Media Management And Artificial Intelligence

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Media Management and Artificial Intelligence

Alex Connock
Media Management and Artificial Intelligence Book PDF

Author : Alex Connock
Publisher : Taylor & Francis
Page : 339 pages
File Size : 50,7 Mb
Release : 2022-11-18
Category : Business & Economics
ISBN : 9781000779233

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Media Management and Artificial Intelligence by Alex Connock Pdf

This cutting-edge textbook examines contemporary media business models in the context of Artificial Intelligence (AI) and digital transformation. AI has dramatically impacted media production and distribution, from recommendation engines to synthetic humans, from video-to-text tools to natural language models. "AI is really the change agent of the media industry," answered a natural language generation model when AI was ‘asked’ about the subject of this book. "It will open incredible opportunities." This book seeks to explore them. The media is examined through four sections. ‘Principles’ maps business models and the key tools of AI. ‘Platforms’ covers distribution channels in Games, Streamers, Social Networks, Broadcast and Digital Publishing. ‘Producers’ covers the engines of content-making, including Scripted, Entertainment, Factual, Content Marketing, Creators and Music. Finally, ‘Pioneers’ covers emerging sectors of Podcasting, Esports, the Metaverse and other AI-driven developments. Then in each chapter, a standard value creation model is applied, mapping a single sector through development, production, distribution and monetisation. Diverse case studies are analysed from India, Nigeria, South Korea, South Africa, France, the Netherlands, the US, the UK, Denmark and China – around creative entrepreneurship, revenue models, profit drivers, rights and emerging AI tools. Questions are provided for each case, whilst chapter summaries cement learning. Applied and technology-focused, this text offers core reading for advanced undergraduate and postgraduates studying Media Management – or the relationship between Entertainment, Media and Technology. Online resources include chapter-by-chapter PowerPoint slides and an Instructor’s Manual with further exercises and case studies.

Artificial Intelligence in Asset Management

Söhnke M. Bartram,Jürgen Branke,Mehrshad Motahari
Artificial Intelligence in Asset Management Book PDF

Author : Söhnke M. Bartram,Jürgen Branke,Mehrshad Motahari
Publisher : CFA Institute Research Foundation
Page : 95 pages
File Size : 55,7 Mb
Release : 2020-08-28
Category : Business & Economics
ISBN : 9781952927034

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Artificial Intelligence in Asset Management by Söhnke M. Bartram,Jürgen Branke,Mehrshad Motahari Pdf

Artificial intelligence (AI) has grown in presence in asset management and has revolutionized the sector in many ways. It has improved portfolio management, trading, and risk management practices by increasing efficiency, accuracy, and compliance. In particular, AI techniques help construct portfolios based on more accurate risk and return forecasts and more complex constraints. Trading algorithms use AI to devise novel trading signals and execute trades with lower transaction costs. AI also improves risk modeling and forecasting by generating insights from new data sources. Finally, robo-advisors owe a large part of their success to AI techniques. Yet the use of AI can also create new risks and challenges, such as those resulting from model opacity, complexity, and reliance on data integrity.

Artificial Intelligence and the Media

Pihlajarinne, Taina,Alén-Savikko, Anette
Artificial Intelligence and the Media Book PDF

Author : Pihlajarinne, Taina,Alén-Savikko, Anette
Publisher : Edward Elgar Publishing
Page : 320 pages
File Size : 50,6 Mb
Release : 2022-02-22
Category : Law
ISBN : 9781839109973

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Artificial Intelligence and the Media by Pihlajarinne, Taina,Alén-Savikko, Anette Pdf

This timely book presents a detailed analysis of the role of law and regulation in the utilisation of Artificial Intelligence (AI) in the media sector. As well as contributing to the wider discussion on law and AI, the book also digs deeper by exploring pressing issues at the intersections of AI, media, and the law. Chapters critically re-examine various rights and responsibilities from the perspectives of incentives for accountable utilisation of AI in the industry.

Artificial Intelligence in Social Media

IntroBooks Team
Artificial Intelligence in Social Media Book PDF

Author : IntroBooks Team
Publisher : IntroBooks
Page : 27 pages
File Size : 52,9 Mb
Release : 2024-06-30
Category : Computers
ISBN : 8210379456XXX

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Artificial Intelligence in Social Media by IntroBooks Team Pdf

Artificial Intelligence has revolutionized and transformed Social Media in many innovative ways. With around 3 billion people connected to various social media platforms, they are generating a huge mass of data. Now the question is, “Why should social media be concerned about all this data floating around?” The answer to this question is that this ‘meta – data’ is of great value to social media platforms. One reason is that social networks can keep themselves relevant with times only if they keep themselves abreast about the needs, wants and choices of the users from multiple geographical locations. Another reason is that they get to monetize this information when they share their platforms with advertisers and marketers. AI is one single solution for both these scenarios.

Management, Organisations and Artificial Intelligence

Piotr Buła,Bartosz Niedzielski
Management Organisations and Artificial Intelligence Book PDF

Author : Piotr Buła,Bartosz Niedzielski
Publisher : Routledge
Page : 121 pages
File Size : 48,8 Mb
Release : 2021-11-17
Category : Business & Economics
ISBN : 9781000465563

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Management, Organisations and Artificial Intelligence by Piotr Buła,Bartosz Niedzielski Pdf

This book combines academic research with practical guidelines in methods and techniques to supplement existing knowledge relating to organizational management in the era of digital acceleration. It offers a simple layout with concise but rich content presented in an engaging, accessible style and the authors’ holistic approach is unique in the field. From a universalist perspective, the book examines and analyzes the development of, among others, Industry 4.0, artificial intelligence (AI), AI 2.0, AI systems and platforms, algorithmics, new paradigms of organization management, business ecosystems, data processing models in AI-based organizations and AI strategies in the global perspective. An additional strength of the book is its relevance and contemporary nature, featuring information, data, forecasts or scenarios reaching up to 2030. How does one build, step by step, an organization that will be based on artificial intelligence technology and gain measurable benefits from it, for instance, as a result of its involvement in the creation of the so-called mesh ecosystem? The answer to this and many other pertinent questions are provided in this book. This timely and important book will appeal to scholars and students across the fields of organizational management and innovation and technology management, as well as managers, educators, scientists, entrepreneurs, innovators and more.

The Rowman & Littlefield Handbook of Media Management and Business

L. Meghan Mahoney,Tang Tang
The Rowman Littlefield Handbook of Media Management and Business Book PDF

Author : L. Meghan Mahoney,Tang Tang
Publisher : Rowman & Littlefield
Page : 481 pages
File Size : 44,8 Mb
Release : 2020-12-15
Category : Language Arts & Disciplines
ISBN : 9781538115312

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The Rowman & Littlefield Handbook of Media Management and Business by L. Meghan Mahoney,Tang Tang Pdf

The Rowman & Littlefield Handbook of Media Management and Business connects research and industry practice to offer a strategic guide for aspiring and current media professionals in convergent environments. As a comprehensive one-stop reference for understanding business issues that drive the production and distribution of content that informs, entertains, and persuades audiences, aims to inspire and inform forward-thinking media management leaders. The handbook examines media management and business through a convergent media approach, rather than focusing on medium-specific strategies. By reflecting media management issues in the information, entertainment, sports, gaming industries, contributed chapters explore the unique opportunities and challenges brought by media convergence, while highlighting the fundamental philosophy, concepts, and practices unchanged in such a dynamic environment. this handbook examines media management through a global perspective, and encourages readers to connect their own diverse development to a broader global context. It is an important addition to the growing literature in media management, with a focus on new media technologies, business management, and internationalization.

Artificial Intelligence in Cultural Production

Dal Yong Jin
Artificial Intelligence in Cultural Production Book PDF

Author : Dal Yong Jin
Publisher : Routledge
Page : 162 pages
File Size : 45,5 Mb
Release : 2021-05-26
Category : Language Arts & Disciplines
ISBN : 9781000385717

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Artificial Intelligence in Cultural Production by Dal Yong Jin Pdf

This book offers an in-depth academic discourse on the convergence of AI, digital platforms, and popular culture, in order to understand the ways in which the platform and cultural industries have reshaped and developed AI-driven algorithmic cultural production and consumption. At a time of fundamental change for the media and cultural industries, driven by the emergence of big data, algorithms, and AI, the book examines how media ecology and popular culture are evolving to serve the needs of both media and cultural industries and consumers. The analysis documents global governments’ rapid development of AI-relevant policies and identifies key policy issues; examines the ways in which cultural industries firms utilize AI and algorithms to advance the new forms of cultural production and distribution; investigates change in cultural consumption by analyzing the ways in which AI, algorithms, and digital platforms reshape people’s consumption habits; and examines whether governments and corporations have advanced reliable public and corporate policies and ethical codes to secure socio-economic equality. Offering a unique perspective on this timely and vital issue, this book will be of interest to scholars and students in media studies, communication studies, anthropology, globalization studies, sociology, cultural studies, Asian studies, and science and technology studies (STS).

A Revolutionary Artificial Intelligence ChatGPT May Soon Take Your Jobs

Dr. Tunde Alaofin
A Revolutionary Artificial Intelligence ChatGPT May Soon Take Your Jobs Book PDF

Author : Dr. Tunde Alaofin
Publisher : Tunde Alaofin
Page : 116 pages
File Size : 51,9 Mb
Release : 2024-03-01
Category : Computers
ISBN : 8210379456XXX

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A Revolutionary Artificial Intelligence ChatGPT May Soon Take Your Jobs by Dr. Tunde Alaofin Pdf

In this thought-provoking exploration, we examine ChatGPT, an innovative artificial intelligence that could significantly impact employment. As industries struggle to incorporate ChatGPT, concerns have emerged about potential job displacement and economic upheaval. This book delves into the complex world of AI-powered changes in the workforce. It explores the challenges and opportunities that arise with the use of ChatGPT. Although there are risks of job losses, we also examine the potential for this technology to create new job opportunities and redefine existing roles. The insightful analysis of the changing labor market leads readers through the process of becoming ready for the disruptive wave of artificial intelligence and its effects on the nature of employment in the future. The book helps demonstrate how AI is a tool that may enhance our abilities, knowledge, and general well-being rather than being viewed as a danger to our work or a replacement for human talents. In summary, this book comprehensively covers the future of work and will provide readers with the tools they need to make informed decisions and navigate the changing labor market.

ARTIFICIAL INTELLIGENCE AND MACHINE LEARNING AND MARKETING MANAGEMENT

James Seligman
ARTIFICIAL INTELLIGENCE AND MACHINE LEARNING AND MARKETING MANAGEMENT Book PDF

Author : James Seligman
Publisher : Lulu.com
Page : 320 pages
File Size : 54,6 Mb
Release : 2018-09-20
Category : Business & Economics
ISBN : 9780244417826

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ARTIFICIAL INTELLIGENCE AND MACHINE LEARNING AND MARKETING MANAGEMENT by James Seligman Pdf

OBJECTIVES The book objectives provide a full delivery of information on the fields of artificial intelligence (AI) and machine learning (ML) to educators, students and practitioners of marketing. By explaining AI and ML terminology and its applications including marketing, the book is designed to inform and educate. Marketing use of AI and ML has exploded in recent decades as marketers have seen the considerable benefits of these two technologies. It is understood and explained that AI deals with 'Intelligent behaviour' by machines rather than natural intelligence found in humans and animals, it is the machine mimicking ' cognitive functions' that humans associate with the mind in learning, expression and problem solving and much more.

Artificial Intelligence

Dr. Ridhi Jindal,Dr. Sudesh Kumar Mittal
Artificial Intelligence Book PDF

Author : Dr. Ridhi Jindal,Dr. Sudesh Kumar Mittal
Publisher : Codex International Publishers
Page : 121 pages
File Size : 43,8 Mb
Release : 2023-04-23
Category : Computers
ISBN : 9789394799240

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Artificial Intelligence by Dr. Ridhi Jindal,Dr. Sudesh Kumar Mittal Pdf

Artificial Intelligence (AI) has become an increasingly popular buzzword in recent years, with the potential to revolutionize almost every industry and aspect of our lives. From self-driving cars to personalized medical treatments, AI is proving to be a powerful tool that can change the way we live and work. This book aims to provide an overview of the diverse and rapidly evolving field of AI applications, showcasing how AI is being used in a variety of industries and domains, and exploring the implications and opportunities presented by this exciting technology. It is intended for a broad audience, including students, researchers, business professionals, and anyone interested in the possibilities offered by AI. The book covers a wide range of topics, including machine learning, natural language processing, computer vision, robotics, and more. It also delves into the ethical considerations and potential risks associated with the widespread use of AI. Each chapter offers insights into real-world applications of AI, providing examples that demonstrate the potential of this technology in practice. The contributors to this book are experts in their respective fields, drawn from academia and industry, and offer a unique perspective on the development and use of AI in their domains. The book is designed to be accessible to readers with a range of technical backgrounds, providing a comprehensive introduction to the field and showcasing some of the most innovative and exciting applications of AI. We hope that this book inspires readers to explore the potential of AI and its impact on the world around us, and encourages further exploration and development in this exciting field.

Artificial Intelligence, Real Profits

Jack Pemberton
Artificial Intelligence Real Profits Book PDF

Author : Jack Pemberton
Publisher : eBookIt.com
Page : 88 pages
File Size : 47,9 Mb
Release : 2024-06-30
Category : Computers
ISBN : 9781456640743

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Artificial Intelligence, Real Profits by Jack Pemberton Pdf

Unlock the Power of AI: Revolutionize Your Marketing Strategy with "Artificial Intelligence, Real Profits: Mastering ChatGPT-4 for Business Marketing." Are you tired of traditional marketing strategies that fail to deliver the results you need? Are you ready to embrace the power of Artificial Intelligence (AI) to take your business marketing to the next level? Look no further than "Artificial Intelligence, Real Profits: Mastering ChatGPT-4 for Business Marketing." This comprehensive guide is your gateway to unlocking the full potential of AI-driven marketing. From content creation to social media management, ChatGPT-4 has the power to revolutionize the way you do business. But what exactly is ChatGPT-4, and how can it benefit your business? ChatGPT-4 is a cutting-edge AI technology that uses natural language processing to generate human-like responses to text-based prompts. In other words, it can write like a human, but at a much faster pace and with greater accuracy. This makes it an invaluable tool for businesses looking to streamline their marketing efforts and drive real, tangible results. In "Artificial Intelligence, Real Profits," you'll learn how to leverage ChatGPT-4 to create compelling content that resonates with your target audience. Whether you're writing blog posts, email newsletters, or social media updates, ChatGPT-4 can help you craft messages that are engaging, persuasive, and free of errors. But that's just the beginning. This book also covers advanced topics like chatbot development, lead generation, and customer service automation. With ChatGPT-4 as your secret weapon, you'll be able to create personalized experiences for your customers that drive conversions and build brand loyalty. Of course, no AI technology is perfect, and ChatGPT-4 is no exception. That's why "Artificial Intelligence, Real Profits" also covers best practices for working with AI, including how to avoid bias and ensure ethical use of the technology. Whether you're a seasoned marketing professional or a budding entrepreneur, "Artificial Intelligence, Real Profits" is your ultimate guide to mastering AI-driven business marketing. With practical tips, real-world examples, and expert insights, this book will help you unlock the full potential of ChatGPT-4 and take your business to new heights.

Applying Artificial Intelligence to Project Management

Paul Boudreau
Applying Artificial Intelligence to Project Management Book PDF

Author : Paul Boudreau
Publisher : Unknown
Page : 184 pages
File Size : 51,8 Mb
Release : 2019-11-13
Category : Electronic
ISBN : 1687550948

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Applying Artificial Intelligence to Project Management by Paul Boudreau Pdf

Author Paul Boudreau shares the keys to project management success using a modern approach: artificial intelligence. Within the pages of Applying Artificial Intelligence to Project Management, Boudreau describes five AI tools in concept and how they apply directly to project success, as well as the strategy and method to use to purchase and implement AI tools for project management. Understand the difference between automating a task and changing it by using AI. Discover how AI uses data and the importance of data maintenance. Learn why projects fail and how using artificial intelligence for project management improves project success rates. Read project management success stories in one of the best business books on machine learning, and prepare to leave behind that 50 percent project success rate for one that's 95 percent or higher.

Handbook of Research on Artificial Intelligence in Human Resource Management

Strohmeier, Stefan
Handbook of Research on Artificial Intelligence in Human Resource Management Book PDF

Author : Strohmeier, Stefan
Publisher : Edward Elgar Publishing
Page : 416 pages
File Size : 53,6 Mb
Release : 2022-03-08
Category : Business & Economics
ISBN : 9781839107535

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Handbook of Research on Artificial Intelligence in Human Resource Management by Strohmeier, Stefan Pdf

This cutting-edge Handbook offers a comprehensive introduction to the emerging research field of artificial intelligence (AI) in human resource management (HRM). Broadly mapping AI fields relevant for HR, it not only considers the more well-known areas of machine learning and natural language processing, but also lesser-known fields such as affective computing and robotic process automation.

Advances in Production Management Systems. Artificial Intelligence for Sustainable and Resilient Production Systems

Alexandre Dolgui,Alain Bernard,David Lemoine,Gregor von Cieminski,David Romero
Advances in Production Management Systems Artificial Intelligence for Sustainable and Resilient Production Systems Book PDF

Author : Alexandre Dolgui,Alain Bernard,David Lemoine,Gregor von Cieminski,David Romero
Publisher : Springer Nature
Page : 779 pages
File Size : 40,9 Mb
Release : 2021-08-31
Category : Computers
ISBN : 9783030858742

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Advances in Production Management Systems. Artificial Intelligence for Sustainable and Resilient Production Systems by Alexandre Dolgui,Alain Bernard,David Lemoine,Gregor von Cieminski,David Romero Pdf

The five-volume set IFIP AICT 630, 631, 632, 633, and 634 constitutes the refereed proceedings of the International IFIP WG 5.7 Conference on Advances in Production Management Systems, APMS 2021, held in Nantes, France, in September 2021.* The 378 papers presented were carefully reviewed and selected from 529 submissions. They discuss artificial intelligence techniques, decision aid and new and renewed paradigms for sustainable and resilient production systems at four-wall factory and value chain levels. The papers are organized in the following topical sections: Part I: artificial intelligence based optimization techniques for demand-driven manufacturing; hybrid approaches for production planning and scheduling; intelligent systems for manufacturing planning and control in the industry 4.0; learning and robust decision support systems for agile manufacturing environments; low-code and model-driven engineering for production system; meta-heuristics and optimization techniques for energy-oriented manufacturing systems; metaheuristics for production systems; modern analytics and new AI-based smart techniques for replenishment and production planning under uncertainty; system identification for manufacturing control applications; and the future of lean thinking and practice Part II: digital transformation of SME manufacturers: the crucial role of standard; digital transformations towards supply chain resiliency; engineering of smart-product-service-systems of the future; lean and Six Sigma in services healthcare; new trends and challenges in reconfigurable, flexible or agile production system; production management in food supply chains; and sustainability in production planning and lot-sizing Part III: autonomous robots in delivery logistics; digital transformation approaches in production management; finance-driven supply chain; gastronomic service system design; modern scheduling and applications in industry 4.0; recent advances in sustainable manufacturing; regular session: green production and circularity concepts; regular session: improvement models and methods for green and innovative systems; regular session: supply chain and routing management; regular session: robotics and human aspects; regular session: classification and data management methods; smart supply chain and production in society 5.0 era; and supply chain risk management under coronavirus Part IV: AI for resilience in global supply chain networks in the context of pandemic disruptions; blockchain in the operations and supply chain management; data-based services as key enablers for smart products, manufacturing and assembly; data-driven methods for supply chain optimization; digital twins based on systems engineering and semantic modeling; digital twins in companies first developments and future challenges; human-centered artificial intelligence in smart manufacturing for the operator 4.0; operations management in engineer-to-order manufacturing; product and asset life cycle management for smart and sustainable manufacturing systems; robotics technologies for control, smart manufacturing and logistics; serious games analytics: improving games and learning support; smart and sustainable production and supply chains; smart methods and techniques for sustainable supply chain management; the new digital lean manufacturing paradigm; and the role of emerging technologies in disaster relief operations: lessons from COVID-19 Part V: data-driven platforms and applications in production and logistics: digital twins and AI for sustainability; regular session: new approaches for routing problem solving; regular session: improvement of design and operation of manufacturing systems; regular session: crossdock and transportation issues; regular session: maintenance improvement and lifecycle management; regular session: additive manufacturing and mass customization; regular session: frameworks and conceptual modelling for systems and services efficiency; regular session: optimization of production and transportation systems; regular session: optimization of supply chain agility and reconfigurability; regular session: advanced modelling approaches; regular session: simulation and optimization of systems performances; regular session: AI-based approaches for quality and performance improvement of production systems; and regular session: risk and performance management of supply chains *The conference was held online.

Mastering Social Media Management with AI

Temitope Aluko
Mastering Social Media Management with AI Book PDF

Author : Temitope Aluko
Publisher : Unknown
Page : 0 pages
File Size : 50,6 Mb
Release : 2023-07-21
Category : Business & Economics
ISBN : 9798223659686

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Mastering Social Media Management with AI by Temitope Aluko Pdf

"Mastering Social Media Management with AI" is a comprehensive guide that equips readers with the knowledge and tools to leverage artificial intelligence in crafting a compelling social media presence. The ebook focuses on the practical aspects of using AI for content creation, scheduling, analytics, customer engagement, and influencer marketing. The book begins with an introduction to the rising influence of AI in social media management and highlights the benefits of AI adoption. Readers gain insights into various popular social media platforms, understanding their key features and target audiences, and learn to maximize AI tools for each platform. The heart of the book lies in its emphasis on crafting engaging content with AI. It explores AI-driven content ideation, headline creation, and visual design to captivate audiences effectively. Additionally, readers learn to automate content scheduling and posting, optimizing posting times and frequency for maximum impact, and implementing evergreen content strategies. Understanding the importance of data-driven decision-making, the book delves into AI analytics tools for tracking key performance metrics, interpreting data, and identifying trends. A/B testing and optimization techniques are covered to ensure continuous improvement. The book also guides readers on managing customer engagement and support with AI-powered chatbots and sentiment analysis tools. Building authentic relationships with influencers is explored, alongside measuring the impact of influencer campaigns. As AI adoption raises ethical concerns, Chapter 9 discusses ensuring privacy and data protection, addressing bias and fairness in AI algorithms, and striking a balance between automation and the human touch. The ethical use of AI is emphasized, respecting user privacy and nurturing meaningful connections. Looking ahead, the book offers insights into AI-powered trend analysis and forecasting, empowering readers to anticipate and adapt to industry shifts. The integration of emerging technologies in social media management sets the stage for future-proof strategies. Throughout the book, readers are encouraged to maintain responsible AI usage, demonstrating a commitment to transparency and fairness. The appendix provides a glossary of key terms, recommended AI tools and resources, and references for further reading. In conclusion, "Mastering Social Media Management with AI" offers a practical handbook that empowers individuals, businesses, and marketers to harness the power of AI for content creation, scheduling, analytics, and customer engagement. By striking the right balance between AI automation and the human touch, readers learn to create a sustainable and authentic social media presence that resonates with their audience and sets the stage for future success.