Internet Phone Mail And Mixed Mode Surveys

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Internet, Phone, Mail, and Mixed-Mode Surveys

Author : Don A. Dillman,Jolene D. Smyth,Leah Melani Christian
Publisher : John Wiley & Sons
Page : 532 pages
File Size : 45,8 Mb
Release : 2014-08-18
Category : Education
ISBN : 9781118456149

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Internet, Phone, Mail, and Mixed-Mode Surveys by Don A. Dillman,Jolene D. Smyth,Leah Melani Christian Pdf

The classic survey design reference, updated for the digital age For over two decades, Dillman's classic text on survey design has aided both students and professionals in effectively planning and conducting mail, telephone, and, more recently, Internet surveys. The new edition is thoroughly updated and revised, and covers all aspects of survey research. It features expanded coverage of mobile phones, tablets, and the use of do-it-yourself surveys, and Dillman's unique Tailored Design Method is also thoroughly explained. This invaluable resource is crucial for any researcher seeking to increase response rates and obtain high-quality feedback from survey questions. Consistent with current emphasis on the visual and aural, the new edition is complemented by copious examples within the text and accompanying website. This heavily revised Fourth Edition includes: Strategies and tactics for determining the needs of a given survey, how to design it, and how to effectively administer it How and when to use mail, telephone, and Internet surveys to maximum advantage Proven techniques to increase response rates Guidance on how to obtain high-quality feedback from mail, electronic, and other self-administered surveys Direction on how to construct effective questionnaires, including considerations of layout The effects of sponsorship on the response rates of surveys Use of capabilities provided by newly mass-used media: interactivity, presentation of aural and visual stimuli. The Fourth Edition reintroduces the telephone—including coordinating land and mobile. Grounded in the best research, the book offers practical how-to guidelines and detailed examples for practitioners and students alike.

Mail and Telephone Surveys

Author : Don A. Dillman
Publisher : Wiley
Page : 344 pages
File Size : 42,7 Mb
Release : 1978-05-01
Category : Social Science
ISBN : 0471215554

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Mail and Telephone Surveys by Don A. Dillman Pdf

Develops a theoretically based system guided by principles of social exchange and administration that ensure high quality surveys at low cost. Presents step-by-step procedures and shows why each step is important. Contains many examples and, where appropriate, contrasts acceptable and unacceptable procedures.

Primer of Public Relations Research, Third Edition

Author : Don W. Stacks
Publisher : Guilford Publications
Page : 417 pages
File Size : 52,8 Mb
Release : 2016-11-23
Category : Business & Economics
ISBN : 9781462522705

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Primer of Public Relations Research, Third Edition by Don W. Stacks Pdf

Thousands of public relations (PR) students and professionals have relied on this authoritative text to understand the key role of research in planning and evaluating PR campaigns. Revised and expanded to reflect today's emphasis on standards-based practice, the third edition has a heightened emphasis on setting baselines, creating benchmarks, and assessing progress. Stacks presents step-by-step guidelines for using a wide range of qualitative and quantitative methods to track output, outtakes, and outcomes, and shows how to present research findings clearly to clients. Every chapter features review questions and a compelling practice problem. PowerPoint slides for use in teaching are provided at the companion website. Instructors requesting a desk copy also receive a supplemental Instructor's Manual with a test bank, suggested readings, and case studies. New to This Edition: *Chapter on standardization, moving beyond the prior edition's focus on best practices. *Chapter on different types of data sets, with attention to the advantages and disadvantages of using Big Data. *Addresses the strategic use of key performance indicators. *Covers the latest content analysis software. Pedagogical Features: *Each chapter opens with a chapter overview and concludes with review questions. *End-of-chapter practice problems guide readers to implement what they have learned in a PR project. *Appendix provides a dictionary of public relations measurement and research terms. *Supplemental Instructor's Manual and PowerPoint slides.

International Handbook of Survey Methodology

Author : Edith D. de Leeuw,Joop Hox,Don Dillman
Publisher : Routledge
Page : 560 pages
File Size : 54,8 Mb
Release : 2012-10-12
Category : Psychology
ISBN : 9781136910623

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International Handbook of Survey Methodology by Edith D. de Leeuw,Joop Hox,Don Dillman Pdf

Taking into account both traditional and emerging modes, this comprehensive new Handbook covers all major methodological and statistical issues in designing and analyzing surveys. With contributions from the world's leading survey methodologists and statisticians, this invaluable new resource provides guidance on collecting survey data and creating meaningful results. Featuring examples from a variety of countries, the book reviews such things as how to deal with sample designs, write survey questions, and collect data on the Internet. A thorough review of the procedures associated with multiple modes of collecting sample survey information and applying that combination of methods that fit the situation best is included. The International Handbook of Survey Methodology opens with the foundations of survey design, ranging from sources of error, to ethical issues. This is followed by a section on design that reviews sampling challenges and tips on writing and testing questions for multiple methods. Part three focuses on data collection, from face-to-face interviews, to Internet and interactive voice response, to special challenges involved in mixing these modes within one survey. Analyzing data from both simple and complex surveys is then explored, as well as procedures for adjusting data. The book concludes with a discussion of maintaining quality. Intended for advanced students and researchers in the behavioral, social, and health sciences, this "must have" resource will appeal to those interested in conducting or using survey data from anywhere in the world, especially those interested in comparing results across countries. The book also serves as a state-of-the-art text for graduate level courses and seminars on survey methodology. A companion website contains additional readings and examples.

How to Conduct Your Own Survey

Author : Priscilla Salant,Don A. Dillman
Publisher : Wiley
Page : 256 pages
File Size : 49,8 Mb
Release : 1994
Category : Mathematics
ISBN : 0471012734

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How to Conduct Your Own Survey by Priscilla Salant,Don A. Dillman Pdf

A nuts-and-bolts guide to conducting your own professional-qualitysurveys without paying professional fees. How can you gauge publicsupport for a cause or test the market for a product or service?What are the best methods for validating opinions for use in apaper or dissertation? A well-documented survey is the answer. Butwhat if you don't have thousands of dollars to commission one? Noproblem. How to Conduct Your Own Survey gives you everything youneed to do it yourself! Without any prior training, you can learnexpert techniques for conducting accurate, low-cost surveys. Instep-by-step, down-to-earth language, Priscilla Salant and Don A.Dillman give you the tools you need to: * Determine which type of survey is best for you * Estimate the cost of your survey * Conduct mail, telephone, and face-to-face surveys * Draw accurate samples * Write effective questionnaires * Compile and report results * Avoid common survey errors * Find reliable outside assistance * And much more

Internet, Mail, and Mixed-Mode Surveys

Author : Don A. Dillman,Jolene D. Smyth,Leah Melani Christian
Publisher : John Wiley & Sons
Page : 520 pages
File Size : 42,7 Mb
Release : 2009
Category : Education
ISBN : UOM:39015082763114

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Internet, Mail, and Mixed-Mode Surveys by Don A. Dillman,Jolene D. Smyth,Leah Melani Christian Pdf

This third edition presents a review of methods to increase the validity and reliability, as well as response rates, of your surveys.

Social and Behavioral Research and the Internet

Author : Marcel Das,Peter Ester,Lars Kaczmirek
Publisher : Routledge
Page : 449 pages
File Size : 50,7 Mb
Release : 2018-10-24
Category : Psychology
ISBN : 9781136923586

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Social and Behavioral Research and the Internet by Marcel Das,Peter Ester,Lars Kaczmirek Pdf

Highlighting the progress made by researchers in using Web-based surveys for data collection, this timely volume summarizes the experiences of leading behavioral and social scientists from Europe and the US who collected data using the Internet. Some chapters present theory, methodology, design, and implementation, while others focus on best practice examples and/or issues such as data quality and understanding paradata. A number of contributors applied innovative Web-based research methods to the LISS panel of CentERdata collected from over 5,000 Dutch households. Their findings are presented in the book. Some of the data is available on the book website. The book addresses practical issues such as data quality, how to reach difficult target groups, how to design a survey to maximize response, and ethical issues that need to be considered. Innovative applications such as the use of biomarkers and eye-tracking techniques are also explored. Part 1 provides an overview of Internet survey research including its methodologies, strengths, challenges, and best practices. Innovative ways to minimize sources of error are provided along with a review of mixed-mode designs, how to design a scientifically sound longitudinal panel and avoid sampling problems, and address ethical requirements in Web surveys. Part 2 focuses on advanced applications including the impact of visual design on the interpretability of survey questions, the impact survey usability has on respondents’ answers, design features that increase interaction, and how Internet surveys can be effectively used to study sensitive issues. Part 3 addresses data quality, sample selection, measurement and non-response error, and new applications for collecting online data. The issue of underrepresentation of certain groups in Internet research and the measures most effective at reducing it are also addressed. The book concludes with a discussion of the importance of paradata and the Web data collection process in general, followed by chapters with innovative experiments using eye-tracking techniques and biomarker data. This practical book appeals to practitioners from market survey research institutes and researchers in disciplines such as psychology, education, sociology, political science, health studies, marketing, economics, and business who use the Internet for data collection, but is also an ideal supplement for graduate and/or upper level undergraduate courses on (Internet) research methods and/or data collection taught in these fields.

Advances in Comparative Survey Methods

Author : Timothy P. Johnson,Beth-Ellen Pennell,Ineke A. L. Stoop,Brita Dorer
Publisher : John Wiley & Sons
Page : 907 pages
File Size : 50,5 Mb
Release : 2018-09-21
Category : Social Science
ISBN : 9781118885017

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Advances in Comparative Survey Methods by Timothy P. Johnson,Beth-Ellen Pennell,Ineke A. L. Stoop,Brita Dorer Pdf

Covers the latest methodologies and research on international comparative surveys with contributions from noted experts in the field Advances in Comparative Survey Methodology examines the most recent advances in methodology and operations as well as the technical developments in international survey research. With contributions from a panel of international experts, the text includes information on the use of Big Data in concert with survey data, collecting biomarkers, the human subject regulatory environment, innovations in data collection methodology and sampling techniques, use of paradata across the survey lifecycle, metadata standards for dissemination, and new analytical techniques. This important resource: Contains contributions from key experts in their respective fields of study from around the globe Highlights innovative approaches in resource poor settings, and innovative approaches to combining survey and other data Includes material that is organized within the total survey error framework Presents extensive and up-to-date references throughout the book Written for students and academic survey researchers and market researchers engaged in comparative projects, this text represents a unique collaboration that features the latest methodologies and research on global comparative surveys.

Handbook of Survey Research

Author : Peter H. Rossi,James D Wright,Andy B. Anderson
Publisher : Academic Press
Page : 774 pages
File Size : 50,5 Mb
Release : 2013-10-22
Category : Social Science
ISBN : 9781483276304

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Handbook of Survey Research by Peter H. Rossi,James D Wright,Andy B. Anderson Pdf

Handbook of Survey Research provides an introduction to the theory and practice of sample survey research. It addresses both the student who desires to master these topics and the practicing survey researcher who needs a source that codifies, rationalizes, and presents existing theory and practice. The handbook can be organized into three major parts. Part 1 sets forth the basic theoretical issues involved in sampling, measurement, and management of survey organizations. Part 2 deals mainly with ""hands-on,"" how-to-do-it issues: how to draw theoretically acceptable samples, how to write questionnaires, how to combine responses into appropriate scales and indices, how to avoid response effects and measurement errors, how actually to go about gathering survey data, how to avoid missing data (and what to do when you cannot), and other topics of a similar nature. Part 3 considers the analysis of survey data, with separate chapters for each of the three major multivariate analysis modes and one chapter on the uses of surveys in monitoring overtime trends. This handbook will be valuable both to advanced students and to practicing survey researchers seeking a detailed guide to the major issues in the design and analysis of sample surveys and to current state of the art practices in sample surveys.

Mixed-Mode Official Surveys

Author : Barry Schouten,Jan van den Brakel,Bart Buelens,Deirdre Giesen,Annemieke Luiten,Vivian Meertens
Publisher : CRC Press
Page : 283 pages
File Size : 47,7 Mb
Release : 2021-09-27
Category : Mathematics
ISBN : 9780429865855

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Mixed-Mode Official Surveys by Barry Schouten,Jan van den Brakel,Bart Buelens,Deirdre Giesen,Annemieke Luiten,Vivian Meertens Pdf

Mixed-mode surveys have become a standard at many statistical institutes. However, the introduction of multiple modes in one design goes with challenges to both methodology and logistics. Mode-specific representation and measurement differences become explicit and demand for solutions in data collection design, questionnaire design, and estimation. This is especially true when surveys are repeated and are input to long time series of official statistics. So how can statistical institutes deal with such changes? What are the origins of mode-specific error? And how can they be dealt with? In this book, the authors provide answers to these questions, and much more. Features Concise introduction to all the key elements of mixed-mode survey design and analysis Realistic official statistics examples from three general population surveys Suitable for survey managers and survey statisticians alike An overview of mode-specific representation and measurement errors and how to avoid, reduce and adjust them.

Advances in Questionnaire Design, Development, Evaluation and Testing

Author : Paul C. Beatty,Debbie Collins,Lyn Kaye,Jose-Luis Padilla,Gordon B. Willis,Amanda Wilmot
Publisher : John Wiley & Sons
Page : 816 pages
File Size : 49,9 Mb
Release : 2019-12-05
Category : Mathematics
ISBN : 9781119263623

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Advances in Questionnaire Design, Development, Evaluation and Testing by Paul C. Beatty,Debbie Collins,Lyn Kaye,Jose-Luis Padilla,Gordon B. Willis,Amanda Wilmot Pdf

A new and updated definitive resource for survey questionnaire testing and evaluation Building on the success of the first Questionnaire Development, Evaluation, and Testing (QDET) conference in 2002, this book brings together leading papers from the Second International Conference on Questionnaire Design, Development, Evaluation, and Testing (QDET2) held in 2016. The volume assesses the current state of the art and science of QDET; examines the importance of methodological attention to the questionnaire in the present world of information collection; and ponders how the QDET field can anticipate new trends and directions as information needs and data collection methods continue to evolve. Featuring contributions from international experts in survey methodology, Advances in Questionnaire Design, Development, Evaluation and Testing includes latest insights on question characteristics, usability testing, web probing, and other pretesting approaches, as well as: Recent developments in the design and evaluation of digital and self-administered surveys Strategies for comparing and combining questionnaire evaluation methods Approaches for cross-cultural and cross-national questionnaire development New data sources and methodological innovations during the last 15 years Case studies and practical applications Advances in Questionnaire Design, Development, Evaluation and Testing serves as a forum to prepare researchers to meet the next generation of challenges, making it an excellent resource for researchers and practitioners in government, academia, and the private sector.

Handbook of Survey Methodology for the Social Sciences

Author : Lior Gideon
Publisher : Springer Science & Business Media
Page : 520 pages
File Size : 44,5 Mb
Release : 2012-06-21
Category : Social Science
ISBN : 9781461438762

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Handbook of Survey Methodology for the Social Sciences by Lior Gideon Pdf

Surveys enjoy great ubiquity among data collection methods in social research: they are flexible in questioning techniques, in the amount of questions asked, in the topics covered, and in the various ways of interactions with respondents. Surveys are also the preferred method by many researchers in the social sciences due to their ability to provide quick profiles and results. Because they are so commonly used and fairly easy to administer, surveys are often thought to be easily thrown together. But designing an effective survey that yields reliable and valid results takes more than merely asking questions and waiting for the answers to arrive. Geared to the non-statistician, the Handbook of Survey Methodology in Social Sciences addresses issues throughout all phases of survey design and implementation. Chapters examine the major survey methods of data collection, providing expert guidelines for asking targeted questions, improving accuracy and quality of responses, while reducing sampling and non-sampling bias. Relying on the Total Survey Error theory, various issues of both sampling and non-sampling sources of error are explored and discussed. By covering all aspects of the topic, the Handbook is suited to readers taking their first steps in survey methodology, as well as to those already involved in survey design and execution, and to those currently in training. Featured in the Handbook: • The Total Survey Error: sampling and non-sampling errors. • Survey sampling techniques. • The art of question phrasing. • Techniques for increasing response rates • A question of ethics: what is allowed in survey research? • Survey design: face-to-face, phone, mail, e-mail, online, computer-assisted.? • Dealing with sensitive issues in surveys. • Demographics of respondents: implications for future survey research. • Dealing with nonresponse, and nonresponse bias The Handbook of Survey Methodology in Social Sciences offers how-to clarity for researchers in the social and behavioral sciences and related disciplines, including sociology, criminology, criminal justice, social psychology, education, public health, political science, management, and many other disciplines relying on survey methodology as one of their main data collection tools.

The SAGE Handbook of Survey Methodology

Author : Christof Wolf,Dominique Joye,Tom W Smith,Yang-chih Fu
Publisher : SAGE
Page : 741 pages
File Size : 45,6 Mb
Release : 2016-03-24
Category : Reference
ISBN : 9781473959057

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The SAGE Handbook of Survey Methodology by Christof Wolf,Dominique Joye,Tom W Smith,Yang-chih Fu Pdf

With a particular focus on the complexities of cross-national, comparative survey research, explored by a team of international experts at local and national levels, this exciting new handbook provides readers with a cutting-edge resource.

The Palgrave Handbook of Survey Research

Author : David L. Vannette,Jon A. Krosnick
Publisher : Springer
Page : 676 pages
File Size : 40,6 Mb
Release : 2017-12-21
Category : Political Science
ISBN : 9783319543956

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The Palgrave Handbook of Survey Research by David L. Vannette,Jon A. Krosnick Pdf

This handbook is a comprehensive reference guide for researchers, funding agencies and organizations engaged in survey research. Drawing on research from a world-class team of experts, this collection addresses the challenges facing survey-based data collection today as well as the potential opportunities presented by new approaches to survey research, including in the development of policy. It examines innovations in survey methodology and how survey scholars and practitioners should think about survey data in the context of the explosion of new digital sources of data. The Handbook is divided into four key sections: the challenges faced in conventional survey research; opportunities to expand data collection; methods of linking survey data with external sources; and, improving research transparency and data dissemination, with a focus on data curation, evaluating the usability of survey project websites, and the credibility of survey-based social science. Chapter 23 of this book is open access under a CC BY 4.0 license at link.springer.com.

Web Survey Methodology

Author : Mario Callegaro,Katja Lozar Manfreda,Vasja Vehovar
Publisher : SAGE
Page : 523 pages
File Size : 48,8 Mb
Release : 2015-04-30
Category : Social Science
ISBN : 9781473927292

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Web Survey Methodology by Mario Callegaro,Katja Lozar Manfreda,Vasja Vehovar Pdf

Web Survey Methodology guides the reader through the past fifteen years of research in web survey methodology. It both provides practical guidance on the latest techniques for collecting valid and reliable data and offers a comprehensive overview of research issues. Core topics from preparation to questionnaire design, recruitment testing to analysis and survey software are all covered in a systematic and insightful way. The reader will be exposed to key concepts and key findings in the literature, covering measurement, non-response, adjustments, paradata, and cost issues. The book also discusses the hottest research topics in survey research today, such as internet panels, virtual interviewing, mobile surveys and the integration with passive measurements, e-social sciences, mixed modes and business intelligence. The book is intended for students, practitioners, and researchers in fields such as survey and market research, psychological research, official statistics and customer satisfaction research.