Social Media Listening And Monitoring For Business Applications

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Social Media Listening and Monitoring for Business Applications

Author : Rao, N. Raghavendra
Publisher : IGI Global
Page : 470 pages
File Size : 55,5 Mb
Release : 2016-09-21
Category : Computers
ISBN : 9781522508472

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Social Media Listening and Monitoring for Business Applications by Rao, N. Raghavendra Pdf

Social Media has transformed the ways in which individuals keep in touch with family and friends. Likewise, businesses have identified the profound opportunities present for customer engagement and understanding through the massive data available on social media channels, in addition to the customer reach of such sites. Social Media Listening and Monitoring for Business Applications explores research-based solutions for businesses of all types interested in an understanding of emerging concepts and technologies for engaging customers online. Providing insight into the currently available social media tools and practices for various business applications, this publication is an essential resource for business professionals, graduate-level students, technology developers, and researchers.

Electronic Hive Minds on Social Media: Emerging Research and Opportunities

Author : Hai-Jew, Shalin
Publisher : IGI Global
Page : 358 pages
File Size : 42,9 Mb
Release : 2019-05-31
Category : Computers
ISBN : 9781522593713

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Electronic Hive Minds on Social Media: Emerging Research and Opportunities by Hai-Jew, Shalin Pdf

Researchers have harnessed the flood of personal information and opinions shared on social media platforms in a variety of ways. People communicate not only what they imagine they are purposely sharing but also unintentionally leak information, which allows others to glimpse a sense of the subconscious and unconscious at a macro level. Electronic Hive Minds on Social Media: Emerging Research and Opportunities explores various research techniques to profile the electronic hive mind around social topics as expressed on various modalities of social media, from human, bot, and cyborg social media accounts, and proposes new research methods for harnessing public data from social media platforms. Highlighting topics such as knowledge sharing, swarm intelligence, and social psychology, this publication is designed for researchers, social psychologists, practitioners, and students in marketing, communications, mass media, and similar fields.

Digital Shutdowns and Social Media

Author : Shekh Moinuddin
Publisher : Springer Nature
Page : 176 pages
File Size : 49,5 Mb
Release : 2021-03-10
Category : Political Science
ISBN : 9783030678883

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Digital Shutdowns and Social Media by Shekh Moinuddin Pdf

This book offers a spatial insights on the social mediasphere in the context of digital shutdowns and reflects the dimensions of political economy and of social media in general. Internet shutdowns have been found to be more prevalent in developing countries than in developed countries, with India leading in Internet shutdowns in the world. Internet shutdowns have occurred in India for several reasons, mainly to hinder the spreading of information through social media – this is discussed in detail along with political motives behind this and how this can conflict with government policies, such as the flagship program “Digital India” which is ostensibly meant to improve the infrastructure and expansion of digital information throughout the country. This book suggests new dimensions in the digital spatiality. Furthermore, the digital space is defined and discussed, including its role and how this might be reflected in concepts around spatiality and spaces. More concretely, the book considers the following questions: How is social media reflected in spatial sciences? How does the space differ from more tangible spaces, such as the hydrosphere or atmosphere? How do (computer/mobile phone) screens behave as a space/place in the context of behavioural sciences? How is this reflected in what is shaping and reshaping the spatiality of digital gadgets? Do digital gadgets change the socialization process that’s often considered a path towards how we develop in society? How do internet shutdowns affect the political economy and what patterns can be seen in how individuals, companies and the internet industry in particular react to these shutdowns in India?

Sustainable Business: Concepts, Methodologies, Tools, and Applications

Author : Management Association, Information Resources
Publisher : IGI Global
Page : 1962 pages
File Size : 42,6 Mb
Release : 2019-08-02
Category : Business & Economics
ISBN : 9781522596165

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Sustainable Business: Concepts, Methodologies, Tools, and Applications by Management Association, Information Resources Pdf

In the increasingly competitive corporate sector, businesses must examine their current practices to ensure business success. By examining their social, financial, and environmental risks, obligations, and opportunities, businesses can re-design their operations more effectively to ensure prosperity. Sustainable Business: Concepts, Methodologies, Tools, and Applications is a vital reference source that explores the best practices that promote business sustainability, including examining how economic, social, and environmental aspects are related to each other in the company’s management and performance. Highlighting a range of topics such as lean manufacturing, sustainable business model innovation, and ethical consumerism, this multi-volume book is ideally designed for entrepreneurs, business executives, business professionals, managers, and academics seeking current research on sustainable business practices.

Research Anthology on E-Commerce Adoption, Models, and Applications for Modern Business

Author : Management Association, Information Resources
Publisher : IGI Global
Page : 1964 pages
File Size : 41,8 Mb
Release : 2021-04-16
Category : Business & Economics
ISBN : 9781799889588

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Research Anthology on E-Commerce Adoption, Models, and Applications for Modern Business by Management Association, Information Resources Pdf

In the next few years, it is expected that most businesses will have transitioned to the use of electronic commerce technologies, namely e-commerce. This acceleration in the acceptance of e-commerce not only changes the face of business and retail, but also has introduced new, adaptive business models. The experience of consumers in online shopping and the popularity of the digital marketplace have changed the way businesses must meet the needs of consumers. To stay relevant, businesses must develop new techniques and strategies to remain competitive in a changing commercial atmosphere. The way in which e-commerce is being implemented, the business models that have been developed, and the applications including the benefits and challenges to e-commerce must be discussed to understand modern business. The Research Anthology on E-Commerce Adoption, Models, and Applications for Modern Business discusses the best practices, latest strategies, and newest methods for implementing and using e-commerce in modern businesses. This includes not only a view of how business models have changed and what business models have emerged, but also provides a focus on how consumers have changed in terms of their needs, their online behavior, and their use of e-commerce services. Topics including e-business, e-services, mobile commerce, usability models, website development, brand management and marketing, and online shopping will be explored in detail. This book is ideally intended for business managers, e-commerce managers, marketers, advertisers, brand managers, executives, IT consultants, practitioners, researchers, academicians, and students interested in how e-commerce is impacting modern business models.

Mobile Platforms, Design, and Apps for Social Commerce

Author : Pelet, Jean-Éric
Publisher : IGI Global
Page : 411 pages
File Size : 54,6 Mb
Release : 2017-05-17
Category : Business & Economics
ISBN : 9781522524700

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Mobile Platforms, Design, and Apps for Social Commerce by Pelet, Jean-Éric Pdf

While social interactions were once a personal endeavor, more contact is now done virtually. Mobile technologies are an ever-expanding area of research which can benefit users on the organizational level, as well as the personal level. Mobile Platforms, Design, and Apps for Social Commerce is a critical reference source that overviews the current state of personal digital technologies and experiences. Highlighting fascinating topics such as M-learning applications, social networks, mHealth applications and mobile MOOCs, this publication is designed for all academicians, students, professionals, and researchers that are interested in discovering more about how the use of mobile technologies can aid in human interaction.

Research Anthology on Securing Mobile Technologies and Applications

Author : Management Association, Information Resources
Publisher : IGI Global
Page : 837 pages
File Size : 45,5 Mb
Release : 2021-02-05
Category : Technology & Engineering
ISBN : 9781799886013

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Research Anthology on Securing Mobile Technologies and Applications by Management Association, Information Resources Pdf

Mobile technologies have become a staple in society for their accessibility and diverse range of applications that are continually growing and advancing. Users are increasingly using these devices for activities beyond simple communication including gaming and e-commerce and to access confidential information including banking accounts and medical records. While mobile devices are being so widely used and accepted in daily life, and subsequently housing more and more personal data, it is evident that the security of these devices is paramount. As mobile applications now create easy access to personal information, they can incorporate location tracking services, and data collection can happen discreetly behind the scenes. Hence, there needs to be more security and privacy measures enacted to ensure that mobile technologies can be used safely. Advancements in trust and privacy, defensive strategies, and steps for securing the device are important foci as mobile technologies are highly popular and rapidly developing. The Research Anthology on Securing Mobile Technologies and Applications discusses the strategies, methods, and technologies being employed for security amongst mobile devices and applications. This comprehensive book explores the security support that needs to be required on mobile devices to avoid application damage, hacking, security breaches and attacks, or unauthorized accesses to personal data. The chapters cover the latest technologies that are being used such as cryptography, verification systems, security policies and contracts, and general network security procedures along with a look into cybercrime and forensics. This book is essential for software engineers, app developers, computer scientists, security and IT professionals, practitioners, stakeholders, researchers, academicians, and students interested in how mobile technologies and applications are implementing security protocols and tactics amongst devices.

Improving E-Commerce Web Applications Through Business Intelligence Techniques

Author : Sreedhar, G.
Publisher : IGI Global
Page : 363 pages
File Size : 51,6 Mb
Release : 2018-02-02
Category : Business & Economics
ISBN : 9781522536475

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Improving E-Commerce Web Applications Through Business Intelligence Techniques by Sreedhar, G. Pdf

As the Internet becomes increasingly interconnected with modern society, the transition to online business has developed into a prevalent form of commerce. While there exist various advantages and disadvantages to online business, it plays a major role in contemporary business methods. Improving E-Commerce Web Applications Through Business Intelligence Techniques provides emerging research on the core areas of e-commerce web applications. While highlighting the use of data mining, search engine optimization, and online marketing to advance online business, readers will learn how the role of online commerce is becoming more prevalent in modern business. This book is an important resource for vendors, website developers, online customers, and scholars seeking current research on the development and use of e-commerce.

Handbook of Research on Instructional Systems and Educational Technology

Author : Kidd, Terry,Morris, Jr., Lonnie R.
Publisher : IGI Global
Page : 493 pages
File Size : 52,8 Mb
Release : 2017-04-20
Category : Education
ISBN : 9781522524007

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Handbook of Research on Instructional Systems and Educational Technology by Kidd, Terry,Morris, Jr., Lonnie R. Pdf

Incorporating new methods and approaches in learning environments is imperative to the development of education systems. By enhancing learning processes, education becomes more attainable at all levels. The Handbook of Research on Instructional Systems and Educational Technology is an essential reference source for the latest scholarly research on new models, trends, and data for solving instructional and learning challenges in education. Featuring extensive coverage on a wide range of topics such as distance education, online learning, and blended learning, this publication is ideally designed for academicians, practitioners, researchers, and students seeking current research on the latest improvements in instructional systems.

Handbook of Research on Strategic Alliances and Value Co-Creation in the Service Industry

Author : Rozenes, Shai,Cohen, Yuval
Publisher : IGI Global
Page : 507 pages
File Size : 43,8 Mb
Release : 2017-01-06
Category : Business & Economics
ISBN : 9781522520856

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Handbook of Research on Strategic Alliances and Value Co-Creation in the Service Industry by Rozenes, Shai,Cohen, Yuval Pdf

Value creation is a pivotal aspect of the modern business industry. By implementing these strategies into initiatives and processes, deeper alliances between customers and organizations can be established. The Handbook of Research on Strategic Alliances and Value Co-Creation in the Service Industry is a comprehensive source of scholarly material on frameworks for the effective management of value co-creation in contemporary business contexts. Highlighting relevant perspectives across a range of topics, such as public relations, service-dominant logic, and consumer culture theory, this publication is ideally designed for professionals, researchers, graduate students, academics, and practitioners interested in emerging developments in the service industry.

Decision Management: Concepts, Methodologies, Tools, and Applications

Author : Management Association, Information Resources
Publisher : IGI Global
Page : 2314 pages
File Size : 51,7 Mb
Release : 2017-01-30
Category : Business & Economics
ISBN : 9781522518389

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Decision Management: Concepts, Methodologies, Tools, and Applications by Management Association, Information Resources Pdf

The implementation of effective decision making protocols is crucial in any organizational environment in modern society. Emerging advancements in technology and analytics have optimized uses and applications of decision making systems. Decision Management: Concepts, Methodologies, Tools, and Applications is a compendium of the latest academic material on the control, support, usage, and strategies for implementing efficient decision making systems across a variety of industries and fields. Featuring comprehensive coverage on numerous perspectives, such as data visualization, pattern analysis, and predictive analytics, this multi-volume book is an essential reference source for researchers, academics, professionals, managers, students, and practitioners interested in the maintenance and optimization of decision management processes.

Optimizing Current Practices in E-Services and Mobile Applications

Author : Khosrow-Pour, Mehdi
Publisher : IGI Global
Page : 366 pages
File Size : 53,7 Mb
Release : 2018-01-05
Category : Business & Economics
ISBN : 9781522550273

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Optimizing Current Practices in E-Services and Mobile Applications by Khosrow-Pour, Mehdi Pdf

In the modern world of mobile applications, the expansion of e-services, self-services, and mobile communication constantly allows for new multidisciplinary developments in academia and industry. Optimizing Current Practices in E-Services and Mobile Applications is a critical scholarly resource that examines issues in the production management, delivery, and consumption of e-services. Featuring coverage on a broad range of topics, such as marketing, management, social media, and entrepreneurship, this book is an ideal resource for professionals, researchers, academicians, and industry consultants with an interest in the emergence of e-services.

Technological Integration as a Catalyst for Industrial Development and Economic Growth

Author : Christiansen, Bryan,Yüksel, Ülkü
Publisher : IGI Global
Page : 272 pages
File Size : 51,5 Mb
Release : 2017-04-18
Category : Business & Economics
ISBN : 9781522523208

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Technological Integration as a Catalyst for Industrial Development and Economic Growth by Christiansen, Bryan,Yüksel, Ülkü Pdf

The ubiquity of new technologies has led to significant developments across the globe. By utilizing the latest available innovations, countries can optimize their industrial and economic infrastructures. Technological Integration as a Catalyst for Industrial Development and Economic Growth is a pivotal reference source for emerging academic research on the diffusion of new information and communication technologies for social progress. Highlighting a comprehensive range of topics such as financial inclusion, manufacturing, and workforce development, this book is ideally designed for academics, professionals, policy makers, graduate students, and practitioners interested in economic and social developments.

Effective Open Innovation Strategies in Modern Business: Emerging Research and Opportunities

Author : Rao, N. Raghavendra
Publisher : IGI Global
Page : 159 pages
File Size : 50,8 Mb
Release : 2018-06-01
Category : Business & Economics
ISBN : 9781522557227

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Effective Open Innovation Strategies in Modern Business: Emerging Research and Opportunities by Rao, N. Raghavendra Pdf

Globalization has created an increase in the number of business opportunities presented to enterprises. A competitive market places demands on businesses to think differently and follow new approaches to managing their business goals and remaining acceptable to suppliers and service providers. Effective Open Innovation Strategies in Modern Business: Emerging Research and Opportunities is a comprehensive resource that focuses on the importance of interdisciplinary concepts in open innovation projects. Using case illustrations, the book examines concepts such as virtual reality, knowledge harvesting, and business process reengineering in relation to open innovation initiatives. As a publication exploring the areas of management and information technology disciplines, this resource is useful for corporate executives, business managers, entrepreneurs, business professionals, and graduate-level students seeking current research on business innovation techniques and approaches.

Intelligent Systems: Concepts, Methodologies, Tools, and Applications

Author : Management Association, Information Resources
Publisher : IGI Global
Page : 2351 pages
File Size : 55,6 Mb
Release : 2018-06-04
Category : Computers
ISBN : 9781522556442

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Intelligent Systems: Concepts, Methodologies, Tools, and Applications by Management Association, Information Resources Pdf

Ongoing advancements in modern technology have led to significant developments in intelligent systems. With the numerous applications available, it becomes imperative to conduct research and make further progress in this field. Intelligent Systems: Concepts, Methodologies, Tools, and Applications contains a compendium of the latest academic material on the latest breakthroughs and recent progress in intelligent systems. Including innovative studies on information retrieval, artificial intelligence, and software engineering, this multi-volume book is an ideal source for researchers, professionals, academics, upper-level students, and practitioners interested in emerging perspectives in the field of intelligent systems.