Winning In The Digital Age

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Winning In The Digital Age

Nitin Seth
Winning In The Digital Age Book PDF

Author : Nitin Seth
Publisher : Penguin Random House India Private Limited
Page : 338 pages
File Size : 54,7 Mb
Release : 2021-02-25
Category : Business & Economics
ISBN : 9789353057985

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Winning In The Digital Age by Nitin Seth Pdf

The practical handbook for understanding and winning in the post-COVID digital age and becoming a 21st century leader. For every enterprise and its leaders, the digital age is a roller-coaster ride with more than its fair share of thrills and spills. It presents them with great opportunities to leapfrog and grow. However, success is not easy in the Digital Age. It requires a complete overhaul of the business model and organizational design, and the mind-sets of professionals. Such a large and complex change is not easy to manage, and enterprises often lose their way in their digital transformation attempts. Nitin brings in this book his 25+ years of experience in leadership roles in world-class firms like Mckinsey and Fidelity and Digital natives like Flipkart and Incedo. He presents compelling insights and practical examples and answers key questions on how enterprises can win in the Digital Age: • Why do firms fail at digital transformation? • How are the rules of business changing in the digital age? What disruptive opportunities does digital present in various industries? • How to best leverage the potential of digital technologies like AI and the Cloud? • How do organizational capabilities and culture need to change? • What new skills do leaders and young professionals need to build? Nitin brings clarity to the transformation process, breaking it down into seven building blocks and presenting how best to master them. The book is a practitioner’s guide for people across all age groups - students, young professionals, experienced professionals, senior executives on how they can realize the amazing opportunities the digital age offers them and achieve their true potential at work and in personal life.

How to Win Friends and Influence People in the Digital Age

Brent Cole,Dale Carnegie,Dale Carnegie & Associates
How to Win Friends and Influence People in the Digital Age Book PDF

Author : Brent Cole,Dale Carnegie,Dale Carnegie & Associates
Publisher : Simon and Schuster
Page : 263 pages
File Size : 47,9 Mb
Release : 2012-12-25
Category : Business & Economics
ISBN : 9781451612592

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How to Win Friends and Influence People in the Digital Age by Brent Cole,Dale Carnegie,Dale Carnegie & Associates Pdf

This new edition is an up-to-date adaptation of Carnegie's timeless prescriptions for the digital age. This book is a must-have guide for anyone who wants to find success on Facebook, LinkedIn, Twitter, and any social media format today and in the future.

Winning in the Digital Age

Nitin Seth
Winning in the Digital Age Book PDF

Author : Nitin Seth
Publisher : India Penguin Enterprise
Page : 544 pages
File Size : 40,6 Mb
Release : 2021-08
Category : Business & Economics
ISBN : 0670095427

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Winning in the Digital Age by Nitin Seth Pdf

The practical handbook for understanding and winning in the post-COVID digital age and becoming a 21st century leader. For every enterprise and its leaders, the digital age is a roller-coaster ride with more than its fair share of thrills and spills. It presents them with great opportunities to leapfrog and grow. However, success is not easy in the Digital Age. It requires a complete overhaul of the business model and organizational design, and the mind-sets of professionals. Such a large and complex change is not easy to manage, and enterprises often lose their way in their digital transformation attempts. Nitin brings in this book his 25+ years of experience in leadership roles in world-class firms like Mckinsey and Fidelity and Digital natives like Flipkart and Incedo. He presents compelling insights and practical examples and answers key questions on how enterprises can win in the Digital Age: Why do firms fail at digital transformation? How are the rules of business changing in the digital age? What disruptive opportunities does digital present in various industries? How to best leverage the potential of digital technologies like AI and the Cloud? How do organizational capabilities and culture need to change? What new skills do leaders and young professionals need to build? Nitin brings clarity to the transformation process, breaking it down into seven building blocks and presenting how best to master them. The book is a practitioner's guide for people across all age groups - students, young professionals, experienced professionals, senior executives on how they can realize the amazing opportunities the digital age offers them and achieve their true potential at work and in personal life.

The New Marketing

Cheryl Burgess,Mark Burgess
The New Marketing Book PDF

Author : Cheryl Burgess,Mark Burgess
Publisher : SAGE
Page : 317 pages
File Size : 54,5 Mb
Release : 2020-07-27
Category : Business & Economics
ISBN : 9781529738308

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The New Marketing by Cheryl Burgess,Mark Burgess Pdf

In our hyper-connected world that is changing at warp speed, marketers recognize the need to shift from traditional marketing methods to a new way that can help them better navigate the unpredictable environment. For traditionalists, this change has posed a challenge. Many have tried to incorporate new approaches into the old models they grew up with, only to be frustrated with the results. From the bestselling authors of The Social Employee, and LinkedIn Learning course authors, comes a powerful new textbook that cracks the marketing code in our hyper-focused digital age. The New Marketing, with contributions spanning CMO trailblazers to martech disruptors, behavioral economics luminaries at Yale to leading marketing thinkers at Kellogg and Wharton, is a GPS for navigating in a digital world and moves the craft of marketing through the forces of marketing transformation. We can’t predict the future. But our goal is to help make Masters/MBA students and marketing practitioners future-ready and successful.

Diplomacy in the Digital Age

Janice Gross Stein
Diplomacy in the Digital Age Book PDF

Author : Janice Gross Stein
Publisher : Signal
Page : 286 pages
File Size : 51,9 Mb
Release : 2011-10-11
Category : Political Science
ISBN : 9780771081408

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Diplomacy in the Digital Age by Janice Gross Stein Pdf

Edited by Canada's premiere commentator on global affairs, this must-read for political junkies will show the quailty of M&S's new Signal imprint: for everyone who wants to be well informed about international relations and the nature of the diplomacy in the age of Wikileaks. Inspired by Allan Gotlieb's capacity to reshape diplomacy for the times, the contributors to this volume grapple with the challenges of a digital age where information is everywhere and confidentiality is almost nowhere. With an introductory essay by renowned political scholar, writer, and commentator, Janice Gross Stein, the work is divided into 4 sections: Diplomacy with the United States in the Era of Wikileaks; The Professional Diplomat on Facebook; Personal Diplomacy in the Age of Twitter; and Where is Headquarters? Contributors include professional diplomats, award-winning journalist Andrew Cohen, former Globe and Mail editor and author Ed Greenspon, and Allan Gotlieb's wife and partner in 'social diplomacy', Sondra Gotlieb.

How To Win Friends And Influence People (Unabridged)

Dale Carnegie
How To Win Friends And Influence People Unabridged Book PDF

Author : Dale Carnegie
Publisher : Good Press
Page : 259 pages
File Size : 53,6 Mb
Release : 2024-01-10
Category : Self-Help
ISBN : EAN:8596547806394

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How To Win Friends And Influence People (Unabridged) by Dale Carnegie Pdf

This carefully crafted ebook: "How To Win Friends And Influence People (Unabridged)" is formatted for your eReader with a functional and detailed table of contents. "How to Win Friends and Influence People" is one of the first best-selling self-help books ever published. It can enable you to make friends quickly and easily, help you to win people to your way of thinking, increase your influence, your prestige, your ability to get things done, as well as enable you to win new clients, new customers. Twelve Things This Book Will Do For You: Get you out of a mental rut, give you new thoughts, new visions, new ambitions. Enable you to make friends quickly and easily. Increase your popularity. Help you to win people to your way of thinking. Increase your influence, your prestige, your ability to get things done. Enable you to win new clients, new customers. Increase your earning power. Make you a better salesman, a better executive. Help you to handle complaints, avoid arguments, keep your human contacts smooth and pleasant. Make you a better speaker, a more entertaining conversationalist. Make the principles of psychology easy for you to apply in your daily contacts. Help you to arouse enthusiasm among your associates. Dale Carnegie (1888-1955) was an American writer and lecturer and the developer of famous courses in self-improvement, salesmanship, corporate training, public speaking, and interpersonal skills. Born into poverty on a farm in Missouri, he was the author of How to Win Friends and Influence People (1936), a massive bestseller that remains popular today.

Rethinking Competitive Advantage

Ram Charan
Rethinking Competitive Advantage Book PDF

Author : Ram Charan
Publisher : Currency
Page : 225 pages
File Size : 47,6 Mb
Release : 2021-04-06
Category : Business & Economics
ISBN : 9780525575603

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Rethinking Competitive Advantage by Ram Charan Pdf

How do you gain an edge in the digital world order? “Another book for the ages from a master! . . . Particularly insightful is his emphasis on how the end-to-end individual consumer experience will separate winners from losers in our new digital age.”—Fred Hassan, chairman, Caret Group; former CEO, Schering-Plough and Pharmacia The old ways of creating competitive advantage for your business—such as building moats to ward off competitors—have become dangerous. Giants like Amazon and Alibaba are creating vast new market spaces through a deft combination of tools like machine learning and business savvy that reimagines customer experiences while generating immense shareholder value. A handful of traditional companies, including Fidelity Investments, Walmart, and B2W, have adopted these new approaches to reinvigorate their businesses. Most, however, are stalled—and the clock is running out. In this lively, accessible guide, Ram Charan, bestselling author and adviser to some of the world’s top CEOs and boards, redefines competitive advantage for the digital-first era, offering a set of new rules to get ahead: • Create an ecosystem with third-party partners to revolutionize and personalize the customer experience. • Empower teams focused on a single task, building a “social engine” that drives constant innovation, fast execution, and customer satisfaction. • Attract funders who understand the big picture: that beyond a certain scale, major upfront spending will turn into a cash-generation machine. Filled with stories that peek behind the curtain of digital behemoths as well as traditional companies that have transformed their organizations, Rethinking Competitive Advantage offers concrete advice and methods to help you conceive of new market spaces and moneymaking models. Competing against digital giants might seem daunting, if not impossible. The necessary computing power is within any company’s reach. By borrowing from these digital winners’ playbooks, traditional companies and upstarts alike can gain an upper hand. Whether you’re in the C-suite or brainstorming the next big idea from your garage, Rethinking Competitive Advantage is the ultimate guide to creating competitive advantage today.

Beyond Digital

Paul Leinwand,Mahadeva Matt Mani
Beyond Digital Book PDF

Author : Paul Leinwand,Mahadeva Matt Mani
Publisher : Harvard Business Press
Page : 142 pages
File Size : 52,9 Mb
Release : 2022-01-04
Category : Business & Economics
ISBN : 9781647822330

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Beyond Digital by Paul Leinwand,Mahadeva Matt Mani Pdf

Two world-renowned strategists detail the seven leadership imperatives for transforming companies in the new digital era. Digital transformation is critical. But winning in today's world requires more than digitization. It requires understanding that the nature of competitive advantage has shifted—and that being digital is not enough. In Beyond Digital, Paul Leinwand and Matt Mani from Strategy&, PwC's global strategy consulting business, take readers inside twelve companies and how they have navigated through this monumental shift: from Philips's reinvention from a broad conglomerate to a focused health technology player, to Cleveland Clinic's engagement with its broader ecosystem to improve and expand its leading patient care to more locations around the world, to Microsoft's overhaul of its global commercial business to drive customer outcomes. Other case studies include Adobe, Citigroup, Eli Lilly, Hitachi, Honeywell, Inditex, Komatsu, STC Pay, and Titan. Building on a major new body of research, the authors identify the seven imperatives that leaders must follow as the digital age continues to evolve: Reimagine your company's place in the world Embrace and create value via ecosystems Build a system of privileged insights with your customers Make your organization outcome-oriented Invert the focus of your leadership team Reinvent the social contract with your people Disrupt your own leadership approach Together, these seven imperatives comprise a playbook for how leaders can define a bolder purpose and transform their organizations.

Wining Digital Customers

Howard Tiersky
Wining Digital Customers Book PDF

Author : Howard Tiersky
Publisher : Cranberry Press, LLC
Page : 400 pages
File Size : 51,9 Mb
Release : 2021-01-04
Category : Business & Economics
ISBN : 1734558539

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Wining Digital Customers by Howard Tiersky Pdf

Tiersky lays out a simple but detailed five step methodology that any company can follow to align their teams around a vision for the customer experience that will maximize their competitiveness in the market, identify the quick wins that will help them out of the gate, and ultimately drive the transformation needed to bring their company into alignment with today's digital world.

The Digital Transformation Playbook

David L. Rogers
The Digital Transformation Playbook Book PDF

Author : David L. Rogers
Publisher : Columbia University Press
Page : 267 pages
File Size : 50,6 Mb
Release : 2016-04-05
Category : Business & Economics
ISBN : 9780231541657

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The Digital Transformation Playbook by David L. Rogers Pdf

Rethink your business for the digital age. Every business begun before the Internet now faces the same challenge: How to transform to compete in a digital economy? Globally recognized digital expert David L. Rogers argues that digital transformation is not about updating your technology but about upgrading your strategic thinking. Based on Rogers's decade of research and teaching at Columbia Business School, and his consulting for businesses around the world, The Digital Transformation Playbook shows how pre-digital-era companies can reinvigorate their game plans and capture the new opportunities of the digital world. Rogers shows why traditional businesses need to rethink their underlying assumptions in five domains of strategy—customers, competition, data, innovation, and value. He reveals how to harness customer networks, platforms, big data, rapid experimentation, and disruptive business models—and how to integrate these into your existing business and organization. Rogers illustrates every strategy in this playbook with real-world case studies, from Google to GE, from Airbnb to the New York Times. With practical frameworks and nine step-by-step planning tools, he distills the lessons of today's greatest digital innovators and makes them usable for businesses at any stage. Many books offer advice for digital start-ups, but The Digital Transformation Playbook is the first complete treatment of how legacy businesses can transform to thrive in the digital age. It is an indispensable guide for executives looking to take their firms to the next stage of profitable growth.

The Digital Revolution

Inder Sidhu
The Digital Revolution Book PDF

Author : Inder Sidhu
Publisher : FT Press
Page : 412 pages
File Size : 50,5 Mb
Release : 2015-11-28
Category : Business & Economics
ISBN : 9780134291376

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The Digital Revolution by Inder Sidhu Pdf

The massive transformations driven by digital technology have begun. The Digital Revolution gives you a complete roadmap for navigating the breathtaking changes happening now and shows you how to succeed. Silicon Valley executive, thought leader, and New York Times best-selling author Inder Sidhu shows how cloud computing, social media, mobility, sensors, apps, big data analytics, and more can be brought together in virtually infinite combinations to create opportunities and pose risks previously unimaginable. You’ll learn how digital pioneers are applying connected digital technologies, also known as the Internet of Everything, to dramatically improve financial performance, customer experience, and workforce engagement in fields ranging from healthcare to education, from retail to government. Sidhu combines the practical perspective of practitioners with the extensive experience of experts to show you how to win in the new digital age. He takes you behind the scenes, engaging with business leaders from Apple, Google, Facebook, Cisco, Intel, Amazon, Walmart, Starbucks, RSA, Kaiser, Cleveland Clinic, Intermountain Healthcare, and so on and with academic leaders from Stanford, Yale, Wharton, MIT, Coursera, Khan Academy, and more and reveals their winning strategies and execution tactics for your benefit. Sidhu also discusses the key challenges of privacy, security, regulation, and governance in depth and offers powerful insights on managing crucial ethical, social, cultural, legal, and economic issues that digitization creates. He shows what the digital revolution will mean for you, both personally and professionally--and how you can win. Learn how you can leverage the digital revolution to Deliver superior customer experiences Improve your organization’s financial performance Drive employee productivity, creativity, and engagement Build smart, efficient cities brimming with opportunity Make education more effective and relevant Achieve better health outcomes Make retail compelling, convenient, and profitable Balance privacy with security Protect yourself before, during, and after a cyberattack Accelerate your career and live a better life

How to Fix the Future

Andrew Keen
How to Fix the Future Book PDF

Author : Andrew Keen
Publisher : Atlantic Monthly Press
Page : 295 pages
File Size : 44,6 Mb
Release : 2018-02-06
Category : Technology & Engineering
ISBN : 9780802189127

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How to Fix the Future by Andrew Keen Pdf

From data breaches to disinformation, a look at the digital revolution’s collateral damage with “practical solutions to a wide-range of tech-related woes” (TechCrunch). In this book, a Silicon Valley veteran travels around the world and interviews important decision-makers to paint a picture of how tech has changed our lives—for better and for worse—and what steps we might take, as societies and individuals, to make the future something we can once again look forward to. “A truly important book and the most significant work so far in an emerging body of literature in which technology’s smartest thinkers are raising alarm bells about the state of the Internet, and laying groundwork for how to fix it.”?Fortune “After years of giddiness about the wonders of technology, a new realization is dawning: the future is broken. Andrew Keen was among the first and most insightful to see it. The combination of the digital revolution, global hyperconnectivity, and economic dysfunction has led to a populist backlash and destruction of civil discourse. In this bracing book, Keen offers tools for righting our societies and principles to guide us in the future.”?Walter Isaacson, New York Times-bestselling author of Steve Jobs and Leonardo Da Vinci “Comparing our current situation to the Industrial Revolution, he stresses the importance of keeping humanity at the center of technology.”?Booklist “Valuable insights on preserving our humanity in a digital world.”?Kirkus Reviews (starred review)

Remarkable Retail

Steve Dennis
Remarkable Retail Book PDF

Author : Steve Dennis
Publisher : LifeTree Media
Page : 322 pages
File Size : 50,5 Mb
Release : 2021-04-13
Category : Business & Economics
ISBN : 9781928055938

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Remarkable Retail by Steve Dennis Pdf

Physical retail isn’t dead—but boring retail is! Remarkable Retail equips the savvy retailer with eight essential strategies to thrive in an increasingly volatile and uncertain future. Digital technology has profoundly altered the competitive landscape for retailers. In Remarkable Retail, industry thought leader Steve Dennis argues that in a world of nearly infinite choice, where the lines between digital and physical are increasingly blurred, even being very good is no longer good enough. To win and keep customers today, retailers must be nothing short of remarkable. In most retail categories, digital channels are often central to the consumer’s journey, but that doesn’t mean people aren’t also shopping in stores; they’re just using them differently, often browsing in one channel and buying in the other. The notion of a physical store channel and an ecommerce channel is increasingly a distinction without a difference; the customer is the channel. The future belongs to those who embrace the blur of digital and physical that represents modern retail today and work to deliver an experience that is more harmonized and more memorable, regardless of how consumers decide to shop. Packed with illuminating case studies from some of modern retail’s biggest success stories—and leveraging Dennis’s more than thirty years as a senior executive and strategic consultant to dozens of brands—Remarkable Retail lays out the case for going beyond a slightly better version of mediocre and forging a path to being truly remarkable. To help retailers on this transformation journey, Dennis presents eight essential strategies for visionary leaders who are prepared to reimagine their way of doing business. A remarkable retailer is digitally enabled, human-centered, harmonized, mobile, personal, connected, memorable, and radical. In an age where consumers have short attention spans, myriad options, and a digitally integrated relationship with every brand, Remarkable Retail is your indispensable guide to creating a powerful retail experience that keeps your customers coming back for more.

Strategize: Product Strategy and Product Roadmap Practices for the Digital Age

Roman Pichler
Strategize Product Strategy and Product Roadmap Practices for the Digital Age Book PDF

Author : Roman Pichler
Publisher : Pichler Consulting
Page : 227 pages
File Size : 51,9 Mb
Release : 2022-09-07
Category : Business & Economics
ISBN : 9780993499272

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Strategize: Product Strategy and Product Roadmap Practices for the Digital Age by Roman Pichler Pdf

Create a winning game plan for your digital products with Strategize: Product Strategy and Product Roadmap Practices for the Digital Age, 2nd edition. Using a wide range of proven techniques and tools, product management expert Roman Pichler explains how to create a winning product strategy and actionable roadmap. Comprehensive and insightful, the book will enable you to make the right strategic decisions in today’s dynamic digital age. If you work as a product manager, Scrum product owner, product portfolio manager, head of product, or product coach, then this book is for you. What you will learn: * Create an inspiring vision for your product. * Develop a product strategy that maximises the chances of launching a winning product. * Successfully adapt the strategy across the product life cycle to achieve sustained product success. * Measure the value your product creates using the right key performance indicators (KPIs). * Build an actionable outcome-based product roadmap that aligns stakeholders and directs the product backlog. * Regularly review the product strategy and roadmap and keep them up-to-date. Written in an engaging and easily accessible style, Strategize offers practical advice and valuable examples so that you can apply the practices directly to your products. This second, revised, and extended edition offers new concepts, more tools, and additional tips and examples. Praise for Strategize: "Strategize offers a comprehensive approach to product strategy using the latest practices geared specifically to digital products. Not just theory, the book is chock-full of real-world examples, making it easier to apply the principles to your company and products. Strategize is essential reading for everyone in charge of products: product executives, product managers, and product owners." Steve Johnson, Founder at Under10 Consulting. "Whether you are new to product management or an experienced practitioner, Strategize is a must read. You are guaranteed to get new ideas about how to develop or improve your product strategy and how to execute it successfully. It’s an essential addition to every product manager’s reading list." Marc Abraham, Senior Group Product Manager at Intercom.

The Business of Platforms

Michael A. Cusumano,Annabelle Gawer,David B. Yoffie
The Business of Platforms Book PDF

Author : Michael A. Cusumano,Annabelle Gawer,David B. Yoffie
Publisher : HarperCollins
Page : 320 pages
File Size : 51,8 Mb
Release : 2019-05-07
Category : Business & Economics
ISBN : 9780062896339

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The Business of Platforms by Michael A. Cusumano,Annabelle Gawer,David B. Yoffie Pdf

A trio of experts on high-tech business strategy and innovation reveal the principles that have made platform businesses the most valuable firms in the world and the first trillion-dollar companies. Managers and entrepreneurs in the digital era must learn to live in two worlds—the conventional economy and the platform economy. Platforms that operate for business purposes usually exist at the level of an industry or ecosystem, bringing together individuals and organizations so they can innovate and interact in ways not otherwise possible. Platforms create economic value far beyond what we see in conventional companies. The Business of Platforms is an invaluable, in-depth look at platform strategy and digital innovation. Cusumano, Gawer, and Yoffie address how a small number of companies have come to exert extraordinary influence over every dimension of our personal, professional, and political lives. They explain how these new entities differ from the powerful corporations of the past. They also question whether there are limits to the market dominance and expansion of these digital juggernauts. Finally, they discuss the role governments should play in rethinking data privacy laws, antitrust, and other regulations that could reign in abuses from these powerful businesses. Their goal is to help managers and entrepreneurs build platform businesses that can stand the test of time and win their share of battles with both digital and conventional competitors. As experts who have studied and worked with these firms for some thirty years, this book is the most authoritative and timely investigation yet of the powerful economic and technological forces that make platform businesses, from Amazon and Apple to Microsoft, Facebook, and Google—all dominant players in shaping the global economy, the future of work, and the political world we now face.