From Media Hype To Twitter Storm

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From Media Hype to Twitter Storm

Peter Vasterman
From Media Hype to Twitter Storm Book PDF

Author : Peter Vasterman
Publisher : Unknown
Page : 401 pages
File Size : 53,8 Mb
Release : 2018
Category : LANGUAGE ARTS & DISCIPLINES
ISBN : 9048532108

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From Media Hype to Twitter Storm by Peter Vasterman Pdf

The word media hype is often used as rhetorical argument to dismiss waves of media attention as overblown, disproportional and exaggerated. But these explosive news waves, as well as - nowadays - the twitter storms, are object of scientific research, because they are an important phenomenon in the public area. Sometimes it is indeed 'much ado about nothing' but in many cases these media storms have played an important role in political issues, scandals and crises. Twitter storms sometimes ruin reputations within hours. Although different concepts are used, such as media hypes, news waves, media storms, information cascades or risk amplification, all the studies in this book refer to the same process in which key events trigger a chain of reactions and interactions, building up huge news waves in the media or rapidly spreading social epidemics in the social media.

From Media Hype to Twitter Storm

Peter Vasterman
From Media Hype to Twitter Storm Book PDF

Author : Peter Vasterman
Publisher : Unknown
Page : 320 pages
File Size : 51,9 Mb
Release : 2018-02-26
Category : Journalism
ISBN : 9462982171

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From Media Hype to Twitter Storm by Peter Vasterman Pdf

This anthology offers the first comprehensive overview of media hype, a phenomenon often dismissed as ephemeral and unimportant. Despite that reputation, media storms actually do play an important role in political issues, scandals, and crises, sometimes creating an important shift in public opinion over the course of only a few hours. This book provides an overview of theoretical, conceptual, and methodological issues related to media hype through close explorations of case studies from around the world.

Social Media Storms

Pernille Rydén,Muhammad Ismail Hossain,Efthymia Kottika,Vatroslav Škare
Social Media Storms Book PDF

Author : Pernille Rydén,Muhammad Ismail Hossain,Efthymia Kottika,Vatroslav Škare
Publisher : Routledge
Page : 123 pages
File Size : 50,7 Mb
Release : 2021-08-25
Category : Business & Economics
ISBN : 9781000432763

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Social Media Storms by Pernille Rydén,Muhammad Ismail Hossain,Efthymia Kottika,Vatroslav Škare Pdf

This fascinating new book explores the benefits and dynamics of social media storms and identifies the possible opportunities that they present for further engagement with customers. It provides actionable managerial advice on planning for, measuring, and innovatively navigating social media storms. Based on a sound theoretical background and illustrated by vivid real-life examples and case studies throughout every chapter, this book combines thorough explanations of the elements of business decision-making, market interaction, consumer psychology, branding, and business communication. In comparison to the existing literature, the book departs from the classical, but insufficient crisis communication management approaches to suggest novel frameworks and tools for empowering businesses, consumers, and broader societies in the digital age. Social Media Storms: Empowering Leadership Beyond Crisis Management provides advanced undergraduate and postgraduate digital marketing, marketing communications, strategy, and crisis management students with a comprehensive understanding of the social media storm phenomenon and helps marketing and communications professionals to leverage the opportunities that social media storms are bringing.

Vermin, Victims and Disease

Angela Cassidy
Vermin Victims and Disease Book PDF

Author : Angela Cassidy
Publisher : Springer Nature
Page : 375 pages
File Size : 44,9 Mb
Release : 2019-09-25
Category : History
ISBN : 9783030191863

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Vermin, Victims and Disease by Angela Cassidy Pdf

This open access book provides the first critical history of the controversy over whether to cull wild badgers to control the spread of bovine tuberculosis (bTB) in British cattle. This question has plagued several professional generations of politicians, policymakers, experts and campaigners since the early 1970s. Questions of what is known, who knows, who cares, who to trust and what to do about this complex problem have been the source of scientific, policy, and increasingly vociferous public debate ever since. This book integrates contemporary history, science and technology studies, human-animal relations, and policy research to conduct a cross-cutting analysis. It explores the worldviews of those involved with animal health, disease ecology and badger protection between the 1970s and 1990s, before reintegrating them to investigate the recent public polarisation of the controversy. Finally it asks how we might move beyond the current impasse.

The Digital Academic

Deborah Lupton,Inger Mewburn,Pat Thomson
The Digital Academic Book PDF

Author : Deborah Lupton,Inger Mewburn,Pat Thomson
Publisher : Routledge
Page : 208 pages
File Size : 47,5 Mb
Release : 2017-08-07
Category : Social Science
ISBN : 9781315473598

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The Digital Academic by Deborah Lupton,Inger Mewburn,Pat Thomson Pdf

Academic work, like many other professional occupations, has increasingly become digitised. This book brings together leading scholars who examine the impacts, possibilities, politics and drawbacks of working in the contemporary university, using digital technologies. Contributors take a critical perspective in identifying the implications of digitisation for the future of higher education, academic publishing protocols and platforms and academic employment conditions, the ways in which academics engage in their everyday work and as public scholars and relationships with students and other academics. The book includes accounts of using digital media and technologies as part of academic practice across teaching, research administration and scholarship endeavours, as well as theoretical perspectives. The contributors span the spectrum of early to established career academics and are based in education, research administration, sociology, digital humanities, media and communication.

Anatomy of a Miracle

Jonathan Miles
Anatomy of a Miracle Book PDF

Author : Jonathan Miles
Publisher : Chatto & Windus
Page : 369 pages
File Size : 40,6 Mb
Release : 2018
Category : Fiction
ISBN : 9780553447583

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Anatomy of a Miracle by Jonathan Miles Pdf

"Confined to a wheelchair after a paralyzing injury, an Afghanistan War veteran endures a hardscrabble existence in his sister's ramshackle Mississippi home before spontaneously regaining his ability to walk, an apparent miracle that subjects him to scientific and religious debates and exposes his most private secrets."--

Becoming Hitler

Thomas Weber
Becoming Hitler Book PDF

Author : Thomas Weber
Publisher : Oxford University Press
Page : 464 pages
File Size : 53,9 Mb
Release : 2017
Category : BIOGRAPHY & AUTOBIOGRAPHY
ISBN : 9780199664627

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Becoming Hitler by Thomas Weber Pdf

Examines Hitler's years in Munich after World War I and his radical transformation from a directionless loner into the leader of Munich's right-wing movement.

The Politics of Social Media Manipulation

Richard Rogers,Sabine Niederer
The Politics of Social Media Manipulation Book PDF

Author : Richard Rogers,Sabine Niederer
Publisher : Amsterdam University Press
Page : 256 pages
File Size : 42,5 Mb
Release : 2020-10-23
Category : Political Science
ISBN : 9789048551675

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The Politics of Social Media Manipulation by Richard Rogers,Sabine Niederer Pdf

Disinformation and so-called fake news are contemporary phenomena with rich histories. Disinformation, or the willful introduction of false information for the purposes of causing harm, recalls infamous foreign interference operations in national media systems. Outcries over fake news, or dubious stories with the trappings of news, have coincided with the introduction of new media technologies that disrupt the publication, distribution and consumption of news -- from the so-called rumour-mongering broadsheets centuries ago to the blogosphere recently. Designating a news organization as fake, or der Lügenpresse, has a darker history, associated with authoritarian regimes or populist bombast diminishing the reputation of 'elite media' and the value of inconvenient truths. In a series of empirical studies, using digital methods and data journalism, we inquire into the extent to which social media have enabled the penetration of foreign disinformation operations, the widespread publication and spread of dubious content as well as extreme commentators with considerable followings attacking mainstream media as fake.

Media, Environment and the Network Society

A. Anderson
Media Environment and the Network Society Book PDF

Author : A. Anderson
Publisher : Springer
Page : 203 pages
File Size : 55,5 Mb
Release : 2014-09-18
Category : Social Science
ISBN : 9781137314086

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Media, Environment and the Network Society by A. Anderson Pdf

The news media has become a key arena for staging environmental conflicts. Through a range of illuminating examples ranging from climate change to oil spills, Media, Environment and the Network Society provides a timely and far-reaching analysis of the media politics of contemporary environmental debates.

Hype

Gabrielle Bluestone
Hype Book PDF

Author : Gabrielle Bluestone
Publisher : Harlequin
Page : 347 pages
File Size : 41,8 Mb
Release : 2021-04-06
Category : Biography & Autobiography
ISBN : 9781488059124

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Hype by Gabrielle Bluestone Pdf

"Hype is the best kind of nonfiction: juicy, sharp, savage and wildly entertaining, with a celebrity behaving badly on every page. What more could you want?” -Cat Marnell, New York Times-bestselling author of How to Murder Your Life From former Vice journalist and executive producer of hit Netflix documentary Fyre comes an eye-opening look at the con artists, grifters and snake oil salesmen of the digital age—and why we can’t stop falling for them. We live in an age where scams are the new normal. A charismatic entrepreneur sells thousands of tickets to a festival that never happened. Respected investors pour millions into a start-up centered around fake blood tests. Reviewers and celebrities flock to London’s top-rated restaurant that’s little more than a backyard shed. These unsettling stories of today’s viral grifters have risen to fame and hit the front-page headlines, yet the curious conundrum remains: Why do these scams happen? Drawing from scientific research, marketing campaigns, and exclusive documents and interviews, former Vice reporter Gabrielle Bluestone delves into the irresistible hype that fuels our social media ecosystem, whether it’s from the trusted influencers that peddled Fyre or the consumer reviews that sold Juicero. A cultural examination that is as revelatory as it is relevant, Hype pulls back the curtain on the manipulation game behind the never-ending scam season—and how we as consumers can stop getting played.

The Black Witch

Laurie Forest
The Black Witch Book PDF

Author : Laurie Forest
Publisher : Harlequin
Page : 648 pages
File Size : 52,7 Mb
Release : 2017-05-02
Category : Young Adult Fiction
ISBN : 9781488015397

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The Black Witch by Laurie Forest Pdf

The New York Times bestselling series! “Maximum suspense, unusual magic—a whole new, thrilling approach to fantasy!” —Tamora Pierce, #1 New York Times bestselling author Powerful magic. A deadly legacy. A world at the edge of war. Prepare to be spellbound by fantasy series, The Black Witch Chronicles. Elloren Gardner is the spitting image of her grandmother, who drove back the enemy forces in the last Realm War. But while her people believe she will follow in her grandmother's footsteps and become the next Black Witch of prophecy, Elloren is devoid of power in a society that prizes magical ability above all else. When she is granted the opportunity to pursue her dream of becoming an apothecary, Elloren joins her brothers at Verpax University. But she soon realizes that the university may be the most treacherous place of all for the granddaughter of the Black Witch. As evil looms and the pressure to live up to her heritage builds, Elloren's best hope of survival may be among a secret band of rebels…if only she can find the courage to trust those she’s been taught to fear. Critics are raving about Laurie Forest’s incredible debut, The Black Witch: “Forest uses a richly imagined magical world to offer an uncompromising condemnation of prejudice and injustice.” —Booklist, starred review “A noteworthy debut.” —Publishers Weekly, starred review “Briskly paced, tightly plotted.” —Kirkus Reviews, starred review Books in The Black Witch Chronicles: The Black Witch The Iron Flower The Shadow Wand The Demon Tide The Dryad Storm Wandfasted (ebook novella)* Light Mage (ebook novella)* * Also available in print in The Rebel Mages anthology

COVID-19 in International Media

John C. Pollock,Douglas A. Vakoch
COVID 19 in International Media Book PDF

Author : John C. Pollock,Douglas A. Vakoch
Publisher : Routledge
Page : 255 pages
File Size : 45,5 Mb
Release : 2021-08-12
Category : Language Arts & Disciplines
ISBN : 9781000430547

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COVID-19 in International Media by John C. Pollock,Douglas A. Vakoch Pdf

Covid-19 in International Media: Global Pandemic Responses is one of the first books uniting an international team of scholars to investigate how media address critical social, political, and health issues connected to the 2020-21 COVID-19 outbreak. The book evaluates unique civic challenges, responsibilities, and opportunities for media worldwide, exploring pandemic social norms that media promote or discourage, and how media serve as instruments of social control and resistance, or of cooperation and representation. These chapters raise significant questions about the roles mainstream or citizen journalists or netizens play or ought to play, enlightening audiences successfully about scientific information on COVID-19 in a pandemic that magnifies social inequality and unequal access to health care, challenging popular beliefs about health and disease prevention and the role of government while the entire world pays close attention. This book will be of interest to students and faculty of communication studies and journalism, departments of public health, sociology, and social marketing.

Social Media and Everyday Life in South Africa

Tanja E Bosch
Social Media and Everyday Life in South Africa Book PDF

Author : Tanja E Bosch
Publisher : Routledge
Page : 158 pages
File Size : 41,6 Mb
Release : 2020-11-22
Category : Social Science
ISBN : 9781000225693

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Social Media and Everyday Life in South Africa by Tanja E Bosch Pdf

This book explores how social media is used in South Africa, through a range of case studies exploring various social networking sites and applications. This volume explores how, over the past decade, social media platforms have deeply penetrated the fabric of everyday life. The author considers South Africans’ use of wearable tech and use of online health and sports tracking systems via mobile phones within the broader context of the digital data economy. The author also focuses on the dating app Tinder, to show how people negotiate and redefine intimacy through the practice of online dating via strategic performances in pursuit of love, sex and intimacy. The book concludes with the use of Facebook and Twitter for social activism (e.g. Fees Must Fall), as well as networked community building as in the case of the #imstaying movement. This book will be of interest to social media academics and students, as well as anyone interested in social media, politics and cultural life in South Africa.

Ask a Manager

Alison Green
Ask a Manager Book PDF

Author : Alison Green
Publisher : Ballantine Books
Page : 304 pages
File Size : 48,5 Mb
Release : 2018-05-01
Category : Business & Economics
ISBN : 9780399181825

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Ask a Manager by Alison Green Pdf

From the creator of the popular website Ask a Manager and New York’s work-advice columnist comes a witty, practical guide to 200 difficult professional conversations—featuring all-new advice! There’s a reason Alison Green has been called “the Dear Abby of the work world.” Ten years as a workplace-advice columnist have taught her that people avoid awkward conversations in the office because they simply don’t know what to say. Thankfully, Green does—and in this incredibly helpful book, she tackles the tough discussions you may need to have during your career. You’ll learn what to say when • coworkers push their work on you—then take credit for it • you accidentally trash-talk someone in an email then hit “reply all” • you’re being micromanaged—or not being managed at all • you catch a colleague in a lie • your boss seems unhappy with your work • your cubemate’s loud speakerphone is making you homicidal • you got drunk at the holiday party Praise for Ask a Manager “A must-read for anyone who works . . . [Alison Green’s] advice boils down to the idea that you should be professional (even when others are not) and that communicating in a straightforward manner with candor and kindness will get you far, no matter where you work.”—Booklist (starred review) “The author’s friendly, warm, no-nonsense writing is a pleasure to read, and her advice can be widely applied to relationships in all areas of readers’ lives. Ideal for anyone new to the job market or new to management, or anyone hoping to improve their work experience.”—Library Journal (starred review) “I am a huge fan of Alison Green’s Ask a Manager column. This book is even better. It teaches us how to deal with many of the most vexing big and little problems in our workplaces—and to do so with grace, confidence, and a sense of humor.”—Robert Sutton, Stanford professor and author of The No Asshole Rule and The Asshole Survival Guide “Ask a Manager is the ultimate playbook for navigating the traditional workforce in a diplomatic but firm way.”—Erin Lowry, author of Broke Millennial: Stop Scraping By and Get Your Financial Life Together

Imagined Audiences

Jacob L. Nelson
Imagined Audiences Book PDF

Author : Jacob L. Nelson
Publisher : Journalism and Pol Commun Unbo
Page : 233 pages
File Size : 42,7 Mb
Release : 2021
Category : Language Arts & Disciplines
ISBN : 9780197542590

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Imagined Audiences by Jacob L. Nelson Pdf

The Journalist-Audience Relationship -- The Promise of Audience Engagement -- Journalism's Imagined Audiences -- When Data and Intuition Converge -- First Imagined, Then Pursued -- The Obstacles to Audience Engagement -- Understanding News Audience Behavior -- Conclusion.