Basics Of Writing For The Mass Media

Author : Scott A. Kuehn,Andrew Lingwall
Publisher : CQ Press
Page : 505 pages
File Size : 43,5 Mb
Release : 2016-12-08
Category : Language Arts & Disciplines
ISBN : 9781506308111

Get Book

The Basics of Media Writing by Scott A. Kuehn,Andrew Lingwall Pdf

The Basics of Media Writing: A Strategic Approach helps readers develop the essential writing skills and professional habits needed to succeed in 21st-century media careers. This research-driven, strategy-based media writing textbook digs deeply into how media professionals think and write in journalism, public relations, advertising, and other forms of strategic communication. Authors Scott A. Kuehn and Andrew Lingwall have created two comprehensive writing models to help students overcome their problems in finding and developing story topics by giving them "starting points" to begin writing. The Professional Strategy Triangle model shows students how to think critically about the audience, the situation, and the message before starting a news story or persuasive piece and the FAJA four-point model asks students a series of questions about their story type (Fact, Analysis, Judgment, or Action) to guide them to the right angle or organizational structure for their message. Rooted in classical rhetorical methods, this step-by-step technique enables readers to strategically approach each writing task, no matter the format.

Author : Marlan D. Nelson,George Rhoades
Publisher : Unknown
Page : 158 pages
File Size : 43,5 Mb
Release : 1984-01-01
Category : Communication
ISBN : 0840332130

Get Book

Basics of Writing for the Mass Media by Marlan D. Nelson,George Rhoades Pdf

Author : James G. Stovall
Publisher : Pearson
Page : 278 pages
File Size : 41,7 Mb
Release : 2015-10-28
Category : Language Arts & Disciplines
ISBN : 9780134010526

Get Book

Writing for the Mass Media by James G. Stovall Pdf

REVEL™ for Writing for the Mass Media offers clear writing, simple organization, abundant exercises, and precise examples that give students information about media writing and opportunities to develop their skills as professional writers. With a focus on a converged style of media writing, and converting that style into real work, REVEL for Writing for the Mass Media offers a combination of classic and ahead-of-the-curve content to best prepare students for their future careers. REVEL is Pearson’s newest way of delivering our respected content. Fully digital and highly engaging, REVEL offers an immersive learning experience designed for the way today's students read, think, and learn. Enlivening course content with media interactives and assessments, REVEL empowers educators to increase engagement with the course, and to better connect with students. NOTE: REVEL is a fully digital delivery of Pearson content. This ISBN is for the standalone REVEL access card. In addition to this access card, you will need a course invite link, provided by your instructor, to register for and use REVEL.

Author : James Glen Stovall
Publisher : Allyn & Bacon
Page : 390 pages
File Size : 49,5 Mb
Release : 2006
Category : Language Arts & Disciplines
ISBN : IND:30000109198311

Get Book

Writing for the Mass Media by James Glen Stovall Pdf

This successful text offers a simple organization, clear writing, abundant exercises, and precise examples that give students the information about media writing and the opportunity to develop their skills as professional writers. Using a workbook-style format, it introduces and explains the major forms of media writing: inverted pyramid for print and Web, dramatic unity for broadcast, copy platforms for advertising, and the various writing structures required for public relations. "Writing for the Mass Media" also covers all major areas of media, including the Internet. In addition, its basic and practical approach makes this text an excellent book for any introductory writing course. New to the Sixth Edition A completely rewritten chapter on writing for the Web uses innovative exercises to develop writing skills, accounts for many of the structures and demands of the web environment, and helps students navigate in this medium. Many new examples of good writing are featured in the text, against which students are encouraged to model their own writing. New exercises found in many of the chapters, including those involving grammar and style, allow students to put content into practice. An updated Companion Website (www.ablongman.com/stovall6e) and Instructor's Manual, with additional material for lectures and discussion, as well as some additional exercise material, provide supplementary material for users. A glossary provides easy access to definitions of terms used throughout the book. Praise for "Writing for the Mass Media" "Stovall's strengths are many. . .the book is a bargain and the inclusion of exercises for each chapter heightens its bargain status. Likewise, the back-to-basics approach makes the book accessible to a wide range of students." "For those who are in search of breadth, Stovall's greatest virtue has to be the diversity of media writing tasks addressed. Not one of the competitors that I have used offers nearly the diversity of writing assignments treated by Stovall." "Laurence W. Fennelly, Macon State College" "Stovall's text is easy to read and the information is easy to access for any entry-level course in media writing." "Christine Cranford, East Carolina University"

Author : Earl R. Hutchison
Publisher : Addison-Wesley Longman Limited
Page : 474 pages
File Size : 52,9 Mb
Release : 1986
Category : Language Arts & Disciplines
ISBN : 0582290333

Get Book

Writing for Mass Communication by Earl R. Hutchison Pdf

Author : James Glen Stovall
Publisher : Pearson
Page : 328 pages
File Size : 50,7 Mb
Release : 2013-11-01
Category : Mass media
ISBN : 1292040718

Get Book

Writing for the Mass Media by James Glen Stovall Pdf

Now in its eighth edition, Writing for the Mass Media remains one of the clearest and most effective introductions to media writing on the market. This text, which has been used at more than 450 colleges and universities during its life, offers clear writing, simple organization, abundant exercises, and precise examples that give students information about media writing and opportunities to develop their skills as professional writers. With a focus on a converged style of media writing, and converting that style into real work, this eighth edition maintains its classic and effective text-workbook format while staying ahead of the curve and preparing students for their future careers.

Author : Doug Newsom,James Alvin Wollert
Publisher : Unknown
Page : 468 pages
File Size : 54,9 Mb
Release : 1985
Category : Language Arts & Disciplines
ISBN : MINN:31951001121639U

Get Book

Media Writing by Doug Newsom,James Alvin Wollert Pdf

Author : Ian Pickering
Publisher : Routledge
Page : 311 pages
File Size : 41,6 Mb
Release : 2017-11-27
Category : Social Science
ISBN : 9781317222484

Get Book

Writing for News Media by Ian Pickering Pdf

Writing for News Media is a down-to-earth guide on how to write news stories for online, print and broadcast audiences. It celebrates the craft of storytelling, arguing for its continued importance in a modern newsroom. With dynamism and humour, Ian Pickering, a journalist with 30 years’ experience, offers readers practical advice on being a news journalist, with step-by-step guidance on creating a great story and writing the perfect news copy. Chapters include: extracts from published news articles to help illustrate the dos and don’ts of storytelling; the ten golden rules for structuring and putting together a successful news article, including ‘Nail the intro’, ‘Let it flow’ and ‘Keep it simple’; instruction on writing stories for different specialist subjects, including politics, court cases, economics, funnies and celebrity; help for readers on how to write for broadcast news; tips on how to write headlines, how to use pictures, how to make the most of quotations and how to avoid common style and grammar mistakes; glossaries covering a range of different aspects of news journalism, including types of news story, online and data journalism, typesetting and broadcasting. This is an instructive and insightful manual which champions brilliant storytelling and writing with flair. It introduces a set of key creative and analytical techniques that will help students of journalism and young professionals hone and refi ne their story-writing skills.

Author : W. Richard Whitaker,Janet E. Ramsey,Ronald D. Smith
Publisher : Routledge
Page : 439 pages
File Size : 53,5 Mb
Release : 2009-01-13
Category : Business & Economics
ISBN : 9781135592851

Get Book

MediaWriting by W. Richard Whitaker,Janet E. Ramsey,Ronald D. Smith Pdf

Designed for those preparing to write in the current multimedia environment, MediaWriting explores: the linkages between print, broadcast, and public relations styles outlines the nature of good writing synthesizes and integrates professional skills and concepts Complete with interesting real-world examples and exercises, this textbook gives students progressive writing activities amid an environment for developing research and interviewing skills. Starting from a basis in writing news and features for print media, it moves on to writing for broadcast news media, then introduces students to public relations writing in print, broadcast, and digital media, as well as for news media and advertising venues. Rather than emphasizing the differences among the three writing styles, this book synthesizes and integrates the three concepts, weaving in basic principles of Internet writing and reporting. This book provides beginning newswriting students with a primer for developing the skills needed for work in the media industry. As such, it is a hands-on writing text for students preparing in all professional areas of communication--journalism, broadcasting, media, and public relations.

Author : James G. Stovall
Publisher : Pearson Higher Ed
Page : 358 pages
File Size : 46,8 Mb
Release : 2011-11-21
Category : Language Arts & Disciplines
ISBN : 9780205895052

Get Book

Writing for the Mass Media by James G. Stovall Pdf

This is the eBook of the printed book and may not include any media, website access codes, or print supplements that may come packaged with the bound book. Writing for the Mass Media remains one of the clearest and most effective introductions to media writing on the market. This book offers clear writing, simple organization, abundant exercises, and precise examples that give readers information about media writing and opportunities to develop their skills as professional writers. With a focus on a converged style of media writing, and converting that style into real work, this eighth edition maintains its classic and effective text-workbook format while staying ahead of the curve and preparing professionals for their future careers.

Author : Vincent F. Filak
Publisher : CQ Press
Page : 354 pages
File Size : 42,6 Mb
Release : 2018-07-18
Category : Language Arts & Disciplines
ISBN : 9781506381459

Get Book

Dynamics of Media Writing by Vincent F. Filak Pdf

This fully updated Second Edition of Dynamics of Media Writing helps students learn transferable skills that can be applied across all media platforms—from traditional mass media formats like news, public relations and advertising, to digital and social media platforms. Whether writing a story, press release or a tweet, today’s media writers must adapt their message to each specific media format in order to successfully connect with their audience. New to the Second Edition: A new chapter on social media discusses the latest developments in this rapidly changing area. New Helpful Hints boxes help students hone their media writing skills. New and updated information on interviewing, dictionary usage, lead structure and more bring the book fully up-to-date. Themes from the former Chapter 14 are now woven through the book to stress the importance of clarity and accuracy, lifelong learning and transferable skills. Fake news is now covered in multiple sections to help students both understand and spot it when reviewing the news. Additional photos and graphics illustrate the various elements of storytelling to make the information easier for students to apply. New "Give It a Try" features at the end of the Adapt and Connect boxes allow students to try out the skills outlined. Bundle the new edition with the student workbook and save! Your students save when you bundle this text with a corresponding student workbook. Order using bundle ISBN 9781544361970. Give your students the SAGE edge! SAGE edge offers a robust online environment featuring an impressive array of free tools and resources for review, study, and further exploration, keeping both instructors and students on the cutting edge of teaching and learning. Learn more at edge.sagepub.com/filakmedia2e.

Author : Gail Baker-Woods,Kay Ford,Ken Keller,Joe Plumley, Jr.,Julie E. Dodd,G. Paul Smeyak
Publisher : Addison-Wesley Longman
Page : 372 pages
File Size : 41,6 Mb
Release : 1998
Category : Fiction
ISBN : 0137764448

Get Book

Mass Media Writing by Gail Baker-Woods,Kay Ford,Ken Keller,Joe Plumley, Jr.,Julie E. Dodd,G. Paul Smeyak Pdf

Because journalism and mass media students need and benefit from writing skills for print-based media, this text first provides a strong foundation in newspaper writing techniques. Following chapters cover other media writing styles and discuss how and why these writing styles differ from (and resemble) newspaper writing. A final chapter discusses legal aspects of writing, including libel, invasion of privacy, and First Amendment rights.

Author : William L. Rivers
Publisher : Unknown
Page : 664 pages
File Size : 48,6 Mb
Release : 1975
Category : Language Arts & Disciplines
ISBN : UCAL:B4967454

Get Book

The Mass Media: Reporting, Writing, Editing by William L. Rivers Pdf

Author : BARUN ROY
Publisher : V&S Publishers
Page : 217 pages
File Size : 40,6 Mb
Release : 2012-11-15
Category : Literary Collections
ISBN : 9789350572191

Get Book

Beginners' Guide To Journalism & Mass Communication by BARUN ROY Pdf

Most books on journalism today are either too complex to comprehend or too superficial. Barun Roy has really done a remarkably good job to fill a long-felt vacuum. This guide introduces basic tools of the applied journalism in simple language. It provides step-by-step instructions to develop skills in the field. Any person interested in journalism, mass communication and in public relations will find this book very interesting, informative and useful. It could even motivate you to contribute articles and features to newspapers and magazines as a freelance writer. Some salient features of the book: *What is journalism? *News Gathering. *News Lead. *Putting the Story together. *Writing in Newspaper Style. *Colourful News Feature. *Headline Story. *Journalism as a Career. #v&spublishers

Author : Maria Braden,Richard L. Roth
Publisher : Houghton Mifflin College Division
Page : 352 pages
File Size : 40,9 Mb
Release : 1996-10
Category : Language Arts & Disciplines
ISBN : 0395716233

Get Book

Getting the Message Across by Maria Braden,Richard L. Roth Pdf

This introduction to the concepts and techniques of writing for the mass media offers detailed instruction on information gathering, organization, and writing for print and broadcast journalism, public relations, and advertising. Braden and Roth use examples from their extensive professional experience in the mass media to explain similarities and differences among the media and provide thorough writing instruction. Getting the Message Across combines an enlightening instructional text with a hands-on practice book and AP and broadcast style guides.