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Author : Raymond W. Preiss
Publisher : Psychology Press
Page : 538 pages
File Size : 52,9 Mb
Release : 2007
Category : Mass media
ISBN : 9780805849981
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Author : W. James Potter
Publisher : SAGE
Page : 401 pages
File Size : 42,9 Mb
Release : 2012-01-03
Category : Language Arts & Disciplines
ISBN : 9781412964692
"Media Effects offers students an in-depth examination of the media's constant influence on individuals and society. W. James Potter frames media's effects in two templates: influence on individuals and influence on larger social structures and institutions. By positioning the different types of effects in the forefront, Potter helps students understand the full range of media effects, how they manifest themselves, and the factors that that are likely to bring these effects into being. Throughout the book, Potter encourages students to analyze their own experiences by searching for evidence of these effects in their own lives, making the content meaningful on a personal level." -- Provided by publisher.
Author : Elizabeth M. Perse,Jennifer Lambe
Publisher : Routledge
Page : 341 pages
File Size : 43,6 Mb
Release : 2016-08-05
Category : Language Arts & Disciplines
ISBN : 9781136992360
Grounded in theoretical principle, Media Effects and Society help students make the connection between mass media and the impact it has on society as a whole. The text also explores how the relationship individuals have with media is created, therefore helping them alleviate its harmful effects and enhance the positive ones. The range of media effects addressed herein includes news diffusion, learning from the mass media, socialization of children and adolescents, influences on public opinion and voting, and violent and sexually explicit media content. The text examines relevant research done in these areas and discusses it in a thorough and accessible manner. It also presents a variety of theoretical approaches to understanding media effects, including psychological and content-based theories. In addition, it demonstrates how theories can guide future research into the effects of newer mass communication technologies. The second edition includes a new chapter on effects of entertainment, as well as text boxes with examples for each chapter, discussion of new technology effects integrated throughout the chapters, expanded pedagogy, and updates to the theory and research in the text. These features enhance the already in-depth analysis Media Effects and Society provides.
Author : Leo W. Jeffres,Richard M. Perloff
Publisher : Unknown
Page : 534 pages
File Size : 46,9 Mb
Release : 1997
Category : Social Science
ISBN : UVA:X004140929
This comprehensive text examines the broad issues of media effects; the specific domains where media impact has generated the most study; & it focuses on long-term issues & systems approaches.
Author : Robin L. Nabi,Mary Beth Oliver
Publisher : SAGE
Page : 657 pages
File Size : 42,5 Mb
Release : 2009-09-11
Category : Language Arts & Disciplines
ISBN : 9781412959964
Part III emphasizes the various factors that influence the critical functions of message selection and processing central to a host of mass media application contexts.
Author : Jennings Bryant,Dolf Zillmann,Mary Beth Oliver
Publisher : Routledge
Page : 645 pages
File Size : 48,8 Mb
Release : 2002-02
Category : Language Arts & Disciplines
ISBN : 9781135647384
This new edition updates and expands the scholarship of the 1st edition, examining media effects in
Author : Jennings Bryant,Susan Thompson,Bruce W. Finklea
Publisher : Waveland Press
Page : 425 pages
File Size : 51,9 Mb
Release : 2012-05-03
Category : Language Arts & Disciplines
ISBN : 9781478608196
Mass medias potential to influence audience beliefs and behavior is a subject that has long fascinated scholars and the general public. The ongoing interest and concern are reflected in the common tendency to blame the media for many of societys problems. This extensively revised and updated edition cuts through popular notions of presumed effects to provide a balanced, informed, up-to-date treatment of the media effects literature. The clear, compelling presentation, illuminated by dozens of new photographs, equips readers with a fundamental understanding of the history, theoretical underpinnings, and current status of media effects researchknowledge that will help them navigate in a media-saturated environment. Several outstanding elements distinguish the Second Edition of Fundamentals of Media Effects. New chapters explore the impact of computer/video games, the effects of the Internet and social networking sites, and the way mobile communication devices have transformed the way we live. An extensive new chapter on childrens educational television describes the considerable body of research that supports positive effects like language development and flexible-thinking skills. Framing studies are covered in a separate chapter where they are distinguished both theoretically and experimentally from agenda setting and priming. Finally, the authors provide overviews of classic and current research studies in an invaluable feature called Research Spotlight, which enable readers to envision how theories translate into research.
Author : Jennings Bryant,Bruce W. Finklea
Publisher : Waveland Press
Page : 510 pages
File Size : 50,7 Mb
Release : 2022-12-08
Category : Language Arts & Disciplines
ISBN : 9781478650812
Media permeate our lives and are so omnipresent that we take them for granted and overlook their impact. Mobile communication devices, the internet, and social networking sites have transformed the way we live. The media inform us about everything from a polarized electorate to a global pandemic. The potential of media to influence beliefs and behavior is a longstanding topic in media research. This thoroughly revised edition offers an up-to-date look at media effects literature. Fundamentals of Media Effects, 3/e begins with a historical overview of media effects and then covers foundational theories. Research spotlights throughout the text help readers understand how theories translate into specific studies. Understanding the history and theory behind media effects scholarship aids readers in navigating the media-saturated environment. The final section looks at effects in ten key areas: media violence, media sexual content, frightening media content, political communication, health, stereotyping, educational television, video games, the internet, and mobile communication. For more than two decades, the primary goal of Fundamentals of Media Effects has been to present the vitally important topic of media effects in an expansive yet comprehensible format. Compelling discussions include myriad examples from recent scholarship to engage reader interest. Through exploration of mass communication theories and major areas of research, readers develop media literacy skills and become better media consumers and producers.
Author : Mary Beth Oliver,Arthur A. Raney,Jennings Bryant
Publisher : Routledge
Page : 509 pages
File Size : 49,9 Mb
Release : 2019-06-26
Category : Language Arts & Disciplines
ISBN : 9780429957017
Now in its fourth edition, Media Effects again features essays from some of the finest scholars in the field and serves as a comprehensive reference volume for scholars, teachers, and students. This edition contains both new and updated content that reflects our media-saturated environments, including chapters on social media, video games, mobile communication, and virtual technologies. In recognition of the multitude of research trajectories within media effects, this edition also includes new chapters on narratives, positive media, the self and identity, media selection, and cross-cultural media effects. As scholarship in media effects continues to evolve and expand, Media Effects serves as a benchmark of theory and research for the current and future generations of scholars. The book is ideal for scholars and for undergraduate and graduate courses in media effects, media psychology, media theory, psychology, sociology, political science, and related disciplines. Chapter 16 of this book is freely available as a downloadable Open Access PDF at http://www.taylorfrancis.com under a Creative Commons Attribution-Non Commercial-No Derivatives (CC-BY-NC-ND) 4.0 license.
Author : W. James Potter
Publisher : Peter Lang Incorporated, International Academic Publishers
Page : 0 pages
File Size : 50,7 Mb
Release : 2019
Category : Mass media
ISBN : 1433169517
In Major Theories of Media Effects, six major theories of media effects are analyzed and evaluated to assess the current state of knowledge in the field of media effects. This book is valuable as a reference for scholars and a textbook for graduate and advanced undergraduate courses in media studies.
Author : Paul J. Traudt
Publisher : Allyn & Bacon
Page : 228 pages
File Size : 54,7 Mb
Release : 2005
Category : Language Arts & Disciplines
ISBN : STANFORD:36105114244846
In this undergraduate text, Traudt (U. of Nevada, Las Vegas) uses the classic The Early Window: Effects of Television in Children and Youth as inspiration to examine the theories and applications of media effects research. His 15 chapters include summaries, references, activities and additional reading. Topics include quantitative research, health issues in media, advertising, the impact of television, stereotyping, the media's effect on children and education, music videos and video games, television news, and the effect of television on presidential politics. Annotation ©2004 Book News, Inc., Portland, OR (booknews.com).
Author : Denis McQuail
Publisher : SAGE Publications
Page : 176 pages
File Size : 55,7 Mb
Release : 1997-07-28
Category : Language Arts & Disciplines
ISBN : 9781506339238
Denis McQuail provides a coherent and succinct account of the concept of "media audience" in terms of its history and its place in present-day media theory and research. McQuail describes and explains the main types of audience and the main traditions and fields of audience research. Audience Analysis explains the contrast between social scientific and humanistic approaches and gives due weight to the view "from the audience" as well as the view "from the media." McQuail summarizes key research findings and assesses the impact of new media developments, especially transnationalization and new interactive technology. The book concludes with an evaluation of the continued relevance of the audience concept under conditions of rapid m
Author : Lucy Küng,Robert G Picard,Ruth Towse
Publisher : SAGE
Page : 202 pages
File Size : 51,8 Mb
Release : 2008-05-14
Category : Language Arts & Disciplines
ISBN : 9781446245668
"This book analyses issues of the internet and mass media in a rapidly changing environment. It covers a wide range of fundamentals which will be in effect for a longer time, and reflects the benefits of international and interdisciplinary collaboration." - Heinz-Werner Nienstedt, President, European Media Management Education Association "This excellent book will be of great use to researchers, teachers and students interested in the relationship between the Internet and the mass media and it offers an invaluable contribution to the literature. The overall picture that emerges from this book is one that is very balanced, stressing both the radical potential of the internet and the ways in which the various media sectors have experienced the impact differently." - Colin Sparks, University of Westminster What impact has the Internet really had on the media industries? What new regulatory policies and business models are driven by the Internet? And what are the effects of the Internet on how we produce, access and consume music, film, television and other media content? After an initial flurry of analysis and prediction of the future of the dot com boom, this is the first book to review the developments of the first Internet era and investigate its actual outcomes. Bringing together sophisticated analyses from leading scholars in the field, The Internet and the Mass Media explores the far-reaching implications of the Internet from economic, regulatory, strategic and organizational perspectives. This cross-disciplinary, international view is essential for a rich, nuanced understanding of the many technological, economic, and social changes the Internet has brought to the way we live and work.
Author : David K. Perry
Publisher : Routledge
Page : 332 pages
File Size : 43,6 Mb
Release : 2001-11-01
Category : Language Arts & Disciplines
ISBN : 9781135645007
This updated edition presents a civic journalism treatment of the field of mass communication research. The sine qua non of the civic journalism movement seems to center around an implicit assumption that the human mind is an evolved part in the natural world, not a detached spectator as much traditional philosophy assumes. Thus, it has attempted to encourage journalists and members of their audiences to participate actively in civic life. Applying the same idea to mass communication academics, this book focuses on the empirical consequences of their work, especially its possible impact on human life. It argues that researchers need to connect with the broader communities in which they live and considers the impact of media research on society. Features of the second edition include: *detailed update of research evidence concerning the media violence issue; *additional material concerning media ownership structures and their possible relationship to media content and effects; *new material focusing on the impact of tobacco and alcohol advertising; *updated and expanded section concerning the history of media studies; and *an expanded discussion of philosophical issues pertaining to theory construction. This book is intended for graduate and advanced undergraduate students studying mass communication theory and related subjects, such as communication theory, media effects, media literacy, and media and society.
Author : Roger Haney
Publisher : Cambridge Scholars Publishing
Page : 348 pages
File Size : 52,7 Mb
Release : 2024-02-06
Category : Reference
ISBN : 9781527575745
This textbook covers the basics of media research, through which the reader will learn the advantages of scientific research over other types of knowing, and how to conduct experimental and survey research, including polling procedures. The book also presents the historical development of mass media, the nature of the audiences of each medium, the basics of various learning theories, research on children’s learning from Sesame Street and Mr. Rogers, and discussion of critical thinking techniques. Also included is extensive research on how the media socializes us, encompassing studies on stereotypes presented by the media and how to offset them, eating disorders, and the prosocial effects of the media.