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Author : Jim Pettigrew
Publisher : Unknown
Page : 216 pages
File Size : 53,9 Mb
Release : 1989
Category : Business & Economics
ISBN : UOM:39015027713505
Musicians and other related professionals can learn how to gain the attentionof the media and the general public with this basic guide.
Author : Ariel Hyatt
Publisher : Unknown
Page : 270 pages
File Size : 44,8 Mb
Release : 2021-06-02
Category : Electronic
ISBN : 1649696930
The Ultimate Guide to Music Publicity, Proven Strategies For Getting Featured In Blogs, Playlists, & Traditional Media breaks down everything you need to know to master an effective and well rounded communication strategy for your music. It includes step-by-step exercises and mind maps that Ariel Hyatt created for her workshops, masterclasses and music industry programs taught around the world. It also provides samples of pitches, press releases, and bios utilized in successful music publicity campaigns. It features indispensable advice from a wide swath of music industry luminaries including veteran music publicists, bio writers, editors, playlisters, and podcasters, who generously contributed their tips from both sides of the desk. And, 11 indie musicians share their inspirational PR journeys.
Author : Eric Beall
Publisher : Billboard Books
Page : 288 pages
File Size : 47,5 Mb
Release : 2010-05-26
Category : Music
ISBN : 9780307875181
The Billboard Guide to Writing and Producing Songs that Sell unveils the secrets to climbing the charts and reaching success in today’s ultracompetitive music industry. Eric Beall supplies his firsthand knowledge of today’s record business, as well as interviews with successful writers, producers, and executives from the worlds of pop, hip-hop, country, adult contemporary, and R&B. The result: a proven approach to constructing songs that open doors, create careers, and communicate to listeners around the world. Key areas explored include: •How does a song become a hit? •What makes a song a single? •Is there a formula for creating a hit? Fun and practical exercises provide opportunities to hone skills and expose specific talents, helping songwriters combine their unique voices to the demands of the commercial marketplace. Filled with fresh ideas that will spark beginners and veterans alike, this book will lead the way toward the industry’s ultimate challenge: the creation of that chart-topping hit song.
Author : Eric Beall
Publisher : Billboard Books
Page : 290 pages
File Size : 46,7 Mb
Release : 2009
Category : Music
ISBN : 9780823099542
Presents an approach to opening doors in today's music industry, explaining how a song becomes a hit, what makes a single, and the formula for creating a hit, with exercises to hone skills and expose talents.
Author : Shelly Field
Publisher : Infobase Publishing
Page : 337 pages
File Size : 54,5 Mb
Release : 2005
Category : Advertising
ISBN : 9781438110615
Presents over eighty job descriptions with education requirements, training, salary range and more, for those interested in a career in advertising or public relations.
Author : David Baskerville,Tim Baskerville
Publisher : SAGE
Page : 601 pages
File Size : 55,8 Mb
Release : 2010
Category : Business & Economics
ISBN : 9781412976794
The Ninth Edition of the Music Business Handbook and Career Guide maintains the tradition of this classic text as the most comprehensive, up-to-date guide to the music industry and includes: • greater coverage of digital technology and its implications for the music industry, including digital downloads, changing production technologies, marketing via social networking, and new distribution channels • new business models and their implications, including the topics of internet outlets, the independent musician, the evolving role of producers, and satellite and internet radio • additional and updated information on careers, especially in context of a changing business environment The breadth of coverage that this book offers is unlike any resource available, which is why the Music Business Handbook is the best-selling text for any course dealing with the music industry.
Author : Barry Alfonso
Publisher : Watson-Guptill Publications
Page : 292 pages
File Size : 40,9 Mb
Release : 2002
Category : Music
ISBN : 0823077187
Chronicling the amazing rise of this genre from its gospel roots to today's diverse musical sound, this guide offers a complete capsule encyclopedia of Contemporary Christian artists as well as an introduction to the music form. 40 illustrations.
Author : Ariel Hyatt
Publisher : Unknown
Page : 128 pages
File Size : 40,8 Mb
Release : 2021
Category : Electronic books
ISBN : 1649696957
Author : Richard Weissman
Publisher : Routledge
Page : 361 pages
File Size : 52,5 Mb
Release : 2015-09-30
Category : Music
ISBN : 9781317342717
Understanding the Music Business offers students a current overview of the music business. Going beyond what most music business texts offer, Weismann delivers a contemporary approach that addresses the unanswered questions for today's music students, such as, "Is it really possible to make a living as musician?" Understanding the Music Business covers the basics in the first part of the text. This first section deals with the fundamentals of the industry, including recording, music publishing, agents, managers, radio and television, unions, the internet and new technology, and regional and international music markets. However, it is the second half of the text that breaks new ground by covering the career paths of new artists in the industry, the development and need for entrepreneurial skills, and the ways that individuals forge careers in the industry.
Author : Ramiro Burr
Publisher : Unknown
Page : 264 pages
File Size : 46,5 Mb
Release : 1999
Category : Music
ISBN : IND:30000062317197
"In the 1990s Tejano basked in the media spotlight as one of the fastest-growing subgenres in American music." "This sourcebook recounts the fascinating, never-before-told history of this innovative and influential musical genre - as well as of norteno, conjunto, grupo, mariachi, trio, tropical/cumbia, vallenato, and banda. Organized in an easy-to-use A-Z format, The Billboard Guide to Tejano and Regional Mexican Music features succinct but revealing biographies as well as discographies of 300 of these genres' most innovative and successful artists."--BOOK JACKET.Title Summary field provided by Blackwell North America, Inc. All Rights Reserved
Author : Mark W. Curran
Publisher : Nmd Books
Page : 210 pages
File Size : 42,8 Mb
Release : 2001
Category : Music
ISBN : 9780970677358
Author : Dick Weissman
Publisher : Hal Leonard Corporation
Page : 308 pages
File Size : 40,8 Mb
Release : 1999
Category : Music
ISBN : 0793595622
You can survive happily as a musician, composer and songwriter in your own local music market! The newly revised and expanded edition of this book will show you how. It includes detailed analysis of the latest regional music scenes that have developed; an extensive new section (written by Ron Sobel - vice president of ASCAP in Los Angeles) on opportunities for musicians and composers in developing and selling music in new mediums including the Internet, Greenhouse Channels, Theme Parks, and Desk Top Films; info on how music distribution and retailing is changing to meet the challenges of the 21st century; and many more essential tips. Also features a new appendix and a helpful Resources section after each chapter.
Author : Thomas William Hutchison,Amy Macy,Paul Allen
Publisher : Taylor & Francis
Page : 428 pages
File Size : 44,7 Mb
Release : 2006
Category : Business & Economics
ISBN : 9780240807874
Record Label Marketing provides clear, in-depth information on corporate marketing processes, combining marketing theory with the real world "how to" practiced in marketing war rooms. This industry-defining book is clearly illustrated throughout with figures, tables, graphs, and glossaries. Record Label Marketing is essential reading for current and aspiring professionals and students, and also offers a valuable overview of the music industry. Record Label Marketing... * Builds your knowledge base by introducing the basics of the marketing mix, market segmentation and consumer behavior * Gives you the tools necessary to understand and use SoundScan data, and to successfully manage the budget of a recorded music project * Presents vital information on label publicity, advertising, retail distribution and marketing research * Introduces you to industry resources like NARM, RIAA, and the IFPI * Offers essential marketing strategies including grassroots promotion and Internet/new media, as well as highlighting international marketing opportunities * Reveals how successful labels use video production, promotional touring and special products to build revenue * Looks to the future of the music business-how online developments, technological diffusion, and convergence and new markets are continually reshaping the industry This guide is accompanied by a website, www.recordlabelmarketing.com, which offers interactive assignments to strengthen your knowledge as well as updates on the latest news, industry figures and developments.
Author : J. S. Rudsenske
Publisher : Schirmer Trade Books
Page : 144 pages
File Size : 51,9 Mb
Release : 2004-04-12
Category : Music
ISBN : 9780857125088
Enhance your chance for success as a recording artist by following the real-world advice found within the pages of the book. Step-by-step suggestions for: Setting career goals Developing your songs and stage presence Recording your first demo and full-length album Designing your promotional materials Knowing where to hire an attorney, manager, booking agent, and producer And, of course, getting a record deal! Success depends on talent, hard work, and a little luck. This handbook will help you prepare and increase you opportunities in the music business.
Author : Russ Hepworth-Sawyer
Publisher : Taylor & Francis
Page : 499 pages
File Size : 42,8 Mb
Release : 2013-04-03
Category : Technology & Engineering
ISBN : 9781136121890
From Demo to Delivery: The Process of Production discusses each stage of the typical music production process from start to finish. Beginning with the creation and development of the composition and song production, the book then traces the process from the recording, mixing and mastering stages through to marketing and distribution. This book is a must read for anyone who wants to learn the pro techniques involved in creating music from start to finish. Packed with essential information, including signposts to other sources of information at the end of each chapter, From Demo to Delivery provides a map for musicians, semi-pro and aspiring producers, engineers and music professionals interested in learning how music makes it from the an idea to the page to the studio to a demo and into the hands of the market and beyond. Check out the book's website - http://demo2delivery.com/
