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Author : David Kirkpatrick
Publisher : Simon and Schuster
Page : 386 pages
File Size : 42,5 Mb
Release : 2011-02
Category : Business & Economics
ISBN : 9781439102121
Kirkpatrick tells us how Facebook was created, why it has flourished, and where it is going next. He chronicles its successes and missteps.
Author : Steven Levy
Publisher : Penguin
Page : 592 pages
File Size : 47,7 Mb
Release : 2020-02-25
Category : Business & Economics
ISBN : 9780735213166
One of the Best Technology Books of 2020—Financial Times “Levy’s all-access Facebook reflects the reputational swan dive of its subject. . . . The result is evenhanded and devastating.”—San Francisco Chronicle “[Levy’s] evenhanded conclusions are still damning.”—Reason “[He] doesn’t shy from asking the tough questions.”—The Washington Post “Reminds you the HBO show Silicon Valley did not have to reach far for its satire.”—NPR.org The definitive history, packed with untold stories, of one of America’s most controversial and powerful companies: Facebook As a college sophomore, Mark Zuckerberg created a simple website to serve as a campus social network. Today, Facebook is nearly unrecognizable from its first, modest iteration. In light of recent controversies surrounding election-influencing “fake news” accounts, the handling of its users’ personal data, and growing discontent with the actions of its founder and CEO—who has enormous power over what the world sees and says—never has a company been more central to the national conversation. Millions of words have been written about Facebook, but no one has told the complete story, documenting its ascendancy and missteps. There is no denying the power and omnipresence of Facebook in American daily life, or the imperative of this book to document the unchecked power and shocking techniques of the company, from growing at all costs to outmaneuvering its biggest rivals to acquire WhatsApp and Instagram, to developing a platform so addictive even some of its own are now beginning to realize its dangers. Based on hundreds of interviews from inside and outside Facebook, Levy’s sweeping narrative of incredible entrepreneurial success and failure digs deep into the whole story of the company that has changed the world and reaped the consequences.
Author : David Pogue
Publisher : Black Dog & Leventhal
Page : 289 pages
File Size : 51,6 Mb
Release : 2009-08-15
Category : Social Science
ISBN : 9781603761734
The wit and wisdom of the Twittersphere captured in a hilarious, occasionally poignant, and often useful collection of hand-picked tweets. New York Times technology columnist David Pogue has tapped into the brilliance of his half-million followers on Twitter by posting a different, thought-provoking question every night. The questions ranged from the earnest ("What's your greatest regret?") to the creative ("Make up a concept for a doomed TV show") to the curious ("What's your great idea to improve the cell phone?"). Out of 25,000 tweets, Pogue has gathered the very best 2,524 into this irresistible, clever, laugh-out-loud funny book. The World According to Twitter is truly a grand social networking experiment, in which thousands of voices have come together to produce a unique and wonderful record of shared human experience. Some samples: Compose the subject line of an email message you really, really don't want to open. To my former sexual partners, as required by law (@markowitz) RE: What seems to have been your car (@pumpkinshirt) From: Your Publisher. Subject: Ha, good one! Could you send the real chapter now, please? (@ Lookshelves) Make up a prequel to a famous movie. Mr. Smith MapQuests Washington (michaelbuckman) Snakes in the Terminal (@justinchambers) Were Running Low on Mohicans (@rllewis) There Goes Private Ryan . . . I Hope He'll Be OK (@slightly99) Describe your 15 minutes of fame. My stepfather was "The agony of defeat" guy on ABC's Wide World of Sports, before the ski jumper (he was the car spinning out at Daytona 500). (@BigDaddy978) I juggled for Clinton's inauguration. 20 minutes of FBI pat-downs, and then I wound up throwing knives around the president anyway. (@McEuen) I'm on a Girl Scout cookie box (have been for 9 years, so it's longer than 15 minutes)! (@libbyfish) Add 1 letter to a famous person's name. Yo Yo
Author : Jennifer Aaker,Andy Smith
Publisher : John Wiley & Sons
Page : 244 pages
File Size : 47,6 Mb
Release : 2010-09-28
Category : Business & Economics
ISBN : 9780470614150
Proven strategies for harnessing the power of social media to drive social change Many books teach the mechanics of using Facebook, Twitter, and YouTube to compete in business. But no book addresses how to harness the incredible power of social media to make a difference. The Dragonfly Effect shows you how to tap social media and consumer psychological insights to achieve a single, concrete goal. Named for the only insect that is able to move in any direction when its four wings are working in concert, this book Reveals the four "wings" of the Dragonfly Effect-and how they work together to produce colossal results Features original case studies of global organizations like the Gap, Starbucks, Kiva, Nike, eBay, Facebook; and start-ups like Groupon and COOKPAD, showing how they achieve social good and customer loyalty Leverage the power of design thinking and psychological research with practical strategies Reveals how everyday people achieve unprecedented results-whether finding an almost impossible bone marrow match for a friend, raising millions for cancer research, or electing the current president of the United States The Dragonfly Effect shows that you don't need money or power to inspire seismic change.
Author : Sangeeta Pandey
Publisher : Unknown
Page : 126 pages
File Size : 45,7 Mb
Release : 2019-09
Category : Fiction
ISBN : 9353336422
The story of Jeff Bezos, a man who redefined innovation, leadership and, of course, wealth. This book looks at some of the defining moments and key incidents from the life of Jeffrey Preston Bezos, the world's first billionaire, and the journey he undertook to make Amazon the most valued company in the world. Amazon's brilliant, visionary founder, Jeff Bezos, continues to be the driving force behind the Companies astounding and continued success.
Author : Jesse Rice
Publisher : David C Cook
Page : 240 pages
File Size : 47,7 Mb
Release : 2009-10-01
Category : Religion
ISBN : 9781434700667
This timely release explores the community-altering phenomenon of social networking sites and what it reveals about friendship, God, and our own hearts. With hundreds of millions of users, social networks are changing how we form relationships, perceive others, and shape our identity. Yet at its core, this movement reflects our need for community. Our longing for intimacy, connection, and a place to belong has never been a secret, but social networking offers us a new perspective on the way we engage our community. How do these networks impact our relationships? In what ways are they shaping the way we think of ourselves? And how might this phenomenon subtly reflect a God who longs to connect with each one of us? The Church of Facebook explores these ideas and much more, offering a revealing look at the wildly popular world of online social networking.
Author : Ben Mezrich
Publisher : Anchor
Page : 274 pages
File Size : 55,6 Mb
Release : 2009-07-14
Category : Biography & Autobiography
ISBN : 9780385532198
NATIONAL BESTSELLER “The Social Network, the much anticipated movie…adapted from Ben Mezrich’s book The Accidental Billionaires.” —The New York Times Best friends Eduardo Saverin and Mark Zuckerberg had spent many lonely nights looking for a way to stand out among Harvard University’s elite, competitive, and accomplished student body. Then, in 2003, Zuckerberg hacked into Harvard’s computers, crashed the campus network, almost got himself expelled, and was inspired to create Facebook, the social networking site that has since revolutionized communication around the world. With Saverin’s funding their tiny start-up went from dorm room to Silicon Valley. But conflicting ideas about Facebook’s future transformed the friends into enemies. Soon, the undergraduate exuberance that marked their collaboration turned into out-and-out warfare as it fell prey to the adult world of venture capitalists, big money, and lawyers.
Author : Amy Rivers
Publisher : Unknown
Page : 128 pages
File Size : 45,6 Mb
Release : 2021-04-20
Category : Electronic
ISBN : 1734516046
Author : QuickRead,Alyssa Burnette
Publisher : QuickRead.com
Page : 14 pages
File Size : 44,6 Mb
Release : 2024-06-14
Category : Study Aids
ISBN : 8210379456XXX
How Facebook became the social media giant it is today. The Facebook Effect (2010) unpacks the success secrets that enabled Facebook to change the future of social media. By exploring Mark Zuckerberg’s history, mission statement, and business model, David Kirkpatrick explains why Facebook is more successful than other social media platforms and why it has had such a profound impact on our communication practices. Do you want more free book summaries like this? Download our app for free at https://www.QuickRead.com/App and get access to hundreds of free book and audiobook summaries. DISCLAIMER: This book summary is meant as a summary and an analysis and not a replacement for the original work. If you like this summary please consider purchasing the original book to get the full experience as the original author intended it to be. If you are the original author of any book published on QuickRead and want us to remove it, please contact us at [email protected].
Author : Erin McCahan
Publisher : Penguin
Page : 400 pages
File Size : 51,6 Mb
Release : 2017-07-11
Category : Young Adult Fiction
ISBN : 9781101625989
A funny, bracing, poignant YA romance and coming-of-age for fans of Huntley Fitzpatrick, Me and Earl and the Dying Girl, and The Beginning of Everything lake effect | n. 1. The effect of any lake, especially the Great Lakes, in modifying the weather in nearby areas 2. The effect of elderly ladies, mysterious girls, and countless funerals, in upending your life, one summer at the beach It’s the summer after senior year, and Briggs Henry is out the door. He's leaving behind his ex-girlfriend and his parents’ money troubles for Lake Michigan and its miles of sandy beaches, working a summer job as a personal assistant, and living in a gorgeous Victorian on the shore. It's the kind of house Briggs plans to buy his parents one day when he’s a multi-millionaire. But then he gets there. And his eighty-four-year-old boss tells him to put on a suit for her funeral. So begins a summer of social gaffes, stomach cramps, fraught beach volleyball games, moonlit epiphanies, and a drawer full of funeral programs. Add to this Abigail, the mystifying girl next door on whom Briggs's charms just won’t work, and “the lake effect” is taking on a whole new meaning. Smart, funny, and honest, The Lake Effect is about realizing that playing along is playing it safe, and that you can only become who you truly are if you’re willing to take the risk. "Vibrant and smart . . . Perfect to tote around on vacation." —Bustle “Every word glows with brilliance." —Francisco X. Stork, author of Marcelo in the Real World "Dazzlingly hilarious . . . Erin McCahan is the reigning queen of summer YA reads." —PopSugar “Observant, sarcastic, compelling, and very funny.” —Kirkus Reviews (starred review) “Summer romance at its best." —HelloGiggles “The perfect smart, beachside read. . . . Unforgettable.” —Stephanie Elliot, author of Sad Perfect "Elegant and touching." —Publishers Weekly “Refreshingly honest and real. . . . An absolute must-read.” —Elise Allen, co-author of Elixir “Funny and poignant." —PureWow "Thought provoking—and at times hilarious . . . A great summer read." —SLJ
Author : Shoshana Zuboff
Publisher : PublicAffairs
Page : 658 pages
File Size : 52,6 Mb
Release : 2019-01-15
Category : Business & Economics
ISBN : 9781610395700
The challenges to humanity posed by the digital future, the first detailed examination of the unprecedented form of power called "surveillance capitalism," and the quest by powerful corporations to predict and control our behavior. In this masterwork of original thinking and research, Shoshana Zuboff provides startling insights into the phenomenon that she has named surveillance capitalism. The stakes could not be higher: a global architecture of behavior modification threatens human nature in the twenty-first century just as industrial capitalism disfigured the natural world in the twentieth. Zuboff vividly brings to life the consequences as surveillance capitalism advances from Silicon Valley into every economic sector. Vast wealth and power are accumulated in ominous new "behavioral futures markets," where predictions about our behavior are bought and sold, and the production of goods and services is subordinated to a new "means of behavioral modification." The threat has shifted from a totalitarian Big Brother state to a ubiquitous digital architecture: a "Big Other" operating in the interests of surveillance capital. Here is the crucible of an unprecedented form of power marked by extreme concentrations of knowledge and free from democratic oversight. Zuboff's comprehensive and moving analysis lays bare the threats to twenty-first century society: a controlled "hive" of total connection that seduces with promises of total certainty for maximum profit -- at the expense of democracy, freedom, and our human future. With little resistance from law or society, surveillance capitalism is on the verge of dominating the social order and shaping the digital future -- if we let it.
Author : Mike Hoefflinger
Publisher : AMACOM
Page : 257 pages
File Size : 55,6 Mb
Release : 2017-04-06
Category : Computers
ISBN : 9780814437971
Discover the hard learned lessons to creating a successful company, straight from a stakeholder who had a front-row seat to Facebook’s growing pains, stumbles, and reinventions. You can’t create a $300 billion company by accident in between classes. You may think you know the legendary story behind the beginning of Facebook by wunderkind Harvard student Mark Zuckerberg, but those who were there on the inside molding this social media idea into a game-changing, Goliath-sized company know the experience was far more tumultuous and uncertain than one might expect. In Becoming Facebook, computer engineer turned marketing innovator Mike Hoefflinger shares the challenges faced and lessons learned during the coming-of-age times of the übercompany. Discover from an insider: How Facebook recovered from its “disastrous” IPO How the growth team achieved the impossible Why Facebook’s newsfeed ads were the company’s most important business decision ever How Google+ attacked and lost Why and how Instagram and WhatsApp were added Follow the social media giant from its almost mythical birth all the way to the overwhelming success it has been solidified in today, uncovering the lessons its leaders learned while overcoming setbacks and achieving greatness.
Author : David Fleming
Publisher : Unknown
Page : 498 pages
File Size : 47,5 Mb
Release : 2017-07-27
Category : Electronic
ISBN : 1973769646
Prometheus stole fire from the gods and gave it to man. Jack discovered something far greater and gave it to a child. Mykl now reigns as king of the gene pool, with a teddy bear by his side. World superpowers engage in their own reckless game to ensure global domination. But playing with fire risks the extinction of everyone. For humanity to survive, there's only one choice... and one outcome... The Prometheus Effect.
Author : Ekaterina Walter
Publisher : McGraw Hill Professional
Page : 222 pages
File Size : 43,8 Mb
Release : 2013-04-12
Category : Business & Economics
ISBN : 9780071809504
Wall Street Journal Bestseller Make Your Mark in the World with the Five Success Principles of the World-Changing Social Media Site If Facebook were a country, it would be the third largest in the world. Facebook accounts for one of every seven minutes spent online. More than one billion pieces of content are shared on Facebook. There’s no doubt about it. Mark Zuckerberg’s creation has changed the world. Literally. Facebook has singlehandedly revolutionized the way more than one-seventh of the world’s population communicates, engages, and consumes information. If you run a business or plan to start one, you’re probably asking yourself the same question organizational leaders worldwide are asking: What did Mark Zuckerberg do right? At long last, the answer is here. Think Like Zuck examines the five principles behind Facebook’s meteoric rise, presented in actionable lessons anyone can apply—in any organization, in any industry. Written by social business trailblazer Ekaterina Walter, this groundbreaking book reveals the five “P”s of Facebook’s success: PASSION—Keep your energy and commitment fully charged at all times by pursuing something you believe in PURPOSE—Don’t just create a great product; drive a meaningful movement PEOPLE—Build powerful teams that can execute your vision PRODUCT—Create a product that is innovative, that breaks all the rules, that changes everything PARTNERSHIPS—Build powerful partnerships with people who fuel imagination and energize execution Packed with examples of Facebook’s success principles in action—as well as those of Zappos, TOMS, Threadless, Dyson, and other companies—Think Like Zuck gives you the inspiration, knowledge, and insight to make your own mark in the world, to build a business that makes a difference, and to lead your organization to long-term profitability and growth. “Think Like Zuck is a fascinating look at how entrepreneurial vision drives success. If you want more out of work than just a job, if you have the burning desire to build something of lasting value, then this is your guide.” —DAVID MEERMAN SCOTT, bestselling author of The New Rules of Marketing and PR “Whether you’re a seasoned business executive or the next Mark Zuckerberg in your dorm room right now, this book is a must-read! Two likeable thumbs up!” —DAVE KERPEN, New York Times bestselling author of Likeable Social Media and Likeable Business “True success lies at the place where passion and purpose collide—this book will help you uncover yours.” —JOHN JANTSCH, bestselling author of Duct Tape Marketing and The Commitment Engine “Think Like Zuck is a must-read for any innovator, social entrepreneur, or business owner looking to capitalize on the success of Facebook to propel and realize their own vision.” —SIMON MAINWARING, New York Times bestselling author of We First “This book takes you on the ride of a lifetime and shows you how YOU can be successful! The question is: What does it take? Ekaterina gives us the answers!” —JEFFREY HAYZLETT, bestselling author of Running the Gauntlet and global business celebrity “In Think Like Zuck, you will find important principles to infuse meaning into your business strategies and inspire change. Don’t just read this book; use it.” —SHAWN ACHOR, author of the international bestseller The Happiness Advantage
Author : Alan Furst
Publisher : Random House Trade Paperbacks
Page : 290 pages
File Size : 50,5 Mb
Release : 2011-06-14
Category : Fiction
ISBN : 9780812977387
Greece, 1940. In the port city of Salonika, with its wharves and brothels, dark alleys and Turkish mansions, a tense political drama is being played out. As Adolf Hitler plans to invade the Balkans, spies begin to circle—and Costa Zannis, a senior police official, must deal with them all. He is soon in the game, working to secure an escape route for fugitives from Nazi Berlin that is protected by German lawyers, Balkan detectives, and Hungarian gangsters—and hunted by the Gestapo. Meanwhile, as war threatens, the erotic life of the city grows passionate. For Zannis, that means a British expatriate who owns the local ballet academy, a woman from the dark side of Salonika society, and the wife of a shipping magnate. With extraordinary historical detail and a superb cast of characters, Spies of the Balkans is a stunning novel about a man who risks everything to fight back against the world’s evil.