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Author : David Chaney
Publisher : Palgrave
Page : 200 pages
File Size : 43,5 Mb
Release : 2013-12-31
Category : Electronic
ISBN : 1349006866
Author : Wilbur Schramm,Donald F. Roberts
Publisher : Urbana : University of Illinois Press
Page : 1012 pages
File Size : 53,9 Mb
Release : 1971
Category : Social Science
ISBN : 0252001974
Media as communication institutions;Mass media as social systems; The structure and function of communication in society; The medium is the message; From news-gathering to news-making; A flood of pseudo-events; The negro and the news: A case study.
Author : Stamm,Jennifer Bowes
Publisher : Unknown
Page : 178 pages
File Size : 44,8 Mb
Release : 1988-11-01
Category : Electronic
ISBN : 0840350600
Author : David C. Chaney
Publisher : Unknown
Page : 208 pages
File Size : 50,6 Mb
Release : 1972
Category : Social Science
ISBN : STANFORD:36105009470092
Author : Keith R. Stamm,John E. Bowes
Publisher : Unknown
Page : 260 pages
File Size : 51,9 Mb
Release : 1990
Category : Social Science
ISBN : IND:30000026326110
Author : Denis Mcquail,Sven Windahl
Publisher : Routledge
Page : 284 pages
File Size : 44,6 Mb
Release : 2015-12-22
Category : Social Science
ISBN : 9781317900672
Presents the main existing models of the mass communications process which have been developed during the last thirty years, providing brief descriptions of the most significant concepts and ideas in the study of mass communication, using graphic and verbal models.
Author : Wilbur Lang Schramm
Publisher : Unknown
Page : 586 pages
File Size : 53,8 Mb
Release : 1954
Category : Communication
ISBN : OCLC:220780647
Author : Arthur Asa Berger
Publisher : SAGE
Page : 226 pages
File Size : 41,8 Mb
Release : 1995-07-05
Category : Language Arts & Disciplines
ISBN : 0803973578
'Solid and elegantly written introduction to its subject, up to speed with the current movements in the field, this is an excellent textbook for first-year students. The layout is well-conceived, and interspersed with Berger's own whimsical cartoons' - Sight and Sound
Author : Wilbur Lang Schramm
Publisher : Unknown
Page : 997 pages
File Size : 44,9 Mb
Release : 1977
Category : Electronic
ISBN : OCLC:1071762706
Author : Ralph E. Hanson
Publisher : SAGE Publications
Page : 757 pages
File Size : 49,9 Mb
Release : 2018-11-15
Category : Language Arts & Disciplines
ISBN : 9781544332321
"An entertaining, informative and thoughtful mass media text that keeps students engaged." —Charles W. Little Jr., Santa Ana College Transform your students into smart, savvy media consumers. A book that students find fun to read and instructors consider educationally valuable, Mass Communication: Living in a Media World provides the media literacy principles and critical thinking skills that students need to become self-aware media consumers. Known for his storytelling approach, bestselling author Ralph E. Hanson uses examples drawn from everyday life to explain the many dimensions of mass media that operate in our society. This newly revised Seventh Edition is packed with contemporary examples and compelling stories that illustrate the latest developments and recent events that are changing the face of media today. A Complete Teaching & Learning Package SAGE Premium Video Included in the interactive eBook! SAGE Premium Video tools and resources boost comprehension and bolster analysis. Preview a video now. Interactive eBook Includes access to SAGE Premium Video, multimedia tools, and much more! Save when you bundle the interactive eBook with the new edition. Order using bundle ISBN: 978-1-5443-5323-4. Learn more. SAGE coursepacks FREE! Easily import our quality instructor and student resource content into your school’s learning management system (LMS) and save time. Learn more. SAGE edge FREE online resources for students that make learning easier. See how your students benefit. SAGE lecture spark Spark lively classroom discussion around current events. Learn more about free lecture launchers. Author blog Get the latest industry news, tips for teaching the Mass Communication course, sample exercises, and more. Learn more at www.ralphehanson.com Check out the VIP site now!
Author : Melvin L. DeFleur,Margaret H. DeFleur
Publisher : Routledge
Page : 381 pages
File Size : 45,8 Mb
Release : 2016-01-08
Category : Language Arts & Disciplines
ISBN : 9781317346586
Mass Communication Theories: Explaining Origins, Processes, and Effects explores mass communication theories within the social and cultural context that influenced their origins. An intimate examination of the lives and times of prominent mass communication theorists both past and present bring the subject to life for the reader.
Author : David Miller,Jenny Kitzinger,Peter Beharrell
Publisher : SAGE
Page : 257 pages
File Size : 47,5 Mb
Release : 1998-01-29
Category : Language Arts & Disciplines
ISBN : 9780857025944
This book moves beyond the narrow focus of much of the work on media and cultural studies to examine the whole process of interaction between the media and the social world. Rejecting approaches which focus only on ownership or discourse or audience reception, this new book from the Glasgow Media Group, examines: promotional strategies; media production; representation and audience responses; as well as broader impacts on policy, culture and society. Using a detailed analysis of the struggle over representation during the AIDS crisis as point of departure, The Circuit of Mass Communication reveals the power of the media to influence public opinion, and the complex interaction between media coverage, audience response and contemporary power relations. Based on extensive empirical research, this book offers a range of challenging insights on media power, active audiences and moral panics.
Author : Sheila Steinberg
Publisher : Juta and Company Ltd
Page : 356 pages
File Size : 45,8 Mb
Release : 2007
Category : Education
ISBN : 0702172618
In this introductory textbook, the author contextualises approaches and theories on cornmunication studies by making use of local examples from the mass media, as well as relevant political and social experiences. The book is divided into two parts. The first provides students with a strong foundation in communication while the second focuses on the areas of specialisation within communication studies. Each chapter starts with the learning Outcomes and a short overview of the chapter. Students can monitor their learning by using the summaries and 'test yourself' questions at the end of every chapter. Scenarios provide examples of how the theory can be applied in practice. This makes for a learner-friendly and accessible book which will prove invaluable to Students and professionals alike. Beginner students majoring in Communication Studies, as well as those studying towards various degrees or qualifications where communication is a prerequisite will find this book useful.
Author : Jagdish Vachani
Publisher : Kanishka Publishers
Page : 332 pages
File Size : 53,6 Mb
Release : 2007
Category : Mass Communication
ISBN : 8173918651
Author : Denis McQuail,Mark Deuze
Publisher : SAGE
Page : 877 pages
File Size : 40,5 Mb
Release : 2020-04-09
Category : Language Arts & Disciplines
ISBN : 9781473924550
"What a magnificent invitation to the field of media and communication - full of lively debate and relevant examples yet carefully balanced, comprehensive in scope and thoughtfully explained.“ - Professor Sonia Livingstone, London School of Economics and Political Science "This informative, important and readable volume should populate the shelves of all those wanting to understand more fully how the media and mass communication operate today." - Professor Barbie Zelizer, Annenberg School for Communication Now in its seventh edition, this landmark text continues to define the field of media and mass communication theory and research. It is a uniquely comprehensive and balanced guide to the world of pervasive, ubiquitous, mobile, social and always-online media that we live in today. New to this edition: Explores mass communication and media theory in an age of big data, algorithmic culture, AI, platform governance, streaming services, and mass self-communication. Discusses the ethics of media and mass communication in all chapters. Introduces a diverse and global range of voices, histories and examples from across the field. Ties theory to the way media industries work and what it′s like to make all kinds of media, including journalism, advertising, film, television, and digital games. This book is the benchmark for studying media and mass communication in the 21st century.