Introduction To Electronic Commerce

Author : Zheng Qin
Publisher : Springer Science & Business Media
Page : 180 pages
File Size : 46,5 Mb
Release : 2010-06-30
Category : Computers
ISBN : 9783540496458

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Introduction to E-commerce by Zheng Qin Pdf

Introduction to E-commerce discusses the foundations and key aspects of E-commerce while focusing on the latest developments in the E-commerce industry. Practical case studies offer a useful reference for dealing with various issues in E-commerce such as latest applications, management techniques, or psychological methods. Dr. Zheng Qin is currently Director of the E-Commerce Institute of Xi’an Jiaotong University.

Author : Jeffrey F. Rayport,Bernard J. Jaworski
Publisher : Unknown
Page : 516 pages
File Size : 44,8 Mb
Release : 2003
Category : Commerce électronique
ISBN : 0071232664

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Introduction to E-commerce by Jeffrey F. Rayport,Bernard J. Jaworski Pdf

A test bank features 80 questions per chapter designed totest students on knowledge and comprehension of topics.

Author : Efraim Turban,David R. King,Judy Lang
Publisher : Unknown
Page : 632 pages
File Size : 40,5 Mb
Release : 2009
Category : Business & Economics
ISBN : PSU:000065282830

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Introduction to Electronic Commerce by Efraim Turban,David R. King,Judy Lang Pdf

Written by experienced authors who share academic as well as real-world practices, this text features exceptionally comprehensive yet manageable coverage of a broad spectrum of E-commerce essentials from a global point of view. The new edition pays special attention to the most recent developments in online behavior in our business, academic, and personal lives. Introduction to E-Commerce and E-Marketplaces; Internet Consumer Retailing; Business-to-Business E-Commerce; Other EC Models and Applications; EC Support Services; EC Strategy and Implementation; Application Development Perfect for anyone looking for a brief or supplemental text on EC. Ideal for busy executives.

Author : Amir Manzoor
Publisher : Amir Manzoor
Page : 434 pages
File Size : 53,7 Mb
Release : 2010
Category : Business & Economics
ISBN : 9783843370301

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E-commerce by Amir Manzoor Pdf

The growth of the Internet continues to influence our lives and businesses. Irrespective of their type and size, all firms and organizations are rethinking their strategies and operations. An increasing number of businesses are using e-commerce to gain competitive advantage. However, doing e-commerce is complex and requires understanding a vast array of topics. This book provides coverage of essential topics in E-commerce i.e. technology infrastructure, building blocks of e-commerce, online marketing, online payment systems, online business models, online business environment issues, website usability, e-commerce strategy, mobile commerce, and e-CRM/e-SCM. Compared with available texts on e-commerce, the perspective of this book is global e-commerce. The book is written in simple language, provides up-to-date coverage of material and associated research, and filled with examples to support material presented. This book is useful for undergrad and graduate students, professionals, and anyone looking to gain a solid foundation to continue their learning of dynamic e-commerce environment.

Author : Richard T. Watson
Publisher : Orange Grove Texts Plus
Page : 0 pages
File Size : 42,7 Mb
Release : 2009
Category : Electronic commerce
ISBN : 161610029X

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Electronic Commerce by Richard T. Watson Pdf

This textbook provides a strategic marketing and managerial perspective of electronic commerce. The research of the four authors provides the basis for the book, allowing for first-hand experience, varied viewpoints, and relevance. Contents: 1) Electronic commerce: An introduction. 2) Electronic commerce technology. 3) Web strategy: Attracting and retaining visitors. 4) Promotion: Integrated Web communications. 5) Promotion & purchase: Measuring effectiveness. 6) Distribution. 7) Service. 8) Pricing. 9) Post-Modernism and the Web: Societal effects.

Author : Efraim Turban,David King
Publisher : Unknown
Page : 580 pages
File Size : 48,7 Mb
Release : 2003
Category : Electronic commerce
ISBN : CORNELL:31924094761644

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Introduction to E-commerce by Efraim Turban,David King Pdf

For undergraduate-level courses in Electronic Commerce. Written by an academician and a practitioner this text features exceptionally comprehensive yet manageable coverage of a broad spectrum of E-commerce essentials from a global point of view. Extremely user-friendly and practical, it features vignettes, application cases, and real-world cases in each chapter. Perfect for courses where the professor chooses to use supplemental material or in a course where the professor wants a brief book.

Author : Efraim Turban,Judy Whiteside,David King,Jon Outland
Publisher : Springer
Page : 446 pages
File Size : 50,8 Mb
Release : 2017-04-23
Category : Business & Economics
ISBN : 9783319500911

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Introduction to Electronic Commerce and Social Commerce by Efraim Turban,Judy Whiteside,David King,Jon Outland Pdf

This is a complete update of the best-selling undergraduate textbook on Electronic Commerce (EC). New to this 4th Edition is the addition of material on Social Commerce (two chapters); a new tutorial on the major EC support technologies, including cloud computing, RFID, and EDI; ten new learning outcomes; and video exercises added to most chapters. Wherever appropriate, material on Social Commerce has been added to existing chapters. Supplementary material includes an Instructor’s Manual; Test Bank questions for each chapter; Powerpoint Lecture Notes; and a Companion Website that includes EC support technologies as well as online files. The book is organized into 12 chapters grouped into 6 parts. Part 1 is an Introduction to E-Commerce and E-Marketplaces. Part 2 focuses on EC Applications, while Part 3 looks at Emerging EC Platforms, with two new chapters on Social Commerce and Enterprise Social Networks. Part 4 examines EC Support Services, and Part 5 looks at E-Commerce Strategy and Implementation. Part 6 is a collection of online tutorials on Launching Online Businesses and EC Projects, with tutorials focusing on e-CRM; EC Technology; Business Intelligence, including Data-, Text-, and Web Mining; E-Collaboration; and Competition in Cyberspace. the following="" tutorials="" are="" not="" related="" to="" any="" specific="" chapter.="" they="" cover="" the="" essentials="" ec="" technologies="" and="" provide="" a="" guide="" relevant="" resources.="" p

Author : Teresa Scassa,Michael Eugene Deturbide
Publisher : CCH Canadian Limited
Page : 548 pages
File Size : 50,5 Mb
Release : 2004
Category : Electronic commerce
ISBN : 1553673700

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Electronic Commerce and Internet Law in Canada by Teresa Scassa,Michael Eugene Deturbide Pdf

Author : Colin Combe
Publisher : Routledge
Page : 437 pages
File Size : 45,8 Mb
Release : 2012-07-26
Category : Business & Economics
ISBN : 9781136392894

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Introduction to e-Business by Colin Combe Pdf

An Introduction to e-Business provides the contemporary knowledge of the key issues affecting the modern e-business environment and links theory and practice of management strategies relating to e-business. This book brings together the most cogent themes for an introduction to e-business and constitutes a valuable contribution to formalising common themes for teaching the subject in higher education. It brings together theoretical perspectives based on academic research and the application of e-business strategies. These concepts are further explored in the six case studies that follow the set chapters. This new textbook integrates the main themes to provide a complete picture of the key elements relevant to an introductory text in e-business. To fully appreciate the e-business environment it is necessary to understand the links between the different disciplines that come together to form

Author : Lawrence J. Gitman,Carl Mcdaniel,Amit Shah
Publisher : Unknown
Page : 0 pages
File Size : 42,5 Mb
Release : 2023-05-19
Category : Electronic
ISBN : 1998109313

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Introduction to Business by Lawrence J. Gitman,Carl Mcdaniel,Amit Shah Pdf

Author : Katrina Avila Munichiello
Publisher : Tuttle Publishing
Page : 256 pages
File Size : 40,8 Mb
Release : 2017-03-21
Category : Literary Collections
ISBN : 0804848998

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A Tea Reader by Katrina Avila Munichiello Pdf

A Tea Reader contains a selection of stories that cover the spectrum of life. This anthology shares the ways that tea has changed lives through personal, intimate stories. Read of deep family moments, conquered heartbreak, and peace found in the face of loss. A Tea Reader includes stories from all types of tea people: people brought up in the tea tradition, those newly discovering it, classic writings from long-ago tea lovers and those making tea a career. Together these tales create a new image of a tea drinker. They show that tea is not simply something you drink, but it also provides quiet moments for making important decisions, a catalyst for conversation, and the energy we sometimes need to operate in our lives. The stories found in A Tea Reader cover the spectrum of life, such as the development of new friendships, beginning new careers, taking dream journeys, and essentially sharing the deep moments of life with friends and families. Whether you are a tea lover or not, here you will discover stories that speak to you and inspire you. Sit down, grab a cup, and read on.

Author : Efraim Turban
Publisher : Unknown
Page : 495 pages
File Size : 40,8 Mb
Release : 2011
Category : Electronic commerce
ISBN : 013610925X

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Introduction to Electronic Commerce by Efraim Turban Pdf

Author : Efraim Turban,David R. King,Judy Lang
Publisher : Unknown
Page : 539 pages
File Size : 47,5 Mb
Release : 2011
Category : Electronic commerce
ISBN : 0138010145

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Introduction to Electronic Commerce by Efraim Turban,David R. King,Judy Lang Pdf

Previous ed.: published as Introduction to e-commerce. 2003.

Author : Alan Davidson
Publisher : Cambridge University Press
Page : 438 pages
File Size : 51,9 Mb
Release : 2009-08-25
Category : Business & Economics
ISBN : 9781139479967

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The Law of Electronic Commerce by Alan Davidson Pdf

Written specifically for legal practitioners and students, this book examines the concerns, laws and regulations involved in Electronic Commerce. In just a few years, commerce via the World Wide Web and other online platforms has boomed, and a new field of legal theory and practice has emerged. Legislation has been enacted to keep pace with commercial realities, cyber-criminals and unforeseen social consequences, but the ever-evolving nature of new technologies has challenged the capacity of the courts to respond effectively. This book addresses the legal issues relating to the introduction and adoption of various forms of electronic commerce. From intellectual property, to issues of security and privacy, Alan Davidson looks at the practical changes for lawyers and commercial parties whilst providing a rationale for the underlying legal theory.

Author : Kalakota
Publisher : Pearson Education India
Page : 868 pages
File Size : 48,8 Mb
Release : 1996-09
Category : Electronic
ISBN : 8177583921

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Frontiers of Electronic Commerce by Kalakota Pdf