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Co-Creation for Sustainability by Christopher Ansell,Eva Sørensen,Jacob Torfing Pdf
The ebook edition of this title is Open Access and freely available to read online. Co-Creation for Sustainability brings global SDGs to the local level, explaining local co-creation practices, the creation of collaborative platforms, and the empowerment of stakeholders to have a positive collective impact.
Co-Creativity and Engaged Scholarship by Alex Franklin Pdf
This open access book explores creative and collaborative forms of research praxis within the social sustainability sciences. The term co-creativity is used in reference to both individual methods and overarching research approaches. Supported by a series of in-depth examples, the edited collection critically reviews the potential of co-creative research praxis to nurture just and transformative processes of change. Included amongst the individual chapters are first-hand accounts of such as: militant research strategies and guerrilla narrative, decolonial participative approaches, appreciative inquiry and care-ethics, deep-mapping, photo-voice, community-arts, digital participatory mapping, creative workshops and living labs. The collection considers how, through socially inclusive forms of action and reflection, such co-creative methods can be used to stimulate alternative understandings of why and how things are, and how they could be. It provides illustrations of (and problematizes) the use of co-creative methods as overtly disruptive interventions in their own right, and as a means of enriching the transformative potential of transdisciplinary and more traditional forms of social science research inquiry. The positionality of the researcher, together with the emotional and embodied dimensions of engaged scholarship, are threads which run throughout the book. So too does the question of how to communicate sustainability science research in a meaningful way.
Co-creating Actionable Science by Gloria L. Gallardo Fernández,Fred Saunders,Tatiana Sokolova Pdf
In response to the call for actionable and collaborative solutions-oriented research for sustainability, this collection of essays provides insights into the multi-layered challenges that underlie this fast-emerging field. It offers the reader a deeper understanding of the myriad local avenues where knowledge is co-produced to meet the grand challenge of our times—‘transformation to sustainability’. Situated within a wide variety of research settings in the global North and South, the contributions here variously probe how actionable science emerges (or fails to emerge) in this process. From diverse perspectives, they ruminate on various research practice topics, including how to reconcile scientific understanding with normative action, how to acknowledge and integrate participant knowledge in research, and how to handle potential negative impacts of actionable science. In examining these rarely reflected-upon questions, the book provides valuable, empirically-based insights into research practice, and will be useful for scholars and educators working with transdisciplinary research design and practice.
Co-creating Sustainable Urban Futures by Niki Frantzeskaki,Katharina Hölscher,Matthew Bach,Flor Avelino Pdf
This is a unique book that provides rich knowledge on how to understand and actively contribute to urban sustainability transitions. The book combines theoretical frameworks and tools with practical experiences on transition management as a framework that supports urban planning and governance towards sustainability. The book offers the opportunity to become actively engaged in working towards sustainable futures of cities. Readers of this book will be equipped to understand the complexity of urban sustainability transitions and diagnose persistent unsustainability problems in cities. Urban planners and professionals will build competences for designing transition management processes in cities and engaging with multidisciplinary knowledge in solution-seeking processes. The heart of the book marks the variety of very different local case studies across the world – including, amongst others, Rotterdam in the Netherlands, La Botija in Honduras, Sydney in Australia and Cleveland in the US. These rich studies give inspiration and practical insights to young planners on how to create sustainable urban futures in collaboration with other stakeholders. The case studies and critical reflections on applications of transition management in cities offer food for thought and welcome criticism. They also introduce new lenses to understand the bigger picture that co-creation dynamics play in terms of power, (dis-)empowerment, legitimacy and changing actor roles. This will equip the readers with a deep understanding of the dynamics, opportunities and challenges present in urban contexts and urban sustainability transitions.
Five Superpowers for Co-Creators by Katrin Muff Pdf
This groundbreaking and timely book provides change makers, organizations and facilitators with practical tools to initiate and conduct multi-stakeholder co-creation processes. Such processes are of critical importance in times of rapid change, where mega trends and grand challenges influence the market dynamics of business in entirely new ways. The book provides a concrete pathway for business to become future-ready by building capacity to work outside its traditional boundaries. The book unfolds the shift of multi-stakeholder teams from a state of competition to a state of collaboration, addressing the inner and outer dimensions of such a change. The five superpowers identified in the book are: (1) the genuine engagement of individuals, (2) collective solutions of groups, (3) transformative spaces created by facilitators, (4) the building blocks of co-creation, and (5) an effective strategy process for organizations. The book explores the challenges to achieve each of these superpowers. It also shares the stories of "heroes of transformation" and explores what have been the reasons for their success. The Sustainable Development Goals (SDGs), the grand challenges, the future of work...call it what you want, the future is here and organizations, change makers and facilitators need nothing less than these superpowers to collaborate with other players to solve these wicked problems.
Co-Creation for Sustainability by Christopher Ansell,Eva Sørensen,Jacob Torfing Pdf
The ebook edition of this title is Open Access and freely available to read online. Co-Creation for Sustainability brings global SDGs to the local level, explaining local co-creation practices, the creation of collaborative platforms, and the empowerment of stakeholders to have a positive collective impact.
Meeting Challenges for Rural Tourism through Co-Creation of Sustainable Tourist Experiences by Maria João Carneiro,Celeste Eusébio,Elisabeth Kastenholz Pdf
Rural tourism is not a new phenomenon in many parts of the world, but it has only recently received increased attention from researchers, politicians and managers as a result of new market trends, the recognition of the “rural crisis” and the urge to solve it. However, there is also evidence that rural tourism is not a miraculous antidote for this crisis, certainly not in all places and under all conditions. Despite some recent studies examining the critical factors of success for rural tourism, there is still a need for a deeper understanding of the rural tourism phenomenon, the nature of the tourism experience and how it could be optimized to the benefit of all, while making the best use of endogenous resources and competences, yielding sustainable destination development. This book contributes to the debate, focusing on the tourist experience, here conceptualized as “co-created” between hosts and guests, based on destination-specific elements of “countryside capital” and aiming at sustainability. It contains both conceptual and empirical chapters, with diverse and new perspectives, methodological approaches and cases from several countries.
Green Initiatives for Business Sustainability and Value Creation by Paul, Arun Kumar,Bhattacharyya, Dipak Kumar,Anand, Sandip Pdf
Sustainability has become an unavoidable topic in modern society. In order for sustainable development to be fully achieved, it must be integrated into the planning and measurement systems of business enterprises. Green Initiatives for Business Sustainability and Value Creation is an essential reference source including the most recent scholarly research on the development and application of green business models for contemporary organizations, with a focus on possible contexts and constructs of closed loop supply chain management. Featuring extensive coverage on topics such as consumption behavior, political economy, and structural modeling, this book is ideally designed for academicians, researchers, and professionals seeking current research on the importance of strategic green business practices.
Sustainable Customer Experience Design by Bert Smit,Frans Melissen Pdf
Experiences are an important part of our lives and increasingly represent a crucial topic to address for businesses and professionals. This book focuses on designing, staging and managing experiences within the context of the events, tourism and hospitality industries. It also illustrates current and future developments in these industries and wider society, with an emphasis on sustainable development. The book offers an innovative approach for successfully creating experiences for (potential) customers that is based on combining insights and methods from the world of design and the social sciences. Moreover, it shows how the experience economy and sustainable development both reinforce one another and create challenges that businesses and professionals can address through this approach. Critical thinking questions, practical examples and international case studies are integrated throughout the text. Combining a design science and a social sciences perspective in one inclusive hands-on approach to designing, staging and managing experiences, this is essential reading for all students of Events, Tourism and Hospitality Management, but also related fields.
Urban Living Labs by Simon Marvin,Harriet Bulkeley,Lindsay Mai,Kes McCormick,Yuliya Voytenko Palgan Pdf
All cities face a pressing challenge – how can they provide economic prosperity and social cohesion while achieving environmental sustainability? In response, new collaborations are emerging in the form of urban living labs – sites devised to design, test and learn from social and technical innovation in real time. The aim of this volume is to examine, inform and advance the governance of sustainability transitions through urban living labs. Notably, urban living labs are proliferating rapidly across the globe as a means through which public and private actors are testing innovations in buildings, transport and energy systems. Yet despite the experimentation taking place on the ground, we lack systematic learning and international comparison across urban and national contexts about their impacts and effectiveness. We have limited knowledge on how good practice can be scaled up to achieve the transformative change required. This book brings together leading international researchers within a systematic comparative framework for evaluating the design, practices and processes of urban living labs to enable the comparative analysis of their potential and limits. It provides new insights into the governance of urban sustainability and how to improve the design and implementation of urban living labs in order to realise their potential.
The Power of Co-Creation by Venkat Ramaswamy,Francis J. Gouillart Pdf
Apple embraced co-creation to enhance the speed and scope of its innovation, generating over $1 billion for its App-Store partner-developers in two years, even as it overtook Microsoft in market value. Starbucks launched its online platform MyStarbucksIdea.com to tap into ideas from customers and turbocharged a turnaround. Unilever turned to co-creation for redesigning product lines such as Sunsilk shampoo and revitalized growth. Nike achieved remarkable success with its Nike+ co-creation initiative, which enables a community of over a million runners to interact with one another and the company, increasing its market share by 10 percent in the first year. Co-creation involves redefining the way organizations engage individuals—customers, employees, suppliers, partners, and other stakeholders—bringing them into the process of value creation and engaging them in enriched experiences, in order to —formulate new breakthrough strategies —design compelling new products and services —transform management processes —lower risks and costs —increase market share, loyalty, and returns In this pathbreaking book, Venkat Ramaswamy (who coined the term co-creation with C. K. Prahalad) and Francis Gouillart, pioneers in working with companies to develop co-creation practices, show how every organization—from large corporation to small firm, and government agency to not-for-profit—can achieve “win more–win more” results with these methods. Based on extraordinary research and the authors’ hands-on experiences with successful projects in co-creation at dozens of the world’s most exciting organizations, The Power of Co-Creation illustrates with detailed examples from leading firms such as those above, as well as from Cisco, GlaxoSmithKline, Amazon, Jabil, Predica, Wacoal, Caja Navarra, and many others, how enterprises have used a wide range of “engagement platforms”—and how they have even restructured internal management processes—in order to harness the power of co-creation. As the authors’ wealth of examples make vividly clear, enterprises can no longer afford to view customers and other stakeholders as passive recipients of their products and services but must learn to engage them in defining and delivering enhanced value. Co-creation goes beyond the conventional “process view” of quality, re-engineering, and lean thinking, and is the essential new mind-set and practice for boosting sustainable growth, productivity, and profits in the future.
Managing Complexity by Jocelyn Bellemare,Serge Carrier,Kjeld Nielsen,Frank T. Piller Pdf
This proceedings volume presents the latest research from the worldwide mass customization, personalization and co-creation (MCPC) community bringing together new thoughts and results from various disciplines within the field. The chapters are based on papers from The MCPC 2015 Conference where the emphasis was placed on “managing complexity.” MCPC is now beginning to emerge in many industries as a profitable business model. But customization and personalization go far beyond the sheer individualization of products and become an extension of current business models and production styles. This book covers topics such as complexity management of knowledge-based systems in manufacturing design and production, sustainable mass customization, choice navigation, and product modeling. The chapters are contributed by a wide range of specialists, offering cutting-edge research, as well as insightful advances in industrial practice in key areas. The MCPC 2015 Conference had a strong focus on real life MCPC applications, and this proceedings volume reflects this. MCPC strategies aim to profit from the fact that people are different. Their objective is to turn customer heterogeneities into profit opportunities, hence addressing the current trend of long tail business models. Mass customization means to provide goods and services that best serve individual customers’ personal needs with near mass production efficiency. This book brings together the latest from MCPC thought leaders, entrepreneurs, technology developers, and researchers that use these strategies in practice.
The goal of this book is to define Sustainable Value Creation in terms of a set of principles that differentiate it from existing definitions of CSR, and from related concepts such as sustainability and business ethics. To internalize these ten principles is to understand how the firm can respond to stakeholder needs to optimize value creation over the medium to long term. Ultimately, this second edition book aims to reform both business practice and business education. By building a theory that redefines CSR as central to the value creation process, the ten principles of Sustainable Value Creation redefine how firms approach each of their operational functions, but also how these subjects should be taught in universities worldwide. As such, this book will hopefully be of value to instructors as a complement to their teaching, students as a guide in their education, and managers as a framework to help them respond to the complex, dynamic context that they are expected to navigate every day. This book is a manifesto for success in today’s complex, dynamic business environment. The book is designed as an easy-to-digest, critical introductory text to CSR. With supporting online teaching resources, it is aimed primarily at the MBA and Executive MBA market, and for CSR, sustainability, and business ethics courses taught by instructors skeptical of existing definitions and organizing principles of CSR, sustainability, or business ethics.
Co-creating Digital Public Services for an Ageing Society by Juliane Jarke Pdf
This open access book attends to the co-creation of digital public services for ageing societies. Increasingly public services are provided in digital form; their uptake however remains well below expectations. In particular, amongst older adults the need for public services is high, while at the same time the uptake of digital services is lower than the population average. One of the reasons is that many digital public services (or e-services) do not respond well to the life worlds, use contexts and use practices of its target audiences. This book argues that when older adults are involved in the process of identifying, conceptualising, and designing digital public services, these services become more relevant and meaningful. The book describes and compares three co-creation projects that were conducted in two European cities, Bremen and Zaragoza, as part of a larger EU-funded innovation project. The first part of the book traces the origins of co-creation to three distinct domains, in which co-creation has become an equally important approach with different understandings of what it is and entails: (1) the co-production of public services, (2) the co-design of information systems and (3) the civic use of open data. The second part of the book analyses how decisions about a co-creation project’s governance structure, its scope of action, its choice of methods, its alignment with strategic policies and its embedding in existing public information infrastructures impact on the process and its results. The final part of the book identifies key challenges to co-creation and provides a more general assessment of what co-creation may achieve, where the most promising areas of application may be and where it probably does not match with the contingent requirements of digital public services. Contributing to current discourses on digital citizenship in ageing societies and user-centric design, this book is useful for researchers and practitioners interested in co-creation, public sector innovation, open government, ageing and digital technologies, citizen engagement and civic participation in socio-technical innovation.
Customer Satisfaction and Sustainability Initiatives in the Fourth Industrial Revolution by Silvestri, Cecilia,Piccarozzi, Michela,Aquilani, Barbara Pdf
A well-planned marketing orientation strategy that keeps customers informed is the first step to building a long-term relationship with customers and providing them with appropriate incentives. The difficulty with providing a winning strategy in a highly competitive market, however, stems from responding to the specific needs of the customers. Customer Satisfaction and Sustainability Initiatives in the Fourth Industrial Revolution is an essential reference source that links together three highly relevant topics in the business of modern economy—innovation, customer satisfaction, and sustainability—and analyzes their synergies. Featuring research on topics such as e-business, global business, and sustainable innovation, this book is ideally designed for business consultants, managers, customer service representatives, entrepreneurs, academicians, researchers, and students seeking coverage on directing sustainable companies.
