History Of Coca

Author : W. Golden Mortimer
Publisher : Unknown
Page : 612 pages
File Size : 44,6 Mb
Release : 2000
Category : History
ISBN : 0898750989

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History of Coca by W. Golden Mortimer Pdf

Originally published in 1901, the following description comes from the first edition: This work, although of a scientific nature, has not been written exclusively for scientists, for the theme is of so universal a scope as to be worthy the attention of all who are concerned in lessening the trials of humanity, or who which to shape the necessities of life through a more useful and consequently a more happy being. Centuries before the introduction of cocaine to anaesthetic uses, the world had been amazed by accounts of the energy creating properties ascribed to a plant intimately associated with the rites and customs of the ancient Peruvians, and first made known through the chroniclers of Spanish conquest in America. The history of this plant, known as Coca, is the history of the Incan race and is entwined throughout the associations of the vast socialistic Empire of those early people of Peru. The characteristics and botanical peculiarities of Coca, and the economic uses of plants of the family to which it belongs are described, and an effort is made to harmonize the early uses of the substance -- which are now shown to been of necessity, and not of luxury -- with its present employment, through facts of modern physiology. No effort has been made to make this work in any sense a book of Coca therapy, but a study of the early necessities and the hypothesis here advanced as to the rationale of its empirical uses will doubtless be ample to impress the true status of Coca, and will suggest its application in the affairs of modern life for conditions similar to those which originally demanded.

Author : Bartow J. Elmore
Publisher : W. W. Norton & Company
Page : 386 pages
File Size : 53,7 Mb
Release : 2014-11-03
Category : Business & Economics
ISBN : 9780393245936

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Citizen Coke: The Making of Coca-Cola Capitalism by Bartow J. Elmore Pdf

"Citizen Coke demostrate[s] a complete lack of understanding about…the Coca-Cola system—past and present." —Ted Ryan, the Coca-Cola Company By examining “the real thing” ingredient by ingredient, this brilliant history shows how Coke used a strategy of outsourcing and leveraged free public resources, market muscle, and lobbying power to build a global empire on the sale of sugary water. Coke became a giant in a world of abundance but is now embattled in a world of scarcity, its products straining global resources and fueling crises in public health.

Author : Steven B. Karch MD FFFLM
Publisher : CRC Press
Page : 224 pages
File Size : 41,7 Mb
Release : 2017-09-20
Category : Law
ISBN : 9781420036350

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A Brief History of Cocaine by Steven B. Karch MD FFFLM Pdf

A Brief History of Cocaine, Second Edition provides a fascinating historical insight into the reasons why cocaine use is increasing in popularity and why the rise of the cocaine trade is tightly linked with the rise of terrorism The author illustrates the challenges faced by today's governments and explains why current anti-drug efforts have had on

Author : Amanda Ciafone
Publisher : Univ of California Press
Page : 424 pages
File Size : 54,6 Mb
Release : 2019-05-28
Category : History
ISBN : 9780520970946

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Counter-Cola by Amanda Ciafone Pdf

Counter-Cola charts the history of one of the world’s most influential and widely known corporations, The Coca-Cola Company. Over the past 130 years, the corporation has sought to make its products, brands, and business central to daily life in over 200 countries. Amanda Ciafone uses this example of global capitalism to reveal the pursuit of corporate power within the key economic transformations—liberal, developmentalist, neoliberal—of the twentieth and twenty-first centuries. Coca-Cola's success has not gone uncontested. People throughout the world have redeployed the corporation, its commodities, and brand images to challenge the injustices of daily life under capitalism. As Ciafone shows, assertions of national economic interests, critiques of cultural homogenization, fights for workers’ rights, movements for environmental justice, and debates over public health have obliged the corporation to justify itself in terms of the common good, demonstrating capitalism’s imperative to either assimilate critiques or reveal its limits.

Author : William Golden Mortimer
Publisher : Unknown
Page : 612 pages
File Size : 43,6 Mb
Release : 1974
Category : Coca
ISBN : UTEXAS:059173008395712

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History of Coca by William Golden Mortimer Pdf

Author : Paul Gootenberg
Publisher : Univ of North Carolina Press
Page : 464 pages
File Size : 44,7 Mb
Release : 2009-06-01
Category : History
ISBN : 080788779X

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Andean Cocaine by Paul Gootenberg Pdf

Illuminating a hidden and fascinating chapter in the history of globalization, Paul Gootenberg chronicles the rise of one of the most spectacular and now illegal Latin American exports: cocaine. Gootenberg traces cocaine's history from its origins as a medical commodity in the nineteenth century to its repression during the early twentieth century and its dramatic reemergence as an illicit good after World War II. Connecting the story of the drug's transformations is a host of people, products, and processes: Sigmund Freud, Coca-Cola, and Pablo Escobar all make appearances, exemplifying the global influences that have shaped the history of cocaine. But Gootenberg decenters the familiar story to uncover the roles played by hitherto obscure but vital Andean actors as well--for example, the Peruvian pharmacist who developed the techniques for refining cocaine on an industrial scale and the creators of the original drug-smuggling networks that decades later would be taken over by Colombian traffickers. Andean Cocaine proves indispensable to understanding one of the most vexing social dilemmas of the late twentieth-century Americas: the American cocaine epidemic of the 1980s and, in its wake, the seemingly endless U.S. drug war in the Andes.

Author : Steven B. Karch
Publisher : Royal Society of Medicine Press
Page : 240 pages
File Size : 55,5 Mb
Release : 2003
Category : History
ISBN : UOM:39015056809257

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A History of Cocaine by Steven B. Karch Pdf

Sheds light into the early history of the cocaine industry when cocaine was a legal drug manufactured by major pharmaceutical companies. This book contains annotated translations of three rare, previously untranslated, late nineteenth and early twentieth century books on the chemistry, botany and ceonomics of the cocaine industry, with emphasis on the little known role of Netherlands and Indonesia.

Author : Mark Pendergrast
Publisher : Unknown
Page : 666 pages
File Size : 46,9 Mb
Release : 2000-03-17
Category : Business & Economics
ISBN : 0465054684

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For God, Country, and Coca-Cola by Mark Pendergrast Pdf

An illustrated history of the Coca-Cola soft drink company.

Author : Mark Pendergrast
Publisher : Macmillan Reference USA
Page : 610 pages
File Size : 40,9 Mb
Release : 1993
Category : Business & Economics
ISBN : STANFORD:36105002380710

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For God, Country, and Coca-Cola by Mark Pendergrast Pdf

For more than a century, Coca-Cola has helped define America's image at home and abroad. Now Pendergrast tells the full story of why Coke--more than 99% sweetened water--is the quintessential American product, and how it changed the course of American capitalism.

Author : Paul Gootenberg,Liliana M. Dávalos
Publisher : Routledge
Page : 231 pages
File Size : 40,7 Mb
Release : 2018-06-18
Category : Social Science
ISBN : 9780429951732

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The Origins of Cocaine by Paul Gootenberg,Liliana M. Dávalos Pdf

In the 1960s, the governments of Colombia, Peru, and Bolivia launched agricultural settlement programs in each country’s vast Amazonian frontier lowlands. Two decades later, these exact same zones had transformed into the centers of the illicit cocaine boom of the Americas. Drawing on concepts from both history and anthropology, The Origins of Cocaine explores how three countries with divergent different mid-century political trajectories ended up with parallel outcomes in illicit frontier economies and cocalero cultures. Bringing together transnational, national, and local analyses, the volume provides an in-depth examination of the deep origins of drug economics in the Americas. As the first substantial study on the shift from agrarian colonization to narcotization, The Origins of Cocaine will appeal to scholars and postgraduate students of Latin American history, anthropology, globalization, development and environmental studies.

Author : Howard Applegate
Publisher : Enthusiast Books
Page : 132 pages
File Size : 52,6 Mb
Release : 1996-03-01
Category : Antiques & Collectibles
ISBN : 1882256468

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Coca-Cola by Howard Applegate Pdf

A history of the world's most recognized company in photos from the archives of The Coca-Cola Company. Here are nostalgic photos of billboards, signs, bottling trucks, store fronts, soda fountains, bottling plants & more. The years of the depression, World War II, the 50s and the space age are all reflected in this impressive collection.

Author : Reinhold Wagnleitner
Publisher : Univ of North Carolina Press
Page : 388 pages
File Size : 50,8 Mb
Release : 2000-11-09
Category : Political Science
ISBN : 9780807866139

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Coca-Colonization and the Cold War by Reinhold Wagnleitner Pdf

Reinhold Wagnleitner argues that cultural propaganda played an enormous part in integrating Austrians and other Europeans into the American sphere during the Cold War. In Coca-Colonization and the Cold War, he shows that 'Americanization' was the result not only of market forces and consumerism but also of systematic planning on the part of the United States. Wagnleitner traces the intimate relationship between the political and economic reconstruction of a democratic Austria and the parallel process of cultural assimilation. Initially, U.S. cultural programs had been developed to impress Europeans with the achievements of American high culture. However, popular culture was more readily accepted, at least among the young, who were the primary target group of the propaganda campaign. The prevalence of Coca-Cola and rock 'n' roll are just two examples addressed by Wagnleitner. Soon, the cultural hegemony of the United States became visible in nearly all quarters of Austrian life: the press, advertising, comics, literature, education, radio, music, theater, and fashion. Hollywood proved particularly effective in spreading American cultural ideals. For Europeans, says Wagnleitner, the result was a second discovery of America. This book is a translation of the Austrian edition, published in 1991, which won the Ludwig Jedlicka Memorial Prize.

Author : Tim Madge
Publisher : Running PressBook Pub
Page : 204 pages
File Size : 49,8 Mb
Release : 2001
Category : Self-Help
ISBN : 1560253703

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White Mischief by Tim Madge Pdf

A fascinating history of one of America's most persistent illegal drugs follows the emergence of cocaine in America, from its revered use among the Inca and its initial inroads into North America as an ingredient in Coca-Cola through its rise to prominence as a status drug in the 1980s and its current popularity on the street. Original.

Author : Mark Pendergrast
Publisher : Basic Books
Page : 560 pages
File Size : 48,6 Mb
Release : 2013-05-14
Category : Business & Economics
ISBN : 9780465046997

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For God, Country, and Coca-Cola by Mark Pendergrast Pdf

For God, Country and Coca-Cola is the unauthorized history of the great American soft drink and the company that makes it. From its origins as a patent medicine in Reconstruction Atlanta through its rise as the dominant consumer beverage of the American century, the story of Coke is as unique, tasty, and effervescent as the drink itself. With vivid portraits of the entrepreneurs who founded the company—and of the colorful cast of hustlers, swindlers, ad men, and con men who have made Coca-Cola the most recognized trademark in the world—this is business history at its best: in fact, “The Real Thing.”

Author : William Golden Mortimer
Publisher : Legare Street Press
Page : 0 pages
File Size : 51,5 Mb
Release : 2022-10-26
Category : Electronic
ISBN : 101552902X

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Peru by William Golden Mortimer Pdf

This work has been selected by scholars as being culturally important, and is part of the knowledge base of civilization as we know it. This work is in the "public domain in the United States of America, and possibly other nations. Within the United States, you may freely copy and distribute this work, as no entity (individual or corporate) has a copyright on the body of the work. Scholars believe, and we concur, that this work is important enough to be preserved, reproduced, and made generally available to the public. We appreciate your support of the preservation process, and thank you for being an important part of keeping this knowledge alive and relevant.