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Author : Wenshan Jia,Xing Lu,D. Ray Heisey
Publisher : Unknown
Page : 128 pages
File Size : 45,6 Mb
Release : 2002
Category : Communication
ISBN : OCLC:1100574977
Author : Xing Lu,D. Ray Heisey,Wenshan Jia
Publisher : Bloomsbury Publishing USA
Page : 289 pages
File Size : 43,8 Mb
Release : 2002-06-30
Category : Language Arts & Disciplines
ISBN : 9780313011894
Many varying factors contribute to the dynamics of Chinese communication, which both resembles and differs from its Western counterparts. In this provocative new collection of essays, an international group of scholars challenges the conventional notion of Chinese culture as static, recognizing the causes of cultural change and strategies of resistance. Examining communication contexts in mainland China, Hong Kong, and Taiwan, Chinese Communication Studies: Context and Comparisons considers the relationship between culture and communication in Chinese political, gender, family, and media contexts, providing the reader with insight both into how enduring Chinese cultural values are, and how they are being appropriated to meet political and economic goals. Moreover, comparisons and distinctions are made between Chinese and Western communication concepts and practices on the issues of human rights, world opinions, pedagogical approaches, and instruction of rhetoric. In a work sure to be of value to many disciplines, the authors trace the historical development of ideas and value systems of both cultures, rendering an understanding of similarities and differences in both communication and cultural mindsets.
Author : D. Ray Heisey
Publisher : Praeger
Page : 328 pages
File Size : 40,8 Mb
Release : 2000-05-09
Category : Business & Economics
ISBN : UOM:39015050034407
This volume presents recent and unpublished research by Chinese scholars from China and the US on ways in which Chinese culture influences and intersects with communication theory and practice in China. It focuses on communication and cultural concepts as they function in Chinese society, in the media, in the workplace, and in the way people think. It includes historical analyses of Mao's political rhetoric before and during the Cultural Revolution as well as political rhetoric by Deng Xiaoping, all with a cultural emphasis.
Author : Duan Peng
Publisher : Springer
Page : 209 pages
File Size : 42,7 Mb
Release : 2017-04-13
Category : Language Arts & Disciplines
ISBN : 9789811044601
This book discusses the effect of communication strategies in the course of China’s national image building from both a theoretical and a practical perspective. The research data are collected via researcher’s in-depth observation as well as focus group analysis and case study of selected Chinese radio and TV networks. On the basis of the empirical study and drawing on theories of international communication and political communication, this book also introduces an analytical framework that can be used to evaluate the effect of communication strategies in practice. Especially, the framework is applied to systematically analyze the formation and application of Chinese Communist Party’s communication strategy with an aim at improving the national image and increasing its global influence. This book is of interest to graduate students and researchers who are interested in the broadcast communication in China.
Author : D.Lawrence Kincaid
Publisher : Academic Press
Page : 364 pages
File Size : 54,9 Mb
Release : 2013-10-22
Category : Reference
ISBN : 9781483288758
Communication Theory: Eastern and Western Perspectives focuses on the processes, methodologies, principles, and approaches involved in communication theory. The selection first elaborates on Asian perspectives on communication theory; Chinese philosophy and contemporary human communication theory; communication in Chinese narrative; and contemporary Chinese philosophy and political communication. Discussions focus on the structure and function of China's political communication system; philosophical principles of Chinese communism; embodiment of reason in experience; and dialectic completion of relative polarities. The text then examines Korean philosophy and communication, practice of Uye-Ri in interpersonal relationships, and the teachings of Yi Yulgok. The publication examines the double-swing model of intercultural communication between the East and the West; interpersonal cognition, message goals, and organization of communication; and the convergence theory of communication, self-organization, and cultural evolution. The book also ponders on the practice of Antyodaya in agricultural extension communication in India and communication within Japanese business organizations. The selection is a valuable reference for researchers interested in the Eastern and Western perspectives of communication theory.
Author : Joseph M. Chan,Francis L. F. Lee
Publisher : Routledge
Page : 266 pages
File Size : 46,5 Mb
Release : 2017-06-26
Category : Social Science
ISBN : 9781351715881
A comparative approach to media and communication research plays an important, if not indispensable, role in achieving a core mission of researchers: to delimit the generality and specificity of media and communication theories, enabling researchers to more readily identify the influence of social, political and cultural contexts in shaping media and communication phenomena. To de-Westernize and internationalize media and communication studies has thus become the way forward for overcoming the parochialism of mainstream media and communication studies. This volume reflects on what comparative media and communication research has achieved or failed to achieve, the epistemological and theoretical challenges it is facing, and the new directions in which it should be heading.
Author : Garry Robson
Publisher : Cambridge Scholars Publishing
Page : 185 pages
File Size : 42,7 Mb
Release : 2014-07-03
Category : Language Arts & Disciplines
ISBN : 9781443863506
A number of researchers, trainers and educators in intercultural communication acknowledge that the most popular models and theories of the field are insufficient – even unsuitable – to describe or explain our practical multicultural experiences today. This collection of articles offers new insights and critical evaluations of, intercultural communication theory and research. Authors from a variety of disciplines discuss, for example, methodological concerns; Chinese exceptionalism; micro and macro level interactions; ways to teach and study perceptions and self-awareness; and also provide new constructions for understanding communication and culture and their relationship.
Author : Georgette Wang
Publisher : Routledge
Page : 304 pages
File Size : 47,6 Mb
Release : 2010-12-14
Category : Language Arts & Disciplines
ISBN : 9781136935374
The rise of postmodern theories and pluralist thinking has paved the way for multicultural approaches to communication studies and now is the time for decentralization, de-Westernization, and differentiation. This trend is reflected in the increasing number of communication journals with a national or regional focus. Alongside this proliferation of research output from outside of the mainstream West, there is a growing discontent with communication theories being “Westerncentric”. Compared with earlier works that questioned the need to distinguish between the Western and the non-Western, and to build “Asian” communication theories, there seems to be greater assertiveness and determination in searching for and developing theoretical frameworks and paradigms that take consideration of, and therefore are more relevant to, the cultural context in which research is accomplished. This path-breaking book moves beyond critiquing “Westerncentrism” in media and communication studies by examining where Eurocentrism has come from, how is it reflected in the study of media and communication, what the barriers and solutions to de-centralizing the production of theories are, and what is called for in order to establish Asian communication theories.
Author : Zhou Yan
Publisher : Routledge
Page : 152 pages
File Size : 41,8 Mb
Release : 2021-10-18
Category : Language Arts & Disciplines
ISBN : 9781000411218
As the Internet has reshaped the way we communicate, people’s reading has become more fragmented and attention has been directed to a more concise and general form of language that outlines the most important information. This language of the internet, a language system that concentrates on the content of events and public emotions, has emerged and received wide currency. This monograph is one of the first books to examine the language of the internet in the Chinese context. By analysing content and discourse, the author examines Chinese website buzzwords since 2010. She reveals the mechanisms of generation, the cultural nature and political characteristics of the network language, analyzes the causes of its emergence and popularity, and highlights its social and academic significance. Meanwhile, she argues that research in the area is essentially interdisciplinary, involving not only perspectives from Journalism and Communication Studies, but also Philosophy, Culture, Linguistics and Sociology. Students and scholars of Communication Studies and Journalism, as well as Culture Studies should be greatly interested in this title.
Author : Robert S. Fortner,P. Mark Fackler
Publisher : John Wiley & Sons
Page : 1008 pages
File Size : 53,5 Mb
Release : 2014-03-10
Category : Social Science
ISBN : 9781118770009
The Handbook of Media and Mass Communication Theory presents a comprehensive collection of original essays that focus on all aspects of current and classic theories and practices relating to media and mass communication. Focuses on all aspects of current and classic theories and practices relating to media and mass communication Includes essays from a variety of global contexts, from Asia and the Middle East to the Americas Gives niche theories new life in several essays that use them to illuminate their application in specific contexts Features coverage of a wide variety of theoretical perspectives Pays close attention to the use of theory in understanding new communication contexts, such as social media 2 Volumes Volumes are aslo available for individual purchase
Author : Wenshan Jia
Publisher : Bloomsbury Publishing USA
Page : 214 pages
File Size : 46,7 Mb
Release : 2001-09-30
Category : Business & Economics
ISBN : 9780313074707
Wenshan Jia demonstrates that a true liberation of Chinese civic discourse can start with a focus on indigenous cultural practices, such as face practices--the understanding that every human face offers a distinct cultural grammar for acting, speaking, and feeling. Chinese character and identity, the author argues, are primarily functions of communication, and as such, these practices are of enormous consequence to the necessary reconstruction of Chinese identity in the changing socioeconomic context of the 21st century. In this way, Jia finds a middle ground between the advocacy of complete Westernization and radical Chinese nationalism: as a pragmatic alternative, communication is key. Never before has facework research been approached so systematically from the standpoint of its relationship to character and identity. Jia's work substantially advances the literature on Chinese communication and presents a unique perspective on its relationship to social transformation. This new paradigm of facework--including analytical methods such as Circular Questioning in addition to major case studies--challenges traditional views while pointing the way toward a new and valuable social-constructionist view.
Author : Sui Yan
Publisher : Routledge
Page : 237 pages
File Size : 55,7 Mb
Release : 2017-07-31
Category : Social Science
ISBN : 9781351613026
What kinds of human individuals, events, things and commodities can best represent China? How have those representative symbols evolved in Chinese history? How have they been highlighted, disseminated and accepted? In this book, a full range of symbols and seemingly discrete social phenomena, hidden in diverse fields of Chinese society, are given lucid explanations based on the interdisciplinary theories of semiotics and communication. It studies the evolution of classic Chinese symbols through history and investigates the root causes for the communication of negative Chinese images in modern times. Besides, this book explicates the pattern of interaction between groups communication and mass communication in the Chinese society by exploring the different paths of transmutation and communication for the symbol of the "APEC Blue." How the image of China is constructed via non-government symbols is also addressed. By pointing out that classic semiotics has been reduced to an embarrassing dilemma of "a severe lack of historical sense," this book seeks to make Western semiotic findings bear closely on Chinese social reality and accomplish an updated contribution to this academic discipline. This book will appeal to scholars and students of semiotics and communication. Readers who are interested in modern Chinese society will also benefit from it.
Author : Guoming Yu
Publisher : Springer Nature
Page : 310 pages
File Size : 41,6 Mb
Release : 2022-10-29
Category : Language Arts & Disciplines
ISBN : 9789811962424
This book establishes a measurement index to quantify China’s mass media public credibility, based on extensive research and the encapsulation of measurement theories and approaches related to media public credibility, as well as numerous empirical case studies from the international academic community over the past hundred years. The investigation into the current state of Chinese mass media public credibility and discussion on practical approaches to enhancing such public credibility is highly significant in the context of research on media public credibility. The book focuses on two fundamental issues: i) investigating the basic factors the Chinese audience values as the yardstick for media credibility, and ii) formulating a media public credibility measurement scale. Relying on data from investigations, the authors analyze the importance of various assessment benchmarks for measuring media public credibility and the characteristics of public credibility assessment. Lastly, a measurement scale is created by screening and analyzing measurement indices with statistical methods such as exploratory and authenticated factor analyses and credibility and validity testing, which is of high theoretical and practical scientific value.
Author : Yanru Chen
Publisher : Springer Nature
Page : 211 pages
File Size : 54,7 Mb
Release : 2021-03-01
Category : Language Arts & Disciplines
ISBN : 9789811584152
This book offers a novel approach to innovations in theories of communication and social development. It proposes that "the man is the message". It argues that communication is woven into the fabric of people’s daily lives, and a scholar with a keen eye, an open heart and an inquiring mind should be able to capture the ubiquitous phenomena of communication and turn them into theoretical observations and even innovations. Although most of the propositions in this book cannot be tested empirically, at least for now, owing to the limitations inherent in current research methods, they complement the empirical studies of communication based on measurement.With due understanding that Western social sciences, including communication studies, focus on analytical thinking and the fine division of disciplines, this book takes a more synthetic approach to analyzing communication, often integrating and contextualizing its various factors and channels and categories in analysis and writing. Providing a holistic picture of communication that features the crux of the matter—how to reach and capture the heart and soul of people without any attempt to manipulate their minds, it is more humanistic than many other books on communication studies. Although much of the thinking in the book is seemingly Chinese, it nevertheless has a universal appeal.
Author : Peng Duan
Publisher : Springer Nature
Page : 171 pages
File Size : 47,5 Mb
Release : 2020-11-30
Category : Social Science
ISBN : 9789813341494
This book discusses the development strategies of Chinese media convergence in the current, fast-changing communication environment. Drawing on both theoretical and empirical data and based on the author’s observations, focus groups, and in-depth analyses of selected Chinese radio and TV networks, it illustrates key lessons for the maintenance and future improvement of talents, advertisement, media organization management, business development, and coping strategies. Further, it outlines a framework that helps readers to consider how to use communication strategies for the construction of media convergence in the context of China by referring to theories of international communication and political communication. Presenting research on the development strategies of Chinese media convergence, it offers a systematic study of the processes through which the Chinese radio and television industries make use of proper communication strategies to have a profound global influence.