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Social Media and e-Diplomacy in China by Ying Jiang Pdf
As with many spheres of public life, public diplomatic communication is being transformed by the boom of social media. More than 165 foreign governmental organisations in China have embarked on the use of Weibo (a hybrid of Facebook and Twitter in China) to engage with Chinese citizens and reach out to youth populations, one of the major goals of current public diplomacy efforts. This exciting new pivot, based on systemic research of Weibo usage by embassies in China, explores the challenges and the limits that the use of Chinese Weibo (and Chinese social media in general) poses for foreign embassies, and considers ways to use these or other tools. It offers a systematic study of the effectiveness and challenges of using Weibo for public diplomatic communication in and with China. Addressing the challenges of e-diplomacy, it considers notably the occurrence of cyber-nationalism on Weibo and encourages a critical look at its practice, arguing how it can contribute to the goals of public diplomacy.
Global Media and Public Diplomacy in Sino-Western Relations by Jia Gao,Catherine Ingram,Pookong Kee Pdf
Many researchers and China observers would agree that understanding how China pursues global communication is critical for assessing its growing soft power. While soft power as a concept has, in many ways, become almost inextricably linked with the PRC's (People's Republic of China) international diplomacy of the twenty-first century, the specific role of global media within soft power diplomacy and the corresponding influence of Western mediated public diplomacy within China is a lacuna that has remained largely unexplored. Moreover, the different Chinese and Western perspectives on the influence of global media and public diplomacy on Sino-Western relations, and the changing role of global media on this crucial aspect of international politics, have not yet been critically examined. This volume presents a broad social science audience with recent innovative scholarship and research findings on global media and public diplomacy concerning Sino-Western relations. It focuses on the implicit nexus between global media and public diplomacy, and their actual utilisation in and impact on the shifting relationships between China and the West. Special attention is given to the changing nature of globalised media in both China and Western nations, and how globalised media is influencing, shaping and changing international politics. The contributions delve deeply into both theory and practice, and focus especially upon the analysis of several key aspects of the issue from both Chinese and Western perspectives. This combination of approaches distinguishes the volume from most other published works on the topic, and greatly enriches our knowledge base in this important contemporary field.
In China's Public Diplomacy, Ingrid d'Hooghe provides a thorough analysis of how China's approach to public diplomacy is shaped by the country's political system and Chinese culture.
China's International Communication and Relationship Building by Xiaoling Zhang,Corey Schultz Pdf
This book provides a comprehensive and up-to-date scholarly examination of how China builds international relationships through public diplomacy practices, together with an assessment of the impact of these practices around the world. It explores the sources of China's evolving strategies, how the past influences the present, and the impact of domestic factors that shape China's communication strategies. Including a wide range of detailed examples, the book also discusses how far China is creating new models that will reshape the current landscape of public diplomacy. Chapters 1 and 11 of this book are freely available as downloadable Open Access PDFs under a Creative Commons Attribution-Non Commercial-No Derivatives 4.0 license available at http://www.taylorfrancis.com.
This book is about how China strives to rebuild its soft power through communication. It recounts China's efforts by examining a set of public diplomacy tactics and programs in its pursuit of a 'new' and 'improved' global image. These case studies invites the reader to a more expansive discussion on the instruments of soft power.
Engaging Social Media in China by Guobin Yang,Wei Wang Pdf
Introducing the concept of state-sponsored platformization, this volume shows the complexity behind the central role the party-state plays in shaping social media platforms. The party-state increasingly penetrates commercial social media while aspiring to turn its own media agencies into platforms. Yet state-sponsored platformization does not necessarily produce the Chinese Communist Party’s desired outcomes. Citizens continue to appropriate social media for creative public engagement at the same time that more people are managing their online settings to reduce or refuse connection, inducing new forms of crafted resistance to hyper-social media connectivity. The wide-ranging essays presented here explore the mobile radio service Ximalaya.FM, Alibaba’s evolution into a multi-platform ecosystem, livestreaming platforms in the United States and China, the role of Twitter in Trump’s North Korea diplomacy, user-generated content in the news media, the emergence of new social agents mediating between state and society, social media art projects, Chinese and US scientists’ use of social media, and reluctance to engage with WeChat. Ultimately, readers will find that the ten chapters in this volume contribute significant new research and insights to the fast-growing scholarship on social media in China at a time when online communication is increasingly constrained by international struggles over political control and privacy issues.
New Media and Public Diplomacy by Parama Sinha Palit Pdf
This book examines the role of new media and digital technologies in public diplomacy and political communication. Exploring political communication in India as well as in the US and China, it highlights the fundamental changes that new technology has brought about in public diplomacy. While facilitating direct engagement with constituents and tapping into territories and audiences which were harder to reach before, the new media’s power to influence perceptions has revolutionised public diplomacy and engagement like never before. While managing national brands utilizing digital tools has emerged imperative for contemporary nation states, they are equally engaged in online disinformation and influence campaigns. This book analyzes these activities and also emphasizes the critical role of social media in defining and shaping political attitudes while empowering the ordinary public and the leadership alike. The author, through examples from India, the US, and China, also examines the challenges of using digital tools in diplomacy and its effects on democracies across the world. Lucid and engaging, this book will be an essential read for students and scholars of communication studies, political studies, diplomacy and foreign policy, defence and strategic analysis, media and culture studies, and international relations.
China, Media, and International Conflicts by Shixin Ivy Zhang,Altman Yuzhu Peng Pdf
This book focuses on China’s media diplomacy and its interplay with a range of international conflicts. It assesses the representation and framing of China, as well as the perception and reception of China’s media communication in relation to various crises and conflicts. Including detailed analyses of many cases, it highlights the complex, fluid and dynamic relationship between media and conflict, and discusses how this both exemplifies and also affects China’s relations with the outside world. In addition, in contrast to most existing studies of mediatized conflict in the digital age, it provides a very valuable non-Western perspective.
Chinese Soft Power and Public Diplomacy in the United States by Bilal Zubair Pdf
This book explores Chinese soft power and public diplomacy, and the way that it has played out in the context of the US-China relationship. As tensions between the two countries have grown in recent years, Chinese foreign policy has oscillated between confrontation and conciliation. In this work, which integrates all facets of China’s public diplomacy especially towards United States, the author explores the past and future of Chinese soft power, in a text that will interest diplomats, scholars and journalists.
New Media and China's Social Development by Yungeng Xie Pdf
Starting from a history of new media, this book presents the development of network technology and media applications in China, while also examining the relationship between new media and politics, economy, culture, lifestyle, traditional media, law, knowledge, etc. As of 2014, China had been connected to the Internet for 20 years. During those two decades, China has witnessed drastic changes, from its national makeup to people’s daily lives. The book analyzes the changes in China brought about by the new media on the basis of large-scale data. Further, through comparisons with international trends in new media development, it seeks to clarify the new media development in China and comprehensively demonstrate the revolution and brand-new faces of Chinese society over the past two decades in the wake of new media. As such, it outlines the bright future of new media by revisiting and summarizing the developmental courses of new media and Chinese society.
Media Diplomacy and Its Evolving Role in the Current Geopolitical Climate by Bute, Swati Jaywant Rao Pdf
In this age of information technology, the media’s role in international, bilateral, and diplomatic relations is increasingly important. It plays a crucial part in keeping countries connected and updated about actual and ground-level realities. Media Diplomacy and Its Evolving Role in the Current Geopolitical Climate provides emerging research on the changing practices in diplomacy, new media, and the connections between media and policy. It highlights how the media is changing countries' approaches to diplomacy and readers will learn the valuable aspects of the role that communication technology plays in resolving regional and international issues. This book is an important resource for professionals and researchers working in the field of media diplomacy, internet and diplomacy, e-diplomacy, international relations and media diplomacy, and contemporary diplomatic policy seeking current research on the best ways to globally expand on media and policy.
Chinese Television and Soft Power Communication in Australia by Mei Li Pdf
Chinese Television and Soft Power Communication in Australia discusses China’s soft power communication approach and investigates information handling between China and its targeted audiences in the eyes of key influencers – intermediate elites (public diplomacy policy elites in particular) in China and Australia. It explores CGTN (with staff from several professional cultures) and conducts a systemic test of how successful/unsuccessful China’s soft power message projection is in terms of congruence between projected and received frames as a pivotal factor of its power status. The analysis is based on a case study of frames in the messaging on Chinese international TV about China’s Belt and Road Initiative and in the minds of Australian public diplomacy policy elites. The question raised is whether and how Australia is listening.
Winning American Hearts and Minds by Xiuli Wang Pdf
This book explores the effectiveness of the Chinese government’s recent public diplomacy efforts aimed at building its national image, and how these efforts may influence foreign public's view of China. Based on in-depth interviews, media-content analysis and public opinion-poll data, the book discusses Chinese leaders’ foreign visits, Chinese media’s overseas expansion, Confucius institutes, global mega events, and Chinese government’s new policies to attract foreign students, providing not only background information, but also insights from scholars and experts. Although intended mainly for students majoring in communications, Chinese studies, public relations and international relations, it is also of interest to anyone studying China or public diplomacy.
Beijing's Global Media Offensive by Joshua Kurlantzick Pdf
A major analysis of how China is attempting to become a media and information superpower around the world, seeking to shape the politics, local media, and information environments of both East Asia and the World. Since China's ascendancy toward major-power status began in the 1990s, many observers have focused on its economic growth and expanding military. China's ability was limited in projecting power over information and media and the infrastructure through which information flows. That has begun to change. Beijing's state-backed media, which once seemed incapable having a significant effect globally, has been overhauled and expanded. At a time when many democracies' media outlets are consolidating due to financial pressures, China's biggest state media outlets, like the newswire Xinhua, are modernizing, professionalizing, and expanding in attempt to reach an international audience. Overseas, Beijing also attempts to impact local media, civil society, and politics by having Chinese firms or individuals with close links buy up local media outlets, by signing content-sharing deals with local media, by expanding China's social media giants, and by controlling the wireless and wired technology through which information now flows, among other efforts. In Beijing's Global Media Offensive - a major analysis of how China is attempting to build a media and information superpower around the world, and how this media power integrates with other forms of Chinese influence - Joshua Kurlantzick focuses on how all of this is playing out in both China's immediate neighborhood - Southeast Asia, Taiwan, Australia, and New Zealand - and also in the United States and many other parts of the world. He traces the ways in which China is trying to build an information and influence superpower, but also critically examines the new conventional wisdom that Beijing has enjoyed great success with these efforts. While China has worked hard to build a global media and information superpower, it often has failed to reap gains from its efforts, and has undermined itself with overly assertive, alienating diplomacy. Still, Kurlantzick contends, China's media, information and political influence campaigns will continue to expand and adapt, helping Beijing exports its political model and protect the ruling Party, and potentially damaging press freedoms, human rights, and democracy abroad. An authoritative account of how this sophisticated and multi-pronged campaign is unfolding, Beijing's Global Media Offensive provides a new window into China's attempts to make itself an information superpower.
The Rise of China's Public Diplomacy by Ingrid d'. Hooghe Pdf
With its rapid economic rise and sweeping reforms of its foreign policy and diplomacy, China has gained a place at the forefront of international politics. Conscious of having a problematic image in many parts of the world and aware of the international community's rising expectations of the upcoming superpower, the Chinese leadership spends more and more time, money and effort on public diplomacy. Beijing addresses negative issues and capitalizes on China's soft power. It uses a wide variety of instruments and is able to cater to specific audiences in different parts of the world. And with considerable success, especially where public diplomacy is in lock step with policy actions. Recent polls indicate that people worldwide regard China's economic rise as not necessarily negative - a clear triumph for China in the ongoing 'China Threat' debate. On issues where little progress is noted, such as human rights, China has a tougher time improving its image. Furthermore, public diplomacy is no longer confined to the realm of the state. Control over foreign policy-making and diplomacy is increasingly affected by internal developments and globalization processes, which have created a more pluralistic environment. An increasing number of Chinese individuals and civil society groups are participating in global networks with public and private actors, bringing new dynamics to China's interaction with the world. China's government, for its part, seeks to incorporate these new dynamics into its public diplomacy strategy.--Provided by publisher.
