Business Eastern Europe

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Successfully Doing Business/Marketing In Eastern Europe

Author : V H Kirpalani,Lechoslaw Garbarski,Erdener Kaynak
Publisher : Routledge
Page : 246 pages
File Size : 53,6 Mb
Release : 2012-12-06
Category : Business & Economics
ISBN : 9781135696306

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Successfully Doing Business/Marketing In Eastern Europe by V H Kirpalani,Lechoslaw Garbarski,Erdener Kaynak Pdf

Successfully Doing Business/Marketing in Eastern Europe is a unique collection of instructive and detailed essays that will help readers to understand and navigate the complexities of the business world and marketplace of Eastern Europe. The respected authors in this collection seamlessly blend sophisticated analysis and practical advice to enlighten the reader to the peculiarities of consumer behavior, industry policy, and the economic and social demographics in the region. These informative essays are further complemented by a number of in-depth case studies that demonstrate the difficulties and potentials for success faced by any business person looking to trade in Eastern European markets. For students, educators, entrepreneurs, and business people everywhere, Successfully Doing Business/Marketing in Eastern Europe is an essential resource and guidebook to understanding and profiting in this unique and often unpredictable region.

Guide to Business Information on Central and Eastern Europe

Author : Tania Konn
Publisher : Routledge
Page : 227 pages
File Size : 41,9 Mb
Release : 2003-09-02
Category : Business & Economics
ISBN : 9781135477134

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Guide to Business Information on Central and Eastern Europe by Tania Konn Pdf

This guide is an introduction to English language sources, in electronic and conventional print forms, dealing with Central and Eastern European business issues. It gives evaluative descriptions and costs of all listed sources, and concentrates on recent sources. Sources in respect of some of these countries can be difficult to locate, and the author provides guidance on how to go about finding them.

Business Cultures in Central and Eastern Europe

Author : Milford Bateman
Publisher : Butterworth-Heinemann
Page : 268 pages
File Size : 48,8 Mb
Release : 1997
Category : Business & Economics
ISBN : STANFORD:36105020350620

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Business Cultures in Central and Eastern Europe by Milford Bateman Pdf

Introduction : the transition towards the market economy / Milford Bateman -- The business culture in the Czech Republic / Martin Dangerfield -- The business culture in Hungary / Vincent Edwards -- The business culture in Poland / George Blazyca -- The business culture in Croatia and Slovenia / Will Bartlett and Milford Bateman -- The business culture in Russia / Marta Bruno -- The business culture in Kazakhstan / Martin Taylor --Compartive analysis of Eastern European business cultures / Milford Bateman.

Succeeding in Business in Central and Eastern Europe

Author : Woodrow H. Sears,Audrone Tamulionyte-Lentz
Publisher : Routledge
Page : 243 pages
File Size : 46,8 Mb
Release : 2009-11-03
Category : Business & Economics
ISBN : 9781136361326

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Succeeding in Business in Central and Eastern Europe by Woodrow H. Sears,Audrone Tamulionyte-Lentz Pdf

In Central and Eastern Europe, the 'Old Europe' of cobblestones co-exists with mobile phones, horse carts fight for road space with cars, and farmers' markets compete with mega-stores. Western business professionals hoping to expand or start up new ventures in this complex environment must possess knowledge that is both comprehensive and subtle. What is it like to live and work in Central and Eastern Europe? How is business conducted there? What happened in Central and Eastern Europe to make integration into the rest of Europe so difficult? What important social and cultural issues must be mastered by Westerners hoping to flourish in this region? 'Succeeding in Business in Central and Eastern Europe', the fourteenth title in the 'Managing Cultural Differences Series' answers these and many other questions. This book identifies a variety of factors, including an anti-business attitude and a resistance to Western-style change, that hinder some attempts at development within Central and Eastern Europe. It provides a frame of reference for understanding the "post-Soviet syndrome" - with its remnants of corruption and mistrust of managers and customers alike - that continues to haunt the countries of CEE. Dr. Sears and Ms. Tamulionyte-Lentz give readers solutions for overcoming the problems inherent in this region. They explain how Western executives can build relationships and find point of cultural "synthesis" with their Central and Eastern European counterparts and ultimately create a new and mutually beneficial work culture with their ventures. With understanding and insights on the cultural nuances of the region, 'Succeeding in Business in Central and Eastern Europe' can help all Western visitors, even tourists, who arrive at this increasingly popular destination.

The Central and Eastern European Markets

Author : Petr Chadraba
Publisher : Psychology Press
Page : 136 pages
File Size : 46,8 Mb
Release : 1995
Category : Business & Economics
ISBN : 1560247126

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The Central and Eastern European Markets by Petr Chadraba Pdf

The Central and Eastern European Markets covers a variety of business topics dealing with Central and Eastern Europe and offers a unique picture of these new markets. Chapters contain accurate information on joint ventures, market entry strategies for Central and Eastern Europe, financing for activities in Eastern Europe, and assessing the Ukraine as a market. With direct experience of these business issues, the contributing authors explore these specific topics: how the Czechoslovak telecommunications system was upgraded through a joint venture entry and expansion decisions made by Western firms in the Ukraine and ways in which firms use relationships in the home and host market to reduce the risks of strategic investment decisions investment patterns, strategic market characteristics, and resulting entry strategies of Western firms active in Eastern Europe since the fall of the Iron Curtain macro changes taking place in Hungary, Poland, and Bulgaria and changing market environments specific to each country development trends in the marketing environment in Eastern Europe, options for market entry, and favored market penetration strategies The Central and Eastern European Markets is an ideal source for detailed information needed by students researching business issues in these emerging markets. Professionals planning to enter or seeking to improve their market position in these regions can find specific business-related information and experience in this stimulating volume.

Eastern Europe Business Bulletin

Author : Anonim
Publisher : Unknown
Page : 94 pages
File Size : 43,8 Mb
Release : 1991
Category : Europe, Eastern
ISBN : CORNELL:31924092658065

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Eastern Europe Business Bulletin by Anonim Pdf

The Other Europe

Author : Christopher Engholm
Publisher : McGraw-Hill Companies
Page : 384 pages
File Size : 53,8 Mb
Release : 1994
Category : Business & Economics
ISBN : UCSC:32106011090849

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The Other Europe by Christopher Engholm Pdf

As political walls tumble and economic barriers disappear, the number of new opportunities for doing business with Eastern Europe's emerging capitalists are soaring. Overseas business specialist Engholm profiles Eastern Europe's markets and includes negotiating strategies and more. Illustrations.

Doing Business in Eastern Europe

Author : Karen Liebreich
Publisher : Unknown
Page : 168 pages
File Size : 42,9 Mb
Release : 1991
Category : Business & Economics
ISBN : IND:30000021436732

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Doing Business in Eastern Europe by Karen Liebreich Pdf

Published to coincide with a BBC2 TV series, this book is part of a series which looks at the information that business managers need to operate successfully abroad, in this case in Eastern Europe. Among the topics covered in the book are privatization and the pluses and minuses of investment.

Business Related Services in Central and Eastern Europe

Author : Eva Kigyossy-Schmidt
Publisher : Springer-Verlag
Page : 270 pages
File Size : 41,5 Mb
Release : 2013-07-02
Category : Business & Economics
ISBN : 9783322902573

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Business Related Services in Central and Eastern Europe by Eva Kigyossy-Schmidt Pdf

Experts from formerly planned economies and, for reasons of comparison, from Ireland analyse and assess the state of selected business services and formulate policy recommendations for the acceleration of the restructuring process.

Handbook of Doing Business in South East Europe

Author : D. Sternad,T. Döring
Publisher : Springer
Page : 556 pages
File Size : 40,6 Mb
Release : 2011-11-22
Category : Business & Economics
ISBN : 9780230314146

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Handbook of Doing Business in South East Europe by D. Sternad,T. Döring Pdf

A comprehensive insight into a region which is characterized by rapid economic and social changes with a significant rise in foreign direct investments and privatization. Analysis covers political, legal, economic and social trends, and topics such as the influence of informal networks and corruption, as well as cultural diversity.

Marketing in Central and Eastern Europe

Author : Erdener Kaynak
Publisher : Routledge
Page : 116 pages
File Size : 52,8 Mb
Release : 2014-02-04
Category : Business & Economics
ISBN : 9781317948872

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Marketing in Central and Eastern Europe by Erdener Kaynak Pdf

Since the sudden opening of the markets in Central and Eastern Europe (CEE) in 1989, there has been a growing need to investigate the fundamental changes occurring in the countries’marketing environment, the lucrative market opportunities created by the changes, and the inscrutable marketing practice followed by local and international companies. Marketing in Central and Eastern Europe helps you understand the changes taking place in these valuable and challenging markets and introduces you to the emerging opportunities and effective marketing strategies to be employed in the region. Researchers specializing in CEE business; managers of international companies operating in or contemplating entering CEE markets; and students studying CEE business, East-West business, or marketing in transitional economies will better understand the region by examining issues of cross- cultural inquiry, commonality, and market segmentation. Marketing in Central and Eastern Europe also provides you with: a region-relevant market analysis to determine environmental dimensions of emerging markets a preliminary report on market-entry strategies in Poland an assessment of foreign direct investment opportunities in Hungary a study of Western-style marketing applied in transitional economies an analysis of marketization and Westernization used as classifying dimensions information on increasing the validity of post-command economy research and application Although the book’s chapters cover a variety of topics and use different research approaches and methodologies, they have a common theme--there is a great interest in, and an equally great need to scientifically investigate, rapidly emerging market opportunities, marketing-environment issues, and marketing-strategy problems with respect to transitional economies of Central and Eastern Europe.

Small Businesses Trickling Up in Central and Eastern Europe

Author : Galen Spencer Hull
Publisher : Routledge
Page : 298 pages
File Size : 41,7 Mb
Release : 2013-01-11
Category : Business & Economics
ISBN : 9781136530999

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Small Businesses Trickling Up in Central and Eastern Europe by Galen Spencer Hull Pdf

First published in 1999. Small businesses now constitute the most dynamic element of growth in the emerging markets of the Central and Eastern European region. This book argues that the small and medium sized enterprise (SME) sector has contributed more to the growth of these countries in transition than have privatized state enterprises and the public sector. In 1989 most of the countries of Eastern and Central Europe were still under an economic system dominated by state-owned enterprises. Since then a process of liberalization has been unleashed to promote free market policies. This has involved programs of privatization and restructuring of public enterprises, as well as the promotion of policies to enable a private sector to develop. Small businesses are creating thousands of new jobs while large companies are "retrenching and downsizing" their work force. In some countries of the region this process is much further along than in others. However, the SME sector has developed at a more rapid pace than has the privatization of the large public companies. There has been a flurry of new enterprises springing up throughout the region which are "trickling up" in a frequently hostile environment against tremendous odds, and yet managing to have a pronounced impact on their respective economies. Small businesses have taken over in sectors that used to be dominated by big enterprises, primarily in services and consumer products. They have provided a crucial outlet for pent-up entrepreneurial talent that had remained dormant during the long period of state domination. This work urges legislators, policy-makers, and development agencies alike to take account of the importance of the SME's in their legislation and planning. Given a more favorable environment, these small businesses will provide even greater impetus for economic growth. Equally important is for entrepreneurs themselves to be convinced of the rightness of their path in societies that have traditionally looked down upon profit-seekers as unscrupulous and selfish. If the CEE region is to achieve its full potential of economic growth, policies and support mechanisms to promote the SME sector will be needed to assure a favorable environment.

The East European Opportunity

Author : Marvin Zonis,Dwight Semler
Publisher : Unknown
Page : 458 pages
File Size : 45,9 Mb
Release : 1992-07-24
Category : Business & Economics
ISBN : STANFORD:36105000138409

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The East European Opportunity by Marvin Zonis,Dwight Semler Pdf

Written by an expert in Soviet and Eastern European affairs, it is designed to assist business professionals in making informed decisions about investment and joint ventures in Eastern Europe. A wealth of information, much of it previously suppressed by the former Soviet government, covers all important political, geopolitical, economic, cultural and historical issues in Yugoslavia, Czechoslovakia, Romania, Hungary, Poland and Bulgaria.

Small Firms and Entrepreneurship in Central and Eastern Europe

Author : Oliver Pfirrmann,Günter H. Walter
Publisher : Springer Science & Business Media
Page : 323 pages
File Size : 40,5 Mb
Release : 2012-12-06
Category : Business & Economics
ISBN : 9783642574603

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Small Firms and Entrepreneurship in Central and Eastern Europe by Oliver Pfirrmann,Günter H. Walter Pdf

Much of the research on transformation/transition in Central and Eastern European Countries (CEECs) focuses on macroeconomic issues (inflation, economic growth, employment ...). Little research has been devoted so far to microeconomic analysis. Recently the issue of new enterprises and firm founders has moved to the centre of economic and policy considerations. Readers of this book will learn about the role played by these firms in the transformation of central and eastern European countries. The book also includes contributions from Central and Eastern Europe on which little or no investigation has been performed until now (Yugoslavia, Romania, Slovakia).