Selling The Sights

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Selling the Sights

Will B. Mackintosh
Selling the Sights Book PDF

Author : Will B. Mackintosh
Publisher : NYU Press
Page : 253 pages
File Size : 40,8 Mb
Release : 2019-01-08
Category : History
ISBN : 9781479889372

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Selling the Sights by Will B. Mackintosh Pdf

A fascinating journey through the origins of American tourism In the early nineteenth century, thanks to a booming transportation industry, Americans began to journey away from home simply for the sake of traveling, giving rise to a new cultural phenomenon —the tourist. In Selling the Sights, Will B. Mackintosh describes the origins and cultural significance of this new type of traveler and the moment in time when the emerging American market economy began to reshape the availability of geographical knowledge, the material conditions of travel, and the variety of destinations that sought to profit from visitors with money to spend. Entrepreneurs began to transform the critical steps of travel—deciding where to go and how to get there—into commodities that could be produced in volume and sold to a marketplace of consumers. The identities of Americans prosperous enough to afford such commodities were fundamentally changed as they came to define themselves through the consumption of experiences. Mackintosh ultimately demonstrates that the cultural values and market forces surrounding tourism in the early nineteenth century continue to shape our experience of travel to this day.

Gunn Sights

Tom Gunn
Gunn Sights Book PDF

Author : Tom Gunn
Publisher : Naval Institute Press
Page : 192 pages
File Size : 47,6 Mb
Release : 2014-10-15
Category : Political Science
ISBN : 9781612514154

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Gunn Sights by Tom Gunn Pdf

Tom Gunn had a life-altering career change in 1975 when he went from an eight-year stint as staff lawyer with the U.S. Senate to a job in aerospace sales and marketing at McDonnell Douglas. He knew a lot about military appropriations and classified developments, but almost nothing about marketing. Over the next twenty-two years, however, Gunn and the team he assembled developed a process for strategic selling and marketing that delivered $250 billion in sales of military and commercial aircraft, missiles, space systems, and logistic support, against strong and at times cutthroat domestic and international competition. His book is both the story of that success and a handbook for anyone who wants to learn about high-powered selling, about assessing the competition and understanding the customer, and about using a defined process to shape strategic planning. Gunn details that process step by step, outlines cultural traps overseas and political realities at home, and makes his points in selected case studies.

Art of Selling Movies

John McElwee
Art of Selling Movies Book PDF

Author : John McElwee
Publisher : Paladin Communications
Page : 304 pages
File Size : 40,6 Mb
Release : 2017-02-20
Category : Performing Arts
ISBN : 9780998376349

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Art of Selling Movies by John McElwee Pdf

Presenting 60 years of newspaper advertising for motion pictures great and small, this book features ads created by Hollywood and adapted by local and regional exhibitors that motivated patrons to leave their homes, part with precious income, and spend time in the dark. Because of the high stakes involved, theater operators used wildly creative means to make that happen. They made movie advertising equal parts art and psychology, appealing to every human instinct in an effort to push product and keep their theatres in business. From the pen-and-ink masterpieces of the 1920s and 30s to location-specific folk art to ad space jam-packed with enticements for every member of the family, the book dissects the psyche of the American movie-going public and the advertisers seeking to push just the right buttons.

Unlimited Selling Power

Donald Moine,Kenneth Lloyd
Unlimited Selling Power Book PDF

Author : Donald Moine,Kenneth Lloyd
Publisher : Penguin
Page : 288 pages
File Size : 45,9 Mb
Release : 1990-03-01
Category : Business & Economics
ISBN : 9781101663103

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Unlimited Selling Power by Donald Moine,Kenneth Lloyd Pdf

Provides salespeople with information on hypnotic techniques and how to use them in sales presentations and script books to win the customer's trust and make sales.

Sellout

Dan Ozzi
Sellout Book PDF

Author : Dan Ozzi
Publisher : Mariner Books
Page : 429 pages
File Size : 43,7 Mb
Release : 2021
Category : Biography & Autobiography
ISBN : 9780358244301

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Sellout by Dan Ozzi Pdf

"From celebrated music writer Dan Ozzi comes a comprehensive chronicle of the punk music scene's evolution from the early nineties to the mid-aughts, following eleven bands as they dissolved, "sold out," and rose to surprise stardom. From its inception, punk music has been identified by two factors: its proximity to "authenticity," and its reliance on an antiestablishment ethos. Yet, in the mid- to late '90s, major record labels sought to capitalize on punk's rebellious undertones, leading to a schism in the scene: to accept the cash flow of the majors, or stick to indie cred?Sellout chronicles the evolution of the punk scene during this era, focusing on prominent bands as they experienced the last "gold rush" of the music industry. Within it, music writer Dan Ozzi follows the rise of successful bands like Green Day and Jimmy Eat World, as well as the implosion of groups like Jawbreaker and At the Drive-In, who buckled under the pressure of their striving labels. Featuring original interviews and personal stories from members of eleven of modern punk's most (in)famous bands, Sellout is the history of the evolution of the music industry, and a punk rock lover's guide to the chaotic darlings of the post-grunge era. "--

The Cardboard Kingdom

Chad Sell
The Cardboard Kingdom Book PDF

Author : Chad Sell
Publisher : Knopf Books for Young Readers
Page : 147 pages
File Size : 54,8 Mb
Release : 2018-06-05
Category : Juvenile Fiction
ISBN : 9781524719395

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The Cardboard Kingdom by Chad Sell Pdf

Perfect for fans of Raina Telgemeier, Awkward, and All's Faire in Middle School, this graphic novel follows a neighborhood of kids who transform ordinary cardboard into fantastical homemade costumes as they explore conflicts with friends, family, and their own identity. "A breath of fresh air, this tender and dynamic collection is a must-have." --Kirkus, Starred Welcome to a neighborhood of kids who transform ordinary boxes into colorful costumes, and their ordinary block into cardboard kingdom. This is the summer when sixteen kids encounter knights and rogues, robots and monsters--and their own inner demons--on one last quest before school starts again. In the Cardboard Kingdom, you can be anything you want to be--imagine that! The Cardboard Kingdom was created, organized, and drawn by Chad Sell with writing from ten other authors: Jay Fuller, David DeMeo, Katie Schenkel, Kris Moore, Molly Muldoon, Vid Alliger, Manuel Betancourt, Michael Cole, Cloud Jacobs, and Barbara Perez Marquez. The Cardboard Kingdom affirms the power of imagination and play during the most important years of adolescent identity-searching and emotional growth. NAMED ONE OF THE BEST BOOKS OF THE YEAR BY KIRKUS REVIEWS * THE NEW YORK PUBLIC LIBRARY * SCHOOL LIBRARY JOURNAL * A TEXAS BLUEBONNET 2019-20 MASTER LIST SELECTION "There's room for everyone inside The Cardboard Kingdom, where friendship and imagination reign supreme." --Ingrid Law, New York Times bestselling author of Savvy "A timely and colorful graphic novel debut that, like its many offbeat but on-point characters, marches to the beat of its own cardboard drum." --Tim Federle, award-winning author of Better Nate Than Ever

Short Cycle Selling: Beating Your Competitors in the Sales Race

Jim Kasper
Short Cycle Selling Beating Your Competitors in the Sales Race Book PDF

Author : Jim Kasper
Publisher : McGraw Hill Professional
Page : 290 pages
File Size : 41,9 Mb
Release : 2002-03-22
Category : Business & Economics
ISBN : 9780071406253

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Short Cycle Selling: Beating Your Competitors in the Sales Race by Jim Kasper Pdf

The first book on short cycle sellingthe fast-track route to a higher closing ratio Sales professionals today waste untold hours worrying about identifying, tracking, and timing their sales cycles. In Short Cycle Selling, author Jim Kasper trains his sights on the only important concept and goal in sales cyclesshortening them. He walks professionals point-by-point through the series of steps that constitute the sales cyclefrom identifying prospects to negotiating and closingand at each step shows how to streamline the process. Short Cycle Selling is the first book to deal specifically with proven techniques that condense the time from prospecting to closing, while taking advantage of today's most innovative concepts in selling skills and E-technology. Packed with case studies and actual examples of short cycle selling successand techniques that were field tested on clients from Amoco and Pentax to Wells Fargo Bankthis hands-on book reveals how to: Land more accounts Achieve greater sales volumes Generate greater sales income and satisfaction

Sold Out

Michelle Malkin,John Miano
Sold Out Book PDF

Author : Michelle Malkin,John Miano
Publisher : Simon and Schuster
Page : 480 pages
File Size : 51,5 Mb
Release : 2016-06-21
Category : Business & Economics
ISBN : 9781501115950

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Sold Out by Michelle Malkin,John Miano Pdf

"The syndicated columnist teams up with an expert on the effect of foreign labor on technology workers to challenge popular misconceptions about foreign labor and reveal corrupt practices that are undermining America's high-skill workbase,"--NoveList.

Sold

Patricia McCormick
Sold Book PDF

Author : Patricia McCormick
Publisher : Little, Brown Books for Young Readers
Page : 241 pages
File Size : 46,6 Mb
Release : 2010-07-10
Category : Juvenile Fiction
ISBN : 9781423141112

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Sold by Patricia McCormick Pdf

The powerful, poignant, bestselling National Book Award Finalist gives voice to a young girl robbed of her childhood yet determined to find the strength to triumph Lakshmi is a thirteen-year-old girl who lives with her family in a small hut on a mountain in Nepal. Though she is desperately poor, her life is full of simple pleasures, like playing hopscotch with her best friend from school, and having her mother brush her hair by the light of an oil lamp. But when the harsh Himalayan monsoons wash away all that remains of the family's crops, Lakshmi's stepfather says she must leave home and take a job to support her family. He introduces her to a glamorous stranger who tells her she will find her a job as a maid in the city. Glad to be able to help, Lakshmi journeys to India and arrives at "Happiness House" full of hope. But she soon learns the unthinkable truth: she has been sold into prostitution. An old woman named Mumtaz rules the brothel with cruelty and cunning. She tells Lakshmi that she is trapped there until she can pay off her family's debt-then cheats Lakshmi of her meager earnings so that she can never leave. Lakshmi's life becomes a nightmare from which she cannot escape. Still, she lives by her mother's words-Simply to endure is to triumph-and gradually, she forms friendships with the other girls that enable her to survive in this terrifying new world. Then the day comes when she must make a decision-will she risk everything for a chance to reclaim her life? Written in spare and evocative vignettes by the co-author of I Am Malala (Young Readers Edition), this powerful novel renders a world that is as unimaginable as it is real, and a girl who not only survives but triumphs.

Beautiful Writers

Linda Sivertsen
Beautiful Writers Book PDF

Author : Linda Sivertsen
Publisher : BenBella Books
Page : 401 pages
File Size : 47,7 Mb
Release : 2022-08-23
Category : Language Arts & Disciplines
ISBN : 9781637741030

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Beautiful Writers by Linda Sivertsen Pdf

"I own every writing book ever written, and Linda Sivertsen has done the near-impossible: given writing itself a personality . . . Her stories are cinematic, hilarious, heartfelt, and pitch-perfect—with energy and punch, so often lacking in nonfiction." —Terry McMillan, #1 New York Times bestselling author "A page-turning beach read doubling as how-to. Magic." —Jenny Lawson, #1 New York Times bestselling author, journalist, and blogger at The Bloggess "An engaging manual that offers writing advice with a big, broad, sunny worldview . . . fans of Sivertsen's podcast will devour this companion volume." —Kirkus Reviews 2023 International Book Awards Winner & 2023 Firebird Book Awards "Speak Up Talk Radio" Winner Imagine you're at a dinner party with some of the most successful authors of our time. "Book Mama" and Beautiful Writers Podcast co-creator Linda Sivertsen is the host. As she shares her story of the many hilarious, outrageous, and practical things she did to launch her bestselling writing career, your favorite writers chime in with their own anecdotes, leaving you enlightened and newly inspired. The wisdom in these pages will nourish anyone who appreciates the art of storytelling and dreams of living a creative life. Beautiful Writers is a love letter to reading, writing, and everyone who reads and writes. It's the book Linda wished she had when she was starting out. In it, she shares—and expands on—the best of advice and storytelling from her podcast and follow-up interviews with literary greats, including: Terry McMillan Cheryl Strayed Tom Hanks Van Jones Jenny Lawson Steven Pressfield Elizabeth Gilbert Anne Lamott Mary Karr Seth Godin Abby Wambach Martha Beck Marie Forleo Lee Child Patricia Cornwell Dean Koontz Maria Shriver Dr. Jane Goodall Sabaa Tahir Tomi Adeyemi Ann Patchett Dani Shapiro Danielle LaPorte Tosca Lee Joy Harjo Deepak Chopra This heartwarming, how-I-made-it writing memoir from a working writer you've never heard of with inspiration and advice from the legends you love will help aspiring authors avoid common pitfalls and energize career writers with a treasure trove of writing insights from their peers—the details you don't often hear but make a world of difference. Beautiful Writers is destined to become the evergreen companion for creatives everywhere, answering the burning question, "How did they bust through all obstacles to deliver, day after day, year after year, book after book?"

Selling Illusions

Neil Bissoondath
Selling Illusions Book PDF

Author : Neil Bissoondath
Publisher : Penguin
Page : 260 pages
File Size : 50,9 Mb
Release : 1994
Category : History
ISBN : STANFORD:36105016445541

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Selling Illusions by Neil Bissoondath Pdf

Since he immigrated to Canada two decades ago, Neil Bissoondath has consistently refused the role of the ethnic, and sought to avoid the burden of hyphenation -- a burden that would label him as an East Indian-Trinidadian-Canadian living in Quebec. Bissoondath argues that the policy of multiculturalism, with its emphasis on the former or ancestral homeland and its insistence that There is more important than Here, discourages the full loyalty of Canada's citizens. Through the 1971 Multiculturalism Act, Canada has sought to order its population into a cultural mosaic of diversity and tolerance. Seeking to preserve the heritage of Canada's many peoples, the policy nevertheless creates unease on many levels, transforming people into political tools and turning historical distinctions into stereotyped commodities. It encourages exoticism, highlighting the differences that divide Canadians rather than the similarities that unite them. Selling Illusions is Neil Bissoondath's personal exploration of a politically motivated public policy with profound private ramifications -- a policy flawed from its inception but implemented with all the political zeal of a true believer.

Fun Along the Road

John Margolies
Fun Along the Road Book PDF

Author : John Margolies
Publisher : Bulfinch Press
Page : 126 pages
File Size : 41,5 Mb
Release : 1998
Category : Travel
ISBN : 0821223518

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Fun Along the Road by John Margolies Pdf

Explores the novelty of road signs, ghost towns, theme parks, aquariums and other tourist attractions that grace American highways and towns

Sacred Places

John F. Sears
Sacred Places Book PDF

Author : John F. Sears
Publisher : Univ of Massachusetts Press
Page : 0 pages
File Size : 43,5 Mb
Release : 1998
Category : History
ISBN : 1558491627

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Sacred Places by John F. Sears Pdf

"Sears offers us not only an explanation of the popularity of certain tourist spots but also an enlightening discussion of the role that tourism played in helping Americans fashion a distinctive national culture in the six decades after 1820".--"American Historical Review". 85 illustrations.

Product-Led Growth

Bush Wes
Product Led Growth Book PDF

Author : Bush Wes
Publisher : Unknown
Page : 276 pages
File Size : 41,5 Mb
Release : 2019-05
Category : Business & Economics
ISBN : 1777119316

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Product-Led Growth by Bush Wes Pdf

"Product-Led Growth is about helping your customers experience the ongoing value your product provides. It is a critical step in successful product design and this book shows you how it's done." - Nir Eyal, Wall Street Journal Bestselling Author of "Hooked"

Class Mom

Laurie Gelman
Class Mom Book PDF

Author : Laurie Gelman
Publisher : Henry Holt and Company
Page : 336 pages
File Size : 48,9 Mb
Release : 2017-08-01
Category : Fiction
ISBN : 9781250124708

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Class Mom by Laurie Gelman Pdf

Laurie Gelman’s clever debut novel about a year in the life of a kindergarten class mom—a brilliant send-up of the petty and surprisingly cutthroat terrain of parent politics. Jen Dixon is not your typical Kansas City kindergarten class mom—or mom in general. Jen already has two college-age daughters by two different (probably) musicians, and it’s her second time around the class mom block with five-year-old Max—this time with a husband and father by her side. Though her best friend and PTA President sees her as the “wisest” candidate for the job (or oldest), not all of the other parents agree. From recording parents’ response times to her emails about helping in the classroom, to requesting contributions of “special” brownies for curriculum night, not all of Jen’s methods win approval from the other moms. Throw in an old flame from Jen’s past, a hyper-sensitive “allergy mom,” a surprisingly sexy kindergarten teacher, and an impossible-to-please Real Housewife-wannabe, causing problems at every turn, and the job really becomes much more than she signed up for. Relatable, irreverent, and hilarious in the spirit of Maria Semple, Class Mom is a fresh, welcome voice in fiction—the kind of novel that real moms clamor for, and a vicarious thrill-read for all mothers, who will be laughing as they are liberated by Gelman’s acerbic truths.