Introduction To Electronic Commerce And Social Commerce

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Introduction to Electronic Commerce and Social Commerce

Efraim Turban,Judy Whiteside,David King,Jon Outland
Introduction to Electronic Commerce and Social Commerce Book PDF

Author : Efraim Turban,Judy Whiteside,David King,Jon Outland
Publisher : Springer
Page : 446 pages
File Size : 41,6 Mb
Release : 2017-04-23
Category : Business & Economics
ISBN : 9783319500911

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Introduction to Electronic Commerce and Social Commerce by Efraim Turban,Judy Whiteside,David King,Jon Outland Pdf

This is a complete update of the best-selling undergraduate textbook on Electronic Commerce (EC). New to this 4th Edition is the addition of material on Social Commerce (two chapters); a new tutorial on the major EC support technologies, including cloud computing, RFID, and EDI; ten new learning outcomes; and video exercises added to most chapters. Wherever appropriate, material on Social Commerce has been added to existing chapters. Supplementary material includes an Instructor’s Manual; Test Bank questions for each chapter; Powerpoint Lecture Notes; and a Companion Website that includes EC support technologies as well as online files. The book is organized into 12 chapters grouped into 6 parts. Part 1 is an Introduction to E-Commerce and E-Marketplaces. Part 2 focuses on EC Applications, while Part 3 looks at Emerging EC Platforms, with two new chapters on Social Commerce and Enterprise Social Networks. Part 4 examines EC Support Services, and Part 5 looks at E-Commerce Strategy and Implementation. Part 6 is a collection of online tutorials on Launching Online Businesses and EC Projects, with tutorials focusing on e-CRM; EC Technology; Business Intelligence, including Data-, Text-, and Web Mining; E-Collaboration; and Competition in Cyberspace. the following="" tutorials="" are="" not="" related="" to="" any="" specific="" chapter.="" they="" cover="" the="" essentials="" ec="" technologies="" and="" provide="" a="" guide="" relevant="" resources.="" p

Introduction to Electronic Commerce

Efraim Turban,David R. King,Judy Lang
Introduction to Electronic Commerce Book PDF

Author : Efraim Turban,David R. King,Judy Lang
Publisher : Unknown
Page : 632 pages
File Size : 55,9 Mb
Release : 2009
Category : Business & Economics
ISBN : PSU:000065282830

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Introduction to Electronic Commerce by Efraim Turban,David R. King,Judy Lang Pdf

Written by experienced authors who share academic as well as real-world practices, this text features exceptionally comprehensive yet manageable coverage of a broad spectrum of E-commerce essentials from a global point of view. The new edition pays special attention to the most recent developments in online behavior in our business, academic, and personal lives. Introduction to E-Commerce and E-Marketplaces; Internet Consumer Retailing; Business-to-Business E-Commerce; Other EC Models and Applications; EC Support Services; EC Strategy and Implementation; Application Development Perfect for anyone looking for a brief or supplemental text on EC. Ideal for busy executives.

Introduction to E-commerce

Zheng Qin
Introduction to E commerce Book PDF

Author : Zheng Qin
Publisher : Springer Science & Business Media
Page : 180 pages
File Size : 51,6 Mb
Release : 2010-06-30
Category : Computers
ISBN : 9783540496458

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Introduction to E-commerce by Zheng Qin Pdf

Introduction to E-commerce discusses the foundations and key aspects of E-commerce while focusing on the latest developments in the E-commerce industry. Practical case studies offer a useful reference for dealing with various issues in E-commerce such as latest applications, management techniques, or psychological methods. Dr. Zheng Qin is currently Director of the E-Commerce Institute of Xi’an Jiaotong University.

Introduction to E-commerce

Efraim Turban,David King
Introduction to E commerce Book PDF

Author : Efraim Turban,David King
Publisher : Unknown
Page : 580 pages
File Size : 45,5 Mb
Release : 2003
Category : Electronic commerce
ISBN : CORNELL:31924094761644

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Introduction to E-commerce by Efraim Turban,David King Pdf

For undergraduate-level courses in Electronic Commerce. Written by an academician and a practitioner this text features exceptionally comprehensive yet manageable coverage of a broad spectrum of E-commerce essentials from a global point of view. Extremely user-friendly and practical, it features vignettes, application cases, and real-world cases in each chapter. Perfect for courses where the professor chooses to use supplemental material or in a course where the professor wants a brief book.

Introduction to Electronic Commerce

Efraim Turban,David R. King,Judy Lang
Introduction to Electronic Commerce Book PDF

Author : Efraim Turban,David R. King,Judy Lang
Publisher : Unknown
Page : 539 pages
File Size : 44,7 Mb
Release : 2011
Category : Electronic commerce
ISBN : 0138010145

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Introduction to Electronic Commerce by Efraim Turban,David R. King,Judy Lang Pdf

Previous ed.: published as Introduction to e-commerce. 2003.

E-commerce

Amir Manzoor
E commerce Book PDF

Author : Amir Manzoor
Publisher : Amir Manzoor
Page : 434 pages
File Size : 40,7 Mb
Release : 2010
Category : Business & Economics
ISBN : 9783843370301

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E-commerce by Amir Manzoor Pdf

The growth of the Internet continues to influence our lives and businesses. Irrespective of their type and size, all firms and organizations are rethinking their strategies and operations. An increasing number of businesses are using e-commerce to gain competitive advantage. However, doing e-commerce is complex and requires understanding a vast array of topics. This book provides coverage of essential topics in E-commerce i.e. technology infrastructure, building blocks of e-commerce, online marketing, online payment systems, online business models, online business environment issues, website usability, e-commerce strategy, mobile commerce, and e-CRM/e-SCM. Compared with available texts on e-commerce, the perspective of this book is global e-commerce. The book is written in simple language, provides up-to-date coverage of material and associated research, and filled with examples to support material presented. This book is useful for undergrad and graduate students, professionals, and anyone looking to gain a solid foundation to continue their learning of dynamic e-commerce environment.

Social Commerce

Efraim Turban,Judy Strauss,Linda Lai
Social Commerce Book PDF

Author : Efraim Turban,Judy Strauss,Linda Lai
Publisher : Springer
Page : 320 pages
File Size : 50,7 Mb
Release : 2015-11-17
Category : Business & Economics
ISBN : 9783319170282

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Social Commerce by Efraim Turban,Judy Strauss,Linda Lai Pdf

This is a multidisciplinary textbook on social commerce by leading authors of e-commerce and e-marketing textbooks, with contributions by several industry experts. It is effectively the first true textbook on this topic and can be used in one of the following ways: Textbook for a standalone elective course at the undergraduate or graduate levels (including MBA and executive MBA programs) Supplementary text in marketing, management or Information Systems disciplines Training courses in industry Support resources for researchers and practitioners in the fields of marketing, management and information management The book examines the latest trends in e-commerce, including social businesses, social networking, social collaboration, innovations and mobility. Individual chapters cover tools and platforms for social commerce; supporting theories and concepts; marketing communications; customer engagement and metrics; social shopping; social customer service and CRM contents; the social enterprise; innovative applications; strategy and performance management; and implementing social commerce systems. Each chapter also includes a real-world example as an opening case; application cases and examples; exhibits; a chapter summary; review questions and end-of-chapter exercises. The book also includes a glossary and key terms, as well as supplementary materials that include PowerPoint lecture notes, an Instructor’s Manual, a test bank and five online tutorials.

E-Commerce and Mobile Commerce Technologies

Kristian Bass
E Commerce and Mobile Commerce Technologies Book PDF

Author : Kristian Bass
Publisher : Scientific e-Resources
Page : 308 pages
File Size : 45,5 Mb
Release : 2018-03-07
Category : Electronic
ISBN : 9781839472046

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E-Commerce and Mobile Commerce Technologies by Kristian Bass Pdf

This book provides you with an in-depth introduction to the field of e-commerce. We focus on concepts that will help you understand and take advantage of the evolving world of opportunity offered by e-commerce, which is dramatically altering the way business is conducted and driving major shifts in the global economy. Chapter 1 and 2 discuss about the basic concepts of e-commerce and e-business strategy. Chapter 3 describes different types of e-commerce technology. This chapter also tells us about the emerging e-commerce technology innovations. Chapter 4 depicts various types of e-business models and markets. Chapter 5 discuss about the mobile electronic commerce. Chapter 6 tells about the mobile commerce, mobile enterprise solutions and ubiquitous computing. Chapter 7 tells about the security parameters used in e-commerce and fraud issues and why protection in e-commerce is required. Chapter 8 depicts payment system used in electronic commerce like smart cards, micropayments, e-checking, mobile payments etc. Chapter 9 ensures about the E-Commerce Regulatory, Ethical, and Social Environments. Electronic commerce and m-commerce is a business model in which transactions take place over electronic networks, mostly the Internet. It includes the process of electronically buying and selling goods, services, and information. Certain EC and m-commerce applications, such as buying and selling stocks and airline tickets online, are reaching maturity, some even exceeding non-Internet trade volumes. However, EC and m-commerce is not just about buying and selling; it also is about electronically communicating, collaborating, and discovering information. It is about e-learning, customer service, e-government, social networks, and much more. EC and m-commerce is having an impact on a significant portion of the world, affecting businesses, professions, trade, and of course, people.

Social Commerce

Rosy Boardman,Marta Blazquez,Claudia E. Henninger,Daniella Ryding
Social Commerce Book PDF

Author : Rosy Boardman,Marta Blazquez,Claudia E. Henninger,Daniella Ryding
Publisher : Springer
Page : 289 pages
File Size : 50,9 Mb
Release : 2019-02-22
Category : Business & Economics
ISBN : 9783030036171

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Social Commerce by Rosy Boardman,Marta Blazquez,Claudia E. Henninger,Daniella Ryding Pdf

This timely edited collection offers a multidisciplinary perspective on social commerce, a phenomenon that has gained increasing interest over the last 8 years. Investigating how social media can be used to generate value for brands beyond customer relationship purposes, the skilled authors explore how social media users co-create value for businesses, influence other consumers and generate electronic word-of-mouth (eWOM). Providing insights from practitioners and academics, this book goes further than simply exploring e-commerce and social media, and addresses the real relevance of social commerce in today’s business landscape. With a selection of contemporary case studies and a Foreword written by Inthefrow’s creator, Victoria Magrath, Social Commerce will be an engaging read for those studying consumer behaviour, online marketing, and e-commerce.

Electronic Commerce

Richard T. Watson
Electronic Commerce Book PDF

Author : Richard T. Watson
Publisher : Orange Grove Texts Plus
Page : 0 pages
File Size : 49,8 Mb
Release : 2009
Category : Electronic commerce
ISBN : 161610029X

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Electronic Commerce by Richard T. Watson Pdf

This textbook provides a strategic marketing and managerial perspective of electronic commerce. The research of the four authors provides the basis for the book, allowing for first-hand experience, varied viewpoints, and relevance. Contents: 1) Electronic commerce: An introduction. 2) Electronic commerce technology. 3) Web strategy: Attracting and retaining visitors. 4) Promotion: Integrated Web communications. 5) Promotion & purchase: Measuring effectiveness. 6) Distribution. 7) Service. 8) Pricing. 9) Post-Modernism and the Web: Societal effects.

Electronic Commerce

Efraim Turban,David King,Jae Kyu Lee,Ting-Peng Liang,Deborrah C. Turban
Electronic Commerce Book PDF

Author : Efraim Turban,David King,Jae Kyu Lee,Ting-Peng Liang,Deborrah C. Turban
Publisher : Springer
Page : 818 pages
File Size : 53,5 Mb
Release : 2015-01-29
Category : Business & Economics
ISBN : 9783319100913

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Electronic Commerce by Efraim Turban,David King,Jae Kyu Lee,Ting-Peng Liang,Deborrah C. Turban Pdf

Throughout the book, theoretical foundations necessary for understanding Electronic Commerce (EC) are presented, ranging from consumer behavior to the economic theory of competition. Furthermore, this book presents the most current topics relating to EC as described by a diversified team of experts in a variety of fields, including a senior vice president of an e-commerce-related company. The authors provide website resources, numerous exercises, and extensive references to supplement the theoretical presentations. At the end of each chapter, a list of online resources with links to the websites is also provided. Additionally, extensive, vivid examples from large corporations, small businesses from different industries, and services, governments, and nonprofit agencies from all over the world make concepts come alive in Electronic Commerce. These examples, which were collected by both academicians and practitioners, show the reader the capabilities of EC, its cost and justification, and the innovative ways corporations are using EC in their operations. In this edition (previous editions published by Pearson/Prentice Hall), the authors bring forth the latest trends in e-commerce, including social businesses, social networking, social collaboration, innovations, and mobility.

Electronic Commerce 2018

Efraim Turban,Jon Outland,David King,Jae Kyu Lee,Ting-Peng Liang,Deborrah C. Turban
Electronic Commerce 2018 Book PDF

Author : Efraim Turban,Jon Outland,David King,Jae Kyu Lee,Ting-Peng Liang,Deborrah C. Turban
Publisher : Springer
Page : 636 pages
File Size : 43,9 Mb
Release : 2017-10-12
Category : Business & Economics
ISBN : 9783319587158

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Electronic Commerce 2018 by Efraim Turban,Jon Outland,David King,Jae Kyu Lee,Ting-Peng Liang,Deborrah C. Turban Pdf

This new Edition of Electronic Commerce is a complete update of the leading graduate level/advanced undergraduate level textbook on the subject. Electronic commerce (EC) describes the manner in which transactions take place over electronic networks, mostly the Internet. It is the process of electronically buying and selling goods, services, and information. Certain EC applications, such as buying and selling stocks and airline tickets online, are reaching maturity, some even exceeding non-Internet trades. However, EC is not just about buying and selling; it also is about electronically communicating, collaborating, and discovering information. It is about e-learning, e-government, social networks, and much more. EC is having an impact on a significant portion of the world, affecting businesses, professions, trade, and of course, people. The most important developments in EC since 2014 are the continuous phenomenal growth of social networks, especially Facebook , LinkedIn and Instagram, and the trend toward conducting EC with mobile devices. Other major developments are the expansion of EC globally, especially in China where you can find the world's largest EC company. Much attention is lately being given to smart commerce and the use of AI-based analytics and big data to enhance the field. Finally, some emerging EC business models are changing industries (e.g., the shared economy models of Uber and Airbnb). The 2018 (9th) edition, brings forth the latest trends in e-commerce, including smart commerce, social commerce, social collaboration, shared economy, innovations, and mobility.

The Economic and Social Impacts of E-Commerce

Lubbe, Sam
The Economic and Social Impacts of E Commerce Book PDF

Author : Lubbe, Sam
Publisher : IGI Global
Page : 280 pages
File Size : 50,8 Mb
Release : 2002-07-01
Category : Computers
ISBN : 9781591400776

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The Economic and Social Impacts of E-Commerce by Lubbe, Sam Pdf

E-Commerce has brought about many changes in organizations and has had significant impacts on the quality of life that is experienced by individuals or even indirectly as members of society. The need to have fast and efficient information on products is crucial to our socially conscious and technologically dependent society; hence, information technology has increased the intolerable burden of handling the increasing amount of information and human errors which the society is expected to contend with. The Economic and Social Impacts of E-Commerce addresses issues associated with the advent of e-commerce, and its significance within society.

Research Anthology on E-Commerce Adoption, Models, and Applications for Modern Business

Management Association, Information Resources
Research Anthology on E Commerce Adoption Models and Applications for Modern Business Book PDF

Author : Management Association, Information Resources
Publisher : IGI Global
Page : 1964 pages
File Size : 41,5 Mb
Release : 2021-04-16
Category : Business & Economics
ISBN : 9781799889588

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Research Anthology on E-Commerce Adoption, Models, and Applications for Modern Business by Management Association, Information Resources Pdf

In the next few years, it is expected that most businesses will have transitioned to the use of electronic commerce technologies, namely e-commerce. This acceleration in the acceptance of e-commerce not only changes the face of business and retail, but also has introduced new, adaptive business models. The experience of consumers in online shopping and the popularity of the digital marketplace have changed the way businesses must meet the needs of consumers. To stay relevant, businesses must develop new techniques and strategies to remain competitive in a changing commercial atmosphere. The way in which e-commerce is being implemented, the business models that have been developed, and the applications including the benefits and challenges to e-commerce must be discussed to understand modern business. The Research Anthology on E-Commerce Adoption, Models, and Applications for Modern Business discusses the best practices, latest strategies, and newest methods for implementing and using e-commerce in modern businesses. This includes not only a view of how business models have changed and what business models have emerged, but also provides a focus on how consumers have changed in terms of their needs, their online behavior, and their use of e-commerce services. Topics including e-business, e-services, mobile commerce, usability models, website development, brand management and marketing, and online shopping will be explored in detail. This book is ideally intended for business managers, e-commerce managers, marketers, advertisers, brand managers, executives, IT consultants, practitioners, researchers, academicians, and students interested in how e-commerce is impacting modern business models.

The Social and Cognitive Impacts of E-commerce on Modern Organizations

Mehdi Khosrowpour
The Social and Cognitive Impacts of E commerce on Modern Organizations Book PDF

Author : Mehdi Khosrowpour
Publisher : IGI Global
Page : 351 pages
File Size : 49,9 Mb
Release : 2004-01-01
Category : Business & Economics
ISBN : 9781591402503

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The Social and Cognitive Impacts of E-commerce on Modern Organizations by Mehdi Khosrowpour Pdf

This work includes articles addressing the social, cultural, organizational, and cognitive impacts of e-commerce technologies and advances on organizations around the world. It covers the impact of e-commerce on consumer behaviour, organizational behaviour, and development.