Predictable Magic

Author : Deepa Prahalad,Ravi Sawhney
Publisher : Pearson Prentice Hall
Page : 206 pages
File Size : 46,7 Mb
Release : 2010-07-19
Category : Business & Economics
ISBN : 9780131388048

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Predictable Magic by Deepa Prahalad,Ravi Sawhney Pdf

Companies invest fortunes on innovation and product strategy. But, by some estimates, 80% of new products fail or dramatically underperform every year, though a few rare products succeed brilliantly. Why is this the case? Their creators have seamlessly integrated corporate strategy with design. They don’t deliver utilitarian objects: they craft rewarding, empowering experiences. To outsiders, this looks like magic: incomprehensible, and impossible to reproduce. But it isn’t. Predictable Magic presents a complete design process for making the “magic” happen -- over and over again. Veteran industrial designer Ravi Sawhney and business strategist Deepa Prahalad introduce Psycho-Aesthetics, a breakthrough approach for systematically creating deep emotional connections between consumers and brands. Step by step, the authors cover everything from research to strategy, implementation to consumer experience. They also demonstrate Psycho-Aesthetics at work – in case studies from some of the world’s top companies, including Sprint, Medtronic, Amana, and Hyundai. You’ll see how these great companies have used Psycho-Aesthetics to go beyond the utilitarian (or even the merely “beautiful”), to build products that powerfully connect with people... touch them... move them... time and again.

Author : Roland Lazenby
Publisher : Celadon Books
Page : 498 pages
File Size : 40,5 Mb
Release : 2023-10-24
Category : Biography & Autobiography
ISBN : 9781250248015

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Magic: The Life of Earvin “Magic” Johnson by Roland Lazenby Pdf

The definitive biography of the basketball legend Earvin “Magic” Johnson, from the highly respected, career sportswriter and author of Michael Jordan: The Life. Magic Johnson is one of the most beloved, and at times controversial, athletes in history. His iconic smile lifted the dowdy sport of American professional basketball from a second-tier sport with low ratings into the global spotlight—a transformation driven by Magic’s ability to eviscerate opponents with a playing style that featured his grand sense of fun. He was a master entertainer who directed the Los Angeles “Showtime” Lakers to the heights of both glory and epic excess, all of it driven by his mind-blowing no-look passes and personal charm. Then, in 1991, at the height of his charismatic power, Johnson shocked the world with a startling cautionary tale about sexually transmitted disease that pushed public awareness of the HIV/AIDS crisis. Then out came his confession of unprotected sex with hundreds of women each year, followed by his retirement, an attempted return, and a proper farewell on the iconic 1992 Olympic Dream Team. Longtime biographer Roland Lazenby spent years tracking the unlikely ascension of Johnson—an immensely popular public figure who was instantly scandalized but who then turned to his legendary will to rise again as a successful entrepreneur with another level of hard-won success. In Lazenby’s portrayal, Johnson’s tale becomes bigger than that of one man. It is a generational saga spanning parts of three centuries that reveals a great deal, not just about his unique basketball journey but about America itself. Through hundreds of interviews with Johnson’s coaches, representatives past and present, teammates, opponents, friends, and loved ones, as well as key conversations with Johnson himself over the years, Lazenby has produced the first truly definitive study, both dark and light, of Earvin “Magic” Johnson, Jr.—the revolutionary player, the icon, the man.

Author : George B. Vetter
Publisher : Open Road Media
Page : 561 pages
File Size : 44,7 Mb
Release : 2022-12-06
Category : Religion
ISBN : 9781504081252

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Magic and Religion by George B. Vetter Pdf

This essential text on the psychology of religion studies the fundamental origins of human spirituality. In Magic and Religion, psychologist George B. Vetter approaches magico-religious behavior as a universal human phenomenon. He examines the various wide-ranging theories regarding the psychology of religion before calling for a more scientifically rigorous approach to the subject. Putting forth his own provocative and enlightening thesis, Vetter argues that magic and religion are predictable behavior patterns developed in situations that are uncontrollable, yet of momentous importance to the individual or collective. First published in 1958, Magic and Religion was a significant contribution to the psychology and sociology of religion. Hailed by some as an essential text on the subject, it was denounced by others as heresy, in part because of its frank criticism of clerical celibacy and its early advocacy for abortion rights.

Author : George Ritzer
Publisher : SAGE
Page : 249 pages
File Size : 54,8 Mb
Release : 2013
Category : Business & Economics
ISBN : 9781452226699

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The McDonaldization of Society by George Ritzer Pdf

George Ritzer’s McDonaldization of Society, now celebrating its’ 20thanniversary, continues to stand as one of the pillars of modern day sociological thought. By linking theory to 21st century culture, this book resonates with students in a way that few other books do, opening their eyes to many current issues, especially in consumption and globalization. As in previous editions, the book has been updated and it offers new discussions of, among others, In-N-Out- Burger and Pret A Manger as possible antitheses of McDonaldization. The biggest change, however, is that the book has been radically streamlined to offer an even clearer articulation of the now-famous McDonaldization thesis.

Author : Elle James
Publisher : Twisted Page Inc
Page : 780 pages
File Size : 41,9 Mb
Release : 2017-12-06
Category : Fiction
ISBN : 9781626951334

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Cajun Magic Mysteries Boxed Set by Elle James Pdf

Author : Judika Illes
Publisher : HarperCollins UK
Page : 1768 pages
File Size : 40,9 Mb
Release : 2024-03-14
Category : Body, Mind & Spirit
ISBN : 9780008696023

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The Element Encyclopedia of 5000 Spells: The Ultimate Reference Book for the Magical Arts by Judika Illes Pdf

Updated Anniversary Edition features an inspiring new preface from Judika to celebrate 20 years of this magical reference book.

Author : Lee Steels
Publisher : Dog Ear Publishing
Page : 376 pages
File Size : 43,7 Mb
Release : 2011-11
Category : Electronic
ISBN : 9781457507274

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Magic Apples by Lee Steels Pdf

MAGIC APPLES is a daily reader with 366 reflections to mull. The topics are broad in scope with a liberal approach. Drawn from the author's experience as a teacher, parent, coach, musician and big kid, the reflections are an eclectic mix of food for thought. Every 6th day is a silly story intended to produce those healing endorphins we all need to keep our equilibrium. There are plenty of opportunities to laugh, cry and to agree or disagree. If you need to escape from autopilot and enhance your life-long learning skills, MAGIC APPLES should give you lots to chew on. If you desire a modern approach to traditional tales, new ways to love your fellowtravelers and the chance to laugh at the human condition, a magic apple each day will be to your delight.

Author : Marc Lemezma
Publisher : Fox Chapel Publishing
Page : 175 pages
File Size : 46,7 Mb
Release : 2016-12-01
Category : Performing Arts
ISBN : 9781607653844

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Mind Magic by Marc Lemezma Pdf

Discover just how easy it is to "trick" your audience into thinking that you can read their minds, predict their futures and control their thoughts, with 17 tricks that anyone with a little guile and patter can perform.

Author : Jennie Marlow
Publisher : iUniverse
Page : 114 pages
File Size : 55,5 Mb
Release : 2003-11
Category : Body, Mind & Spirit
ISBN : 9780595293186

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Personal Magic by Jennie Marlow Pdf

Internationally recognized psychic and teacher, Jennie Marlow, expands our understanding of the soul with groundbreaking information on the new manifesting. Her guides, Spotted Eagle and Grandfather White Elk, show how the soul works in the higher dimensions to bring us possessions, relationships, health and experiences. They offer simple exercises and meditations that connect us to the unlimited resources of the soul. They teach us how to dissolve the blocks to personal creativity that are standing between us and the life we desire. Learn how to work on the level of energy to create anything you truly desire. Conquer fear, anger and sadness. Release the fear-based thought-forms that are creating your present reality. Create new thought-forms from the energy of your soul. Discover your life purpose and understand how it unleashes the power of your personal magic. Learn your magic type, and see how your magic creates and manifests in its own unique style. Gain insight into the strengths, challenges and life lessons your magic represents. Discover the authenticity of Spirit that is essential to manifesting. Personal Magic ushers in a new era of co-creating the lives of our dreams as we walk the path of our spiritual evolution.

Author : Robert Shapiro
Publisher : Light Technology Publishing
Page : 116 pages
File Size : 55,9 Mb
Release : 2005
Category : Body, Mind & Spirit
ISBN : 189182449X

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Benevolent Magic and Living Prayer by Robert Shapiro Pdf

The first in the Secrets of Feminine Science series, provides a simple, easy-to-read introduction to benevolent magic and living prayer. Reveals the Mysteries, offers these techniques so that we can help create benevolent lives for ourselves and others here and now.

Author : Deepa Prahalad
Publisher : Unknown
Page : 208 pages
File Size : 46,5 Mb
Release : 1900
Category : Electronic
ISBN : OCLC:1027130006

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Predictable Magic by Deepa Prahalad Pdf

Companies invest fortunes on innovation and product strategy. But, by some estimates, 80% of new products fail or dramatically underperform every year, though a few rare products succeed brilliantly. Why is this the case? Their creators have seamlessly integrated corporate strategy with design. They don't deliver utilitarian objects: they craft rewarding, empowering experiences. To outsiders, this looks like magic: incomprehensible, and impossible to reproduce. But it isn't. Predictable Magic presents a complete design process for making the "magic" happen -- over and over again. Veteran indu.

Author : U. S. Andersen
Publisher : New World Library
Page : 282 pages
File Size : 44,8 Mb
Release : 2023-03-14
Category : Self-Help
ISBN : 9781608688463

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The Magic in Your Mind by U. S. Andersen Pdf

A perennial self-help favorite, updated to speak powerfully to contemporary readers and with a foreword by Eckhart Tolle Before there was The Law of Attraction or The Secret, there was The Magic in Your Mind by U. S. Andersen. Eckhart Tolle recognized the brilliance of this self-empowerment classic and here presents it anew as the latest volume in his imprint. In clear, crisp, invigorating language, Andersen offers a liberating message for anyone seeking to improve and understand their life. He shows how to: • free your “Secret Self” and experience self-mastery • use mental visualization • understand the concept of “mind over matter” • fully employ your power of choice • overcome opposition with tools such as the innate sixth sense Andersen outlines a “mental magic” that makes it possible to attain goals in any field — one made evident by his own many successes in a variety of enterprises. “Here,” he promises, “you will learn the secret way in which your mind is tied to the source of all power; you will learn how you are capable of becoming anything and doing anything you can visualize.” An essential addition to any spirituality/self-help bookshelf or night table, The Magic in Your Mind invites you to experience your innate creative mental power that’s just waiting to be unleashed. “Open randomly to any page, start reading, and you most likely won’t want to put it down. As with all spiritual classics, this will be the case even if you have already read the book several times.” — from the foreword by Eckhart Tolle, bestselling author of The Power of Now

Author : Shu Chen Hou
Publisher : KOKOSHUNGSAN®
Page : 151 pages
File Size : 53,6 Mb
Release : 2024-06-19
Category : Business & Economics
ISBN : 8210379456XXX

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Money-Making Magic: Cracking the Code to Customer Needs by Shu Chen Hou Pdf

Unlock the Secret to Financial Success with "Money-Making Magic" Are you ready to transform your business and skyrocket your revenue? In the dynamic world of entrepreneurship, the key to lasting success is understanding and meeting the needs of your customers. "Money-Making Magic: Cracking the Code to Customer Needs" is your ultimate guide to achieving unprecedented financial prosperity by putting your customers at the heart of your business. This groundbreaking book takes you on a journey through the art and science of customer-centric wealth creation. From the very basics of building strong customer relationships to advanced strategies that will set you apart in your industry, this comprehensive guide leaves no stone unturned. Discover the magic of: 🌟 Creating Genuine Value: Learn how to go beyond transactional interactions and forge deep connections with your customers. Understand what truly matters to them and deliver unparalleled value. 🌟 Mastering Customer Loyalty: Cultivate unwavering loyalty that transcends price points and competition. Explore the psychology behind customer behavior and uncover the secrets to long-term relationships. 🌟 Network Marketing Excellence: Leverage the power of networking and network marketing to expand your reach and influence. Turn connections into thriving revenue streams. 🌟 Digital Marketing Domination: Harness the digital landscape to maximize your online presence. Craft compelling content, employ cutting-edge digital strategies, and watch your business flourish in the digital age. 🌟 Persuasive Communication: Master the art of persuasion ethically, winning over customers with effective communication that resonates and convinces. 🌟 Global Expansion: Explore the possibilities of taking your business global and tapping into new markets. Adapt and thrive in an ever-evolving global economy. "Money-Making Magic" isn't just another business book; it's your roadmap to financial prosperity. Whether you're an aspiring entrepreneur or a seasoned business owner, this book equips you with the tools, insights, and strategies to turn customer needs into boundless opportunities. Don't miss out on this transformative journey to unlock the true magic of financial success. Your business deserves to thrive, and "Money-Making Magic" is your key to making it happen. Get your copy today and start your journey towards unparalleled wealth and success. Prepare to be spellbound by the possibilities, as you witness the money-making magic unfold before your eyes.

Author : David Sless,Ruth Shrensky
Publisher : Taylor & Francis
Page : 200 pages
File Size : 46,7 Mb
Release : 2023-01-02
Category : Language Arts & Disciplines
ISBN : 9781000815979

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A New Semiotics by David Sless,Ruth Shrensky Pdf

A New Semiotics is an introductory guide to the field of semiotics. Assuming no prior knowledge of semiotics, this accessible text takes a fresh look at semiotics and suggests that many of the forebears and many contemporary contributors to semiotics have misconstrued the nature of their work. The authors start off by asking ‘What is semiotics?’ and go on to outline a journey towards a new semiotics. It offers a clearer way forward out of the prison of complexity invented by the fathers of contemporary semiotics—Peirce and Saussure. Each chapter ends with a summary, exercises and discussion points for students, and further reading. This is the ideal text for introductory courses in semiotics within linguistics, communication studies, visual arts and related areas.

Author : Stanley J. Tambiah
Publisher : Cambridge University Press
Page : 204 pages
File Size : 50,5 Mb
Release : 1990-03-22
Category : Philosophy
ISBN : 0521376319

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Magic, Science and Religion and the Scope of Rationality by Stanley J. Tambiah Pdf

This accessible and illuminating book explores the classical opposition between magic, science and religion.