Sephora

Author : N. W. Oliver
Publisher : Unknown
Page : 266 pages
File Size : 42,9 Mb
Release : 1835
Category : Conduct of life
ISBN : NYPL:33433075747141

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Sephora by N. W. Oliver Pdf

Author : Mary Curran Hackett
Publisher : HarperCollins Leadership
Page : 193 pages
File Size : 49,8 Mb
Release : 2020-05-26
Category : Business & Economics
ISBN : 9781400220595

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The Sephora Story by Mary Curran Hackett Pdf

What can you learn from the most successful companies in the world? The Sephora Story will help you understand and adopt the competitive strategies, workplace culture, and daily business practices that turned the makeup retailer into a paradise for makeup enthusiasts everywhere. Sephora is a playground for women, chock full of lipstick, eyeshadows, foundations, blushes, and so much more, just waiting to be experienced. It’s where teens learn to apply foundation and adults learn how to create the perfect smoky eye. It’s the cosmetic birthplace for the iconic Kardashian contour. And it’s a dominant brand, taking home a large portion of the $48.3 billion-dollar makeup industry. The Sephora Story teaches you how Sephora was born in Paris in 1970 and has exploded since it opened its first North American store in 1997. Now, with at least one store in almost every mall, you may find yourself fighting to navigate the store. Through Sephora’s story, you will learn: How to lead the evolution of a decades old brand and how to relaunch it in a new market. How to create a customer experience that revolutionizes an industry. How to bring together multiple brands under one roof without compromising their identities. And how to reach a younger audience and ignite a passion for your product. It’s more than just makeup, it’s an experience and this book will teach entrepreneurs, innovators, marketers, and executives everything they need to know about creating an iconic experience for their customers.

Author : Adrien Lemercier
Publisher : Unknown
Page : 316 pages
File Size : 51,5 Mb
Release : 1893
Category : French fiction
ISBN : HARVARD:HW5I7U

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Sephora by Adrien Lemercier Pdf

Author : Melissa Schweiger
Publisher : Harper Collins
Page : 228 pages
File Size : 46,7 Mb
Release : 2008-04-15
Category : Health & Fitness
ISBN : 9780061466403

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Sephora by Melissa Schweiger Pdf

Ever wonder what it's like to have your own personal team of beauty experts, advising you on how to look and feel knockout-gorgeous every day? Or have you ever questioned what exactly goes on inside the creative minds of beauty industry heavy-hitters? Step into the pages of Sephora, where the top beauty authorities give you access to their private domains. Spend the day with Vincent Longo backstage at fashion week, create red carpet—worthy hair with celebrity hair stylist Oscar Blandi, master the smoky eye with Hollywood's hottest makeup artists, and take a tour of Dr. Nicholas Perricone's kitchen with his refrigerator full of skin-perfecting foods. In Sephora: The Ultimate Guide to Makeup, Skin, and Hair from the Beauty Authority, fashion and beauty journalist and former Sephora beauty editor Melissa Schweiger personally introduces the people behind some of your favorite brands and fills this gorgeous book with the beauty secrets usually reserved for insiders. Each photo-packed page brims with words of wisdom and expert advice from the creators of and authorities on more than two hundred classic and emerging beauty brands sold at Sephora, including LORAC, Smashbox, Too Faced, Dr. Perricone, Frédéric Fekkai, and many, many more. Each chapter is designed to mimic a Sephora store's "try everything" vibe while revealing the finest beauty tips and tricks for getting creative with cosmetics. From an A-to-Z glossary of terms and ingredients and a shopping guide to the best products, to detailed explanations of how to properly use cosmetic tools, Sephora is the complete beauty package that no woman will want to be without.

Author : Sephora
Publisher : Unknown
Page : 296 pages
File Size : 54,8 Mb
Release : 1826
Category : Electronic
ISBN : NLS:V001482420

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Sephora; a Hebrew Tale, Descriptive of the Country of Palestine, Etc by Sephora Pdf

Author : Park Thaichon,Sara Quach
Publisher : Taylor & Francis
Page : 213 pages
File Size : 46,8 Mb
Release : 2022-11-10
Category : Business & Economics
ISBN : 9781000780307

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Artificial Intelligence for Marketing Management by Park Thaichon,Sara Quach Pdf

Artificial intelligence (AI) has driven businesses to adopt new business practices rapidly, enhance product development and services, has helped to power AI-based market intelligence and customer insights, and improve customer relationship management. This timely book addresses the use of AI in marketing. This book also explores the dark side of AI in marketing management and discusses ethics and transparency of automated decision-making in AI applications, data privacy, cyber security issues, and biases in various facets of marketing. Emerging applications of AI such as DeepFakes which use deep learning technology could increase risks of manipulation and deception. Hence, apart from leveraging AI capabilities and advantages, the book cautions the need for prevention strategies to deal with potential issues that could arise from the adoption of AI in marketing management. This book will provide practical insights into the role of AI in marketing management. It will be a useful reference for those researching marketing and marketing professionals.

Author : Marianne Bickle
Publisher : Bloomsbury Publishing USA
Page : 354 pages
File Size : 40,8 Mb
Release : 2010-06-21
Category : Business & Economics
ISBN : 9781628921007

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Fashion Marketing by Marianne Bickle Pdf

Prior to the 1970s and 1980s, fashion marketing focused heavily (and perhaps solely) on women's fashions. Today, fashion marketing influences all products and how consumers use these products. How products are marketed, when products are marketed, the evolution of products into different sizes, shapes, colors, and uses are all influenced by fashion marketers. Fashion marketing is taken to different levels from branding a person (e.g., Ralph Lauren, the person), a line of products (e.g., Lexus luxury cars), or a single product (e.g., Coach handbag). This much-needed text introduces new methods and technologies to apply today's principles to future practices of fashion marketing.

Author : Kate Schaefer
Publisher : Bloomsbury Publishing
Page : 200 pages
File Size : 51,8 Mb
Release : 2021-03-11
Category : Business & Economics
ISBN : 9781350092884

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Swipe, Scan, Shop by Kate Schaefer Pdf

Successful fashion merchandising, branding and communication start with satisfyingly sensory and interactive shopping experiences. With Kate Schaefer's beautifully illustrated and practical book, learn how retailers create these experiences to connect with shoppers, enhance the retail experience, and achieve brand loyalty. With company highlights from brands such as Amazon Go, FIT:MATCH and Sephora, Swipe, Scan, Shop shows how fashion retailers are embracing the omnichannel retail experience, by using virtual and augmented reality, beacon technologies and facial recognition, among others. As shoppers become more dependent on digital devices as part of their shopping experience, visual merchandisers are adapting by incorporating mobile tech to tell a story, alert shoppers of product locations and inventory levels, and allow for the customization of products and sharing with friends. With a companion website that includes resources and links to further information and videos discussed in the book, this practical guide shows how to inform, entice, and engage customers by incorporating social technology throughout the shopping experience.

Author : Elizabeth D. Hutchison
Publisher : SAGE Publications
Page : 537 pages
File Size : 47,8 Mb
Release : 2018-09-05
Category : Social Science
ISBN : 9781544339351

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Dimensions of Human Behavior by Elizabeth D. Hutchison Pdf

Dimensions of Human Behavior: The Changing Life Course presents a current and comprehensive examination of human behavior across time using a multidimensional framework. Author Elizabeth D. Hutchison explores both the predictable and unpredictable changes that can affect human behavior through all the major developmental stages of the life course, from conception to very late adulthood. Aligned with the 2015 curriculum guidelines set forth by the Council on Social Work Education (CSWE), the Sixth Edition has been substantially updated with contemporary issues related to gender and sexuality, race and ethnicity, and social class and disability across the lifespan.

Author : Pantea Foroudi,Maria Teresa Cuomo
Publisher : Taylor & Francis
Page : 203 pages
File Size : 44,6 Mb
Release : 2023-09-29
Category : Business & Economics
ISBN : 9781000953701

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Business Digitalization by Pantea Foroudi,Maria Teresa Cuomo Pdf

Technological advances, alongside increasing globalization and growing awareness of socio-cultural and socio-political issues, are driving corporate branding innovations, and organizations must react and adapt quickly to compete. This book investigates and explores the impact of digital transformation on building corporate branding, identity and reputation. This book brings together international contributors to provide examples from a wide range of industries and firms, including the retailing and agrifood industries, and illustrates the many dimensions of corporate branding and theories and how they can be aided by digital transformation. It explores the connection of branding with artificial intelligence, social media networks and technologies 4.0, as well as the limitations and challenges they might deliver. Using a combination of theory, primary research findings and practice, this book offers viewpoints and expertise from multiple regions, appealing to a global audience. This edited collection serves as an important resource for researchers, scholars and postgraduate students of marketing, brand management and corporate communications and those interested in the emerging relationship with technology.

Author : James H. Barrett Jr.
Publisher : Abbott Press
Page : 150 pages
File Size : 50,8 Mb
Release : 2016-02-23
Category : Fiction
ISBN : 9781458220004

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A Corporation of Angels by James H. Barrett Jr. Pdf

Directly behind the tallest skyscraper in Pittsburgh, Pennsylvania, is a building that houses a family-run business devoid of political, greed, and power struggles. Teamwork, kindness, and compassion for others are prerequisites for employment at C.O.A. Inc. for it is not a typical company: it is A Corporation of Angels and its CEO is God. Angels, who are allowed to choose their own names while working for C.O.A., work discreetly alongside walking souls while attempting to keep Lucifer and his company, Hostile Takeover Enterprises, at bay. Gabriel and his partner, Sarah, are two angels working on Project Lost Faith, a special assignment to help reinstate faith in God. As the pair attempts to outsmart Lucifer’s cronies, everyone is watching, especially the CEO of C.O.A. But Gabriel and Sarah are not the only angels on important missions battling those who prey on the weak and hopeless. In this inspirational tale filled with suspense and humor, A Corporation of Angels diligently works to engage Christians about their faith while doing their best to keep Lucifer from carrying out his own mission.

Author : Michelle Phan
Publisher : Harmony
Page : 242 pages
File Size : 46,9 Mb
Release : 2014-10-21
Category : Health & Fitness
ISBN : 9780804137348

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Make Up by Michelle Phan Pdf

Michelle Phan has believed in makeup since the first time she was allowed to try eyeliner. When she looked in the mirror and saw a transformed version of herself looking back, she fell in love with the sense of confidence that makeup could give her. Ever since she posted her first makeup tutorial on YouTube, she has dedicated herself to inspire millions by using makeup as a tool for transformation and self expression. Now, Michelle has compiled all of her best wisdom into Make Up: Your Life Guide to Beauty, Style, and Success—Online and Off. From creating a gorgeous smoky eye to understanding contouring to developing an online persona, Michelle has advice to help you transform every facet of your life. Make Up is packed with Michelle’s trademark beauty and style tutorials, stories and pictures from her own life, and advice on the topics she is asked about most, including etiquette, career, entrepreneurship, and creativity. From the everyday (such as how to get glowing skin) to the big picture (such as how to turn your passion into a profession), Make Up is a practical and empowering resource to help anyone put their best face forward.

Author : Roby Graham
Publisher : Page Publishing Inc
Page : 128 pages
File Size : 45,6 Mb
Release : 2016-06-21
Category : Fiction
ISBN : 9781682899069

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The Adventures of Fashion Girl by Roby Graham Pdf

In the traditions of Wonder Woman, Xena: Warrior Princess, and She-Ra: Princess of Power comes a new heroine for the 21st century. That heroine is Fashion Girl - beautiful, intelligent, resourceful and powerful. Together with The Style Chicks, Fashion Girl fights crime, injustice and protects the innocent with style. Read about the world's newest and most unique superheroine in five of her most thrilling and mind boggling adventures. If you're ready? Then LET'S DO IT TO IT!

Author : Michelle Phan
Publisher : Potter/TenSpeed/Harmony
Page : 242 pages
File Size : 49,6 Mb
Release : 2014-10-21
Category : Health & Fitness
ISBN : 9780804137355

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Make Up (Enhanced Edition) by Michelle Phan Pdf

With new videos and links throughout, including exclusive content from Michelle! Michelle Phan has believed in makeup since the first time she was allowed to try eyeliner. When she looked in the mirror and saw a transformed version of herself looking back, she fell in love with the sense of confidence that makeup could give her. Ever since she posted her first makeup tutorial on YouTube, she has dedicated herself to inspire millions by using makeup as a tool for transformation and self expression. Now, Michelle has compiled all of her best wisdom into Make Up: Your Life Guide to Beauty, Style, and Success--Online and Off. From creating a gorgeous smoky eye to understanding contouring to developing an online persona, Michelle has advice to help you transform every facet of your life. Make Up is packed with Michelle’s trademark beauty and style tutorials, stories and pictures from her own life, and advice on the topics she is asked about most, including etiquette, career, entrepreneurship, and creativity. From the everyday (such as how to get glowing skin) to the big picture (such as how to turn your passion into a profession), Make Up is a practical and empowering resource to help anyone put their best face forward.

Author : Milton Kotler,Tiger Cao,Sam Wang,Colllen Qiao
Publisher : World Scientific
Page : 404 pages
File Size : 54,8 Mb
Release : 2020-08-26
Category : Business & Economics
ISBN : 9789811216992

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Marketing Strategy In The Digital Age: Applying Kotler's Strategies To Digital Marketing by Milton Kotler,Tiger Cao,Sam Wang,Colllen Qiao Pdf

The market changes faster than marketing. In essence, marketing strategy has undergone only two eras, the entity era and the bit era, also known as the industrial age and the digital age. In the age of digital society, all CEOs, CMOs and senior marketing executives must consider how to change their strategies, improve the role of marketing and adopt emerging technological and data tools to integrate with the Internet. The goal of digital marketing strategy is not to disrupt existing marketing strategies, but to complement, integrate and develop the two at the same time.In this book, the authors provide detailed discussion and practical analysis on the relationship between marketing and digital technologies and propose a marketing implementation framework for digital strategy platforms. Standing for Recognize, Reach, Relationship and Return, the 4R system is a powerful strategic trading tool for digital implementation, especially for CEOs and CMOs. All other tools, such as data platforms, content marketing, DSP digital advertising and digital marketing ROI design essentially serve the 4R system. As such, the authors advocate for firms to restructure their digital marketing strategy around the 4R system.