Research Anthology On E Commerce Adoption Models And Applications For Modern Business

Author : Management Association, Information Resources
Publisher : IGI Global
Page : 1964 pages
File Size : 44,8 Mb
Release : 2021-04-16
Category : Business & Economics
ISBN : 9781799889588

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Research Anthology on E-Commerce Adoption, Models, and Applications for Modern Business by Management Association, Information Resources Pdf

In the next few years, it is expected that most businesses will have transitioned to the use of electronic commerce technologies, namely e-commerce. This acceleration in the acceptance of e-commerce not only changes the face of business and retail, but also has introduced new, adaptive business models. The experience of consumers in online shopping and the popularity of the digital marketplace have changed the way businesses must meet the needs of consumers. To stay relevant, businesses must develop new techniques and strategies to remain competitive in a changing commercial atmosphere. The way in which e-commerce is being implemented, the business models that have been developed, and the applications including the benefits and challenges to e-commerce must be discussed to understand modern business. The Research Anthology on E-Commerce Adoption, Models, and Applications for Modern Business discusses the best practices, latest strategies, and newest methods for implementing and using e-commerce in modern businesses. This includes not only a view of how business models have changed and what business models have emerged, but also provides a focus on how consumers have changed in terms of their needs, their online behavior, and their use of e-commerce services. Topics including e-business, e-services, mobile commerce, usability models, website development, brand management and marketing, and online shopping will be explored in detail. This book is ideally intended for business managers, e-commerce managers, marketers, advertisers, brand managers, executives, IT consultants, practitioners, researchers, academicians, and students interested in how e-commerce is impacting modern business models.

Author : Anshari, Muhammad,Syafrudin, Muhammad,Alfian, Ganjar
Publisher : IGI Global
Page : 284 pages
File Size : 50,7 Mb
Release : 2023-01-16
Category : Business & Economics
ISBN : 9781668460993

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Metaverse Applications for New Business Models and Disruptive Innovation by Anshari, Muhammad,Syafrudin, Muhammad,Alfian, Ganjar Pdf

It is expected that the metaverse will be the next generation of the internet and its online activities and will serve as the foundation for a massive online business platform. Furthermore, it will alter people's behavior, which will have an impact on businesses' decisions to choose the metaverse as their primary business platform. Metaverse Applications for New Business Models and Disruptive Innovation showcases the most recent developments in the metaverse and their implications for business and considers the challenges and best practices of implementing this technology in business. Covering topics such as augmented reality, economics, security, and business models, this reference work is ideal for business owners, managers, computer scientists, researchers, scholars, academicians, practitioners, educators, and students.

Author : Santos, José Duarte,Pereira, Inês Veiga,Pires, Paulo Botelho
Publisher : IGI Global
Page : 476 pages
File Size : 55,6 Mb
Release : 2023-07-28
Category : Business & Economics
ISBN : 9781668485767

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Management and Marketing for Improved Retail Competitiveness and Performance by Santos, José Duarte,Pereira, Inês Veiga,Pires, Paulo Botelho Pdf

The growth of companies' online presences is an unquestionable reality. However, not everything goes online, and the physical presences of companies continue to exist, with the physical retail point of sale as a place for experimentation and immediate consumption, brand showroom, and support for online sales, which are fundamental to the shopping experience. Managing a retail point of sale implies acting on several fronts, bearing in mind the market requirements, the point of sale's brand strategy, the strategies of the brands being sold, and all other aspects related to the management of a business, while considering the specificities of a retail point of sale. Management and Marketing for Improved Retail Competitiveness and Performance provides knowledge and skills to allow readers to understand and apply the different concepts, techniques, and tools to manage a retail point of sale in the various aspects of a business. Covering key topics such as advertising, client loyalty, and merchandising, this premier reference source is ideal for business owners, managers, marketers, researchers, scholars, academicians, practitioners, instructors, and students.

Author : Iwona Lupa-Wójcik,Marta Czyżewska
Publisher : Academic Conferences and publishing limited
Page : 391 pages
File Size : 44,7 Mb
Release : 2023-05-18
Category : Business & Economics
ISBN : 9781914587665

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ECSM 2023 10th European Conference on Social Media by Iwona Lupa-Wójcik,Marta Czyżewska Pdf

Author : Anshari, Muhammad,Razzaq, Abdur,Fithriyah, Mia,Kamal, Akmal Nasri
Publisher : IGI Global
Page : 349 pages
File Size : 47,5 Mb
Release : 2022-12-19
Category : Computers
ISBN : 9781668461105

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Digital Psychology’s Impact on Business and Society by Anshari, Muhammad,Razzaq, Abdur,Fithriyah, Mia,Kamal, Akmal Nasri Pdf

Individuals, businesses, organizations, and countries all benefit from having access to data. People who generate data do it voluntarily, forming their habits, patterns, and behaviors in the process. Their psychological characteristics will be better understood as a result of the data that they generate, allowing them to make intelligent decisions. Organizations are motivated by the desire to collect and analyze as much data as possible from the general public or future customers in order to better understand their psychological features and influence them to purchase their products or services. As a result, there has been a great deal of debate concerning the use of data from the perspectives of individuals, organizations, the public, and the government. Digital Psychology’s Impact on Business and Society considers the phenomena of digital psychology and society in general and evaluates individual strategies and those of businesses, organizations, and even nations. Covering topics such as big data, marketing, social media, and social computing, this reference work is ideal for policymakers, psychologists, business owners, managers, industry professionals, researchers, scholars, practitioners, academicians, instructors, and students.

Author : Singh, Sonia,Rajest, S. Suman,Hadoussa, Slim,Obaid, Ahmed J.,Regin, R.
Publisher : IGI Global
Page : 521 pages
File Size : 47,5 Mb
Release : 2023-12-05
Category : Computers
ISBN : 9798369300503

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Data-Driven Intelligent Business Sustainability by Singh, Sonia,Rajest, S. Suman,Hadoussa, Slim,Obaid, Ahmed J.,Regin, R. Pdf

Data-driven decision making is crucial for ensuring the long-term sustainability of businesses and economic growth. While rapid technological advancements have enabled the collection and analysis of data on an unprecedented scale, businesses face challenges in adopting evidence-based decision making. Data-Driven Intelligent Business Sustainability is a comprehensive guide that examines the challenges and opportunities presented by data-driven decision making. It covers new technologies like blockchain, IoT, and AI, explores their potential for sustainable business success, and provides guidance on managing cybersecurity threats. The book also includes case studies and examples of successful implementations of data-driven decision making, making it a practical resource for those seeking to upskill or reskill in this field. Targeted at computer science and engineering professionals, researchers, and students, the book provides valuable insights into the role of data-driven decision making in business sustainability, helping businesses achieve long-term success.

Author : Werner Ria Murhadi,Dudi Anandya,Noviaty Kresna Darmasetiawan,Juliani Dyah Trisnawati,Putu Anom Mahadwartha,Elsye Tandelilin
Publisher : Springer Nature
Page : 595 pages
File Size : 49,9 Mb
Release : 2023-11-01
Category : Business & Economics
ISBN : 9789464632446

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Proceedings of the 20th International Symposium on Management (INSYMA 2023) by Werner Ria Murhadi,Dudi Anandya,Noviaty Kresna Darmasetiawan,Juliani Dyah Trisnawati,Putu Anom Mahadwartha,Elsye Tandelilin Pdf

This is an open access book. With the rapid advancement of augmented reality, blockchain, and the internet, the metaverse is now within reach like never before. Companies are continuously pushing the boundaries of innovation to cater to the ever-evolving needs of consumers. They employ a diverse range of strategies to elevate the value of their products and stay ahead of the competition. However, not every company manages to achieve this feat, often due to resource limitations and the ability to understand dynamic market trends. The 20th INSYMA (International Symposium on Management) is bringing you further into the metaverse. This year’s theme is “The Metaverse and Beyond: Opportunity or Disaster? New Realities In Workplaces.

Author : Park Thaichon,Sara Quach
Publisher : Taylor & Francis
Page : 195 pages
File Size : 46,5 Mb
Release : 2023-06-09
Category : Business & Economics
ISBN : 9781000891928

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Luxury Marketing, Sustainability and Technology by Park Thaichon,Sara Quach Pdf

Luxury Marketing, Sustainability and Technology explores how new technologies, sustainability, and relationship marketing impact and change the future of luxury brand management. Whilst the luxury industry is experiencing exponential growth, further research is vital to improve knowledge and understand how luxury management operates in the new age of marketing. Through a range of empirical and theoretical contributions, this book offers clear insights into relationship marketing and luxury management. It examines the growth of luxury, marketing strategies for luxury brands, advertising and communication of luxury brands, AI and disruptive technology in luxury marketing, and sustainability and pro-environmental luxury. All the chapters close with practical summaries and recommendations for businesses practice. This book is a useful reference for scholars and postgraduate researchers across luxury management and marketing, including those interested in international marketing, social media marketing, and fashion management, as well as innovation management and sustainability.

Author : Rafiq, Muhammad,Farrukh, Muhammad,Mushtaq, Rizwan,Dastane, Omkar
Publisher : IGI Global
Page : 328 pages
File Size : 44,8 Mb
Release : 2023-12-29
Category : Business & Economics
ISBN : 9798369300411

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Exploring the Intersection of AI and Human Resources Management by Rafiq, Muhammad,Farrukh, Muhammad,Mushtaq, Rizwan,Dastane, Omkar Pdf

In today's rapidly evolving digital landscape, the power of Artificial Intelligence (AI) is increasingly recognized as organizations seek to disrupt and transform processes in order to drive innovation in their business models. However, despite substantial investments in AI implementation, recent research indicates that organizations are struggling to realize the expected benefits. Furthermore, many firms face challenges when it comes to effectively integrating AI applications into their existing organizational systems. To bridge this gap, there is an urgent need to deepen understanding of AI techniques, particularly in the context of Asian organizations, where diverse workforces, cultural differences, language barriers, and skill shortages present unique complexities. Exploring the Intersection of AI and Human Resources Management explores the methodologies, theories, and perspectives related to the application of AI in organizations. Focused on the convergence of Human Resource Management (HRM) and AI, this book aims to provide invaluable insights to academics, researchers, policymakers, organizational managers, advanced-level students, leaders, academicians, and government officials. By shedding light on the tools and applications of AI in optimizing human resources, this book expands the horizons of research and encourages the seamless integration of HRM and AI.

Author : Erik S. Rasmussen
Publisher : Edward Elgar Publishing
Page : 184 pages
File Size : 54,7 Mb
Release : 2024-01-18
Category : Business & Economics
ISBN : 9781803924410

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Cases on Born Globals by Erik S. Rasmussen Pdf

Cases on Born Globals brings together a wealth of case studies covering a range of industries and countries on emerging firms known as ‘Born Globals’ that seek to enter international markets immediately upon creation. Bringing together 11 key cases, Erik Rasmussen highlights how these firms have been increasing in number over the last 20 years. He further explores the speed of their growth, the challenges experienced and likely future prognoses. The book also discusses whether early internationalisation could be advantageous to entrepreneurial firms by linking up to other more prominent firms and thereby creating a greater reach for the newly-created firms.

Author : Salvatore Zappala
Publisher : Routledge
Page : 275 pages
File Size : 49,5 Mb
Release : 2017-11-30
Category : Business & Economics
ISBN : 9781351155984

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Impact of e-Commerce on Consumers and Small Firms by Salvatore Zappala Pdf

The change from old to new technologies has fundamentally changed the relationship between the consumer and the firm. This book is at the frontier of behavioural research into how these new commercial realities are borne out in practice, examining the adoption of e-commerce by small firms and the transactional phenomenon that entails access to the Internet. In analyzing the process of e-commerce adoption and why e-commerce actors behave as they do, its coverage includes the adoption of information and communication technologies (ICT) by small firms; the use of ICT applications to support marketing and sales transactions; and the factors that influence consumers' online purchasing decisions.

Author : Thomas, Brychan,Simmons, Geoff
Publisher : IGI Global
Page : 399 pages
File Size : 51,7 Mb
Release : 2010-01-31
Category : Computers
ISBN : 9781605669991

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E-Commerce Adoption and Small Business in the Global Marketplace: Tools for Optimization by Thomas, Brychan,Simmons, Geoff Pdf

"This book focuses on isolating what determines the adoption of e-commerce applications that will optimize potential opportunities presented to small businesses through adoption"--Provided by publisher.

Author : Lee, In
Publisher : IGI Global
Page : 2375 pages
File Size : 42,8 Mb
Release : 2016-03-31
Category : Computers
ISBN : 9781466697881

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Encyclopedia of E-Commerce Development, Implementation, and Management by Lee, In Pdf

The convenience of online shopping has driven consumers to turn to the internet to purchase everything from clothing to housewares and even groceries. The ubiquity of online retail stores and availability of hard-to-find products in the digital marketplace has been a catalyst for a heighted interest in research on the best methods, techniques, and strategies for remaining competitive in the era of e-commerce. The Encyclopedia of E-Commerce Development, Implementation, and Management is an authoritative reference source highlighting crucial topics relating to effective business models, managerial strategies, promotional initiatives, development methodologies, and end-user considerations in the online commerce sphere. Emphasizing emerging research on up-and-coming topics such as social commerce, the Internet of Things, online gaming, digital products, and mobile services, this multi-volume encyclopedia is an essential addition to the reference collection of both academic and corporate libraries and caters to the research needs of graduate-level students, researchers, IT developers, and business professionals. .

Author : Becker, Annie
Publisher : IGI Global
Page : 2522 pages
File Size : 47,8 Mb
Release : 2007-12-31
Category : Business & Economics
ISBN : 9781599049441

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Electronic Commerce: Concepts, Methodologies, Tools, and Applications by Becker, Annie Pdf

Compiles top research from the world's leading experts on many topics related to electronic commerce. Covers topics including mobile commerce, virtual enterprises, business-to-business applications, Web services, and enterprise methodologies.

Author : Anthony Rocus
Publisher : Unknown
Page : 261 pages
File Size : 42,6 Mb
Release : 2017-06-07
Category : Computers
ISBN : 1632405881

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E-commerce by Anthony Rocus Pdf

E-commerce is a relatively nascent yet swiftly expanding field of study. It is concerned with trading via computer networks, primarily internet. The aim of this book is to present researches that have transformed this discipline and aided its advancement. This book strives to put across a plethora of tools and techniques that e-commerce business specialists employ like online shopping websites, online marketplaces and electronic data interchange, etc. The text also lays forth multiple business applications of e-commerce that are prevalent across the globe. As this field is emerging at a rapid pace, the contents of this book will help the readers understand the modern concepts and applications of the subject. For all readers who are interested in E-commerce, the case studies included herein will serve as an excellent guide to develop a comprehensive understanding of the field.