Power Diversity And Public Relations

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Power, Diversity and Public Relations

Lee Edwards
Power Diversity and Public Relations Book PDF

Author : Lee Edwards
Publisher : Routledge
Page : 166 pages
File Size : 42,6 Mb
Release : 2014-09-25
Category : Business & Economics
ISBN : 9781135088071

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Power, Diversity and Public Relations by Lee Edwards Pdf

Power, Diversity and Public Relations addresses the lack of diversity in PR by revealing the ways in which power operates within the occupation to construct archetypal practitioner identities, occupational belonging and exclusion. It explores the ways in which the field is normatively constructed through discourse, and examines how the experiences of practitioners whose ethnicity and class differ from the ‘typical’ PR background, shape alternative understandings of the occupation and their place within it. The book applies theoretical perspectives ranging from Bourdieuvian and occupational sociology to postcolonial and critical race theory, to a variety of empirical data from the UK PR industry. Diversity emerges as a product of the dialectics between occupational structures, norms and practitioners’ reactions to those constraints; it follows that improving diversity is best understood as an exercise in democracy, where all practitioner voices are heard, valued, and encompass the potential for change. This insightful text will be essential reading for researchers and students in Public Relations, Communications, Media Studies, Promotional Industries, as well as all scholars interested in the sociology of race and work relations.

Public Relations for Social Responsibility

Donnalyn Pompper
Public Relations for Social Responsibility Book PDF

Author : Donnalyn Pompper
Publisher : Emerald Group Publishing
Page : 245 pages
File Size : 40,8 Mb
Release : 2021-06-10
Category : Social Science
ISBN : 9781800431690

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Public Relations for Social Responsibility by Donnalyn Pompper Pdf

This inaugural edited collection for the Communicating Responsible Diversity, Equity, and Inclusion series explores the active promotion of diversity, equity, and inclusion as a public relations responsibility and provides new avenues for critiquing the ways in which power operates through public relations work and theory building.

International Public Relations

Patricia A. Curtin,T. Kenn Gaither
International Public Relations Book PDF

Author : Patricia A. Curtin,T. Kenn Gaither
Publisher : SAGE Publications
Page : 321 pages
File Size : 54,6 Mb
Release : 2007-01-18
Category : Language Arts & Disciplines
ISBN : 9781452213286

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International Public Relations by Patricia A. Curtin,T. Kenn Gaither Pdf

International Public Relations: Negotiating Culture, Identity, and Power offers the first critical-cultural approach to international public relations theory and practice. Authors Patricia A. Curtin and T. Kenn Gaither introduce students to a cultural-economic model and accompanying practice matrix that explain public relations techniques and practices in a variety of regulatory, political, and cultural climates. offers the first critical-cultural approach to international public relations theory and practice. Authors Patricia A. Curtin and T. Kenn Gaither introduce students to a cultural-economic model and accompanying practice matrix that explain public relations techniques and practices in a variety of regulatory, political, and cultural climates.

Public Relations, Society and the Generative Power of History

Ian Somerville,Lee Edwards,Øyvind Ihlen
Public Relations Society and the Generative Power of History Book PDF

Author : Ian Somerville,Lee Edwards,Øyvind Ihlen
Publisher : Routledge
Page : 333 pages
File Size : 48,6 Mb
Release : 2019-09-04
Category : Business & Economics
ISBN : 9780429836237

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Public Relations, Society and the Generative Power of History by Ian Somerville,Lee Edwards,Øyvind Ihlen Pdf

Public Relations, Society and the Generative Power of History examines how histories are used to explore how the past is constructed from the present, how the present is always historical, and how both past and present can power imagined futures. Divided into three distinct parts, the book uses historical inquiry as a springboard for engaging with interdisciplinary, critical and complex issues in the past and present. Part I examines the history of corporate PR, the centrality of the corporation in PR scholarship and the possibility of resisting corporate hegemony through PR efforts. The theme of Part II is ‘Historicising gender, ethnicity and diversity in PR work,’ focusing on how gendered and racialised identities have been constructed and resisted both within the profession and through the result of its work. Part III engages with ‘Histories of public relations in the political sphere,’ bringing together work on the different ways in which public relations has evolved in changing political contexts, both formally as a function within political institutions and in the context of contributions to broader narratives of nationalism and identity. Featuring contributions from leading academics, this book challenges traditional PR historiography and contests the ‘lessons’ derived from existing literature to address the implications of key areas of critically engaged PR theory. This volume is a valuable teaching resource for upper-level undergraduates and postgraduates studying public relations, strategic communications, political communication and organisational communication.

Power and Public Relations

Jeffrey L. Courtright,Peter M. Smudde
Power and Public Relations Book PDF

Author : Jeffrey L. Courtright,Peter M. Smudde
Publisher : Hampton Press (NJ)
Page : 316 pages
File Size : 45,5 Mb
Release : 2007
Category : Power (Social sciences)
ISBN : STANFORD:36105123265261

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Power and Public Relations by Jeffrey L. Courtright,Peter M. Smudde Pdf

Explores how public relations' power is obtained, used and misused in terms of both process and outcomes. This book contains 10 case studies that provide examples of the breadth of perspectives and definitions of power.

The Role of Leadership in Building Inclusive Diversity in Public Relations

Nilanjana Bardhan,Karla Gower
The Role of Leadership in Building Inclusive Diversity in Public Relations Book PDF

Author : Nilanjana Bardhan,Karla Gower
Publisher : Taylor & Francis
Page : 245 pages
File Size : 52,8 Mb
Release : 2022-07-28
Category : Business & Economics
ISBN : 9781000623406

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The Role of Leadership in Building Inclusive Diversity in Public Relations by Nilanjana Bardhan,Karla Gower Pdf

This book focuses on the relationship between leadership and diversity, inclusion and equity within the US public relations industry. The authors argue that there is ample research evidence that diversity and inclusion efforts cannot succeed without leadership support that commits to and assumes responsibility and accountability for the structural and cultural changes required. Drawing on literature from three different areas – public relations, diversity and inclusion/equity in US societal and organizational contexts and leadership – the authors build a conceptual framework and model for inclusive leadership in public relations that addresses industry dynamics. The book is timely as a resource for public relations scholars and as a supplementary text for advanced courses in public relations principles, theory, management, leadership and diversity. It also provides practitioners theoretical guidance on how to improve diversity, inclusion and equity in their organizations.

International Public Relations

Patricia A. Curtin,T. Kenn Gaither
International Public Relations Book PDF

Author : Patricia A. Curtin,T. Kenn Gaither
Publisher : SAGE
Page : 320 pages
File Size : 49,9 Mb
Release : 2007-01-18
Category : Language Arts & Disciplines
ISBN : 9781452279015

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International Public Relations by Patricia A. Curtin,T. Kenn Gaither Pdf

International Public Relations: Negotiating Culture, Identity, and Power offers the first critical-cultural approach to international public relations theory and practice. Authors Patricia A. Curtin and T. Kenn Gaither introduce students to a cultural-economic model and accompanying practice matrix that explain public relations techniques and practices in a variety of regulatory, political, and cultural climates. offers the first critical-cultural approach to international public relations theory and practice. Authors Patricia A. Curtin and T. Kenn Gaither introduce students to a cultural-economic model and accompanying practice matrix that explain public relations techniques and practices in a variety of regulatory, political, and cultural climates.

Gender and Public Relations

Christine Daymon,Kristin Demetrious
Gender and Public Relations Book PDF

Author : Christine Daymon,Kristin Demetrious
Publisher : Routledge
Page : 280 pages
File Size : 43,9 Mb
Release : 2013-08-15
Category : Business & Economics
ISBN : 9781136758560

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Gender and Public Relations by Christine Daymon,Kristin Demetrious Pdf

Although there is a small body of feminist scholarship that problematizes gender in public relations, gender is a relatively undefined area of thinking in the field and there have been few serious studies of the socially constructed roles defining women and men in public relations. This book is positioned within the critical public relations stream. Through the prism of ‘gender and public relations’, it examines not only the manipulatory, but also the emancipatory, subversive and transformatory potential of public relations for the construction of meaning. Its focus is on the dynamic interrelationships arising from public relations activities in society and the gendered, lived experiences of people working in the occupation of public relations. There are many previously unexplored areas within and through public relations which the book examines. These include: the production of social meaning and power relations advocacy and activist campaigns for social and political change the negotiation of identity, diversity and cultural practice celebrity, bodies, fashion and harassment in the workplace notions of managing reputation and communicating policy. In extending the field of inquiry, this edited collection highlights how gender is accomplished and transformed, and, thus how power is exercised and inequality (re)produced or challenged in public relations. The book will expand thinking about power relations and privilege for both women and men and how these are affected by the interplay of social, cultural and institutional practices. Winner of the Outstanding Book PRide Award, awarded by the National Communication Association (NCA).

Power Public Relations

Leonard Saffir
Power Public Relations Book PDF

Author : Leonard Saffir
Publisher : McGraw-Hill Companies
Page : 348 pages
File Size : 50,7 Mb
Release : 2000
Category : Business & Economics
ISBN : IND:30000076375611

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Power Public Relations by Leonard Saffir Pdf

Public relations is in the White House and the boardroom. It's creating tomorrow's stars on Hollywood sets and it's shaping the careers of tomorrow's leaders. It's moving new ideas out of the workshops of entrepreneurs and onto the Internet. Public relations is everywhere. Leonard Saffir has spent a lifetime affecting the ways we view our corporations, our politicians, our heroes, and the host of products and services we buy and use every day. In "Power Public Relations," he reveals the dynamic, powerful discipline that's successfully being used to influence thinking and shape public reaction. Complete with hands-on advice on working with the media, capturing public interest, and building and evaluating a successful public relations program, "Power Public Relations" promises to reveal new opportunities for anyone who understands the new PR and puts it to work. Praise for the Previous Edition of Power Public Relations "No professional should be without this book. It carries how-to advice and a view of the future that must be read by all." -- Robert L. Dilenschneider Principal, The Dilenschneider Group "In candidly sharing his experiences, Len Saffir easily rates an E for excellence. This book is enlightening, educational, and enjoyable!" -- Richard Weiner Public Relations Consultant

Understanding Public Relations

Lee Edwards
Understanding Public Relations Book PDF

Author : Lee Edwards
Publisher : SAGE
Page : 320 pages
File Size : 46,8 Mb
Release : 2018-04-17
Category : Social Science
ISBN : 9781526422125

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Understanding Public Relations by Lee Edwards Pdf

This book argues that public relations is not merely an organizational tool, but a powerful influence on social and political life. From carefully considered communication by multinational corporations, to government campaigns that manage public opinion, to the self-promotion of celebrities via social media, public relations is central to our individual and collective lives. Understanding Public Relations introduces a socio-cultural approach to public relations as a way of analysing the growing importance of public relations in its social, cultural and political contexts. Encouraging a deeper and more critical understanding of its influence on society, Lee Edwards: Explores public relations in relation to contemporary debates around promotional culture, discourse, globalisation, democracy and power Considers how public relations frames vital discussions of race, gender, class and ethics Brings theory to life with a range of case studies, including YouTube vlogging, the global fair trade movement and the 2016 EU referendum in the UK Both accessible and provocative, this is an invaluable resource for students and researchers exploring public relations theory, critical public relations, strategic communication and promotional culture.

Public Relations for Social Responsibility

Donnalyn Pompper
Public Relations for Social Responsibility Book PDF

Author : Donnalyn Pompper
Publisher : Emerald Group Publishing
Page : 240 pages
File Size : 47,9 Mb
Release : 2021-06-10
Category : Social Science
ISBN : 9781800431676

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Public Relations for Social Responsibility by Donnalyn Pompper Pdf

This inaugural edited collection for the Communicating Responsible Diversity, Equity, and Inclusion series explores the active promotion of diversity, equity, and inclusion as a public relations responsibility and provides new avenues for critiquing the ways in which power operates through public relations work and theory building.

Diverse Voices

Shelley Spector,Barry Spector
Diverse Voices Book PDF

Author : Shelley Spector,Barry Spector
Publisher : Unknown
Page : 386 pages
File Size : 55,8 Mb
Release : 2018-10-07
Category : Diversity in the workplace
ISBN : 099902454X

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Diverse Voices by Shelley Spector,Barry Spector Pdf

"'Diverse voices: profiles in leadership' features interviews with more than 40 multicultural corporate and PR agency executives who discuss the successes they've had, the obstacles they've overcome and the lessons they've learned along the way."--From page 4 of the cover.

Gaining Influence in Public Relations

Bruce K. Berger,Bryan H. Reber
Gaining Influence in Public Relations Book PDF

Author : Bruce K. Berger,Bryan H. Reber
Publisher : Routledge
Page : 291 pages
File Size : 49,5 Mb
Release : 2006-08-15
Category : Business & Economics
ISBN : 9781135605315

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Gaining Influence in Public Relations by Bruce K. Berger,Bryan H. Reber Pdf

Gaining Influence in Public Relations explores how professionals can increase their influence in practice to help their organizations achieve success. This provocative book explores the largely uncharted territories of power, resistance, dissent, and activism in public relations, arguing that practitioners can increase their power and social legitimacy by developing and using a wider range of influence resources, strategies, and tactics. Authors Bruce K. Berger and Bryan H. Reber talked with hundreds of practitioners, analyzed original survey data, and examined a detailed case study to develop a theory of power relations. Ultimately, the book seeks to advance the ethical and effective practice of public relations. Intended for scholars and graduate students in public relations, it also has much to offer practitioners, as well as scholars and students in organizational communication, organizational theory, human resources, and leadership.

Public Relations, Society & Culture

Lee Edwards,Caroline E. M. Hodges
Public Relations Society Culture Book PDF

Author : Lee Edwards,Caroline E. M. Hodges
Publisher : Taylor & Francis
Page : 161 pages
File Size : 53,7 Mb
Release : 2011-02-25
Category : Business & Economics
ISBN : 9781136834202

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Public Relations, Society & Culture by Lee Edwards,Caroline E. M. Hodges Pdf

This book sets out a range of theoretical approaches that can underpin a socio-cultural view of public relations, offering students a new set of insights into public relations that illustrate the effects of the profession on its environment.

Public Relations and Online Engagement

Amber L. Hutchins,Natalie T. J. Tindall
Public Relations and Online Engagement Book PDF

Author : Amber L. Hutchins,Natalie T. J. Tindall
Publisher : Routledge
Page : 108 pages
File Size : 44,7 Mb
Release : 2021-06-24
Category : Business & Economics
ISBN : 9781000437607

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Public Relations and Online Engagement by Amber L. Hutchins,Natalie T. J. Tindall Pdf

As media continues to evolve, social media has become even more integral to public relations activities, presenting new opportunities and challenges for practitioners. Relationships between publics and organizations continue to be first and foremost, but the process and possibilities for mutually beneficial relationships are being rewritten in situ. This volume aims to explore and understand highly engaged publics in a variety of social media contexts and across networks. The hope is the expansion and extension of public relations theories and models in this book helps move the discipline forward to keep up with the practice and the media environment. Contributors analyzed a range of organizations and industries, including corporate, entertainment, government, and political movements, to consider how public relations practitioners can facilitate ethical and effective communication between parties. A consistent thread was the need for organizations and practitioners to better understand the diverse backgrounds of publics, including age, ethnicity, gender, and sexual orientation, beyond surface-level demographic stereotypes and assumptions. This book will be of interest to researchers, academics, and students in the field of public relations and communication, especially those with a particular interest in online engagement and social media as a PR tool.