Wordpress Search Engine Optimization

Author : Jacob Aull
Publisher : Que Publishing
Page : 358 pages
File Size : 42,9 Mb
Release : 2014-05-30
Category : Business & Economics
ISBN : 9780133804775

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WordPress SEO Success by Jacob Aull Pdf

WordPress® SEO Success Search Engine Optimization for Your WordPress Website or Blog Hands-on, up-to-the-minute SEO techniques specifically for WordPress users! WordPress gives you amazingly powerful SEO tools: this hands-on guide will help you make the most of them! Written specifically for WordPress users, this guide covers all you need: built-in WordPress capabilities, third-party plugins, well-integrated web resources, and more. Whether you manage a large-scale site or a personal blog, Jacob Aull will help you integrate SEO into all you do, from strategy through optimization of existing content. New to SEO? Already do it for a living? Either way, WordPress SEO Success will help you drive the traffic you want--and the value you need! Build a complete SEO strategy--and a content plan that aligns with it Choose the best WordPress SEO tools and plugins for your needs Uncover quick, powerful ways to improve your site Identify and research keywords far more effectively Reflect SEO in architecture via site mapping and marketing funnels Sensibly manage the inevitable tradeoffs of optimization Improve SEO even if you’re running a free WordPress.com blog Leverage content themes and keyword-driven blogging techniques Optimize “blog-meets-website” and “multiple blogs+sites” deployments Strengthen your rankings by intelligently using social media Optimize your sites for smartphones and tablets Measure performance via free analytics--including mobile analytics Integrate organic SEO with paid advertising Avoid today’s worst SEO blunders Jacob Aull, principal of Zen Fires Digital Marketing, has been in Internet marketing since the label existed. He began doing web design and branding in the late ‘90s as an agency partner. While transitioning deeper into online and search marketing, he earned an M.S. in marketing from Georgia State’s Robinson College of Business in 2009. There he customized his own degree program, executing an independent capstone thesis on social media marketing. In 2010, the university asked him to write and teach its first course on social media marketing, which he continues today. Aull edited Prentice Hall’s first social media marketing textbook, and wrote its accompanying instructor’s manual. He co-founded and chaired the Atlanta Interactive Marketing Association Social Media SIG, and speaks widely on social and search marketing.

Author : Jacob Aull
Publisher : Unknown
Page : 128 pages
File Size : 50,6 Mb
Release : 2014
Category : Search engines
ISBN : 0133810933

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WordPress SEO Success by Jacob Aull Pdf

Author : Michael David
Publisher : Packt Publishing Ltd
Page : 318 pages
File Size : 47,6 Mb
Release : 2015-10-28
Category : Computers
ISBN : 9781785887802

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WordPress Search Engine Optimization by Michael David Pdf

A complete guide to dominating search engines with your WordPress site About This Book Everything you need to get your WordPress site to the top of search engines and bring thousands of new customers to your blog or business Learn everything from keyword research and link building to customer conversions, in this complete guide Packed with real-word examples to help get your site noticed on Google, Yahoo, and Bing Who This Book Is For This book is for anyone who runs any of the over 90,000,000 WordPress installations throughout the world. If you can login to your WordPress website, you can implement most of the tips in this book without any coding experience. What You Will Learn The elements that search engines use to rank websites—and how to optimize your site for premium placement Harness social media sites to extend the reach of your site and gain more visitors Discover the high-volume, high-value search phrases that customers use when searching for your products or services Avoid dangerous black-hat optimization techniques and the people who advocate and purvey them Build high-quality, high-value links from other websites to raise your rankings in search engines Create optimized and engaging content that both search engines and readers will love Avoid common SEO mistakes that can get your site penalized by search engines In Detail WordPress is a powerful platform for creating feature-rich and attractive websites but, with a little extra tweaking and effort, your WordPress site can dominate search engines and bring thousands of new customers to your business. WordPress Search Engine Optimization will show you the secrets that professional SEO companies use to take websites to the top of search results. You'll take your WordPress site to the next level; you'll brush aside even the stiffest competition with the advanced tutorials in this book. Style and approach This is a practical, hands-on book based around sound SEO techniques specifically applied to WordPress. Each chapter starts with a brief overview of the important concepts then quickly moves into practical step-by-step actions you can take immediately. Throughout the book, you'll get clear instructions and detailed screenshots, so you can see exactly what to do each step of the way.

Author : Dr Andy Williams
Publisher : Unknown
Page : 140 pages
File Size : 54,6 Mb
Release : 2020-03-20
Category : Electronic
ISBN : 9798628678862

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Wordpress SEO 2020 by Dr Andy Williams Pdf

Wordpress SEO 2020 is an up-to-date book that will teach you how to optimize your Wordpress website for Google and other search engines. Wordpress is a fantastic platform for building websites, but can produce a lot of SEO challenges. Most notable is the duplicate content issues that can get your site penalized by the search engines. Create one post, add a few tags, and post it into a couple of relevant categories. All of a sudden you may have over a dozen pages on your site with the exact same article! But there is an easy solution to the duplicate content issues.Wordpress SEO 2020 will teach you how to set up your Wordpress website in an efficient and search engine friendly manner, to minimize duplicate content and to maximize your exposure in the search engines.In the book you will learn: - Why a good web host is a must and how to test a host for reliability and page load times. - What is a CDN and why should you use one. Some web hosts provide this for free! - What to look for in a Wordpress theme, and how to set it up for minimal content duplication. - The importance of using Google's Search Console, Analytics and Webmaster Guidelines. - The Wordpress settings that affect your SEO efforts, and how to set these up properly. - How to use some essential plugins to help you with your Wordpress SEO as well as several non-essential, though highly recommended Wordpress plugins. - How to use of category and tag pages as powerful ranking pages without the duplication problems that force most webmasters to noindex these power pages. - How to create a navigation system on your site that will keep visitors and Google happy, including the importance of dynamic navigation system (and how to implement them). - Whether you actually need a robots.txt file. - The difference between posts and pages, and how to use each to their strengths. - Whether you need www. at the start of your domain name. - How to set up the homepage, as you want it. - About site-wide considerations, and how to use the nofollow tag on certain pages. - The importance of good post excerpts. - How to schedule posts. - My checklist for creating high quality, SEO content for my own sites. - How to install, setup and use the best SEO plugin out there. - How to install and configure a plugin that will speed up page load times. - And much, much more...This book will teach you up-to-date, Wordpress SEO that will give your site a competitive advantage.About the AuthorAndy Williams has been teaching search engine optimization and Wordpress for over a decade. As an ex-Science teacher, Andy has the knack of simplifying complex topics to make them more easily accessible to everyone.

Author : Andy J. Williams
Publisher : Independently Published
Page : 138 pages
File Size : 53,6 Mb
Release : 2021-02-19
Category : Blogs
ISBN : 9798711436287

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Wordpress On-Site SEO 2021 by Andy J. Williams Pdf

Wordpress SEO 2021 is an up-to-date book that will teach you how to optimize your Wordpress website for Google and other search engines. Wordpress is a fantastic platform for building websites, but can produce a lot of SEO challenges. Most notable is the duplicate content issues that can get your site penalized by the search engines. Create one post, add a few tags, and post it into a couple of relevant categories. All of a sudden you may have over a dozen pages on your site with the exact same article! But there is an easy solution to the duplicate content issues. Wordpress SEO 2021 will teach you how to set up your Wordpress website in an efficient and search engine friendly manner, to minimize duplicate content and to maximize your exposure in the search engines. In the book you will learn: * Why a good web host is a must and how to test a host for reliability and page load times. * What is a CDN and why should you use one. Some web hosts provide this for free! * What to look for in a Wordpress theme, and how to set it up for minimal content duplication. * The importance of using Google's Search Console, Analytics and Webmaster Guidelines. * The Wordpress settings that affect your SEO efforts, and how to set these up properly. * How to use some essential plugins to help you with your Wordpress SEO as well as several non-essential, though highly recommended Wordpress plugins. * How to use of category and tag pages as powerful ranking pages without the duplication problems that force most webmasters to noindex these power pages. * How to create a navigation system on your site that will keep visitors and Google happy, including the importance of dynamic navigation system (and how to implement them). * Whether you actually need a robots.txt file. * The difference between posts and pages, and how to use each to their strengths. * Whether you need www. at the start of your domain name. * How to set up the homepage, as you want it. * About site-wide considerations, and how to use the nofollow tag on certain pages. * The importance of good post excerpts. * How to schedule posts. * My checklist for creating high quality, SEO content for my own sites. * How to install, setup and use the best SEO plugin out there. * How to install and configure a plugin that will speed up page load times. * And much, much more... This book will teach you up-to-date, Wordpress SEO that will give your site a competitive advantage. About the Author Andy Williams has been teaching search engine optimization and Wordpress for over a decade. As an ex-Science teacher, Andy has the knack of simplifying complex topics to make them more easily accessible to everyone.

Author : Michael David
Publisher : Packt Publishing Ltd
Page : 447 pages
File Size : 48,8 Mb
Release : 2011-04-26
Category : Computers
ISBN : 9781847199010

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WordPress 3 Search Engine Optimization by Michael David Pdf

Optimize your website for popularity with search engines.

Author : Kristopher B. Jones
Publisher : John Wiley & Sons
Page : 336 pages
File Size : 53,9 Mb
Release : 2013-03-29
Category : Computers
ISBN : 9781118551752

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Search Engine Optimization by Kristopher B. Jones Pdf

Your visual, step-by-step guide to search engine optimization, from an Internet marketing expert Techniques and best practices for search engine optimization are constantly evolving. This visual guide to SEO is fully updated with information on the latest and most effective ways to move your website up in the search engine rankings. Internet marketing guru Kristopher Jones, a frequent keynote speaker at interactive marketing conferences, explains all the key concepts in a visual format so you can see how they work and what to do. Learn about keyword generation, internal linking, URL structure, content creation, using social media, and more. More than 70 percent of businesses today have websites; search engine optimization is a vital factor in growing a business by gaining new customers while increasing business from existing customers This two-color book is the only guide to search engine optimization that is presented in a visual format Presents search engine marketing principles including keyword generation, on-site optimization involving website structure, internal linking, URL structure, content creation, off-site optimization, social media optimization and more Author is a popular keynote speaker and panelist at interactive marketing and technology conferences Search Engine Optimization: Your visual blueprint for effective Internet marketing, Third Edition helps visual learners master and maximize SEO techniques.

Author : Rafiq Elmansy
Publisher : John Wiley & Sons
Page : 320 pages
File Size : 54,6 Mb
Release : 2013-03-29
Category : Computers
ISBN : 9781118675373

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Teach Yourself VISUALLY Search Engine Optimization (SEO) by Rafiq Elmansy Pdf

The perfect guide to help visual learners maximize website discoverability Whether promoting yourself, your business, or your hobbies and interest, you want your website or blog to appear near the top when your customers search. Search engine optimization, or SEO, is increasingly essential to businesses. This full-color, step-by-step guide demonstrates key SEO concepts and practices in an easy-to-follow visual format. Learn how to set up your website and what to implement to help your business or product make a great showing in search results. Helps visual learners understand and practice important SEO concepts Uses full-color, step-by-step tasks to teach the elements of SEO Provides information you can quickly and easily implement to enhance your site's search engine rankings Demonstrates how to make your site attractive to casual web surfers as well as to the algorithms and spiders used by Google and other search engines Teach Yourself VISUALLY SEO will demystify search engine optimization, helping you boost search engine rankings and improve the visibility of your website. Note: Per the Penguin Policy 2.0 update, some of the tasks in Chapter 6 may present a risk to Google page rank. Please read the latest policy update from Google to know fully what will work best for increasing and maintaining Google Page Rank

Author : Andy Williams
Publisher : Createspace Independent Publishing Platform
Page : 162 pages
File Size : 51,5 Mb
Release : 2017-03
Category : Blogs
ISBN : 1544023383

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Wordpress SEO 2017 by Andy Williams Pdf

Wordpress SEO 2017 is an up-to-date book that will teach you how to optimize your Wordpress website for Google and other search engines. Wordpress is a fantastic platform for building websites, but can produce a lot of SEO challenges. Most notable is the duplicate content issues that can get your site penalized by the search engines. Create one post, add a few tags, and post it into a couple of relevant categories. All of a sudden you may have over a dozen pages on your site with the exact same article! But there is an easy solution to the duplicate content issues. Wordpress SEO 2017 will teach you how to set up your Wordpress website in an efficient and search engine friendly manner, to minimize duplicate content and to maximize your exposure in the search engines. In the book you will learn: * Why a good web host is a must and how to test a host for reliability and page load times. * What is a CDN and why should you use one. Some web hosts provide this for free! * What to look for in a Wordpress theme, and how to set it up for minimal content duplication. * The importance of using Google's Search Console, Analytics and Webmaster Guidelines. * The Wordpress settings that affect your SEO efforts, and how to set these up properly. * How to use some essential plugins to help you with your Wordpress SEO as well as several non-essential, though highly recommended Wordpress plugins. * How to use of category and tag pages as powerful ranking pages without the duplication problems that force most webmasters to noindex these power pages. * How to create a navigation system on your site that will keep visitors and Google happy, including the importance of dynamic navigation system (and how to implement them). * Whether you actually need a robots.txt file. * The difference between posts and pages, and how to use each to their strengths. * Whether you need www. at the start of your domain name. * How to set up the homepage, as you want it. * About site-wide considerations, and how to use the nofollow tag on certain pages. * The importance of good post excerpts. * How to schedule posts. * My checklist for creating high quality, SEO content for my own sites. * How to install, setup and use the best SEO plugin out there. * How to install and configure a plugin that will speed up page load times. * And much, much more... This book will teach you up-to-date, Wordpress SEO that will give your site a competitive advantage. About the Author Andy Williams has been teaching search engine optimization and Wordpress for over a decade. As an ex-Science teacher, Andy has the knack of simplifying complex topics to make them more easily accessible to everyone.

Author : Konstantinos Kreouzis
Publisher : eBookIt.com
Page : 142 pages
File Size : 49,9 Mb
Release : 2013-02
Category : Computers
ISBN : 9781456610777

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SEO Master Using the Power of Wordpress by Konstantinos Kreouzis Pdf

The ultimate guide to create a Search Engine Optimized (SEO) website using the Power of WordPress. Mastering search engine optimization is one of the hottest topics of the digital age. Ranking on the first results page of Google has never been easier. In just a few weeks you will see your website ranking higher and higher on Google. Covers everything, from basic to more advanced SEO topics. There is no need to know any programming languages, such as PHP, JAVA, CSS or HTML. Programming knowledge is not necessary. The book starts with the basics, walking you through the process of setting up WordPress the SEO way then stepping you though the creation of your search engine optimized website. You will advance from there, mastering all those techniques that will force your website to rank on the first results page of Google, such as Tiles, Tags, Content, Keywords, Page Speed, Page Caching, Meta, Alt Tags, Slugs, CDN, Social Media and so much more. You will master all these SEO techniques used by the most popular websites on the internet. Learn more about this book, download a sample, and find support blogs at the book's website: www.seomasterwordpress.com

Author : Cristian Darie,Jaimie Sirovich
Publisher : John Wiley & Sons
Page : 387 pages
File Size : 51,5 Mb
Release : 2007-04-18
Category : Computers
ISBN : 9780470168905

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Professional Search Engine Optimization with PHP by Cristian Darie,Jaimie Sirovich Pdf

Maybe you’re a great programmer or IT professional, but marketing isn’t your thing. Or perhaps you’re a tech-savvy search engine marketer who wants a peek under the hood of a search engine optimized web site. Search engine marketing is a field where technology and marketing are both critical and interdependent, because small changes in the implementation of a web site can make you or break you in search engine rankings. Furthermore, the fusion of technology and marketing know-how can create web site features that attract more visitors. The mission of this book is to help web developers create web sites that rank well with the major search engines, and to teach search engine marketers how to use technology to their advantage. We assert that neither marketing nor IT can exist in a vacuum, and it is essential that they not see themselves as opposing forces in an organization. They must work together. This book aims to educate both sides in that regard.

Author : Subhankar Das
Publisher : CRC Press
Page : 212 pages
File Size : 42,7 Mb
Release : 2021-01-24
Category : Computers
ISBN : 9781000192612

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Search Engine Optimization and Marketing by Subhankar Das Pdf

Search Engine Optimization and Marketing: A Recipe for Success in Digital Marketing analyzes the web traffic for online promotion that includes search engine optimization and search engine marketing. After careful analysis of the nuances of the semantic web, of search engine optimization (SEO), and its practical set up, readers can put their best foot forward for SEO setup, link-building for SERP establishment, various methods with requisite algorithms, and programming codes with process inferences. The book offers comprehensive coverage of essential topics, including: • The concept of SEM and SEO • The mechanism of crawler program concepts of keywords • Keyword generation tools • Page ranking mechanism and indexing • Concepts of title, meta, alt tags • Concepts of PPC/PPM/CTR • SEO/SEM strategies • Anchor text and setting up • Query-based search While other books are focused on the traditional explanation of digital marketing, theoretical features of SEO and SEM for keyword set up with link-building, this book focuses on the practical applications of the above-mentioned concepts for effective SERP generation. Another unique aspect of this book is its abundance of handy workarounds to set up the techniques for SEO, a topic too often neglected by other works in the field. This book is an invaluable resource for social media analytics researchers and digital marketing students.

Author : Nina Fortner
Publisher : Createspace Independent Publishing Platform
Page : 0 pages
File Size : 48,9 Mb
Release : 2016-09-11
Category : Electronic
ISBN : 1537617133

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WordPress SEO Plugins [2017 Edition] by Nina Fortner Pdf

In this book we'll use two different plugins that can help your site be more shareable, and easier to find on social networks and in search engines. First, we'll look at the All in One SEO Pack plugin and use it as a basis to understand how SEO information can be added to your content and then we'll step things up with the more powerful WordPress SEO by Yoast plugin for added functionality and more configuration options.

Author : Jacob Aull
Publisher : Pearson Education
Page : 358 pages
File Size : 46,7 Mb
Release : 2014
Category : Business & Economics
ISBN : 9780789752888

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WordPress SEO Success by Jacob Aull Pdf

WordPress gives you amazingly powerful SEO tools: this hands-on guide will help you make the most of them! Written specifically for WordPress users, this guide covers all you need: built-in WordPress capabilities, third-party plugins, well-integrated web resources, and more. Whether you manage a large-scale site or a personal blog, Jacob Aull will help you integrate SEO into all you do, from strategy through optimization of existing content. New to SEO? Already do it for a living? Either way, WordPress SEO Success will help you drive the traffic you want--and the value you need!

Author : Smit Chacha
Publisher : Independently Published
Page : 51 pages
File Size : 53,6 Mb
Release : 2021-01-03
Category : Electronic
ISBN : 9798590014026

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SEO for WordPress Blogs Rank #1 on Google in Any Niche Or Keywords Guaranteed by Smit Chacha Pdf

This book is a guide to how to rank #1 on Google and other search engines. I have been writing WordPress blogs for over 10 years and my blogs are ranked very high on major search engines. I solely use pure 100% White Hat SEO techniques to rank high on search engine results or SERP.Getting a ton of web organic traffic is what this book is all about. You will learn the power of social media marketing and email marketing and how to rank high in Google and other search engines. Pure White Hat SEO methods to rank on Google and other search engines. The techniques and tips shared in this book will also help your current WordPress blogs if they have been penalized by Google from their Google algorithm updates (Panda, Penguin, Hummingbird or any other update). The guideline in this book is proven to give quality results and you should be ranked #1 within 3 to 6 months' time, after implementing all the tips, tactics and techniques found in this bestselling guide book. Learn all the best onsite and offsite White Hat SEO techniques and work in ranking high on Google and other major search engines.Find out the best WordPress plugins to do SEO that works. Learn which WordPress Themes work better in ranking on the search engine results or SERP. And find out how to stand as a brand online. As a bonus you will also get tips in how to make money with your WordPress blog and content.