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Pioneers of Modern Typography by Herbert Spencer Pdf
Since it was first published in 1969, it has served as the standard guide to the impact of twentieth century avant-garde movements on graphic design and typography.
Author : Philip B. Meggs Publisher : Van Nostrand Reinhold Company Page : 552 pages File Size : 41,8 Mb Release : 1992 Category : Art ISBN : UOM:39015035283640
A History of Graphic Design by Philip B. Meggs Pdf
Here is the first definitive history of graphic communication. More than a thousand vivid illustrations chronicle our fascinating & unceasing quest to give visual form to ideas.
Pioneers of Modern Graphic Design by Jeremy Aynsley Pdf
New design experiment - Bauhaus - Art Deco - Studio Boggeri - Hendrik Werkman - Pop subversion and alternatives - Late modern and postmodernism - Design in the digital era.
Author : Johanna Drucker Publisher : University of Chicago Press Page : 306 pages File Size : 49,9 Mb Release : 1994 Category : Art ISBN : 9780226165028
Drucker skillfully traces the development of this critical position, suggesting a methodology closer to the actual practices of the early avant-garde artists based on a rereading of their critical and theoretical writings. After reviewing theories of signification, the production of meaning, and materiality, she analyzes the work of four poets active in the typographic experimentation of the 1910s and 1920s: Ilia Zdanevich, Filippo Marinetti, Guillaume Apollinaire, and Tristan Tzara. Drucker explores the context for experimental typography in terms of printing, handwriting, and other practices concerned with the visual representation of language. Her book concludes with a brief look at the ways in which experimental techniques of the early avant-garde were transformed in both literary work and in applications to commercial design throughout the 1920s and early 1930s.
Pioneers of German Graphic Design by Jens Müller Pdf
"This book for the first time tells the fascinating story of German graphic design in all its detail, from the late monarchy to the 'Wirtschaftswunder' after World War II. The author explores the interrelationship between the groundbreaking early inventions of Germany's graphic design pioneers and the nation?s explosive politics, shedding light not only on the development of the profession but on its international influence."--
Pioneers of the Possible: Celebrating Visionary Women of the World by Angella M. Nazarian Pdf
Presents brief biographies on some of the most important women of the twentieth and twenty-first century, including Wangari Maathai, Frida Kahlo, Golda Meir, and Somaly Mam.
Typography /[Wolfgang Weingart]. by Wolfgang Weingart Pdf
Wolfgang Weingart's influence on the development of typography since the 1970s is unparalleled and his work has served as an inspiration to countless designers in both North America and Europe. In Typography, Weingart sums up an impressive lifework in 500 pages that describe his own development and the foundations of his teachings.
The Education of a Typographer by Steven Heller Pdf
Exploring the methods for teaching and learning typography, this book features more than 40 essays from top experts and educators in typography today. These essays run the gamut from introducing the themes of type and typography to various complex and rare strategies for learning.
Author : Donald E. Knuth Publisher : Center for the Study of Language and Information Publications Page : 702 pages File Size : 45,8 Mb Release : 1999-03-13 Category : Computers ISBN : 1575860112
Donald Knuth's influence in computer science ranges from the invention of literate programming to the development of the TeX programming language. One of the foremost figures in the field of mathematical sciences, Knuth has written papers which stand as milestones of development over a wide range of topics. In this collection, the second in the series, Knuth explores the relationship between computers and typography. The present volume, in the words of the author, is the legacy of all the work he has done on typography. When type designers, punch cutters, typographers, book historians, and scholars visited the University while Knuth was working in this field, it gave to Stanford what some consider to be its golden age of digital typography. By the author's own admission, the present work is one of the most difficult books that he has prepared. This is truly a work that only Knuth could have produced.
Type is the bridge between writer and reader, between thought and understanding. Type is the message bearer: an art-form that impinges upon every literate being and yet for most of its history it has conformed to the old adage that 'good typography should be invisible', it should not distract with its own personality. It was only at the end of the nineteenth century that designers slowly realised that they could say as much with their lettering as writers could with their words. Form, of course, carries as much meaning as content. Now, anyone within reach of a computer and its limitless database of fonts has the same power. "Type: The Secret History of Letters" tells its story for the first time, treating typography as a hidden measure of our history. From the tempestuous debate about its beginnings in the fifteenth century, to the invention of our most contemporary lettering, Simon Loxley, with the skill of a novelist, tells of the people and events behind our letters. How did Johann Gutenberg, in late 1438, come to think of printing? Does Baskerville have anything to do with Sherlock Holmes? Why did the Nazis re-invent Blackletter? What is a Zapf? "Type" is a guide through the history of our letters and a study of their power. From fashion through propaganda and the development of mass literacy, Loxley shows how typography has changed our world.
A hugely entertaining and revealing guide to the history of type that asks, What does your favorite font say about you? Fonts surround us every day, on street signs and buildings, on movie posters and books, and on just about every product we buy. But where do fonts come from, and why do we need so many? Who is responsible for the staid practicality of Times New Roman, the cool anonymity of Arial, or the irritating levity of Comic Sans (and the movement to ban it)? Typefaces are now 560 years old, but we barely knew their names until about twenty years ago when the pull-down font menus on our first computers made us all the gods of type. Beginning in the early days of Gutenberg and ending with the most adventurous digital fonts, Simon Garfield explores the rich history and subtle powers of type. He goes on to investigate a range of modern mysteries, including how Helvetica took over the world, what inspires the seeming ubiquitous use of Trajan on bad movie posters, and exactly why the all-type cover of Men are from Mars, Women are from Venus was so effective. It also examines why the "T" in the Beatles logo is longer than the other letters and how Gotham helped Barack Obama into the White House. A must-have book for the design conscious, Just My Type's cheeky irreverence will also charm everyone who loved Eats, Shoots & Leaves and Schott's Original Miscellany.
Modern Pioneers in Typography and Design: Anna Simons, Edward Johnston, Rudolf Von Larisch, F. H. Ehmcke by Inge Druckrey Pdf
In the early 1900s, good typefaces were scarce, books poorly crafted and tasteless, type design a dead end, formal handwriting disconnected from origins of broad-edged pens and brushes, tools that shaped Roman letterforms for 2000 years. But then, four modern pioneers of design and typography created new modern typefaces, fresh interest in letterforms, beginnings of modernism. This book traces the reach of design modernism within Europe, especially Switzerland, and eventually the United States.