Beyond The Obvious

Author : Phil McKinney
Publisher : Hachette UK
Page : 288 pages
File Size : 52,8 Mb
Release : 2012-02-07
Category : Business & Economics
ISBN : 9781401304133

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Beyond the Obvious by Phil McKinney Pdf

The Killer Questions Your Company Should Be Asking Generating and executing great ideas is the key to staying ahead in a rapidly changing world. It seems so basic. Why is it so hard to actually get right? According to innovation expert Phil McKinney, the real problem is that we're teaching people to ask the wrong questions about their businesses--or none at all. There has to be a better way. In Beyond the Obvious, McKinney will help you use his proven FIRE (Focus, Ideation, Rank, Execution) Method to dig deeper and get back to asking the right questions--the ones all companies must ask to survive. Full of real-world examples, this book will change the way you operate, innovate, and create, and it all begins with battle-tested questions Phil has gathered on note cards throughout his career. Shared for the first time here, these "Killer Questions" include: What are the rules and assumptions my industry operates under? What if the opposite were true? What will be the buying criteria used by my customer in 5 years? What are my unshakable beliefs about what my customers want? Who uses my product in ways I never anticipated? These questions will reframe the way you see your products, your customers, and the way the two interact. Whether you're a company of thousands or a lean startup, Beyond the Obvious will give you the skills and easy-to-follow plan you need to make both the revolutionary changes and nuanced tweaks required for success. Praise for Beyond the Obvious "Human beings are creatures of habit, so getting ourselves and our teams to think beyond the obvious is a challenge we face all the time. Phil McKinney is an innovation expert, and his killer questions and hit-the-spot anecdotes provide a great way to get out in front of opportunities we otherwise won't see." -- Geoffrey Moore, author of Crossing the Chasm and Escape Velocity "I've always believed that asking the right questions is the essence of design. Phil McKinney proves that point with this wonderful set of killer questions that will jumpstart-or greatly enhance- your innovation efforts." -- B. Joseph Pine II, co-author, The Experience Economy & Infinite Possibility. "Product Innovation is a prerequisite to building great brands. Phil's questions are a prerequisite to building innovative products." -- Satjiv S. Chahil, former global marketing chief, Apple"

Author : Christine Page
Publisher : Random House
Page : 178 pages
File Size : 50,7 Mb
Release : 2011-04-30
Category : Body, Mind & Spirit
ISBN : 9781446459164

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Beyond The Obvious by Christine Page Pdf

Intuition is our wise, compassionate friend who helps us to clarify decisions, to avoid unpleasant situations and to access the deeper levels of awareness. But beyond this, the intuition awakens us to ourselves, leading us on a journey of enlightenment until we eventually merge with our essential being. The various stages of the pilgrimage are reflected in stories from the author's own life and encourage us to expand our consciousness from the state of "hoping", through the phase of "believing" until we experience the undeniable "knowing". Following many years of fulfillment in the caring professions, Dr Christine Page has become a highly respected international teacher bringing her inspirational talents to the psycho-spiritual field.

Author : James B. De Young,Sarah L. Hurty
Publisher : Wipf and Stock Publishers
Page : 422 pages
File Size : 47,6 Mb
Release : 2004-03-18
Category : Religion
ISBN : 9781592446155

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Beyond the Obvious by James B. De Young,Sarah L. Hurty Pdf

Author : Edward F. Schultz
Publisher : Archway Publishing
Page : 152 pages
File Size : 52,5 Mb
Release : 2016-05-04
Category : Business & Economics
ISBN : 9781480821804

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Look Beyond the Obvious by Edward F. Schultz Pdf

If two people always agree, one of them is unnecessary, Henry Ford once said. He was on to something: The best businesspeople suggest alternatives to ideas and strategies. When practiced effectively, this can lead to innovations that dramatically boost sales. Edward F. Schultz, a leading consultant to businesses both big and small, explains why conventional or group thinking results in conventional results--something no business owner wants. The key to lasting success is engaging in differential thinking, which will allow you to. retain top-quality employees; help customers achieve their goals; provide employees with the support they need to succeed; reduce inefficiencies and ineffectiveness; and achieve small, incremental goals on the way to your ultimate target. Each chapter includes separate insights designed to address a different element of leadership, weaving together theory and practical application. Filled with real-life scenarios on coaching employees and managers, this guidebook for owners, leaders and entrepreneurs will get you the bottom-line results you crave. But youll only get them when you Look Beyond the Obvious.

Author : Robert Mano
Publisher : Morgan James Publishing
Page : 138 pages
File Size : 51,7 Mb
Release : 2011-05-03
Category : Business & Economics
ISBN : 9781600378706

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Thinking Beyond the Obvious by Robert Mano Pdf

Business consultant Robert Mano has given many business owners hope. Formally a president of a multi-million dollar company but more importantly a small business owner, he has revitalized businesses with an easily understood concept. Successful businesses use it; most do not realize they are doing it. Once you read, “Thinking Beyond the Obvious,” you will immediately grasp the simplicity of the concept and quickly recognize the driving factors of a successful business like never before. You will have an epiphany. Simply said, you will have that, “Wow! Why didn’t I think about that?” moment. You will see each business, including your own, through a completely different and savvy pair of eyes. It will be like taking off the blinders. Simple yes. Exciting, absolutely. Thinking Beyond the Obvious will: Differentiate your business from every other business in the marketplace, Position your business for success, Transform your attitude from one of blank to one of “Wow, I can do this," Provide simple, proven ideas that you can immediately use to more effectively and efficiently compete in the marketplace. If you are looking for real world illustrations and practical insights on how to supercharge your business, and you are looking for that million-dollar idea to position your business for success, your search is over.

Author : Richard Harshaw
Publisher : Springer Science & Business Media
Page : 128 pages
File Size : 48,9 Mb
Release : 2007-04-13
Category : Science
ISBN : 9780387468938

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The Complete CD Guide to the Universe by Richard Harshaw Pdf

This is the largest and most comprehensive atlas of the universe ever created for amateur astronomers. With finder charts of unprecedented detail, in both normal and mirror-image views, and an extensive list of 14,000 objects, it provides a detailed observing guide for almost any practical amateur astronomer, up to the most advanced. Spanning some 3,000 pages, this is a project that is possible only on CD-ROM. The CD-R pages are extensively indexed and referenced for quick location of objects. The accompanying book gives an introduction to the Atlas, showcases the maps, describes the CD-R content and organization, and includes various appendices.

Author : Georges Kotrotsios
Publisher : Cambridge Scholars Publishing
Page : 123 pages
File Size : 42,9 Mb
Release : 2021-03-03
Category : Science
ISBN : 9781527566910

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Data, New Technologies, and Global Imbalances by Georges Kotrotsios Pdf

We are familiar with the idea that technology is neutral, and that its impact depends only on how it is used. This traditional view has, however, become untenable. Because of its nature and its complex interplay with industry, the economy, and society, technology is no longer neutral. This change is being driven by the pervasiveness of data, which today are generated everywhere at an unpreceded pace because several technologies are currently reaching maturity. Data shape the world around us, in a trend that is commonly referred to as “digitalization”. This trend is apparent in every aspect of our lives, ranging from our personal environment and health to transportation, energy generation and management, and industry. Digitalization itself generates value, enabling the creation of new products and services. It also fosters technological and business innovation in other fields, including the manufacturing industry, and acts as a lever with which to promote growth. Digitalization, however, also creates imbalances, and this happens due to its very nature. Such imbalances appear between different parts of the globe and within individual geographical spaces. This book explores the multiplicity of mechanisms associated with the growing role that technology and data are playing in the creation of imbalances, and goes on to identify certain paths that lead toward mitigation. Should we make data publicly accessible, and in a transparent way? How can policymakers empower governments to address global and local imbalances, particularly those generated by technology and data? Do we need a global data-governance structure that—like the World Trade Organization for commerce—regulates data use and access?

Author : Peter Sheahan,Julie Williamson
Publisher : BenBella Books, Inc.
Page : 288 pages
File Size : 53,7 Mb
Release : 2016-01-12
Category : Business & Economics
ISBN : 9781941631775

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Matter by Peter Sheahan,Julie Williamson Pdf

People want to buy from, work for, and partner with companies that matter. So how do you build a company that matters? Companies and people that matter have successfully become the obvious choice in the hearts and minds of their customers, their employees, and their communities. They elevate themselves by consistently finding ways to solve the most pressing needs their markets face. The result? They create more value year after year and build a sustainable, differentiated organization. In Matter, Peter Sheahan and Julie Williamson show you how to identify the place where you can create the most value—your edge of disruption—at the intersection of old and new, where your existing profits, reach, and reputation enable you to create the markets of the future. This is the place where the most important problems are solved and where the fewest people can solve them. Your edge of disruption is where your opportunity to matter is found. Matter uses extensive case studies of real companies that have successfully become the obvious choice in their markets—from high-profile corporations like Adobe and Burberry to lesser-known brands like Littlefield and BlueShore Financial. Their stories define innovative and impactful approaches to business that you can use to influence and partner with the right customers and clients to win in our radically changing world. Through their journeys, you will find the inspiration and courage to lean in to complexity and solve the higher value problems that matter most. Don't just read this book—use it to identify and act on opportunities to create the most value and accelerate your own journey to becoming a person and a company that matters.

Author : Uday Shankar
Publisher : Bloomsbury Publishing
Page : 171 pages
File Size : 43,5 Mb
Release : 2021-04-18
Category : Fiction
ISBN : 9789390358441

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Untold Tales from the Mahabharata by Uday Shankar Pdf

Which Kaurava was inspired by the birds to commit one of the most grotesque murders in the Mahabharata? Why did King Muchkund sleep for a million years and wake up in the Dwaparyug? Whose soul had entered the dice of Shakuni? Why was Gandhari married to a goat before she wed Dhritarashtra? What was the secret behind Arjun's chariot being burnt to ashes after the war? Who instigated Janmejay to burn every snake in the universe? Who was the only Kaurava to cross over to the Pandavas before the battle? An epic that never dies and still remains relevant even thousands of years later-Vyasa's Mahabharata has always captured our imagination. The saga of two feuding families, the Mahabharata, with its various twists and turns, has been a compelling read across generations, inspiring many to dig deeper into the great poem. This collection of twenty short stories brings out characters and incidents that are largely unheard of and are buried in the vastness of the epic. Capturing every emotion from valour, lust, loyalty and treachery to goodness and ethics so relevant to the world we live in, these stories help us understand the epic better by bringing out a different dimension altogether.

Author : Phil McKinney
Publisher : Hachette Books
Page : 288 pages
File Size : 47,6 Mb
Release : 2012-02-07
Category : Business & Economics
ISBN : 9781401304133

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Beyond the Obvious by Phil McKinney Pdf

The Killer Questions Your Company Should Be Asking Generating and executing great ideas is the key to staying ahead in a rapidly changing world. It seems so basic. Why is it so hard to actually get right? According to innovation expert Phil McKinney, the real problem is that we're teaching people to ask the wrong questions about their businesses--or none at all. There has to be a better way. In Beyond the Obvious, McKinney will help you use his proven FIRE (Focus, Ideation, Rank, Execution) Method to dig deeper and get back to asking the right questions--the ones all companies must ask to survive. Full of real-world examples, this book will change the way you operate, innovate, and create, and it all begins with battle-tested questions Phil has gathered on note cards throughout his career. Shared for the first time here, these "Killer Questions" include: What are the rules and assumptions my industry operates under? What if the opposite were true? What will be the buying criteria used by my customer in 5 years? What are my unshakable beliefs about what my customers want? Who uses my product in ways I never anticipated? These questions will reframe the way you see your products, your customers, and the way the two interact. Whether you're a company of thousands or a lean startup, Beyond the Obvious will give you the skills and easy-to-follow plan you need to make both the revolutionary changes and nuanced tweaks required for success. Praise for Beyond the Obvious "Human beings are creatures of habit, so getting ourselves and our teams to think beyond the obvious is a challenge we face all the time. Phil McKinney is an innovation expert, and his killer questions and hit-the-spot anecdotes provide a great way to get out in front of opportunities we otherwise won't see." --Geoffrey Moore, author of Crossing the Chasm and Escape Velocity "I've always believed that asking the right questions is the essence of design. Phil McKinney proves that point with this wonderful set of killer questions that will jumpstart-or greatly enhance- your innovation efforts." --B. Joseph Pine II, co-author, The Experience Economy & Infinite Possibility. "Product Innovation is a prerequisite to building great brands. Phil's questions are a prerequisite to building innovative products." --Satjiv S. Chahil, former global marketing chief, Apple

Author : Rohit Bhargava
Publisher : IdeaPress Publishing
Page : 0 pages
File Size : 47,5 Mb
Release : 2015
Category : Business forecasting
ISBN : 1940858100

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Non-Obvious by Rohit Bhargava Pdf

What do Disney, Bollywood, and "The Batkid" teach us about how to create celebrity experiences for our audience? How can a vending machine inspire world peace? Can being "imperfect" make your business more marketable? Can a selfie improve one's confidence? When can addiction be a good thing? The answers to these questions may not be all that obvious. And that's exactly the point. For the past four years, marketing expert and Georgetown University Professor Rohit Bhargava has curated his best-selling list of "non-obvious" trends by asking the questions that most trend predictors miss. In this all-new fifth edition, discover what more than half a million other readers already have: how to use the power of non-obvious thinking to grow your business and make a bigger impact in the world. "Non-Obvious" also delves into the curation process the author has used for years to build his trend reports and takes readers behind the scenes of "trend curation" -- the art of adding meaning to isolated beautiful things. In the end "Non-Obvious" is a book that will show you how to think different, curate your ideas and get better at predicting what will be important tomorrow based on learning to observe patterns in the world today. -- From publisher's description.

Author : Rohit Bhargava,Jennifer Brown
Publisher : Ideapress Publishing
Page : 260 pages
File Size : 52,7 Mb
Release : 2022-06-07
Category : Electronic
ISBN : 164687109X

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Beyond Diversity by Rohit Bhargava,Jennifer Brown Pdf

Wall Street Journal Bestseller "A useful, forcefully written, and wide-ranging study of inequities--and how to fix them." --Kirkus Reviews What if we could go beyond the conversation about diversity and take real action? In early 2021, more than two hundred widely respected experts gathered virtually for the world's most ambitious conversation about diversity. Our aim was to do more than spotlight injustice. We challenged ourselves to imagine how to fix it. The dialogue brought together casting directors, bookstore owners, disabled leaders, healthcare professionals, students, VCs, standup comedians, chief diversity officers, pro gamers, archaeologists, government insiders, startup founders, and even a master puppeteer. Now for the first time, these solutions are compiled into one groundbreaking volume organized into twelve powerful themes including: storytelling, technology, identity, retail, education and more. Each chapter paints a revealing picture of the world, how it is, how it could be and what needs to happen for us to get there. For newcomers to the topic of diversity, and DEI experts alike, this book offers a much-needed actionable blueprint for creating a more inclusive world for us all.

Author : Chelsea Fagan,Lauren Ver Hage
Publisher : Holt Paperbacks
Page : 260 pages
File Size : 42,8 Mb
Release : 2018-01-02
Category : Business & Economics
ISBN : 9781250176172

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The Financial Diet by Chelsea Fagan,Lauren Ver Hage Pdf

*A Refinery29 Best Book of 2018* *One of Real Simple's Most Inspiring Books for Graduates* *Indie Personal Finance Bestseller* How to get good with money, even if you have no idea where to start. The Financial Diet is the personal finance book for people who don’t care about personal finance. Whether you’re in need of an overspending detox, buried under student debt, or just trying to figure out how to live on an entry-level salary, The Financial Diet gives you tools to make a budget, understand investments, and deal with your credit. Chelsea Fagan has tapped a range of experts to help you make the best choices for you, but she also knows that being smarter with money isn’t just about what you put in the bank. It’s about everything—from the clothes you put in your closet, to your financial relationship habits, to the food you put in your kitchen (instead of ordering in again). So The Financial Diet gives you the tools to negotiate a raise and the perfect cocktail recipe to celebrate your new salary. The Financial Diet will teach you: • how to get good with money in a year. • the ingredients everyone needs to have a budget-friendly kitchen. • how to talk about awkward money stuff with your friends. • the best way to make (and stick to!) a budget. • how to take care of your house like a grown-up. • what the hell it means to invest (and how you can do it).

Author : Sven Sandström
Publisher : Unknown
Page : 114 pages
File Size : 42,5 Mb
Release : 2007
Category : Cognition
ISBN : STANFORD:36105132441747

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Explaining the Obvious by Sven Sandström Pdf

Author : B. Joseph Pine,Kim C. Korn
Publisher : Berrett-Koehler Publishers
Page : 382 pages
File Size : 47,5 Mb
Release : 2011-08-01
Category : Business & Economics
ISBN : 9781605099620

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Infinite Possibility by B. Joseph Pine,Kim C. Korn Pdf

Discover how to provide experiences for your customers that combine the real with the virtual. Joseph Pine and Jim Gilmore’s classic The Experience Economy identified a seismic shift in the business world: to set yourself apart from your competition, you need to stage experiences—memorable events that engage people in inherently personal ways. But as consumers increasingly experience the world through their digital gadgets, companies still only scratch the surface of technology-infused experiences. So Pine and coauthor Kim Korn show you how to create new value for your customers with offerings that fuse the real and the virtual. Think of the Xbox Kinect, which combines virtual video games with a powerful physical dimension—you play by moving your own body; new apps that, when you point your smartphone camera at a real street, overlay digital information about the scene onto the image; and virtual dashboards that track the real world, moment by moment. Digital technology offers limitless opportunities—you really can create anything you want—but real-world experiences have a richness that virtual ones do not. So how can you use the best of both? How do you make sense of such infinite possibility? What kinds of experiences can you create? Which ones should you offer? Pine and Korn provide a profound new tool geared to exploring and exploiting the digital frontier. They delineate eight different realms of experience encompassing various aspects of Reality and Virtuality and, using scores of examples, show how innovative companies operate within and across each realm to create extraordinary customer value. Follow them out onto the digital frontier to discover the opportunities that abound for your business. “This book will inspire out-of-the-box thinking for anyone looking to do it differently or better. Infinite Possibility is a must-read and a great vision for technology intersecting with our five senses to create experiences consumers will want.” —Gary Shapiro, President and CEO, Consumer Electronics Association “Pine and Korn take you on an amazing journey from Reality to Virtuality and stop at all the best corners along the way. Infinite Possibility provides an extremely robust framework to help you grasp the concepts and gives practical guidance on how any organization can make it happen right now.” —Chris Parker, Senior Vice President and CIO, LeasePlan Corporation