The Ethics Of Persuasion

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Propaganda and the Ethics of Persuasion - Second Edition

Randal Marlin
Propaganda and the Ethics of Persuasion Second Edition Book PDF

Author : Randal Marlin
Publisher : Broadview Press
Page : 394 pages
File Size : 52,6 Mb
Release : 2013-09-30
Category : Philosophy
ISBN : 9781770484665

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Propaganda and the Ethics of Persuasion - Second Edition by Randal Marlin Pdf

This book develops a sophisticated account of propaganda and its intriguing history. It begins with a brief overview of Western propaganda, including Ancient Greek theories of rhetoric, and traces propaganda’s development through the Christian era, the rise of the nation-state, World War I, Nazism, Communism, and the present day. The core of the book examines the ethical implications of various forms of persuasion, not only hate propaganda but also insidious elements of more generally acceptable communication such as advertising, public relations, and government information, setting these in the context of freedom of expression. This new edition is updated throughout, and includes additional revelations about a key atrocity story of World War I.

The Ethics of Persuasion

Brooke Rollins
The Ethics of Persuasion Book PDF

Author : Brooke Rollins
Publisher : Unknown
Page : 0 pages
File Size : 55,9 Mb
Release : 2024-02-08
Category : Electronic
ISBN : 0814255833

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The Ethics of Persuasion by Brooke Rollins Pdf

Challenges the traditional thinking that rhetoric is primarily utilitarian by demonstrating how Derrida's philosophy prioritizes ethical imperatives even as one is trying to persuade.

Persuasion Ethics Today

Margaret Duffy,Esther Thorson
Persuasion Ethics Today Book PDF

Author : Margaret Duffy,Esther Thorson
Publisher : Routledge
Page : 318 pages
File Size : 43,9 Mb
Release : 2015-12-07
Category : Business & Economics
ISBN : 9781317309635

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Persuasion Ethics Today by Margaret Duffy,Esther Thorson Pdf

Persuasion Ethics Today explores persuasive communication in the fields of advertising, promotions, public relations and integrated marketing communication, and is designed for course use in advertising curricula. Ethical questions have become increasingly important in today’s media landscape, and issues of regulation, privacy, and convenience are the subjects of heated debate among consumers, industry professional, policy makers, and interest groups. With the explosion of social media, mobile devices, tracking technologies, and behavioral targeting, the ethical issues about persuasion continue to increase in importance. This book’s goal is to offer a broad introduction to the ethical standards, challenges, understanding, and decision-making strategies involved in the practice of persuasion. Persuasion Ethics Today links real world persuasive communication activities to fundamental philosophies of ethics. It also offers tools for students and practitioners to engage with ethical dilemmas in a systematic way, and jumpstart debates about the right ethical choices in an increasingly complex media and social environment.

Ethics, Persuasion and Truth

J. J. C. Smart
Ethics Persuasion and Truth Book PDF

Author : J. J. C. Smart
Publisher : Routledge
Page : 202 pages
File Size : 44,9 Mb
Release : 2020-07-20
Category : Philosophy
ISBN : 9781000077148

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Ethics, Persuasion and Truth by J. J. C. Smart Pdf

Originally published in 1984, deals with meta-ethics – that is the semantics and pragmatics of ethical language. This book eschews the notions of meaning and analyticity on which meta-ethics normally depends. It discusses questions of free will and responsibility and the relations between ethics on the one hand and science and metaphysics on the other. The author regards ethics as concerned with deciding what to do and with persuading others – not with exploring a supposed realm of ethical fact.

Propaganda and the Ethics of Persuasion - Second Edition

Randal Marlin
Propaganda and the Ethics of Persuasion Second Edition Book PDF

Author : Randal Marlin
Publisher : Broadview Press
Page : 386 pages
File Size : 52,6 Mb
Release : 2013-09-30
Category : Philosophy
ISBN : 9781460403990

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Propaganda and the Ethics of Persuasion - Second Edition by Randal Marlin Pdf

This book develops a sophisticated account of propaganda and its intriguing history. It begins with a brief overview of Western propaganda, including Ancient Greek theories of rhetoric, and traces propaganda’s development through the Christian era, the rise of the nation-state, World War I, Nazism, Communism, and the present day. The core of the book examines the ethical implications of various forms of persuasion, not only hate propaganda but also insidious elements of more generally acceptable communication such as advertising, public relations, and government information, setting these in the context of freedom of expression. This new edition is updated throughout, and includes additional revelations about a key atrocity story of World War I.

Feminist Narrative Ethics

Katherine Saunders Nash
Feminist Narrative Ethics Book PDF

Author : Katherine Saunders Nash
Publisher : Theory Interpretation Narrativ
Page : 0 pages
File Size : 44,5 Mb
Release : 2014
Category : Literary Criticism
ISBN : 0814212425

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Feminist Narrative Ethics by Katherine Saunders Nash Pdf

Establishes a new theory of narrative ethics by analyzing how rhetorical techniques can prompt readers of novels to reconsider their ethical convictions about women's rights.

The Dynamics of Persuasion

Richard M. Perloff
The Dynamics of Persuasion Book PDF

Author : Richard M. Perloff
Publisher : Routledge
Page : 765 pages
File Size : 43,6 Mb
Release : 2016-12-19
Category : Language Arts & Disciplines
ISBN : 9781317328872

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The Dynamics of Persuasion by Richard M. Perloff Pdf

The Dynamics of Persuasion has been a staple resource for teaching persuasion for nearly two decades. Author Richard M. Perloff speaks to students in a style that is engaging and informational, explaining key theories and research as well as providing timely and relevant examples. The companion website includes materials for both students and instructors and expanding the pedagogical utilities. The sixth edition includes: updated theoretical and applied research in a variety of areas, including framing, inoculation, and self-affirmation; new studies of health campaigns; expanded coverage of social media marketing; enhanced discussion of the Elaboration Likelihood Model in light of continued research and new applications to everyday persuasion. The fundamentals of the book – emphasis on theory, clear-cut explanation of findings, in-depth discussion of persuasion processes and effects, and easy-to-follow real-world applications – continue in the sixth edition.

Influence

Robert B. Cialdini
Influence Book PDF

Author : Robert B. Cialdini
Publisher : Pearson Scott Foresman
Page : 434 pages
File Size : 40,7 Mb
Release : 1988
Category : Business & Economics
ISBN : STANFORD:36105001636971

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Influence by Robert B. Cialdini Pdf

Influence: Science and Practice is an examination of the psychology of compliance (i.e. uncovering which factors cause a person to say "yes" to another's request) and is written in a narrative style combined with scholarly research. Cialdini combines evidence from experimental work with the techniques and strategies he gathered while working as a salesperson, fundraiser, advertiser, and other positions, inside organizations that commonly use compliance tactics to get us to say "yes". Widely used in graduate and undergraduate psychology and management classes, as well as sold to people operating successfully in the business world, the eagerly awaited revision of Influence reminds the reader of the power of persuasion. Cialdini organizes compliance techniques into six categories based on psychological principles that direct human behavior: reciprocation, consistency, social proof, liking, authority, and scarcity. Copyright © Libri GmbH. All rights reserved.

Persuasion in Society

Jean G. Jones,Andi McClanahan,Joseph Sery
Persuasion in Society Book PDF

Author : Jean G. Jones,Andi McClanahan,Joseph Sery
Publisher : Routledge
Page : 366 pages
File Size : 41,8 Mb
Release : 2022
Category : Political Science
ISBN : 1003107656

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Persuasion in Society by Jean G. Jones,Andi McClanahan,Joseph Sery Pdf

"This fully-updated fourth edition introduces readers to the rich tapestry of persuasive technique and scholarship, interweaving perspectives from rhetoric, critical theory, and social science and applying their insights to practical political, social, and business contexts. This text examines current and classical theory through the lens of contemporary culture, encouraging readers to explore the nature of persuasion and to understand its impact in their lives. Employing a contemporary approach, it draws from popular culture, mass media, social media, advertising, political campaigns, and social movements to help readers become informed creators and consumers of persuasive messages. Case studies show how and why people fall for persuasive messages, demonstrating how persuasion works at a cognitive level. This new edition includes extended treatment of the ethics of persuasion, including opposing views on handling controversial issues in the college classroom; a new chapter on propaganda and ideology; and a greater focus on digital contexts and social media. Discussion questions, exercises, and key terms are provided for each chapter. This textbook will be a valuable tool for students of communication, media studies, politics, psychology, and business and advertising. Online resources for instructors include PowerPoint slides and test bank"--

The Ethics of Authenticity

Charles Taylor
The Ethics of Authenticity Book PDF

Author : Charles Taylor
Publisher : Unknown
Page : 155 pages
File Size : 50,9 Mb
Release : 2018-08-06
Category : Civilization, Modern
ISBN : 9780674987692

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The Ethics of Authenticity by Charles Taylor Pdf

Everywhere we hear talk of decline, of a world that was better once, maybe fifty years ago, maybe centuries ago, but certainly before modernity drew us along its dubious path. While some lament the slide of Western culture into relativism and nihilism and others celebrate the trend as a liberating sort of progress, Charles Taylor calls on us to face the moral and political crises of our time, and to make the most of modernity's challenges. "The great merit of Taylor's brief, non-technical, powerful book...is the vigor with which he restates the point which Hegel (and later Dewey) urged against Rousseau and Kant: that we are only individuals in so far as we are social... Being authentic, being faithful to ourselves, is being faithful to something which was produced in collaboration with a lot of other people... The core of Taylor's argument is a vigorous and entirely successful criticism of two intertwined bad ideas: that you are wonderful just because you are you, and that 'respect for difference' requires you to respect every human being, and every human culture--no matter how vicious or stupid." --Richard Rorty, London Review of Books

The Ethics of Evangelism

Elmer J Thiessen
The Ethics of Evangelism Book PDF

Author : Elmer J Thiessen
Publisher : Authentic Media Inc
Page : 376 pages
File Size : 44,7 Mb
Release : 2014-08-08
Category : Religion
ISBN : 9781780782850

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The Ethics of Evangelism by Elmer J Thiessen Pdf

This is a brief and accessible examination of the ethics of evangelism in a post-Christian culture. Thiessen discusses the immoral practices and attitudes that are sometimes associated with evangelism and then turns his insightful attention to a better way of approaching the subject. Should we try to bring people to Christ or not? In a multi-cultural world evangelism is often under attack, with those seeking to evangelise sometimes being branded arrogant, ignorant, hypocritical and meddlesome. Against such a backdrop this unique book asks what sort of evangelism is ethical in a liberal, post-Christian society.

Ethics in Human Communication

Richard L. Johannesen,Kathleen S. Valde,Karen E. Whedbee
Ethics in Human Communication Book PDF

Author : Richard L. Johannesen,Kathleen S. Valde,Karen E. Whedbee
Publisher : Waveland Press
Page : 360 pages
File Size : 44,5 Mb
Release : 2008-01-09
Category : Language Arts & Disciplines
ISBN : 9781478609124

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Ethics in Human Communication by Richard L. Johannesen,Kathleen S. Valde,Karen E. Whedbee Pdf

Broad in scope, yet precise in exposition, the Sixth Edition of this highly acclaimed ethics text has been infused with new insights and updated material. Richard Johannesen and new coauthors Kathleen Valde and Karen Whedbee provide a thorough, comprehensive overview of philosophical perspectives and communication contexts, pinpointing and explicating ethical issues unique to human communication. Chief among the authors objectives are to: provide classic and contemporary perspectives for making ethical judgments about human communication; sensitize communication participants to essential ethical issues in the human communication process; illuminate complexities and challenges involved in making evaluations of communication ethics; and offer ideas for becoming more discerning evaluators of others communication. Provocative questions and illustrative case studies stimulate reflexive thinking and aid readers in developing their own approach to communication ethics. A comprehensive list of resources spotlights books, scholarly articles, videos, and Web sites useful for further research or personal exploration.

Politics, Persuasion, and Pragmatism

Ellen Susan Peel
Politics Persuasion and Pragmatism Book PDF

Author : Ellen Susan Peel
Publisher : Ohio State University Press
Page : 264 pages
File Size : 44,9 Mb
Release : 2002
Category : Literary Criticism
ISBN : 0814209106

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Politics, Persuasion, and Pragmatism by Ellen Susan Peel Pdf

An addition to the Theory and Interpretation of Narrative series, Peel's book addresses how feminist utopian narratives attempt to persuade readers to adopt certain beliefs. Using three feminist utopian novels as her main examples, The Marriages between Zones Three, Four, and Five by Doris Lessing; The Left Hand of Darkness by Ursula K. Le Guin; and Les Guérillères by Monique Wittig, Peel examines how belief-bridging and protean metaphor in these works persuade readers. Literary persuasion, often dismissed as propaganda, in fact works in subtle and profound ways. The book presents major techniques by which narrative literature exercises this sophisticated influence on beliefs. Ultimately concluding that the pragmatic works better than the static in utopian feminism, Peel shows how, in novels such as those under discussion, the narrative techniques support pragmatism. Inquiring how narrative form can shape political belief by affecting readers' responses, the author integrates topics that are rarely combined. The book investigates three theoretical issues: utopian belief, distinguishing the perfectionism of the static from the vitality of the pragmatic and showing how the latter creates narrative energy; the persuasive process, tracing narrative form and asking how implied readers match real ones and how readers are swayed by belief-bridging and protean metaphor; and feminist belief, a nuanced definition that accounts both for what links feminists and what makes them diverse. Politics, Persuasion, and Pragmatism explores the rhetorical and ethical power of narrative literature.

Ethics and Professional Persuasion

Ralph D. Barney
Ethics and Professional Persuasion Book PDF

Author : Ralph D. Barney
Publisher : Routledge
Page : 185 pages
File Size : 42,5 Mb
Release : 2003-07-30
Category : Language Arts & Disciplines
ISBN : 9781135586621

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Ethics and Professional Persuasion by Ralph D. Barney Pdf

Examining the applied media ethics question of professional persuasion, this special double issue resulted from a colloquium and conference on allowable ethical limits of deception in professional persuasion. Participants were invited to reason their way toward a threshold that would define acceptable deception for a professional persuader in pursuit of favorable market and public opinion conditions for a client. As a whole, this issue covers a broad range of views and expressions of opinion that often come close to defining the threshold between morally acceptable and morally outrageous persuasion.

With what Persuasion

Scott Forrest Crider
With what Persuasion Book PDF

Author : Scott Forrest Crider
Publisher : Peter Lang
Page : 228 pages
File Size : 47,7 Mb
Release : 2009
Category : Drama
ISBN : 1433103125

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With what Persuasion by Scott Forrest Crider Pdf

Although there are a number of book-length studies of rhetoric in Shakespeare's plays, With What Persuasion discerns a distinctly Shakespearean ethics of the art of rhetoric in them. In this interdisciplinary book, Scott F. Crider draws upon the Aristotelian traditions of poetics, rhetoric, and ethics to show how Shakespeare addresses fundamental ethical questions that arise during the public and private rhetorical situations Shakespeare represents in his plays. Informed by the Greek, Roman, and English poetic and rhetorical traditions, With What Persuasion offers close readings of a selection of plays - Hamlet, Julius Caesar, Henry the 5th, All's Well That Ends Well, Othello, Measure for Measure, and The Winter's Tale - to answer universal questions about human speech and association, answers that refute a number of contemporary literary and rhetorical theory's assumptions about language and power. Crider argues that this Shakespearean ethics could assist us in our own historical moment as we in the liberal, multicultural West try to refound, without coercion, ethical principles to bind us to one another.