Integrated Storytelling By Design

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Integrated Storytelling by Design

Klaus Sommer Paulsen
Integrated Storytelling by Design Book PDF

Author : Klaus Sommer Paulsen
Publisher : Routledge
Page : 286 pages
File Size : 41,8 Mb
Release : 2021-07-06
Category : Performing Arts
ISBN : 9781000403800

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Integrated Storytelling by Design by Klaus Sommer Paulsen Pdf

This pioneering work equips you with the skills needed to create and design powerful stories and concepts for interactive, digital, multi-platform storytelling and experience design that will take audience engagement to the next level. Klaus Sommer Paulsen presents a bold new vision of what storytelling can become if it is reinvented as an audience-centric design method. His practices unlock new ways of combining story with experience for a variety of existing, new and upcoming platforms. Merging theory and practice, storytelling and design principles, this innovative toolkit instructs the next generation of creators on how to successfully balance narratives, design and digital innovation to develop strategies and concepts that both apply and transcend current technology. Packed with theory and exercises intended to unlock new narrative dimensions, Integrated Storytelling by Design is a must-read for creative professionals looking to shape the future of themed, branded and immersive experiences.

Info We Trust

RJ Andrews
Info We Trust Book PDF

Author : RJ Andrews
Publisher : John Wiley & Sons
Page : 361 pages
File Size : 49,9 Mb
Release : 2019-01-03
Category : Computers
ISBN : 9781119483908

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Info We Trust by RJ Andrews Pdf

How do we create new ways of looking at the world? Join award-winning data storyteller RJ Andrews as he pushes beyond the usual how-to, and takes you on an adventure into the rich art of informing. Creating Info We Trust is a craft that puts the world into forms that are strong and true. It begins with maps, diagrams, and charts — but must push further than dry defaults to be truly effective. How do we attract attention? How can we offer audiences valuable experiences worth their time? How can we help people access complexity? Dark and mysterious, but full of potential, data is the raw material from which new understanding can emerge. Become a hero of the information age as you learn how to dip into the chaos of data and emerge with new understanding that can entertain, improve, and inspire. Whether you call the craft data storytelling, data visualization, data journalism, dashboard design, or infographic creation — what matters is that you are courageously confronting the chaos of it all in order to improve how people see the world. Info We Trust is written for everyone who straddles the domains of data and people: data visualization professionals, analysts, and all who are enthusiastic for seeing the world in new ways. This book draws from the entirety of human experience, quantitative and poetic. It teaches advanced techniques, such as visual metaphor and data transformations, in order to create more human presentations of data. It also shows how we can learn from print advertising, engineering, museum curation, and mythology archetypes. This human-centered approach works with machines to design information for people. Advance your understanding beyond by learning from a broad tradition of putting things “in formation” to create new and wonderful ways of opening our eyes to the world. Info We Trust takes a thoroughly original point of attack on the art of informing. It builds on decades of best practices and adds the creative enthusiasm of a world-class data storyteller. Info We Trust is lavishly illustrated with hundreds of original compositions designed to illuminate the craft, delight the reader, and inspire a generation of data storytellers.

Interactive Narratives and Transmedia Storytelling

Kelly McErlean
Interactive Narratives and Transmedia Storytelling Book PDF

Author : Kelly McErlean
Publisher : Taylor & Francis
Page : 308 pages
File Size : 51,9 Mb
Release : 2018-03-05
Category : Art
ISBN : 9781317268437

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Interactive Narratives and Transmedia Storytelling by Kelly McErlean Pdf

Interactive Narratives and Transmedia Storytelling provides media students and industry professionals with strategies for creating innovative new media projects across a variety of platforms. Synthesizing ideas from a range of theorists and practitioners across visual, audio, and interactive media, Kelly McErlean offers a practical reference guide and toolkit to best practices, techniques, key historical and theoretical concepts, and terminology that media storytellers and creatives need to create compelling interactive and transmedia narratives. McErlean takes a broad lens, exploring traditional narrative, virtual reality and augmented reality, audience interpretation, sound design, montage, the business of transmedia storytelling, and much more. Written for both experienced media practitioners and those looking for a reference to help bolster their creative toolkit or learn how to better craft multiplatform stories, Interactive Narratives and Transmedia Storytelling serves as a guide to navigating this evolving world.

Data-Driven Storytelling

Nathalie Henry Riche,Christophe Hurter,Nicholas Diakopoulos,Sheelagh Carpendale
Data Driven Storytelling Book PDF

Author : Nathalie Henry Riche,Christophe Hurter,Nicholas Diakopoulos,Sheelagh Carpendale
Publisher : CRC Press
Page : 296 pages
File Size : 50,7 Mb
Release : 2018-03-28
Category : Computers
ISBN : 9781315281551

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Data-Driven Storytelling by Nathalie Henry Riche,Christophe Hurter,Nicholas Diakopoulos,Sheelagh Carpendale Pdf

This book presents an accessible introduction to data-driven storytelling. Resulting from unique discussions between data visualization researchers and data journalists, it offers an integrated definition of the topic, presents vivid examples and patterns for data storytelling, and calls out key challenges and new opportunities for researchers and practitioners.

Video Game Storytelling

Evan Skolnick
Video Game Storytelling Book PDF

Author : Evan Skolnick
Publisher : Watson-Guptill
Page : 210 pages
File Size : 52,8 Mb
Release : 2014-12-02
Category : Games & Activities
ISBN : 9780385345835

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Video Game Storytelling by Evan Skolnick Pdf

UNLOCK YOUR GAME'S NARRATIVE POTENTIAL! With increasingly sophisticated video games being consumed by an enthusiastic and expanding audience, the pressure is on game developers like never before to deliver exciting stories and engaging characters. With Video Game Storytelling, game writer and producer Evan Skolnick provides a comprehensive yet easy-to-follow guide to storytelling basics and how they can be applied at every stage of the development process—by all members of the team. This clear, concise reference pairs relevant examples from top games and other media with a breakdown of the key roles in game development, showing how a team’s shared understanding and application of core storytelling principles can deepen the player experience. Understanding story and why it matters is no longer just for writers or narrative designers. From team leadership to game design and beyond, Skolnick reveals how each member of the development team can do his or her part to help produce gripping, truly memorable narratives that will enhance gameplay and bring today’s savvy gamers back time and time again.

Design is Storytelling

Ellen Lupton
Design is Storytelling Book PDF

Author : Ellen Lupton
Publisher : Thames & Hudson
Page : 159 pages
File Size : 44,7 Mb
Release : 2017
Category : Design
ISBN : 194230319X

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Design is Storytelling by Ellen Lupton Pdf

A playbook for creative thinking, created for contemporary students and practitioners working across the fields of graphic design, product design, service design and user experience. Design is Storytelling is a guide to thinking and making created for contemporary students and practitioners working across the fields of graphic design, product design, service design, and user experience. By grounding narrative concepts in fresh, concrete examples and demonstrations, this compelling book provides designers with tools and insights for shaping behaviour and engaging users. Compact, relevant and richly illustrated, the book is written with a sense of humour and a respect for the reader's time and intelligence. Design is Storytelling unpacks the elements of narrative into a fun and useful toolkit, bringing together principles from literary criticism, narratology, cognitive science, semiotics, phenomenology and critical theory to show how visual communication mobilizes instinctive biological processes as well as social norms and conventions. The book uses 250 illustrations to actively engage readers in the process of looking and understanding. This lively book shows how designers can use the principles of storytelling and visual thinking to create beautiful, surprising and effective outcomes. Although the book is full of practical advice for designers, it will also appeal to people more broadly involved in branding, marketing, business and communication.

Building Knowledge in Architecture

Richard Foqué
Building Knowledge in Architecture Book PDF

Author : Richard Foqué
Publisher : ASP / VUBPRESS / UPA
Page : 241 pages
File Size : 40,6 Mb
Release : 2010
Category : Architecture
ISBN : 9789054875451

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Building Knowledge in Architecture by Richard Foqué Pdf

"Foqué establishes a general design theory based on the axioms of pragmatic thinking, a crucial unity between experience and the process of learning, and between conceptual thought and situational consciousness. Building Knowledge develops a theoretical framework and practical instrumentation to establish a knowledge base for the discipline of architecture. Part one of the book presents design methods as a third way of investigating reality apart from scientific methods or the conception of art. By describing thescience-philosophical context, Foqué extensively analyses the nature of design activity and the design process, its inherent characteristics, and the differences between science and art. As such, it is argued that design processes have a research dimension an sich, which are essentially contextual and action driven. Foqué offers an integrated and comprehensive perspective to understand design activity both from an epistemological and practical standpoint. This results in an expanded discourse about the true nature of architectural design processes. Within this theoretical framework, part two explains how case study research is a primordial means to establish a knowledge base for the discipline and profession of architecture. From this premise, Foqué compares case study research in law, medicine and business administration and develops a practical and comprehensive approach to case studies in architecture. The methodology offers a solid and general framework wherein a consistent body of knowledge regarding architectural design processes can be generated. This promotes deeper insight in the complex relationship between context, product and process, which governs every design process on the one hand, and between the several stakeholders involved on the other hand."--Publisher.

Getting Started with Transmedia Storytelling

Robert Pratten
Getting Started with Transmedia Storytelling Book PDF

Author : Robert Pratten
Publisher : Createspace Independent Publishing Platform
Page : 0 pages
File Size : 50,8 Mb
Release : 2015
Category : Authorship
ISBN : 1515339165

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Getting Started with Transmedia Storytelling by Robert Pratten Pdf

This book is a guide to developing cross-platform and pervasive entertainment. Whether you're a seasoned pro or a complete newbie, this book is filled with tips and insights in multi-platform interactive storytelling.

Advertising by Design

Robin Landa
Advertising by Design Book PDF

Author : Robin Landa
Publisher : John Wiley & Sons
Page : 745 pages
File Size : 50,5 Mb
Release : 2016-11-08
Category : Design
ISBN : 9781118971062

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Advertising by Design by Robin Landa Pdf

A real-world introduction to advertising design in today's industry Advertising by Design is the most comprehensive, up-to-date guide to concept generation and design for advertising. Step-by-step instructions and expert discussion guide you through the fundamentals, as you develop the deeper understanding that connects the dots and sparks your creativity. Interviews with leading creative directors provide a glimpse into the real-world idea generation process, and case studies of successful ads allow you to dissect both the process and result to discover the keys to effective advertising. This new third edition has been thoroughly updated to reflect the industry's shift from print and TV ads to fully integrated transmedia campaigns, giving you invaluable insight into a broad range of media channels. New concepts and strategies for social media, digital media, pull marketing, creative content, and more are discussed in depth to help you tell an engaging story using every tool at your disposal. Ancillaries include PowerPoint slides and quizzes bring this book right into the classroom for a complete introduction to advertising design. Students seeking a career in advertising need the ability to generate idea-driven campaigns and adapt them for use in print, mobile, television, and social media formats. This book provides the well-rounded instruction required to succeed in the digital age. Master the fundamentals of advertising design for a range of media channels Integrate print, web, social media, and more to convey an engaging story Jumpstart your creativity with lessons from top creative directors Build your knowledge base around the reality of modern advertising Effective advertisers blend ideas, information, and entertainment in a way that reaches a range of audiences through a range of media types; this requires deep mastery of idea generation, copywriting, and graphic design. Advertising by Design helps you develop the skills and knowledge today's advertising industry demands. "With its colorful, current examples, insightful interviews and relevant and thorough content, this book is the winning text for me." (Journal of Advertising Education, Sage Journals - Spring 2017)

Interactive Digital Narrative

Hartmut Koenitz,Gabriele Ferri,Mads Haahr,Diğdem Sezen,Tonguç İbrahim Sezen
Interactive Digital Narrative Book PDF

Author : Hartmut Koenitz,Gabriele Ferri,Mads Haahr,Diğdem Sezen,Tonguç İbrahim Sezen
Publisher : Routledge
Page : 286 pages
File Size : 41,5 Mb
Release : 2015-04-10
Category : Social Science
ISBN : 9781317668671

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Interactive Digital Narrative by Hartmut Koenitz,Gabriele Ferri,Mads Haahr,Diğdem Sezen,Tonguç İbrahim Sezen Pdf

The book is concerned with narrative in digital media that changes according to user input—Interactive Digital Narrative (IDN). It provides a broad overview of current issues and future directions in this multi-disciplinary field that includes humanities-based and computational perspectives. It assembles the voices of leading researchers and practitioners like Janet Murray, Marie-Laure Ryan, Scott Rettberg and Martin Rieser. In three sections, it covers history, theoretical perspectives and varieties of practice including narrative game design, with a special focus on changes in the power relationship between audience and author enabled by interactivity. After discussing the historical development of diverse forms, the book presents theoretical standpoints including a semiotic perspective, a proposal for a specific theoretical framework and an inquiry into the role of artificial intelligence. Finally, it analyses varieties of current practice from digital poetry to location-based applications, artistic experiments and expanded remakes of older narrative game titles.

Listening to Design

Andrew Levitt
Listening to Design Book PDF

Author : Andrew Levitt
Publisher : Reaktion Books
Page : 208 pages
File Size : 55,5 Mb
Release : 2018-03-15
Category : Design
ISBN : 9781780239538

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Listening to Design by Andrew Levitt Pdf

Listening to Design takes readers on a unique journey into the singular psychology of design. Drawing on his experience as a teacher, architect, and psychotherapist, Andrew Levitt breaks down the entire creative process, from the first moments an idea appears to the final presentation of a project. Combining telling anecdotes, practical advice, and personal insights, this book offers a rarely seen glimpse into the often turbulent creative process of a working designer. It highlights the importance of active listening, the essential role of empathy in solving problems and overcoming obstacles, and reveals how the act of designing is a vehicle for personal development and a profound opportunity for self-transformation. With clear, jargon-free, and inspirational prose, sections on “Storytelling and the Big Idea,” “Listening and Receiving,” “Getting Stuck,” “Empathy and Collaboration,” and “Presenting and Persuading” signal a larger shift in design toward staying true to creative instincts and learning to trust the surprising power and resilience of the creative process itself. This enlightening and timely book is essential reading for designers, architects, and readers working in all creative fields.

Understanding by Design

Grant P. Wiggins,Jay McTighe
Understanding by Design Book PDF

Author : Grant P. Wiggins,Jay McTighe
Publisher : ASCD
Page : 383 pages
File Size : 45,5 Mb
Release : 2005
Category : Education
ISBN : 9781416600350

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Understanding by Design by Grant P. Wiggins,Jay McTighe Pdf

What is understanding and how does it differ from knowledge? How can we determine the big ideas worth understanding? Why is understanding an important teaching goal, and how do we know when students have attained it? How can we create a rigorous and engaging curriculum that focuses on understanding and leads to improved student performance in today's high-stakes, standards-based environment? Authors Grant Wiggins and Jay McTighe answer these and many other questions in this second edition of Understanding by Design. Drawing on feedback from thousands of educators around the world who have used the UbD framework since its introduction in 1998, the authors have greatly revised and expanded their original work to guide educators across the K-16 spectrum in the design of curriculum, assessment, and instruction. With an improved UbD Template at its core, the book explains the rationale of backward design and explores in greater depth the meaning of such key ideas as essential questions and transfer tasks. Readers will learn why the familiar coverage- and activity-based approaches to curriculum design fall short, and how a focus on the six facets of understanding can enrich student learning. With an expanded array of practical strategies, tools, and examples from all subject areas, the book demonstrates how the research-based principles of Understanding by Design apply to district frameworks as well as to individual units of curriculum. Combining provocative ideas, thoughtful analysis, and tested approaches, this new edition of Understanding by Design offers teacher-designers a clear path to the creation of curriculum that ensures better learning and a more stimulating experience for students and teachers alike.

Digital Storytelling in the Classroom

Jason Ohler
Digital Storytelling in the Classroom Book PDF

Author : Jason Ohler
Publisher : Corwin Press
Page : 305 pages
File Size : 42,9 Mb
Release : 2013-03-26
Category : Education
ISBN : 9781452268255

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Digital Storytelling in the Classroom by Jason Ohler Pdf

Provides information on integrating digital storytelling into curriculum design.

Smashing UX Design

Jesmond J. Allen,James J. Chudley
Smashing UX Design Book PDF

Author : Jesmond J. Allen,James J. Chudley
Publisher : John Wiley & Sons
Page : 608 pages
File Size : 46,9 Mb
Release : 2012-05-03
Category : Computers
ISBN : 9780470970621

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Smashing UX Design by Jesmond J. Allen,James J. Chudley Pdf

The ultimate guide to UX from the world’s most popular resource for web designers and developers Smashing Magazine is the world′s most popular resource for web designers and developers and with this book the authors provide the ideal resource for mastering User Experience Design (UX). The authors provide an overview of UX and User Centred Design and examine in detail sixteen of the most common UX design and research tools and techniques for your web projects. The authors share their top tips from their collective 30 years of working in UX including: Guides to when and how to use the most appropriate UX research and design techniques such as usability testing, prototyping, wire framing, sketching, information architecture & running workshops How to plan UX projects to suit different budgets, time constraints and business objectives Case studies from real UX projects that explain how particular techniques were used to achieve the client's goals Checklists to help you choose the right UX tools and techniques for the job in hand Typical user and business requirements to consider when designing business critical pages such as homepages, forms, product pages and mobile interfaces as well as explanations of key things to consider when designing for mobile, internationalization and behavioural change. Smashing UX Design is the complete UX reference manual. Treat it as the UX expert on your bookshelf that you can read from cover-to-cover, or to dip into as the need arises, regardless of whether you have 'UX' in your job title or not.

Education, Narrative Technologies and Digital Learning

Tony Hall
Education Narrative Technologies and Digital Learning Book PDF

Author : Tony Hall
Publisher : Springer
Page : 202 pages
File Size : 45,5 Mb
Release : 2018-05-03
Category : Education
ISBN : 9781137320087

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Education, Narrative Technologies and Digital Learning by Tony Hall Pdf

This book examines and illustrates the potential of narrative technology, the integration and synthesis of storytelling and digital media in education. Storytelling is a foundational and powerful process in all learning and teaching, and technology is becoming ever more ubiquitous and sophisticated, particularly in its capabilities to mediate and augment creative storytelling. The book begins with a foundational analysis of narrative use in education today, and provides a history of the emergence of narrative technology. It explores how the convergence of high-potential computing and storytelling practices and techniques can be used to enhance education, in particular the design of bespoke, interactive physical learning environments. The contemporary importance of educational design is highlighted throughout the book, which concludes with the SCÉAL design-based research framework as a proposed systematic approach to the design of narrative technology in education. The book will be a valuable resource for educational designers, technologists, teachers and policymakers, especially those with an interest in the design and use of narrative technology in education.