Design For Story

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Design For Story

Noah Nehlich
Design For Story Book PDF

Author : Noah Nehlich
Publisher : Unknown
Page : 224 pages
File Size : 42,9 Mb
Release : 2021-02-18
Category : Electronic
ISBN : 9798633536492

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Design For Story by Noah Nehlich Pdf

Learn how the masters leverage story to sell more on every project. In Design for Story: Create Immersive Outdoor Living Experiences, entrepreneur and innovator Noah Nehlich reveals how to combine cutting-edge technology with classic storytelling techniques to create compelling immersive experiences. Practical and easy-to-follow, Design for Story investigates the challenges of well-known landmarks, landscapes, masterpieces, and inventions to offer unexpected tips to designers striving to create the most memorable designs. In this book, you'll learn: How to fuse your client's story with your design to create an emotional connection How inspiring your client motivates them to want to work with you How to move past sales speech and tell a story that makes your design memorable Practical tips on how to deal with indecisive clients With Design for Story, discover how to communicate effectively with your client and persuade them to choose your design plan.

Instructional Story Design

Rance Greene
Instructional Story Design Book PDF

Author : Rance Greene
Publisher : Association for Talent Development
Page : 274 pages
File Size : 52,8 Mb
Release : 2020-04-07
Category : Business & Economics
ISBN : 9781950496600

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Instructional Story Design by Rance Greene Pdf

Once Upon a Time, Storytelling Met Instructional Design From children to adults, everybody likes a good story. Stories are memorable, actionable, and emotional. We are constantly making sense of the world by forming stories, and that makes them perfect for instructional design. Instructional Story Design is a practical guide to writing and developing stories for training. It takes what you already know about a story’s power to connect with people and offers a clear methodology for the otherwise daunting process of creating a compelling story. Master story designer Rance Greene shares his powerful yet familiar process to discover, design, and deliver instructional stories. He presents the two essential elements that must be present to tell a story for training: relatable characters and strong conflict. These elements create a desire for resolution and grab learners’ attention. This book offers advice for unearthing the root of the performance problem, creating action lists for learners, and convincing stakeholders about the effectiveness of stories. Case studies from household companies such as Pizza Hut, Southwest Airlines, and PepsiCo show story design in action. Job aids and resources include an audience profile questionnaire, character description worksheet, storyboard template, and tips for developing stories using graphics, audio, and video. With this book, you’ll: Sharpen your analysis skills to discover potential training stories. Design relatable stories that concretely connect with learning objectives. Easily develop captivating stories with tools you already own. Plan your next steps to implement your instructional story.

Story Design

Denise Withers
Story Design Book PDF

Author : Denise Withers
Publisher : Nlab
Page : 216 pages
File Size : 53,7 Mb
Release : 2017-12-29
Category : Electronic
ISBN : 1775055906

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Story Design by Denise Withers Pdf

Need a new way to design for the future? This is it. Whether you work with experiences, strategies, services or products, "Story Design" shows you how to find fresh ideas, develop creative campaigns and generate breakthrough solutions. How? With a superpower you already have: narrative intelligence. Go beyond storytelling. Discover Story Design.

Mastering Modern Calligraphy

Molly Suber Thorpe
Mastering Modern Calligraphy Book PDF

Author : Molly Suber Thorpe
Publisher : St. Martin's Press
Page : 242 pages
File Size : 47,5 Mb
Release : 2019-10-08
Category : Art
ISBN : 9781250271600

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Mastering Modern Calligraphy by Molly Suber Thorpe Pdf

Mastering Modern Calligraphy is a comprehensive guide to taking your pointed pen calligraphy skills to the next level and developing your very own modern style. Following up and building on Molly’s popular beginner's guide, Modern Calligraphy, Mastering Modern Calligraphy is the perfect companion for pointed pen and digital calligraphers alike. It is aimed at those with some calligraphy experience, presenting more than 2,700 letterforms and ligatures, targeted exercises, stroke drills, flourishes, and phrases, which emphasize experimentation and fun, rather than rigid uniformity. This beautiful, in-depth guide to modern calligraphy emphasizes experimentation and fun, rather than rigid uniformity. With targeted exercises and lessons aimed at pushing you out of your calligraphy comfort zone, Mastering Modern Calligraphy will not only help you master tricks of the trade, but develop your very own modern calligraphy style, too.

Steinberger

Jim Reilly
Steinberger Book PDF

Author : Jim Reilly
Publisher : Rowman & Littlefield
Page : 323 pages
File Size : 40,8 Mb
Release : 2020-04-15
Category : Music
ISBN : 9781538136898

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Steinberger by Jim Reilly Pdf

Steinberger: A Story of Creativity and Design tells the story of musical instrument designer Ned Steinberger. Ned’s instruments have been pushing the boundaries both sonically and aesthetically for over 40 years and been played by the very best of the best musicians around the world. Steinberger: A Story of Creativity and Design explores Ned Steinberger’s revolutionary contributions to the world of musical instrument design. The first instrument he ever created, the Spector NS-1 bass guitar in 1977, is still Spector’s best-selling instrument design. With his next instruments, the Steinberger basses and guitars, Ned literally cut the head off the world of guitar and bass and redefined what the electric bass and guitar could be. Steinberger instruments defined a generation of musicians both sonically and visually and were played by the biggest artists of the day, including Sting, Bill Wyman of the Rolling Stones, and Eddie Van Halen. Never one to slow down, Ned moved from electric guitars and basses to bowed electric instruments. His NS Design instruments once again set the industry standards. Throughout his career Ned has also worked with other builders and manufacturers and created or contributed to countless projects ranging from electronic tuners and pickups to acoustic guitars and drum head tuners. Truly, anytime you see ‘NS’ in a music store it stands for Ned Steinberger. With all those accomplishments, many say that Ned is an unlikely musical hero. Therein lies the story. He is not a musician. He comes from the world of art and design rather than the world of music, but his influence can be seen to this day and he holds a place of honor alongside other visionaries like Leo Fender, Les Paul and Ted McCarty.

Stein On Writing

Sol Stein
Stein On Writing Book PDF

Author : Sol Stein
Publisher : St. Martin's Press
Page : 320 pages
File Size : 54,7 Mb
Release : 2014-02-11
Category : Language Arts & Disciplines
ISBN : 9781466864993

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Stein On Writing by Sol Stein Pdf

Your future as a writer is in your hands. Whether you are a newcomer or an accomplished professional, a novelist, story writer, or a writer of nonfiction, you will find this book a wealth of immediately useful guidance not available anywhere else. As Sol Stein, renowned editor, author, and instructor, explains, "This is not a book of theory. It is a book of useable solutions-- how to fix writing that is flawed, how to improve writing that is good, how to create interesting writing in the first place." You will find one of the great unspoken secrets of craftsmanship in Chapter 5, called "Markers: The Key to Swift Characterization." In Chapter 7, Stein reveals for he first time in print the wonderful system for creating instant conflict developed in the Playwrights Group of the Actors Studio, of which he was a founder. In "Secrets of Good Dialogue," the premier teacher of dialogue gives you the instantly useable techniques that not only make verbal exchanges exciting but that move the story forward immediately. You won't need to struggle with flashbacks or background material after you've read Chapter 14, which shows you how to bring background into the foreground. Writers of both fiction and nonfiction will relish the amphetamines for speeding up pace, and the many ways to liposuction flab, as well as how to tap originality and recognize what successful titles have in common. You'll discover literary values that enhance writing, providing depth and resonance. You'll bless the day you read Chapters 32 and 33 and discover why revising by starting at page one can be a serious mistake, and how to revise without growing cold on your manuscript. In the pages of this book, nonfiction writers will find a passport to the new revolution in journalism and a guide to using the techniques of fiction to enhance nonfiction. Fresh, useful, informative, and fun to read and reread, Stein on Writing is a book you will mark up, dog-ear, and cherish.

Design

Elizabeth Wilhide
Design Book PDF

Author : Elizabeth Wilhide
Publisher : National Geographic Books
Page : 584 pages
File Size : 46,5 Mb
Release : 2016-10-25
Category : Design
ISBN : IND:30000152727750

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Design by Elizabeth Wilhide Pdf

This book takes a close look at the key developments, movements and practitioners of design around the world, from the beginnings of industrial manufacturing to the present day. Organized chronologically, it locates design within its technological, cultural, economic, aesthetic and theoretical contexts. From the high-minded moralists of the 19th century to the radical thinkers of modernism the book provides in-depth coverage of a subject that touches all our lives. Iconic works that mark significant steps forward or that characterize a particular era or approach - such as Marcel Breuer's Wassily chair of 1925, Eliot Noyes' corporate identity work for IBM in the 1950s and Matthew Carter's Verdana typeface, designed to be read on screen - are analysed in detail, while the text sets out the framework of ideas, intent and technology within which differing approaches to design have evolved. From the cars we drive and the products we buy to the graphics that surround us, we are all consumers of design.

Modern Calligraphy

Molly Suber Thorpe
Modern Calligraphy Book PDF

Author : Molly Suber Thorpe
Publisher : St. Martin's Griffin
Page : 192 pages
File Size : 48,7 Mb
Release : 2017-01-16
Category : Crafts & Hobbies
ISBN : 9781250152459

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Modern Calligraphy by Molly Suber Thorpe Pdf

A perfect gift for anyone who wants to learn the "write" way to craft calligraphy. Calligraphy is about creating something uniquely beautiful, whether to celebrate a special occasion like marriage or to use every day in the form of stationery. Author Molly Suber Thorpe, an award-winning wedding invitation designer and calligrapher based in Los Angeles, works closely with her international clients to give them the distinctive products they're looking for. In Modern Calligraphy, you can learn from this experienced expert how to master this fresh modern lettering style. The first book to teach this bold new style breaks the calligraphy process down into simple steps so anyone can learn to create their own stunning wedding invitations, thank you cards, gift tags, and more. Starting with an overview of the supplies—from paper to ink to pens—you will learn how to form letters, words, and then phrases by following Molly's clear step-by-step instructions, and by practicing with the provided templates. After mastering letter forms using a pointed pen and ink you can take it to the next level by learning how to use watercolor and gouache, or how to digitize your calligraphy. The twenty projects in the book provide lots of inspiration for making your own and are grouped into three sections: weddings, entertainment, and personal stationery. With loads of ideas, practice exercises, and helpful tips, soon you will be turning out gorgeous script calligraphy pieces like the ones featured in wedding magazines and popular websites like Pinterest.

Storytelling for User Experience

Whitney Quesenbery,Kevin Brooks
Storytelling for User Experience Book PDF

Author : Whitney Quesenbery,Kevin Brooks
Publisher : Rosenfeld Media
Page : 298 pages
File Size : 44,5 Mb
Release : 2010-04-01
Category : Computers
ISBN : 9781933820033

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Storytelling for User Experience by Whitney Quesenbery,Kevin Brooks Pdf

We all tell stories. It's one of the most natural ways to share information, as old as the human race. This book is not about a new technique, but how to use something we already know in a new way. Stories help us gather and communicate user research, put a human face on analytic data, communicate design ideas, encourage collaboration and innovation, and create a sense of shared history and purpose. This book looks across the full spectrum of user experience design to discover when and how to use stories to improve our products. Whether you are a researcher, designer, analyst or manager, you will find ideas and techniques you can put to use in your practice.

Penguin by Design

Phil Baines
Penguin by Design Book PDF

Author : Phil Baines
Publisher : Unknown
Page : 272 pages
File Size : 53,9 Mb
Release : 2005
Category : Antiques & Collectibles
ISBN : UOM:39015061423672

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Penguin by Design by Phil Baines Pdf

Since the creation of the first Penguin paperbacks in 1935, their jackets have become a constantly evolving part of Britain's culture and design history. Looking back at seventy years of Penguin, Phil Baines charts the development of British publishing, book cover design and the role of artists in defining the Penguin look.

Integrated Storytelling by Design

Klaus Sommer Paulsen
Integrated Storytelling by Design Book PDF

Author : Klaus Sommer Paulsen
Publisher : Routledge
Page : 286 pages
File Size : 49,6 Mb
Release : 2021-07-06
Category : Performing Arts
ISBN : 9781000403800

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Integrated Storytelling by Design by Klaus Sommer Paulsen Pdf

This pioneering work equips you with the skills needed to create and design powerful stories and concepts for interactive, digital, multi-platform storytelling and experience design that will take audience engagement to the next level. Klaus Sommer Paulsen presents a bold new vision of what storytelling can become if it is reinvented as an audience-centric design method. His practices unlock new ways of combining story with experience for a variety of existing, new and upcoming platforms. Merging theory and practice, storytelling and design principles, this innovative toolkit instructs the next generation of creators on how to successfully balance narratives, design and digital innovation to develop strategies and concepts that both apply and transcend current technology. Packed with theory and exercises intended to unlock new narrative dimensions, Integrated Storytelling by Design is a must-read for creative professionals looking to shape the future of themed, branded and immersive experiences.

The Story of Design

Charlotte Fiell,Peter Fiell
The Story of Design Book PDF

Author : Charlotte Fiell,Peter Fiell
Publisher : Goodman Fiell
Page : 0 pages
File Size : 41,6 Mb
Release : 2018
Category : Art
ISBN : 1783130172

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The Story of Design by Charlotte Fiell,Peter Fiell Pdf

The first book ever to tell the whole story of design; from prehistoric times to the present day, this is an essential book for vocational and university students, as well as for adults seeking a comprehensive, yet accessible guide.

Touch

Courtney Maum
Touch Book PDF

Author : Courtney Maum
Publisher : Penguin
Page : 322 pages
File Size : 51,6 Mb
Release : 2018-08-07
Category : Fiction
ISBN : 9780735212145

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Touch by Courtney Maum Pdf

“[A] warm-hearted tale of a woman reconfiguring her priorities.”—O, The Oprah Magazine NPR, "Best Books of 2017" Belletrist's Book Pick for June New York Times Book Review, Editors' Choice Glamour, "The 6 Juiciest Summer Reads” New York Post, “The 29 Best Books of the Summer” Huffington Post, “24 Incredible Books You Should Read This Summer” Buzzfeed, "22 Exciting Books You Need to Read This Summer" Refinery 29, “The Best Reads of May Are Right Here” A heartfelt, hilarious tale of a famous trend forecaster who suddenly finds herself at odds with her own predictions...and her own heart. Estranged from her family, best friends with her driverless car, partnered with a Frenchman who believes in post-sexual sex, international trend forecaster Sloane Jacobsen is the perfect candidate to lead tech giant Mammoth's conference for affluent consumers who prefer virtual relationships to the real thing. But early in her contract, Sloane starts picking up on cues that physical intimacy is going to make a major comeback, leaving many--Sloane included--to question if the forty-year-old's intutions are as dependable as they once were. And if Sloane goes rogue against her all-powerful employer, will she be able to let in the love and connectedness she's long been denying herself? A poignant but amusing call to arms that showcases Courtney Maum's signature humor, Touch is a moving investigation into what it means to be an individual in a globalized world.

Giving Voice

Meryl Alper
Giving Voice Book PDF

Author : Meryl Alper
Publisher : MIT Press
Page : 288 pages
File Size : 43,5 Mb
Release : 2017-01-20
Category : Language Arts & Disciplines
ISBN : 9780262035583

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Giving Voice by Meryl Alper Pdf

How communication technologies meant to empower people with speech disorders—to give voice to the voiceless—are still subject to disempowering structural inequalities. Mobile technologies are often hailed as a way to “give voice to the voiceless.” Behind the praise, though, are beliefs about technology as a gateway to opportunity and voice as a metaphor for agency and self-representation. In Giving Voice, Meryl Alper explores these assumptions by looking closely at one such case—the use of the Apple iPad and mobile app Proloquo2Go, which converts icons and text into synthetic speech, by children with disabilities (including autism and cerebral palsy) and their families. She finds that despite claims to empowerment, the hardware and software are still subject to disempowering structural inequalities. Views of technology as a great equalizer, she illustrates, rarely account for all the ways that culture, law, policy, and even technology itself can reinforce disparity, particularly for those with disabilities. Alper explores, among other things, alternative understandings of voice, the surprising sociotechnical importance of the iPad case, and convergences and divergences in the lives of parents across class. She shows that working-class and low-income parents understand the app and other communication technologies differently from upper- and middle-class parents, and that the institutional ecosystem reflects a bias toward those more privileged. Handing someone a talking tablet computer does not in itself give that person a voice. Alper finds that the ability to mobilize social, economic, and cultural capital shapes the extent to which individuals can not only speak but be heard.

Presentation Zen

Garr Reynolds
Presentation Zen Book PDF

Author : Garr Reynolds
Publisher : Pearson Education
Page : 316 pages
File Size : 47,8 Mb
Release : 2009-04-15
Category : Business & Economics
ISBN : 9780321601896

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Presentation Zen by Garr Reynolds Pdf

FOREWORD BY GUY KAWASAKI Presentation designer and internationally acclaimed communications expert Garr Reynolds, creator of the most popular Web site on presentation design and delivery on the Net — presentationzen.com — shares his experience in a provocative mix of illumination, inspiration, education, and guidance that will change the way you think about making presentations with PowerPoint or Keynote. Presentation Zen challenges the conventional wisdom of making "slide presentations" in today’s world and encourages you to think differently and more creatively about the preparation, design, and delivery of your presentations. Garr shares lessons and perspectives that draw upon practical advice from the fields of communication and business. Combining solid principles of design with the tenets of Zen simplicity, this book will help you along the path to simpler, more effective presentations.