Beat Your Competition

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If You're Not First, You're Last

Author : Grant Cardone
Publisher : John Wiley and Sons
Page : 279 pages
File Size : 54,7 Mb
Release : 2010-05-27
Category : Business & Economics
ISBN : 9780470645925

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If You're Not First, You're Last by Grant Cardone Pdf

During economic contractions, it becomes much more difficult to sell your products, maintain your customer base, and gain market share. Mistakes become more costly, and failure becomes a real possibility for all those who are not able to make the transition. But imagine being able to sell your products when others cannot, being able to take market share from both your competitors, and knowing the precise formulas that would allow you to expand your sales while others make excuses. If You’re Not First, You’re Last is about how to sell your products and services—despite the economy—and provides the reader with ways to capitalize regardless of their product, service, or idea. Grant shares his proven strategies that will allow you to not just continue to sell, but create new products, increase margins, gain market share and much more. Key concepts in If You’re Not First, You’re Last include: Converting the Unsold to Sold The Power Schedule to Maximize Sales Your Freedom Financial Plan The Unreasonable Selling Attitude

Beat Your Competition

Author : Evan Green
Publisher : To The Point Publishing
Page : 68 pages
File Size : 47,5 Mb
Release : 2019-05-26
Category : Electronic
ISBN : 1733860266

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Beat Your Competition by Evan Green Pdf

Are you looking for new ways to beat your competition and make your company stand out? Have you toyed with the idea of outsourcing, but told yourself it's too much hassle, maybe too risky? And besides, you've been handling everything in-house just fine, right? Here's what you need to know: the world's top companies use outsourcing to power their growth and build unbeatable brands. Now, you can, too.

Shifting the Balance

Author : Mark Schrutt
Publisher : ECW Press
Page : 307 pages
File Size : 55,7 Mb
Release : 2021-04-06
Category : Business & Economics
ISBN : 9781773057026

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Shifting the Balance by Mark Schrutt Pdf

Digital transformation expert Mark Schrutt reveals how the world’s top companies are using vast amounts of data to inform their decisions, disrupt industries, and get closer to their customers. Businesses that continue to rely only on intuition do so at their peril. What if you had the data you always wanted and could tell what was truly an emerging trend that would forever change your industry? Shifting the Balance analyzes the turn towards data-driven decision-making and describes how best-in-class organizations use data to shift their field of vision so it is forward-looking instead of reactive. Case studies with practical examples of how leading businesses address key challenges on the path to becoming data-driven include: • How companies such as Hewlett-Packard and Land O’Lakes, whose industries are defined by resellers, are connecting directly with their customers to improve satisfaction and relevancy • How data-driven decision-making shaped the largest one-sided deal in sports, paying the owners of a team that did not play a game for 40 years over $800 million • How companies such as Peloton and UberEats are using data-driven decision-making to disrupt and reimagine the fitness and restaurant industries • What professional sports franchises such as the Oakland A’s, Philadelphia Eagles, and Toronto Maple Leafs can teach us about using data in game-changing business decisions Shifting the Balance offers a roadmap that will enable organizations to make better business decisions that drive even better results, and provides a fascinating read along the way.

Don't Waste My Time: How To Beat All Your Competition On YouTube

Author : Bobby Crosby
Publisher : Keenspot
Page : 120 pages
File Size : 47,9 Mb
Release : 2021-09-14
Category : Self-Help
ISBN : 1954366000

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Don't Waste My Time: How To Beat All Your Competition On YouTube by Bobby Crosby Pdf

The ultimate no-nonsense guide to making it big on YouTube, written by a guy with a million subscribers and half a billion views.

Blue Ocean Shift

Author : W. Chan Kim,Renee Mauborgne
Publisher : Hachette Books
Page : 312 pages
File Size : 55,5 Mb
Release : 2017-09-26
Category : Business & Economics
ISBN : 9780316314053

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Blue Ocean Shift by W. Chan Kim,Renee Mauborgne Pdf

NEW YORK TIMES BESTSELLER #1 WALL STREET JOURNAL BESTSELLER Blue Ocean Shift is the essential follow up to Blue Ocean Strategy, the classic and over 4 million copy global bestseller by world-renowned professors W. Chan Kim and Renee Mauborgne. Drawing on more than a decade of new work, Kim and Mauborgne show you how to move beyond competing, inspire your people's confidence, and seize new growth, guiding you step-by-step through how to take your organization from a red ocean crowded with competition to a blue ocean of uncontested market space. By combining the insights of human psychology with practical market-creating tools and real-world guidance, Kim and Mauborgne deliver the definitive guide to shift yourself, your team, or your organization to new heights of confidence, market creation, and growth. They show why nondisruptive creation is as important as disruption in seizing new growth. Blue Ocean Shift is packed with all-new research and examples of how leaders in diverse industries and organizations made the shift and created new markets by applying the process and tools outlined in the book. Whether you are a cash-strapped startup or a large, established company, nonprofit or national government, you will learn how to move from red to blue oceans in a way that builds your people's confidence so that they own and drive the process. With battle-tested lessons learned from successes and failures in the field, Blue Ocean Shift is critical reading for leaders, managers, and entrepreneurs alike. You'll learn what works, what doesn't, and how to avoid the pitfalls along the way. This book will empower you to succeed as you embark on your own blue ocean journey. Blue Ocean Shift is indispensable for anyone committed to building a compelling future.

No Contest

Author : Alfie Kohn
Publisher : Houghton Mifflin Harcourt
Page : 340 pages
File Size : 42,7 Mb
Release : 1992
Category : Aggressiveness
ISBN : 0395631254

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No Contest by Alfie Kohn Pdf

Argues that competition is inherently destructive and that competitive behavior is culturally induced, counter-productive, and causes anxiety, selfishness, self-doubt, and poor communication.

How to Drive Your Competition Crazy

Author : Guy Kawasaki
Publisher : Hachette Books
Page : 301 pages
File Size : 42,8 Mb
Release : 2011-10-25
Category : Business & Economics
ISBN : 9781401304294

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How to Drive Your Competition Crazy by Guy Kawasaki Pdf

If you were intrigued by the title of this book, you are probably the type of business book reader who's had enough of management self-help and touchy-feely tomes, enough of how-to guides that encourage you to take the kinder, gentler approach to competitors, customers, and employees. You are ready for the gloves to come off, and the one thing you'll want in your hands when they do is the first can-do, how-to, kick-butt gonzo guide to driving your competitors off the deep end. In the time-honored tradition of the maxim "It's not how you play the game, but whether you win or lose," bestselling author of Selling the Dream and Forbes columnist Guy Kawasaki has written the definitive take-no-prisoners guide to help the Davids to beat the Goliaths. The product of Kawasaki's years of experience as an evangelist for the then-upstart Apple and as a computer guru and business strategist, How to Drive Your Competition Crazy as an invaluable source book of irreverent and sometimes extreme stratagems in sales, marketing, production, and human resources that will help your company or organization get and keep the upper hand. Whether you are launching a new company or product, consolidating your strength in the marketplace, or trying to hold your own against a competitor with greater resources, How to Drive Your Competition Crazy offers a comprehensive blueprint for success. From the initial steps of learning as much about your own company as you do about your enemy to advanced techniques like playing with your opponents' minds, Guy Kawasaki explores every facet of the premise that the best defense is a good offense. Staking territory somewhere between the arts of Zen and war, How to Drive Your Competition Crazy is a resource no company can afford to be without.

Harnessing Change to Develop Talent and Beat the Competition

Author : James D. Spina,Lori J. Spina
Publisher : Emerald Group Publishing
Page : 209 pages
File Size : 54,7 Mb
Release : 2020-06-03
Category : Business & Economics
ISBN : 9781839099960

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Harnessing Change to Develop Talent and Beat the Competition by James D. Spina,Lori J. Spina Pdf

Harnessing Change to Develop Talent and Beat the Competition explores how organizations can formulate effective corporate level and business level strategies to achieve competitive advantage, earn above average profits, build and retain talent, and sustain financial strength.

Wide-Angle Vision

Author : Wayne C. Burkan
Publisher : Wiley
Page : 296 pages
File Size : 48,6 Mb
Release : 1996-08-30
Category : Business & Economics
ISBN : 0471134163

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Wide-Angle Vision by Wayne C. Burkan Pdf

Praise for Wide Angle Vision "In this book, Wayne Burkan shows us that the vantage points from which we view and act can earn us critical advantages if we are willing to stretch our thoughts and practices beyond the edge of conventional thinking." - Robert W. Galvin Chairman of the Executive Committee and former CEO of Motorola "Wayne Burkan's Wide-Angle Vision is a very pragmatic and useful guide to dealing with and implementing change. His concept of 'edge' as it relates to customers, employees, and competitors should help many organizations struggling with the rapidly changing marketplace and the endless panaceas being promoted." - David R. Stamper Vice President and General Manager, Hitachi Data Systems, Latin American Division "At Southwest Airlines, we redefined air transportation by utilizing 'edge thinking.' Wayne Burkan is offering a 'flight plan' that if studied, understood, and followed, will improve your bottom line for the long term. If you really want to be on the 'leading edge' for your product or service, this is the place to begin." - Howard Putnam Speaker, author, and former CEO of Southwest Airlines "Wayne Burkan has brought our attention to a great source of potential opportunities for profitable growth if we take his advice and really listen to those challenging customers, potential customers, small competitors, and unhappy employees whom we often want to dismiss as difficult." - D. H. Davis President and Chief Operating Officer, Rockwell International Corporation "Strategically thought-provoking! It's just what busy leaders need to ensure they are focused on gaining a competitive edge. An easy-to-read wake up call for organizations and managers. Wayne Burkan challenges us to confront the perils of tunnel vision and the promise of a wider perspective. So simple, so clear, so right!" - Donald Himelfarb President, Thrifty Rent-A-Car System, Inc. Conventional business wisdom says to get close to your best customers, watch your biggest competitors, and reward your model employees. This controversial book offers a contrarian viewpoint and introduces a dynamic new way to compete-by broadening your focus beyond mainstream thinking to spot the critical opportunities at the edge of your core business. Wide-Angle Vision opens your eyes to the "edge," from "little guy" competitors preparing to take over the market to disgruntled customers and maverick employees whose complaints can lead to great ideas for change. Listening to complaining employees pays off. That's where the idea for Java(r) , Sun Microsystems' successful Internet programming system, came from. With Wide-Angle Vision, now you can learn how to use "edge" groups to sharpen your competitiveness by reducing surprise, increasing innovation, and satisfying customers. Filled with compelling examples from a range of industries and drawing on Wayne Burkan's extensive consulting experience with IBM, Ford, and others, Wide-Angle Vision equips you with specific action techniques that can enable you to: * Anticipate crises before they occur by using "splatter vision," scenarios, and benchmarking * Find breakthrough solutions to difficult problems by looking outside your field * Create powerful, flexible teams that work-from "edge" teams to ideal teams * Reduce resistance to organizational change through skillful timing, finding perfect change agents, and more * Reengineer with lower risk and greater efficiency, using an effective seven-step plan for change * Avoid tunnel vision by broadening your perspective-to the edges of what's happening in the mainstream In today's rapidly changing marketplace, opportunities are all around you. Wide-Angle Vision gives you the power to look them in the eye and develop the daring skills you need to be a leading-and lasting-"edge" competitor.

Strategy Beyond the Hockey Stick

Author : Chris Bradley,Martin Hirt,Sven Smit
Publisher : John Wiley & Sons
Page : 256 pages
File Size : 44,8 Mb
Release : 2018-02-06
Category : Business & Economics
ISBN : 9781119487623

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Strategy Beyond the Hockey Stick by Chris Bradley,Martin Hirt,Sven Smit Pdf

Beat the odds with a bold strategy from McKinsey & Company "Every once in a while, a genuinely fresh approach to business strategy appears" —legendary business professor Richard Rumelt, UCLA McKinsey & Company's newest, most definitive, and most irreverent book on strategy—which thousands of executives are already using—is a must-read for all C-suite executives looking to create winning corporate strategies. Strategy Beyond the Hockey Stick is spearheading an empirical revolution in the field of strategy. Based on an extensive analysis of the key factors that drove the long-term performance of thousands of global companies, the book offers a ground-breaking formula that enables you to objectively assess your strategy's real odds of future success. "This book is fundamental. The principles laid out here, with compelling data, are a great way around the social pitfalls in strategy development." —Frans Van Houten, CEO, Royal Philips N.V. The authors have discovered that over a 10-year period, just 1 in 12 companies manage to jump from the middle tier of corporate performance—where 60% of companies reside, making very little economic profit—to the top quintile where 90% of global economic profit is made. This movement does not happen by magic—it depends on your company's current position, the trends it faces, and the big moves you make to give it the strongest chance of vaulting over the competition. This is not another strategy framework. Rather, Strategy Beyond the Hockey Stick shows, through empirical analysis and the experiences of dozens of companies that have successfully made multiple big moves, that to dramatically improve performance, you have to overcome incrementalism and corporate inertia. "A different kind of book—I couldn't put it down. Inspiring new insights on the facts of what it takes to move a company's performance, combined with practical advice on how to deal with real-life dynamics in management teams." —Jane Fraser, CEO, Citigroup Latin America

“C” Leadership

Author : James D. Spina,Lori J. Spina
Publisher : Emerald Group Publishing
Page : 112 pages
File Size : 53,8 Mb
Release : 2021-07-26
Category : Business & Economics
ISBN : 9781801170536

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“C” Leadership by James D. Spina,Lori J. Spina Pdf

"C" Leadership: A New Way to Beat the Competition and Manage Organization Stakeholders proposes a cutting-edge leadership style to to meet the emerging learning needs of high potential people who are striving to obtain new levels of responsibility.

How to Say It to Sell It

Author : Sue Hershkowitz-Coore
Publisher : Penguin
Page : 228 pages
File Size : 45,8 Mb
Release : 2008-01-02
Category : Business & Economics
ISBN : 0735204268

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How to Say It to Sell It by Sue Hershkowitz-Coore Pdf

Based on a unique, customer-centric approach to selling, How to Say It(r) to Sell It provides practical, real world strategies proven to significantly increase sales results. Packed with power words, concrete examples, useable scripts, and specific communicative steps, this book is the key to reaching sales success.

Edupreneur: How To Monetise Your Expertise and Profitably Educate Your Market

Author : Sarah Cordiner
Publisher : Maintraining Pty Limited
Page : 0 pages
File Size : 46,9 Mb
Release : 2017-09
Category : Business & Economics
ISBN : 0648079007

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Edupreneur: How To Monetise Your Expertise and Profitably Educate Your Market by Sarah Cordiner Pdf

Education is the new currency.Regardless of what business or industry you are in; if you wish to sell what you have to others, your commercial survival depends on you becoming the EDUPRENEUR.Consumers are tired of sales pitches and promises, and instead are seeking information and knowledge. By giving it to them you get to demonstrate your capability and expertise as much as they get to experience it - making you choice number 1 for their needs.Edupreneurs strategically share their expertise in a way that provides unprecedented global reach, immeasurable impact on the lives of others, and unlimited income potential.Every single person on Earth has an abundant and unique set of skills, experiences, and knowledge that could be turned into commercially profitable products and services.In this book, Sarah Cordiner will take you through the fundamentals of monetising your expertise and profitably sharing what you know with the world.Whether you are an absolute beginner in creating and selling information and education-based products and services, or are up-levelling to a serious education-based business operation; this book will help you get there.Inside this book:How to commercialise your skills, knowledge, and expertise and start profiting from what is already in your head.How to create your own unique `funnel of service',so that you no longer need to `sell', and instead have your customers coming eagerly to you for your advice and expertise.A deep dive into the 10 stages of designing and building a highly successful information or education-based business so that you maximise your impact and income.How to price your informational and educational products and services; including courses, consulting, workshops and more.Where and how to sell your educational products for maximum exposure and sales - particularly online courses.The critical elements of an online education based business. What online tools, apps and products you need and how they all fit together for maximum profitability, scalability, and automation. How to use your expertise to become a well-known leader in your industry.

The High-Velocity Edge: How Market Leaders Leverage Operational Excellence to Beat the Competition

Author : Steven J. Spear
Publisher : McGraw Hill Professional
Page : 432 pages
File Size : 42,6 Mb
Release : 2010-05-07
Category : Business & Economics
ISBN : 9780071741408

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The High-Velocity Edge: How Market Leaders Leverage Operational Excellence to Beat the Competition by Steven J. Spear Pdf

Generate Better, Faster Results—Using Less Capital and Fewer Resources! “[The High-Velocity Edge] contains ideas that form the basis for structured continuous learning and improvement in every aspect of our lives. While this book is tailored to business leaders, it should be read by high school seniors, college students, and those already in the workforce. With the broad societal application of these ideas, we can achieve levels of accomplishment not even imagined by most people.” The Honorable Paul H. O’Neill, former CEO and Chairman, Alcoa, and Former Secretary of the Treasury “Some firms outperform competitors in many ways at once—cost, speed, innovation, service. How? Steve Spear opened my eyes to the secret of systemizing innovation: taking it from the occasional, unpredictable ‘stroke of genius’ to something you and your people do month-in, month-out to outdistance rivals.” Scott D. Cook, founder and Chairman of the Executive Committee, Intuit, Inc. “Steven Spear connects a deep study of systems with practical management insights and does it better than any organizational scholar I know. [This] is a profoundly important book that will challenge and inspire executives in all industries to think more clearly about the technical and social foundations of organizational excellence.” Donald M. Berwick, M.D., M.P.P., President and CEO, Institute for Healthcare Improvement About the Book How can some companies perform so well that their industry counterparts are competitors in name only? Although they operate in the same industry, serve the same market, and even use the same suppliers, these extraordinary, high-velocity organizations consistently outperform all the competition—and, more importantly, continually widen their leads. In The High-Velocity Edge, the reissued edition of five-time Shingo Prize winner Steven J. Spear’s critically acclaimed book Chasing the Rabbit, Spear describes what sets market-dominating companies apart and provides a detailed framework you can leverage to surge to the lead in your own industry. Spear examines the internal operations of dominant organizations across a wide spectrum of industries, from technology to design and from manufacturing to health care. While he investigates several great operational triumphs, like top-tier teaching hospitals’ fantastic improvements in quality of care, Pratt & Whitney’s competitive gains in jet engine design, and the U.S. Navy’s breakthroughs in inventing and applying nuclear propulsion, The High-Velocity Edge is not just about the adoration of success. It also takes a critical look at some of the operational missteps that have humbled even the most reputable and respected of companies and organizations. The decades-long prominence of Toyota, for example, is contrasted with the many factors leading to the automaker’s sweeping 2010 product recalls. Taken together, these multiple perspectives and in-depth case studies show how to: Build a system of “dynamic discovery” designed to reveal operational problems and weaknesses as they arise Attack and solve problems when and where they occur, converting weaknesses into strengths Disseminate knowledge gained from solving local problems throughout the company as a whole Create managers invested in developing everyone’s capacity to continually innovate and improve Whatever kind of company you operate—from technology to fi nance to healthcare—mastery of these four key capabilities will put you on the fast track to operational excellence, where you will generate faster, better results—using less capital and fewer resources. Apply the lessons of Steven J. Spear and gain a high-velocity edge over every competitor in your industry.

How to Get Your Competition Fired (Without Saying Anything Bad About Them)

Author : Randy Schwantz
Publisher : John Wiley & Sons
Page : 153 pages
File Size : 45,8 Mb
Release : 2010-12-03
Category : Business & Economics
ISBN : 9781118040348

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How to Get Your Competition Fired (Without Saying Anything Bad About Them) by Randy Schwantz Pdf

A six-step plan for driving a wedge between the competition and the customer For sales people, convincing a potential customer to choose them over the competition is no easy task, and especially when the competition already has the account. Finally, How to Get Your Competition Fired shows readers a proven system for breaking the relationship between the competition and the customer. Randy Schwantz's method, The Wedge(r), includes a six-step plan that drives a "wedge" between the competition and the customer. He shows how to reveal the competition's shortcomings without seeming to, letting prospects decide independently to dump their current provider, exclude other competitors and, finally, switch to the salesperson's product or service. Offering real tactics, not just theory, this is the only sales strategy that really works to break the relationship between customers and the competition and bring in more business, faster than ever. Randy Schwantz (Dallas, TX) is a leading authority and expert on the sales process. A highly successful sales professional, he is a nationally respected sales trainer, author, sales coach, consultant, and public speaker. Randy is President and CEO of The Wedge Group, whose clients include Fortune 500 companies as well as small businesses.