Mass Customization

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Mass Customization

Author : Hans Kull
Publisher : Apress
Page : 133 pages
File Size : 53,6 Mb
Release : 2015-03-16
Category : Business & Economics
ISBN : 9781484210079

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Mass Customization by Hans Kull Pdf

Mass Customization examines the business opportunities, considerations, and challenges manufacturers in various industries must weigh before committing to the significant investment in machinery and software needed to go to mass customization. For manufacturers who decide that it’s time to take the plunge, the author describes the proven methods and latest technologies for making mass customization work seamlessly and profitably on the factory floor. Mass customization—the automated manufacturing bespoke products, profitably combining the low unit costs of mass production with the flexibility of building custom products to order—has been touted as the next big thing for more than a quarter of a century. Until recently, however, mass customization made only modest inroads in a few industries. Now, the convergence of new ICT and manufacturing technologies with traditional CNC technologies means that mass customization’s moment has arrived for breaking out into a wide range of industries. Hans Kull is an engineer and mathematician who applies his expertise in combinatorial optimization, programming, and engineering to devising end-to-end automated solutions for mass customization, automating and optimizing all processes—from bespoke parts supply, order processing, production, and waste minimization to packing and delivery. He shares with his readers practical lessons for making mass customization succeed, case studies from various industries, and an insider’s vision of the business implications of mass customization’s coming of age.

Mass Customization

Author : Paolo Coletti,Thomas Aichner
Publisher : Springer Science & Business Media
Page : 100 pages
File Size : 47,8 Mb
Release : 2011-04-11
Category : Business & Economics
ISBN : 9783642183904

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Mass Customization by Paolo Coletti,Thomas Aichner Pdf

Mass Customization excites both Researchers and Practitioners because of the possibility to produce customized products with mass production efficiency. Mass Customization - An Exploration of European Characteristics gives an overview on the need for personalisation from a customer perspective, analyses Mass Customization theories and assesses relevant best practices of European and International markets. The results of a survey among more than 500 European customers show a declining willingness of customers to compromise on the issue of suitability of products to their personal needs and preferences, the possibility for companies to break brand loyalty and the influence of immediate availability, delivery time and price to the customer's willingness to take part in the co-creation process. Mass Customization has become important to business because of the difficulties of customers to find what they want despite an increase in product variety for many products over the past decades. The emergence of modern technologies in production and communication, however, allows companies to produce customized products without relinquishing economies of scale. With only few companies having taken this promising path, the authors believe that Mass Customization and Mass Customization related marketing strategies will play an essential role in the future and prompt both market leaders and their competitors to offer customization on a large scale for a vast variety of products.

Mass Customization

Author : Thorsten Blecker,Gerhard Friedrich
Publisher : Springer Science & Business Media
Page : 292 pages
File Size : 52,6 Mb
Release : 2006-07-31
Category : Business & Economics
ISBN : 9780387322247

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Mass Customization by Thorsten Blecker,Gerhard Friedrich Pdf

This book defines the parameters of the emerging business strategy of mass customization, covering the main categories in a systematic examination of: manufacturing systems and mass customization; supply chain management and mass customization; and information systems and mass customization. The book provides a conceptual framework for mass customization, its tools, its solutions, and real-world examples of successful implementations of the business strategy.

Mass Customization

Author : Charu Chandra,Ali K. Kamrani
Publisher : Springer Science & Business Media
Page : 269 pages
File Size : 47,9 Mb
Release : 2011-06-28
Category : Technology & Engineering
ISBN : 9781441990150

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Mass Customization by Charu Chandra,Ali K. Kamrani Pdf

Mass Customization: A Supply Chain Approach is a text on the emerging topic of mass customization in manufacturing. The contributed chapters in this book provide a unified treatment to the topic by offering coverage in four main categories - concepts and current state of research; problem solving frameworks, models, and methodologies; supportive techniques and technologies for enabling mass customization; and future research agenda. The book blends theory and practice and includes prototypical applications to illustrate this complex, yet emerging field of inquiry.

Mass Customization and Footwear: Myth, Salvation or Reality?

Author : Claudio Roberto Boër,Sergio Dulio
Publisher : Springer Science & Business Media
Page : 177 pages
File Size : 54,5 Mb
Release : 2007-07-11
Category : Technology & Engineering
ISBN : 9781846288654

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Mass Customization and Footwear: Myth, Salvation or Reality? by Claudio Roberto Boër,Sergio Dulio Pdf

Mass Customization and Footwear: Myth, Salvation or Reality is the only book dedicated to the application of mass customization in a particular industry. By showing examples of how a "mature" manufacturing sector like shoe making can be thoroughly renovated in business and mentality by applying this paradigm; Mass Customization and Footwear: Myth, Salvation or Reality will be bought by practitioners in the footwear sector and postgraduates, researchers and lecturers in the area of mass customization.

Research in Mass Customization and Personalization

Author : Mitchell,Frank T. Piller
Publisher : World Scientific
Page : 602 pages
File Size : 52,8 Mb
Release : 2009-12-01
Category : Business & Economics
ISBN : 9789814280259

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Research in Mass Customization and Personalization by Mitchell,Frank T. Piller Pdf

A growing heterogeneity of demand, the advent of ';long tail markets';, exploding product complexities, and the rise of creative consumers are challenging companies in all industries to find new strategies to address these trends. Mass customization (MC) has emerged in the last decade as the premier strategy for companies in all branches of industry to profit from heterogeneity of demand and a broad scope of other customer demands.The research and practical experience collected in this book presents the latest thinking on how to make mass customization work. More than 50 authors from academia and management debate on what is viable now, what did not work in the past, and what lurks just below the radar in mass customization, personalization, and related fields.Edited by two leading authorities in the field of mass customization, both volumes of the book discuss, among many other themes, the latest research and insights on customization strategies, product design for mass customization, virtual models, co-design toolkits, customization value measurement, open source architecture, customization communities, and MC supply chains. Through a number of detailed case studies, prominent examples of mass customization are explained and evaluated in larger context and perspective.

Mass Customization Information Systems in Business

Author : Blecker, Thorsten,Friedrich, Gerhard
Publisher : IGI Global
Page : 332 pages
File Size : 44,8 Mb
Release : 2007-04-30
Category : Computers
ISBN : 9781599040417

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Mass Customization Information Systems in Business by Blecker, Thorsten,Friedrich, Gerhard Pdf

"This book describes original, innovative works on IT systems for mass customization, and provides a multitude of solutions, tools, concepts and successful realizations of IT systems for mass customization. It discusses state-of-the-art mass customization while depicting the importance of IT in making the strategy function efficiently in order to support the business processes required for manufacturing individualized products"--Provided by publisher.

The Digital Bespoke?

Author : ginger coons
Publisher : Routledge
Page : 186 pages
File Size : 52,6 Mb
Release : 2021-11-29
Category : Architecture
ISBN : 9781000475449

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The Digital Bespoke? by ginger coons Pdf

The Digital Bespoke? is about mass customization, 3D printing, human bodies, and the step towards digitally built objects made to individual specifications. The author argues that the modes of customization offered by digital fabrication and mass production have more in common with their industrial predecessors than with craft-based customization. Using case studies of historical and current practices from Europe, Africa, and North America to ground her theory, she investigates where digital fabrication technologies have developed from and how their uses differ from existing modes of production. Digital fabrication and mass customization are concepts encompassing broad ecosystems of technologies and practices. Both are increasingly implemented and hyped. As such, it is imperative to address not just their potential, but their challenges. Written for a scholarly audience and for design practitioners concerned with the social and political impacts of digital fabrication and mass customization, this book will be a useful reference point for students and researchers in digital and analogue design, technology, and material culture.

Mass Customization

Author : David J. Gardner
Publisher : Happy about
Page : 112 pages
File Size : 53,5 Mb
Release : 2009
Category : Business & Economics
ISBN : 1600051464

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Mass Customization by David J. Gardner Pdf

Gardner explains how to bring a company into alignment with mass customization (also known as build to order, assemble to order, configure to order, make to order, and engineer to order). He also reviews why mass customization must be viewed as an enterprise-wide business strategy, not merely a departmental initiative.

Mass Customization and Design Democratization

Author : Branko Kolarevic,José Pinto Duarte
Publisher : Routledge
Page : 420 pages
File Size : 51,8 Mb
Release : 2018-12-07
Category : Architecture
ISBN : 9781351117845

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Mass Customization and Design Democratization by Branko Kolarevic,José Pinto Duarte Pdf

Parametric design and digital fabrication are enabling non-designers to mass produce non-standard, highly differentiated products – from shoes and tableware to furniture and even houses. The result of these newly available mass customization tools has been a ‘democratization’ of design. Mass Customization and Design Democratization is the first book to address this recent phenomenon. Demonstrating how the considerable potential of these tools can be realized in practice, it introduces essential technologies and design approaches and provides numerous examples of the latest, cutting edge work from leading design firms, manufacturers and thinkers. The book examines what mass customization means for architecture and the building industry and investigates its impact on the sector’s most commoditized enterprise – suburban housing. Asking whether design democratization is viable in the current context and exploring what kind of mass customization is possible, useful, and desirable, it poses fundamental questions about the authorship of design and the functional and aesthetic quality of products designed by non-designers. A highly designed book featuring over 200 color illustrations, this is essential reading for professionals as well as students taking courses in digital architecture, parametric design, and mass customization.

Mass Customization

Author : Flavio S. Fogliatto,Giovani J.C. da Silveira
Publisher : Springer Science & Business Media
Page : 378 pages
File Size : 41,6 Mb
Release : 2010-11-09
Category : Technology & Engineering
ISBN : 9781849964890

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Mass Customization by Flavio S. Fogliatto,Giovani J.C. da Silveira Pdf

Mass customization (MC) has been hailed as a successful operations strategy across manufacturing and service industries for the past three decades. However, the wider implications of using MC approaches in the broader industrial and economic environment are not yet clearly understood. Mass Customization: Engineering and Managing Global Operations presents emerging research on the role of MC and personalization in today’s international operations context. The chapters cover MC in the context of global industrial economics and operations. Moreover, the book discusses MC topics that are relevant to the manufacturing and service sectors, such as: • product platforms; • learning curve modeling; • additive manufacturing; and • service customization. Case studies in manufacturing (e.g., apparel and transportation) and services (e.g., banking and virtual worlds) are also included. Mass Customization: Engineering and Managing Global Operations is a valuable text for mass customization researchers and practitioners. Researchers will find a selection of chapters prepared by internationally renowned authors, comprising most of their recent research in MC. Engineering professionals will be drawn by the vivid discussion of operational aspects and methods of MC, as well as by the selection of cases illustrating their practical application.

Mass Customization Strategies

Author : Klaus Moser
Publisher : Lulu.com
Page : 295 pages
File Size : 51,9 Mb
Release : 2007
Category : Business & Economics
ISBN : 9781430309321

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Mass Customization Strategies by Klaus Moser Pdf

Mass customization is a business concept for every organization. Mass customization is not simply understood as a business strategy, but also as a concept for supporting other business goals such as the operation of a mass or craft manufacturing business. This book presents seven different mass customization strategies and the competencies needed to successfully implement theses strategies. The findings presented with this book and doctoral dissertation are derived from case study research. The book documents 14 mass customization case studies and presents a new form of case study research, the industry research group. "Mass Customization Strategies" is recommended for researchers in the field of mass customization and customer integration as well as for managers and consultants. The author - Klaus Moser - is a Project Leader at Boston Consulting Group (BCG) and a research affiliate of the TUM Research Centre for Mass Customization & Customer Integration, Technische Universitaet Muenchen, Germany.

Moving into Mass Customization

Author : Claus Rautenstrauch,Ralph Seelmann-Eggebert,Klaus Turowski
Publisher : Springer Science & Business Media
Page : 248 pages
File Size : 48,8 Mb
Release : 2012-12-06
Category : Business & Economics
ISBN : 9783642561924

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Moving into Mass Customization by Claus Rautenstrauch,Ralph Seelmann-Eggebert,Klaus Turowski Pdf

Mass Customization leads the strategy of today`s well succeeded companies. It indulges the customer with the so long yearned for product and/or service that exactly fits his desires and specifications. This book compiles a hand-selected variety of testimonies from Mass Customization experts worldwide with different experiences both on an academic research basis as well as on practical case studies. This diversity makes it a compulsory guide to use in any enterprise throughout the world that wants to take its business into new and more ambitious dimensions. Furthermore, its contents are structured in a way that will help everyone that wants to learn, teach or put into practice the concepts of Mass Customization.

Mass Customization and Customer Centricity

Author : Thomas Aichner,Fabrizio Salvador
Publisher : Springer Nature
Page : 371 pages
File Size : 43,9 Mb
Release : 2023-07-24
Category : Business & Economics
ISBN : 9783031097829

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Mass Customization and Customer Centricity by Thomas Aichner,Fabrizio Salvador Pdf

This book honors the contributions and career of Cipriano Forza, Professor of Management Engineering at the University of Padova, Italy. He is a Member of the Scientific Committee of Academic Journal Guide (ABS), an Associate Editor of the Decision Sciences Journal and a former Associate Editor of the Journal of Operations Management, where he curated a special issue on “Coordinating Product Design, Process Design, and Supply Chain Design Decisions”. As one of the world’s foremost researchers in the area of mass customization and operations management, Prof. Forza published more than 200 scientific articles with over 10,000 citations on Google Scholar. For his groundbreaking work, he received several awards, including the Dr. Theo Williamson Award for Excellence (1997), best paper awards by Production Planning and Control (2005) and the Journal of Operations Management (2006), the Harry Boer Highly Commended Award (2016), and the EurOMA Fellowship Awards (2021). Leading researchers and practitioners that have been working with the honoree contributed a broad range of findings from conceptual and empirical research about mass customization and personalization to this book. The individual chapters take a customer centric view on the challenges and opportunities of product and service customization from an operations management, information technology, entrepreneurship, marketing, and organizational perspective. The authors explore key ideas, current developments as well as future research directions.

Handbook of Research in Mass Customization and Personalization

Author : Frank T. Piller
Publisher : World Scientific
Page : 1147 pages
File Size : 54,7 Mb
Release : 2010
Category : Business & Economics
ISBN : 9789814280280

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Handbook of Research in Mass Customization and Personalization by Frank T. Piller Pdf

A growing heterogeneity of demand, the advent of "long tail markets", exploding product complexities, and the rise of creative consumers are challenging companies in all industries to find new strategies to address these trends. Mass customization (MC) has emerged in the last decade as the premier strategy for companies in all branches of industry to profit from heterogeneity of demand and a broad scope of other customer demands. The research and practical experience collected in this book presents the latest thinking on how to make mass customization work. More than 50 authors from academia and management debate on what is viable now, what did not work in the past, and what lurks just below the radar in mass customization, personalization, and related fields. Edited by two leading authorities in the field of mass customization, both volumes of the book discuss, among many other themes, the latest research and insights on customization strategies, product design for mass customization, virtual models, co-design toolkits, customization value measurement, open source architecture, customization communities, and MC supply chains. Through a number of detailed case studies, prominent examples of mass customization are explained and evaluated in larger context and perspective.