. It's about one thing. Be ready and able to explain yourself to the proverbial man on the street in a clear, simple sentence or two. Admit your mistakes, because the truth will out. Entertaining, approachable, and full of crucial insight and practical guidance, Lipstick on a Pig will be indispensable for business leaders, public figures, and anyone working in media relations. With humor and savvy, Clarke's vision offers truly new opportunities for communications in the Information Age.

Life Code

Author : Dr. Phil McGraw
Publisher : Bird Street Books
Page : 238 pages
File Size : 43,8 Mb
Release : 2013-02-12
Category : Self-Help
ISBN : 9781939457905

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Life Code by Dr. Phil McGraw Pdf

In Life Code: The New Rules for Winning in the Real World, six-time New York Times #1 best-selling author Dr. Phil McGraw abandons traditional thinking and tells you the ugly truth about the users, abusers, and overall “bad guys” we all have in our lives. He also reveals the secrets of how they think and how they get to and exploit you and those you love. You’ll gain incredible insight into these negative people, which he refers to as BAITERs (Backstabbers, Abusers, Imposters, Takers, Exploiters, Reckless), and you’ll gain the tools to protect yourself from their assaults. Dr. Phil's new book gives you the “Evil Eight” identifiers so you can see them coming from a mile away, as well as their “Secret Playbook,” which contains the “Nefarious 15” tactics they use to exploit you and take what is yours mentally, physically, socially and professionally. Life Code then focuses on you and your playbook, which contains the “Sweet 16” tactics for winning in the real world. Edgy, controversial and sometimes irreverent, Dr. Phil again abandons convention to prepare you to claim what you deserve and claim it now. You take flying lessons to learn to fly, swimming lessons to learn to swim, and singing lessons to learn to sing. So, why not take winning lessons to learn to win?

Winning on Purpose

Author : Fred Reichheld,Darci Darnell,Maureen Burns
Publisher : Harvard Business Press
Page : 159 pages
File Size : 46,6 Mb
Release : 2021-12-07
Category : Business & Economics
ISBN : 9781647821791

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Winning on Purpose by Fred Reichheld,Darci Darnell,Maureen Burns Pdf

Great leaders embrace a higher purpose to win. The Net Promoter System shines as their guiding star. Few management ideas have spread so far and wide as the Net Promoter System (NPS). Since its conception almost two decades ago by customer loyalty guru Fred Reichheld, thousands of companies around the world have adopted it—from industrial titans such as Mercedes-Benz and Cummins to tech giants like Apple and Amazon to digital innovators such as Warby Parker and Peloton. Now, Reichheld has raised the bar yet again. In Winning on Purpose, he demonstrates that the primary purpose of a business should be to enrich the lives of its customers. Why? Because when customers feel this love, they come back for more and bring their friends—generating good profits. This is NPS 3.0 and it puts a new take on the age-old Golden Rule—treat customers the way you would want a loved one treated—at the heart of enduring business success. As the compelling examples in this book illustrate, companies with superior NPS consistently deliver higher returns to shareholders across a wide array of industries. But winning on purpose isn't easy. Reichheld also explains why many NPS practitioners achieve just a small fraction of the system's full potential, and he presents the newest thinking and best practices for doing NPS right. He unveils the Earned Growth Rate (EGR): the first reliable, complementary accounting measure that can truly leverage the power of NPS. With keen insight and moving personal stories, Reichheld advances the thinking and practice of NPS. Winning on Purpose is your indispensable guide for inspiring customer love within your own teams and using Net Promoter to achieve both personal and business success.

With Winning in Mind

Author : Lanny R. Bassham
Publisher : Unknown
Page : 0 pages
File Size : 51,5 Mb
Release : 2011
Category : Success
ISBN : 0709093780

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With Winning in Mind by Lanny R. Bassham Pdf

Be wary of the people no one wants on their team, the ones who are too small, too slow and not very capable. The unwanted have a built-in motivation to do whatever it takes to succeed that those who were picked first do not have. This is the story of such a person and what he did to find his place at the top of the world in his sport.

Winning with Data

Author : Tomasz Tunguz,Frank Bien
Publisher : John Wiley & Sons
Page : 179 pages
File Size : 45,8 Mb
Release : 2016-06-20
Category : Business & Economics
ISBN : 9781119257233

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Winning with Data by Tomasz Tunguz,Frank Bien Pdf

Crest the data wave with a deep cultural shift Winning with Data explores the cultural changes big data brings to business, and shows you how to adapt your organization to leverage data to maximum effect. Authors Tomasz Tunguz and Frank Bien draw on extensive background in big data, business intelligence, and business strategy to provide a blueprint for companies looking to move head-on into the data wave. Instrumentation is discussed in detail, but the core of the change is in the culture—this book provides sound guidance on building the type of organizational culture that creates and leverages data daily, in every aspect of the business. Real-world examples illustrate these important concepts at work: you'll learn how data helped Warby-Parker disrupt a $13 billion monopolized market, how ThredUp uses data to process more than 20 thousand items of clothing every day, how Venmo leverages data to build better products, how HubSpot empowers their salespeople to be more productive, and more. From decision making and strategy to shipping and sales, this book shows you how data makes better business. Big data has taken on buzzword status, but there is little real guidance for companies seeking everyday business data solutions. This book takes a deeper look at big data in business, and shows you how to shift internal culture ahead of the curve. Understand the changes a data culture brings to companies Instrument your company for maximum benefit Utilize data to optimize every aspect of your business Improve decision making and transform business strategy Big data is becoming the number-one topic in business, yet no one is asking the right questions. Leveraging the full power of data requires more than good IT—organization-wide buy-in is essential for long-term success. Winning with Data is the expert guide to making data work for your business, and your needs.

Relentless

Author : Tim S. Grover,Shari Wenk
Publisher : Simon and Schuster
Page : 272 pages
File Size : 53,5 Mb
Release : 2014-03-11
Category : Business & Economics
ISBN : 9781476714202

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Relentless by Tim S. Grover,Shari Wenk Pdf

An award-winning trainer draws on experience with such top athletes as Michael Jordan, Kobe Bryant and Ken Griffey, Jr. to explain how to tap dark competitive reflexes in order to succeed regardless of circumstances, explaining the importance of finding internal resources and harnessing the power of personal fears and instincts.

What Drives Winning

Author : Anonim
Publisher : Unknown
Page : 128 pages
File Size : 47,8 Mb
Release : 2016-04-30
Category : Electronic
ISBN : 0996226451

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What Drives Winning by Anonim Pdf

Heads-Up No-Limit Hold 'em

Author : Collin Moshman
Publisher : Two Plus Two Publishing LLC
Page : 420 pages
File Size : 47,7 Mb
Release : 2022-04-27
Category : Games & Activities
ISBN : 1880685442

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Heads-Up No-Limit Hold 'em by Collin Moshman Pdf

Heads-up confrontations can occur in any game, even when every seat is occupied. Adjusting to the amount of aggression can be difficult since heads-up battles require you to bet and raise with many hands. This book covers heads-up tournaments, cash matches, the final two of a multi-table tournament, and blind-vs-blind play at fuller tables. Mastering heads-up no-limit hold 'em is invaluable if you're looking to add a loose-aggressive component to your game. With more heads-up matches available, becoming proficient in them is highly profitable.

Winning Now, Winning Later

Author : David M. Cote
Publisher : HarperCollins Leadership
Page : 288 pages
File Size : 43,9 Mb
Release : 2020-06-30
Category : Business & Economics
ISBN : 9781599510224

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Winning Now, Winning Later by David M. Cote Pdf

From local coffee shops to the largest Fortune 500 companies, everyone is struggling to make the impossible choice between chasing short-term objectives and creating a secure future for their company. David Cote understood this dilemma and rejected it. In these pages, he shows you how taking the same revolutionary approach might be the smartest business decision you’ll ever make. This book reveals the bold the operational reforms and counterintuitive leadership practices you can put into practice that will allow you to do two conflicting things at the same time—pursue strong short- and long-term results. This tested and proven approach can strengthen your business like never before, and even rescue it from the brink of disaster no matter how dire the current circumstances may seem. In Winning Now, Winning Later, Cote shares 10 essential principles for winning today and tomorrow such as: Spot practices that seem attractive in the short term but will cost the company in the future Determine where and how to invest in growth for maximum impact Sustain both short-term performance and long-term investments even in challenging times, such as during recessions and leadership transitions Feel inspired to stand up to investors and other managers who are solely focused on either short- or long-term objectives Step back, think independently, and foster independent thinking among others around you Presenting a comprehensive solution to a perennial problem, Winning Now, Winning Later is a go-to guide for you and leaders everywhere to finally transcend short-termism’s daily grind and leave an enduring legacy of success.

Customers First: Dominate Your Market by Winning Them Over Where It Counts the Most

Author : Bolivar J. Bueno
Publisher : McGraw Hill Professional
Page : 225 pages
File Size : 40,5 Mb
Release : 2012-04-13
Category : Business & Economics
ISBN : 9780071787888

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Customers First: Dominate Your Market by Winning Them Over Where It Counts the Most by Bolivar J. Bueno Pdf

“B.J. Bueno and his team at The Cult Branding Company respect and understand what so many strategists miss: before we can be experts on product, sales, or the market, we must fi rst be experts on human nature. They have a proven track record of building healthy, sustainable businesses for some of the best brands in the world—using the very process outlined in this book.” —BERT JACOBS, chief executive optimist, The Life is good Company “B.J. Bueno yet again deftly captures the essence of what is required to build and sustain a great brand. If you want to attract and retain highly profi table “brand lovers” rather than stalk new customers, then carefully read this book. B.J. wisely outlines why this is vital and importantly, how to actually do it in today’s marketplace! —DARRYL “DC” COBBIN, president, Brand Positioning Doctors, and former VP of Marketing, 20th Century Fox “Customers First tells the truth. I got a shiver up my back reading this book: What if my competitors read this and follow B.J.’s advice? I don’t care what size business you run, you could and should do exactly as this book instructs. As I was reading, I kept thinking of ways to get my customers to tell me how to be better.” —DAVID RATNER, owner, Dave’s Soda and Pet City MASTER THE SCIENCE OF MARKET DOMINATION... Brand Lovers are the best of your best customers. They power Harley-Davidson to the top of the enthusiast motorcycle market; they’re the core of Apple’s dominant position in portable devices; and they’re the reason why no other premium grocery chain can take a bite out of Whole Foods’ market share. Customers First, by top branding strategist B.J. Bueno, shows how your business will achieve this level of extreme customer loyalty through Brand Modeling, the objective and scientific analysis of your organization’s performance across a wide range of situations. An accurate Brand Model will arm you with hard data to pinpoint and engage your brand’s most passionate customers—and give you an action plan for inspiring and empowering these Brand Lovers to be your most effective evangelists. Much more than a summary of who you are and what you do, a Brand Model maps your business’s DNA to help you build an unbeatable competitive advantage. Through examples of real-world success stories—among them, IKEA, Nike, Coca-Cola, apparel upstart The Life is good Company, Starbucks, and Southwest Airlines—and a detailed sample case study that shows effective Brand Modeling practices in action, Customers First delivers strategic insights and proven techniques for you to: Differentiate your products in ways that are meaningful to your best customers Drive growth by creating brand extensions that are a natural fit with your existing products Significantly improve marketing ROI by avoiding customers not interested in your brand Visually and verbally communicate brand values that resonate with your best customers Brand Modeling evolves the current state of marketing to a new level of sophistication. In Customers First, B.J. Bueno shows how to use this critical tool to eliminate guesswork from your marketing efforts and focus more clearly on understanding (and pleasing) your most valuable ally in the battle for market dominance: The Brand Lover. B.J. BUENO is founder and managing partner of The Cult Branding Company, the premiere Brand Modeling and consumer insight research firm. He is a board member of the Retail Advertising and Marketing Association and a member of the Chief Marketing Officers board for international retailers.

Winning Investors Over

Author : Baruch Lev
Publisher : Harvard Business Press
Page : 394 pages
File Size : 48,7 Mb
Release : 2012
Category : Business & Economics
ISBN : 9781422115022

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Winning Investors Over by Baruch Lev Pdf

A guide to dealing with Wall Street in order to boost a company's earnings and stock price features advice for executives on such topics as addressing investors' concerns and maintaining credibility on Wall Street.

Winning Them Over

Author : James W. Robinson
Publisher : Prima Lifestyles
Page : 314 pages
File Size : 43,6 Mb
Release : 1987
Category : Business & Economics
ISBN : UOM:39015013076727

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Winning Them Over by James W. Robinson Pdf