Usability Testing For Survey Research

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Usability Testing for Survey Research

Author : Emily Geisen,Jennifer Romano Bergstrom
Publisher : Morgan Kaufmann
Page : 250 pages
File Size : 45,9 Mb
Release : 2017-02-15
Category : Computers
ISBN : 9780128036815

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Usability Testing for Survey Research by Emily Geisen,Jennifer Romano Bergstrom Pdf

Usability Testing for Survey Research provides researchers with a guide to the tools necessary to evaluate, test, and modify surveys in an iterative method during the survey pretesting process. It includes examples that apply usability to any type of survey during any stage of development, along with tactics on how to tailor usability testing to meet budget and scheduling constraints. The book's authors distill their experience to provide tips on how usability testing can be applied to paper surveys, mixed-mode surveys, interviewer-administered tools, and additional products. Readers will gain an understanding of usability and usability testing and why it is needed for survey research, along with guidance on how to design and conduct usability tests, analyze and report findings, ideas for how to tailor usability testing to meet budget and schedule constraints, and new knowledge on how to apply usability testing to other survey-related products, such as project websites and interviewer administered tools. Explains how to design and conduct usability tests and analyze and report the findings Includes examples on how to conduct usability testing on any type of survey, from a simple three-question survey on a mobile device, to a complex, multi-page establishment survey Presents real-world examples from leading usability and survey professionals, including a diverse collection of case studies and considerations for using and combining other methods Discusses the facilities, materials, and software needed for usability testing, including in-lab testing, remote testing, and eye tracking

Think Like a UX Researcher

Author : David Travis,Philip Hodgson
Publisher : CRC Press
Page : 296 pages
File Size : 44,9 Mb
Release : 2023-07-26
Category : Computers
ISBN : 9781000910353

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Think Like a UX Researcher by David Travis,Philip Hodgson Pdf

Think Like a UX Researcher will challenge your preconceptions about user experience (UX) research and encourage you to think beyond the obvious. You’ll discover how to plan and conduct UX research, analyze data, persuade teams to take action on the results and build a career in UX. The book will help you take a more strategic view of product design so you can focus on optimizing the user’s experience. UX Researchers, Designers, Project Managers, Scrum Masters, Business Analysts and Marketing Managers will find tools, inspiration and ideas to rejuvenate their thinking, inspire their team and improve their craft. In this newly revised Second Edition, the authors have added six new essays that look at how UX research methods have changed in the last few years, why remote methods should not be the only tools you use, what to do about difficult test participants, how to improve your survey questions, how to identify user goals when you can’t directly observe users and how understanding your own epistemological bias will help you become a more persuasive UX researcher. Key Features Provides a dive-in-anywhere book that offers practical advice and topical examples. Includes thought triggers, exercises and scenarios to test your knowledge of UX research. Features workshop ideas to build a development team’s UX maturity. Discusses war stories from seasoned researchers to show you how UX research methods can be tailored to your own organization.

Beyond the Usability Lab

Author : William Albert,Thomas Tullis,Donna Tedesco
Publisher : Morgan Kaufmann
Page : 328 pages
File Size : 40,8 Mb
Release : 2009-12-21
Category : Computers
ISBN : 0080953859

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Beyond the Usability Lab by William Albert,Thomas Tullis,Donna Tedesco Pdf

Usability testing and user experience research typically take place in a controlled lab with small groups. While this type of testing is essential to user experience design, more companies are also looking to test large sample sizes to be able compare data according to specific user populations and see how their experiences differ across user groups. But few usability professionals have experience in setting up these studies, analyzing the data, and presenting it in effective ways. Online usability testing offers the solution by allowing testers to elicit feedback simultaneously from 1,000s of users. Beyond the Usability Lab offers tried and tested methodologies for conducting online usability studies. It gives practitioners the guidance they need to collect a wealth of data through cost-effective, efficient, and reliable practices. The reader will develop a solid understanding of the capabilities of online usability testing, when it’s appropriate to use and not use, and will learn about the various types of online usability testing techniques. *The first guide for conducting large-scale user experience research using the internet *Presents how-to conduct online tests with 1000s of participants – from start to finish *Outlines essential tips for online studies to ensure cost-efficient and reliable results

Advances in Questionnaire Design, Development, Evaluation and Testing

Author : Paul C. Beatty,Debbie Collins,Lyn Kaye,Jose-Luis Padilla,Gordon B. Willis,Amanda Wilmot
Publisher : John Wiley & Sons
Page : 816 pages
File Size : 48,7 Mb
Release : 2019-12-05
Category : Mathematics
ISBN : 9781119263623

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Advances in Questionnaire Design, Development, Evaluation and Testing by Paul C. Beatty,Debbie Collins,Lyn Kaye,Jose-Luis Padilla,Gordon B. Willis,Amanda Wilmot Pdf

A new and updated definitive resource for survey questionnaire testing and evaluation Building on the success of the first Questionnaire Development, Evaluation, and Testing (QDET) conference in 2002, this book brings together leading papers from the Second International Conference on Questionnaire Design, Development, Evaluation, and Testing (QDET2) held in 2016. The volume assesses the current state of the art and science of QDET; examines the importance of methodological attention to the questionnaire in the present world of information collection; and ponders how the QDET field can anticipate new trends and directions as information needs and data collection methods continue to evolve. Featuring contributions from international experts in survey methodology, Advances in Questionnaire Design, Development, Evaluation and Testing includes latest insights on question characteristics, usability testing, web probing, and other pretesting approaches, as well as: Recent developments in the design and evaluation of digital and self-administered surveys Strategies for comparing and combining questionnaire evaluation methods Approaches for cross-cultural and cross-national questionnaire development New data sources and methodological innovations during the last 15 years Case studies and practical applications Advances in Questionnaire Design, Development, Evaluation and Testing serves as a forum to prepare researchers to meet the next generation of challenges, making it an excellent resource for researchers and practitioners in government, academia, and the private sector.

Advances in Questionnaire Design, Development, Evaluation and Testing

Author : Paul C. Beatty,Debbie Collins,Lyn Kaye,Jose-Luis Padilla,Gordon B. Willis,Amanda Wilmot
Publisher : John Wiley & Sons
Page : 709 pages
File Size : 49,6 Mb
Release : 2019-10-24
Category : Mathematics
ISBN : 9781119263647

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Advances in Questionnaire Design, Development, Evaluation and Testing by Paul C. Beatty,Debbie Collins,Lyn Kaye,Jose-Luis Padilla,Gordon B. Willis,Amanda Wilmot Pdf

A new and updated definitive resource for survey questionnaire testing and evaluation Building on the success of the first Questionnaire Development, Evaluation, and Testing (QDET) conference in 2002, this book brings together leading papers from the Second International Conference on Questionnaire Design, Development, Evaluation, and Testing (QDET2) held in 2016. The volume assesses the current state of the art and science of QDET; examines the importance of methodological attention to the questionnaire in the present world of information collection; and ponders how the QDET field can anticipate new trends and directions as information needs and data collection methods continue to evolve. Featuring contributions from international experts in survey methodology, Advances in Questionnaire Design, Development, Evaluation and Testing includes latest insights on question characteristics, usability testing, web probing, and other pretesting approaches, as well as: Recent developments in the design and evaluation of digital and self-administered surveys Strategies for comparing and combining questionnaire evaluation methods Approaches for cross-cultural and cross-national questionnaire development New data sources and methodological innovations during the last 15 years Case studies and practical applications Advances in Questionnaire Design, Development, Evaluation and Testing serves as a forum to prepare researchers to meet the next generation of challenges, making it an excellent resource for researchers and practitioners in government, academia, and the private sector.

Usability Testing and Research

Author : Carol M. Barnum
Publisher : Longman Publishing Group
Page : 454 pages
File Size : 42,7 Mb
Release : 2002
Category : Computers
ISBN : UOM:39015054131340

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Usability Testing and Research by Carol M. Barnum Pdf

Built on a solid foundation of current research in the field,Usability Testing and Research provides a comprehensive, up-to-date perspective in this increasingly important area of technical communication. Based on the most current research in the field, this book reflects the most recent developments and studies on this topic available. Sidebars throughout the book catch the attention of the readers and highlight key concepts in the text. A chapter on web testing provides coverage of what is now the hottest area in usability testing. End of chapter discussions and exercises reinforce learning. Frequent examples of planning, conducting, and reporting usability tests present current samples of projects. An appendix on teamwork gives pertinent advice in an area neglected by other texts: building and coordinating cross-functional teams for usability testing. For those interested in usability testing and research.

Handbook of Human Factors and Ergonomics

Author : Gavriel Salvendy
Publisher : John Wiley & Sons
Page : 1754 pages
File Size : 51,9 Mb
Release : 2012-05-24
Category : Technology & Engineering
ISBN : 9781118129081

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Handbook of Human Factors and Ergonomics by Gavriel Salvendy Pdf

The fourth edition of the Handbook of Human Factors and Ergonomics has been completely revised and updated. This includes all existing third edition chapters plus new chapters written to cover new areas. These include the following subjects: Managing low-back disorder risk in the workplace Online interactivity Neuroergonomics Office ergonomics Social networking HF&E in motor vehicle transportation User requirements Human factors and ergonomics in aviation Human factors in ambient intelligent environments As with the earlier editions, the main purpose of this handbook is to serve the needs of the human factors and ergonomics researchers, practitioners, and graduate students. Each chapter has a strong theory and scientific base, but is heavily focused on real world applications. As such, a significant number of case studies, examples, figures, and tables are included to aid in the understanding and application of the material covered.

Remote Usability Testing

Author : Inge De Bleecker,Rebecca Okoroji
Publisher : Packt Publishing Ltd
Page : 193 pages
File Size : 51,8 Mb
Release : 2018-08-23
Category : Computers
ISBN : 9781788990639

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Remote Usability Testing by Inge De Bleecker,Rebecca Okoroji Pdf

Usability testing is a sub-discipline of User Experience, and remote testing involves fewer logistics, allows participation regardless of location and is quicker and cheaper to execute than in person studies, but still deliver valuable insights and feedback. This book is your ideal guide to remote usability testing.

Web Survey Methodology

Author : Mario Callegaro,Katja Lozar Manfreda,Vasja Vehovar
Publisher : SAGE
Page : 523 pages
File Size : 49,7 Mb
Release : 2015-04-30
Category : Social Science
ISBN : 9781473927292

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Web Survey Methodology by Mario Callegaro,Katja Lozar Manfreda,Vasja Vehovar Pdf

Web Survey Methodology guides the reader through the past fifteen years of research in web survey methodology. It both provides practical guidance on the latest techniques for collecting valid and reliable data and offers a comprehensive overview of research issues. Core topics from preparation to questionnaire design, recruitment testing to analysis and survey software are all covered in a systematic and insightful way. The reader will be exposed to key concepts and key findings in the literature, covering measurement, non-response, adjustments, paradata, and cost issues. The book also discusses the hottest research topics in survey research today, such as internet panels, virtual interviewing, mobile surveys and the integration with passive measurements, e-social sciences, mixed modes and business intelligence. The book is intended for students, practitioners, and researchers in fields such as survey and market research, psychological research, official statistics and customer satisfaction research.

UX Research

Author : Brad Nunnally,David Farkas
Publisher : "O'Reilly Media, Inc."
Page : 255 pages
File Size : 48,6 Mb
Release : 2016-11-15
Category : Computers
ISBN : 9781491951262

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UX Research by Brad Nunnally,David Farkas Pdf

One key responsibility of product designers and UX practitioners is to conduct formal and informal research to clarify design decisions and business needs. But there’s often mystery around product research, with the feeling that you need to be a research Zen master to gather anything useful. Fact is, anyone can conduct product research. With this quick reference guide, you’ll learn a common language and set of tools to help you carry out research in an informed and productive manner. This book contains four sections, including a brief introduction to UX research, planning and preparation, facilitating research, and analysis and reporting. Each chapter includes a short exercise so you can quickly apply what you’ve learned. Learn what it takes to ask good research questions Know when to use quantitative and qualitative research methods Explore the logistics and details of coordinating a research session Use softer skills to make research seem natural to participants Learn tools and approaches to uncover meaning in your raw data Communicate your findings with a framework and structure

Designing Surveys

Author : Johnny Blair,Ronald F. Czaja,Edward A. Blair
Publisher : SAGE Publications
Page : 440 pages
File Size : 53,7 Mb
Release : 2013-04-17
Category : Social Science
ISBN : 9781483315805

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Designing Surveys by Johnny Blair,Ronald F. Czaja,Edward A. Blair Pdf

Written with the needs and goals of a novice researcher in mind, this fully updated Third Edition of Designing Surveys by Johnny Blair, Ronald F. Czaja, and Edward A. Blair provides an accurate account of how modern surveys are actually designed and conducted. Much more than a “how-to” guide, this up-to-date and accessible book presents the material in a social science context and teaches readers to think through decisions about sample design, questionnaire development, and data collection, rather than simply following prescriptive advice that may not be appropriate to particular practical situations. In addition to providing examples of alternative procedures, Designing Surveys shows how classic principles and recent research guide decision-making—from setting the basic features of the survey design to implementing instrument development, testing, and data collection. The new edition covers new developments in data collection technologies, provides a more comprehensive treatment of questionnaire development and pretesting, and includes completely new chapters on sample design and selection.

Encyclopedia of Survey Research Methods

Author : Paul J. Lavrakas
Publisher : SAGE Publications
Page : 1073 pages
File Size : 54,9 Mb
Release : 2008-09-12
Category : Social Science
ISBN : 9781452261478

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Encyclopedia of Survey Research Methods by Paul J. Lavrakas Pdf

In conjunction with top survey researchers around the world and with Nielsen Media Research serving as the corporate sponsor, the Encyclopedia of Survey Research Methods presents state-of-the-art information and methodological examples from the field of survey research. Although there are other "how-to" guides and references texts on survey research, none is as comprehensive as this Encyclopedia, and none presents the material in such a focused and approachable manner. With more than 600 entries, this resource uses a Total Survey Error perspective that considers all aspects of possible survey error from a cost-benefit standpoint.

The Sociolinguistics of Survey Translation

Author : Yuling Pan,Mandy Sha,Hyunjoo Park
Publisher : Routledge
Page : 185 pages
File Size : 46,9 Mb
Release : 2019-06-26
Category : Language Arts & Disciplines
ISBN : 9781000021691

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The Sociolinguistics of Survey Translation by Yuling Pan,Mandy Sha,Hyunjoo Park Pdf

The Sociolinguistics of Survey Translation presents an overview of challenges in survey translation, introduces a sociolinguistic framework to overcome these challenges, and demonstrates step-by-step how this framework works to guide and evaluate survey translation. Topics covered in the book include the relationship between linguistic rules, cultural norms, and social practices and their impact on survey translation, the role of orthography and semiotic symbols in translation, translation of different types of survey materials, and various stages of translation review and evaluation. This accessible book not only demonstrates how sociolinguistics can be a useful framework to address thorny survey translation problems but also provides practical and useful tools to guide survey translators and survey practitioners as they conduct and evaluate survey translations. Presenting an easy to implement yet comprehensive survey translation methodology and providing practical tools for survey translators, practitioners and students, this book is the essential guide to this fast-growing area.

Basic Elements of Survey Research in Education

Author : Ulemu Luhanga,Allen G. Harbaugh
Publisher : IAP
Page : 831 pages
File Size : 45,6 Mb
Release : 2021-09-01
Category : Education
ISBN : 9781648026041

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Basic Elements of Survey Research in Education by Ulemu Luhanga,Allen G. Harbaugh Pdf

In this first book of the series Survey Methods in Educational Research, we have brought together leading authors and scholars in the field to discuss key introductory concepts in the creation, implementation, evaluation and dissemination of survey instruments and their resultant findings. While there are other textbooks that might introduce these concepts adequately well, the authors here have focused on the pragmatic issues that inevitably arise in the development and administration process of survey instruments. Drawing from their rich experiences, the authors present these potential speed bumps or road blocks a survey researcher in education or the social sciences might encounter. Referencing their own work and practice, the authors provide valuable suggestions for dealing with these issues “your advisor never told you about.” And all of the recommendations are aligned with standard protocols and current research on best practices in the field of research methodology. This book is broken into four broad units on creating survey items and instruments, administering surveys, analyzing the data from surveys, and stories of successful administrations modeling the entire research cycle. Each chapter focuses on a different concept in the survey research process, and the authors share their approaches to addressing the issues. These topics include survey item construction, scale development, cognitive interviewing, measuring change with self-report data, translation issues with surveys administered in multiple languages, working with school and program administrators when implementing surveys, a review of current software used in survey research, the use of weights, response styles, assessing validity of results, and effectively communicating your results and findings … and much more. The intended audience of the volume will be practitioners, administrators, teachers as researchers, graduate students, social science and education researchers not experienced in survey research, and students learning program evaluation. In brief, if you are considering doing survey research, this book is meant for you.

Designing Surveys

Author : Ron Czaja,Johnny Blair
Publisher : Pine Forge Press
Page : 324 pages
File Size : 50,6 Mb
Release : 2005
Category : Mathematics
ISBN : 0761927468

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Designing Surveys by Ron Czaja,Johnny Blair Pdf

The Second Edition of Designing Surveys: A Guide to Decisions and Procedures accounts for changes in telephone, Internet, and email surveying and provides a more comprehensive treatment on questionnaire testing. Despite changing technologies, however, the principles of scientific survey design remain unchanged, including the selection of the sample, the writing of questions to solicit an unbiased response, and the ethical treatment of human subjects. This new edition addresses these issues in the context of new and emerging technologies and their relationship to survey design and the social sciences. Designing Surveys provides an accurate account of how modern survey research is actually conducted, but with the needs and goals of a novice researcher in mind.