Author : Nicholas David Bowman,John S. W. Spinda,Jimmy Sanderson
Publisher : Lexington Books
Page : 329 pages
File Size : 53,9 Mb
Release : 2016-03-17
Category : Language Arts & Disciplines
ISBN : 9781498504898
Fantasy Sports and the Changing Sports Media Industry by Nicholas David Bowman,John S. W. Spinda,Jimmy Sanderson Pdf
This edited collection examines how fantasy sports play has established a prominent and promising foothold in the larger sports ecology. Often considered an isolated activity for the hardcore sports fan, fantasy sports play have since been incorporated into sports broadcasting and editorial coverage, sports marketing and promotions, and even into the very sports themselves with athletes and teams using the activities to draw fans further into the sports experience. This edited collection invites leading scholars and sports professionals from several different fields to share historical and emerging perspectives on the importance of fantasy sports as an artifact of theoretical and empirical importance to larger issues of sport and society. \