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Finding and Marketing to Translation Agencies by Corinne Mckay Pdf
Translation agencies are the backbone of many freelance translators' businesses. A good agency can offer you a steady flow of projects, allowing you to translate while the agency handles the non-translation work. But especially in the rapidly-changing landscape of the translation industry, you need to know how to find and market to translation agencies and how to work effectively with them. Finding and Marketing to Translation Agencies walks you through the process of identifying agencies that are worth applying to, making contact, following up, tracking your marketing efforts, and negotiating rates and payment terms. The book includes a bonus chapter, answering real-life questions submitted by readers of the author's blog.
The Savvy Client's Guide to Translation Agencies by John Yunker Pdf
Your translation agency is your voice to the world. Select the right agency, and the world will hear you loud and clear. Select the wrong agency, and the world may never know what you have to say-or worse, hear something you never intended to say. This book will help you select the right agency the first time.The book is designed to be used as both a learning tool and a reference. The first two-thirds of the book demystifies the terminology, the workflow, and the major technologies now being used. The last third of the book includes a directory of 44 translation agencies, to help executives begin their search.The book includes: * 10 things you should know about the translation industry* An overview of machine translation and how it is transforming the industry* 10 questions you should ask any prospective translation agency
Wonder how other freelance translators market their businesses? Effective marketing - of yourself, of your business - can help you reach the next level of success. The ideas and tools explored in this book have produced positive results for translators at every stage in the game and they will for you too. Each section of this book is adapted from a podcast interview with an established translator or other professional. I started my website and podcast Marketing Tips for Translators to connect with and share information the international translation community. We have many issues and concerns in common and the podcast is a meeting ground of sorts for those of us who spend a lot of time alone working on documents. The chapters in this book will help you discover the inspiration you need to market your translation services in an efficient way, as well as fresh ideas about productivity and tools for organizing your time and workday. We'll also cover proven methods and systems for marketing to your ideal potential clients, and strategies for maintaining a continuous marketing plan for finding new clients, keeping your existing clients, and getting the word out about your translation services. We'll show you how to get clients to find you, instead of you trying to find them.
How to Succeed as a Freelance Translator, Third Edition by Corinne McKay Pdf
The original how-to guide for people who want to launch and run a successful freelance translation business, fully revised and updated! With over 10,000 copies in print, How to Succeed as a Freelance Translator has become a go-to reference for beginning and experienced translators alike. The fully revised third edition includes nearly 250 pages of practical tips on writing a translation-targeted resume and cover letter, preparing a marketing plan, marketing your services to agencies and direct client, avoiding common pitfalls, and more! New in this edition: an all-new technology chapter by translation technology expert Jost Zetzsche, and more detailed information on ways to market to direct clients.
Secrets of Six-Figure Translators by Oana Sofronov Pdf
This book contains interactive exercises and self-assessment tools to help you reach your potential.Who is the author?Oana Maria Sofronov is a sworn English > Romanian translator & interpreter, mentor and successful entrepreneur based in London, UK. Who are you?-You want to pursue a career in translation -You are an experienced translator looking for ideas on how to find more translation clientsThis book is packed with practical advice which will help you to: -Write a professional CV-Contact translation agencies-Find more clients-Set your goals-Write a marketing plan-Become more confident-Track your success
A compilation of business advice columns for translators and interpreters published under the names Fire Ant & Worker Bee in online Translation Journal. Pithy tips and insights.
A Career in Language Translation by Carline Férailleur-Dumoulin Pdf
This book is a must-have for anyone interested in language translation. It is a valuable tool for those looking to embark on a translation career and those already in the field. Faculty members teaching translation courses, current and graduate students and translation business owners will undoubtedly find this book to be an indispensable resource. It serves as a guide and reference material for the language professionals seeking to hone their skills, sell their services, generate more revenues, equip themselves with the tools necessary to ultimately excel in the field. It contains a wealth of information and reference on how to develop a translation career. If you are interested in entering the field and do not know how to start, you will most certainly find your answer in this book. The book also covers everything from preparing your resume, preparing your business cards, working as a freelance translator, as an in-house translator, for an International Organization or for the Federal Government, to running your own translation business. It also arms you with information on how to market your services, how to beware of Internet Scams targetted at professional translators and interpreters, how to address payment issues, among other things. This book even covers the legal aspect involved in language translation. Towards the end section of the book, the reader will be able to refer to a concise glossary as well as to a list of International Organizations hiring language professionals, a list of Translation and Interpretation Schools in the United States and Abroad, and also to a list of Professional Translation and Interpretation Organizations in the United States and Abroad. This compilation of years of experience and research by the author will provide the reader with the materials, tools and resources that will contribute to a successful career in language translation.
The Language of Global Marketing by Wendy MacKenzie Pease Pdf
A domestic strategy and only one language means lost revenue and missed opportunities. Your business could be exploding on a global level. If your business wants international growth across borders into global industries, pursuing buyers without considering their culture or by using a machine translation hurts your efforts. A solid strategy with high-quality, culturally adapted content and translations connects you to prospective buyers online and leads to completed sales. To convert more website visitors into loyal customers and increase profits, you need the correct content in the globalized or localized language for your target audience. In The Language of Global Marketing, Rapport International President Wendy Pease provides the roadmap for business-builders to find new revenue from a global audience with the right quality content and tools. Filled with easy-to-understand strategies and solutions to real-life situations, this is your guide to successful international expansion through global inbound marketing and translation services. You'll discover: How to align your expansion plans, communications, and brand with your company's digital marketing plan Four key components to build a successful Translation Management Plan Secrets to receiving better quality and more culturally appropriate translations from your translator Nine tactics to optimize your website and translate data for global SEO in your target market Interpreter options when you need to speak to your customers Huge advantages of cultivating a diverse workforce while expanding globally Connect with your buyers across every language and culture - no passport or overseas travel necessary. Get The Language of Global Marketing now and speak the language of success for your organization!
The Entrepreneurial Linguist by Judy A. Jenner,Dagmar V. Jenner Pdf
Any linguist can become an entrepreneurial linguist, work with direct clients, and make a good living while maintaining a healthy work/life balance. This book by longtime translating twins Judy and Dagmar Jenner will teach you how to start your entrepreneurial linguist journey. Written in a purposely non-academic style, "The Entrepreneurial Linguist: The Business-School Approach to Freelance Translation" will show you how to market your services to direct clients, build and nurture relationships, grow your client base in a structured way, use web 2.0 to promote your services, and much more. This book is intended for both beginning and established translators and interpreters around the world.
Marketing Cookbook for Translators by Tess Whitty Pdf
A must-have for high-aiming translatorsTess Whitty's 'Marketing Cookbook For Translators' is a simple and easy to follow guide that ensures any translator reading it will not get lost in the crowd. Whitty, herself a translator, shares over ten years of her experience, where she rose from being just-another-one to a renowned successful translator with a thriving business.The book, written in a friendly "cookbook" manner explores various aspects of marketing like "pantry", the basic assessment of requirements; "appetizers", where she lays stress on the ways to plan marketing; "main course", where the big guns come out: finding clients and winning over them, and retaining the existing ones with the best marketing practices. She even goes a step ahead and suggests the pricing models and effective marketing techniques commonly in use to give the reader a better picture on how marketing works.The book starts by giving an introductory perspective of marketing so that the newbies get an insight of the basic functioning. That way, they are prepared for the subsequent chapters which form the crux.Whitty turns the complex process of marketing which even the professionals find exhaustive into simple steps which are clear and action oriented.Learning from others' experience is a big step towards success. Having this book is strongly recommended whether you are a translator just starting out or an already established one.
Corinne McKay's blog Thoughts on Translation is one of the web's liveliest gathering places for freelance translators...now available in book format Wondering whether to charge by the word or by the hour? How to receive payments from clients in foreign countries? How to write a translation-targeted resume? It's all in here, in chunks that take just a few minutes to read. Corinne McKay is also the author of "How to Succeed as a Freelance Translator," the original career how-to guide for freelance translators, with over 5,000 copies in print. Her practical, down-to-earth tips are based on her own experience launching and running a successful freelance translation business after a first career as a high school teacher.
Smart Business Networks by Peter H.M. Vervest,Eric van Heck,Ken Preiss,Louis-Francois Pau Pdf
Scientists from management and strategy, information systems, engineering and telecommunications have discussed a novel concept: Smart Business Networks. They see the future as a developing web of people and organizations, bound together in a dynamic and unpredictable way, creating smart outcomes from quickly (re-)configuring links between actors. The question is: What should be done to make the outcomes of such a network 'smart', that is, just a little better than that of your competitor? More agile, with less pain, with more return to all the members of the network, now and over time? The technical answer is to create a 'business operating system' that should run business processes on different organisational platforms. Business processes would become portable: The end-to-end management of processes running across many different organizations in many different forms would become possible. This book presents you the outcomes of an energizing and new direction in management science.
This career guidebook explores the realm of translation, the benefits and working conditions, the types of translation work and tools available. It gets down to details regarding the tools a translator uses every day, providing information not only from the translator's perspective but also from the viewpoint of the translation engineer and translation project manager. It provides a hands-on approach to CAT (Computer-Assisted Translation) Tools, on how you can take advantage of them regardless of your CAT Tool of choice. You'll also learn how to successfully run your freelance translation business. You'll be presented with "inside" information on how clients (especially translation agencies) choose their translators. You'll learn how to set up profiting rates and how to find promising clients. You'll be given ideas for efficient organization of your work process and tips for successful customer relationship management. And, you'll be shown how to stay away from fraudulent companies too. Cleverly written to cover all skill levels: Entry-Level - An all-in-one guide for you to start out in the translation profession. Mid-Level - Boost your knowledge of the translation field and take it to the next level. Senior-Level - Sharpen your skills and learn a few more tricks that will make you a master of the craft. Here's a glimpse of the Table of Contents: Part 1: So, You Want To Be A Translator... Why Become A Translator Do I Need Any Special Skills Or Experience? Types Of Translation Work In-House Translation Jobs vs. Freelancing Software Tools Of The Trade Part 2: Computer-Assisted Translation (CAT) Tools: A Crash Course So, What's A CAT Tool? Translation Memories (TMs) Word Counts, The Trados Discount Model & Weighted Words Terminology Databases (TermBases) Handoff & Delivery Packages A Typical Translation Project Workflow Machine Translation (MT) Avoiding CAT Tool Lock-In CAT Tools On A Mac Or GNU/Linux Part 3: Running A Freelance Translation Business Defining Your Core Language Pairs Setting Up Your Pricelist Choosing Your CAT Tool Marketing Your Business (Or How To Find Clients) Organizing Your Work Client Relationship Quick Tips Avoiding Fraudulent Clients Appendix 1: Translation Industry Glossary Appendix 2: ISO Language Codes Appendix 3: List of Translation Companies
Managing Translation Services by Geoffrey Samuelsson-Brown Pdf
Geoff Samuelsson-Brown's second book relating to translation services avoids the temptation of writing a management textbook but looks at the real issues faced by the practicing translator who wishes to progress from being a sole practitioner to an owner-manager of a translation organisation. While the book deals specifically with translation, its contents can be readily applied to a range of service industries which are based around knowledge and skills. Julie Skinner, Learning and Development Manager.
